Zappar WebAR enables you to reach 3.5 billion global smartphone users by distributing AR experiences instantly to their web browser. That’s twice the number of users than AR deployed across social apps like Snap and Instagram.
Made by Zappar HQ
Made by Zappar HQ
Made by Zappar HQ
Made by Zappar HQ
Made by Zappar HQ
Face tracking
Image tracking
3D support
Alpha video
Video support
360°
Dynamic lightning
Instant publish
...and many more!
Our white label solutions are built upon years of experience working with the world’s biggest brands. From custom micro-sites to branded URLs, we empower you to leverage this new era of super-accessible AR with complete brand control.
Rapid, intuitive access to AR content is key. That's why we allow you to choose how you distribute your carefully crafted AR content, from utilizing the native QR code scanner in iOS devices to quickly generating a deep link - Or utilize image recognition via a custom URL.
Browser-based AR experiences mean more valuable data insights. As well as integration with Zapalytics, using a custom branded page enables you to plug-in your existing Google Analytics account to access more granular data to inform your business’ camera strategy.
When launching a project in WebAR Zappar gives you complete control over the entire user journey. Design your own custom splash screen, which offers you an opportunity to place your brand as the gateway to your immersive experience.
Start creating awesome AR experiences and publish to the mobile web.
Here are some videos to get you started.
This webinar gives you practical advice on how to build for WebAR using the ZapWorks platform.
Watch Zappar CTO, Connell Gauld demo the capabilities of WebAR using ZapWorks at AWE 2019.
This webinar outlines how you can leverage WebAR in your organisation with some great case studies.
Most features of our platform are supported in WebAR, and where there are gaps in functionality (which may be due to browser constraints) we’ve implemented graceful fallbacks to improve the user experience. The likes of image and face tracking, full adaptive quality streaming video (with alpha channel support), 3D models, dynamic lighting, code scanning, scripting and analytics are all present and correct. Plus, users don’t need any special web browsers; the version of Safari or Chrome that came with their device should work.
Yes - although it’s important to point out that the browser technology is relatively new, so while we expect it to continue improving, there could be a variation in performance across devices. There is nothing to stop you leveraging WebAR in your projects, we just recommend that you test thoroughly before deployment - if you’re at all unsure, feel free to reach out and ask us.