WebAR

No apps or downloads with WebAR

Create and publish immersive augmented reality experiences directly to the web browser across iOS and Android – no apps or downloads.

Reach over 6.5 billion smartphone users

WebAR enables you to reach over 6.5 billion global smartphone users by distributing AR experiences instantly to their web browsers. That’s six times the number of users than AR deployed across social apps like TikTok, Snap or Instagram.

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    BBC HEART

    Made by Zappar HQ

  • Zappar HQ's logo
    F1 HELMET

    Made by Zappar HQ

  • Zappar HQ's logo
    COCA COLA X FREDINKO

    Made by Zappar HQ

  • Zappar HQ's logo
    AWE DINNER MENU

    Made by Zappar HQ

  • Zappar HQ's logo
    CONNELL BUSINESS CARD

    Made by Zappar HQ

BBC HEART
F1 HELMET
COCA COLA X FREDINKO
AWE DINNER MENU
CONNELL BUSINESS CARD

Create best-in-class content for the mobile web

  • Face tracking

  • Image tracking

  • World tracking

  • Alpha video

  • Video support

  • Dynamic lightning

  • Instant publish

...and many more!

Request a demo

Enhanced WebAR Distribution

Give your brand or client complete flexibility when deploying immersive WebAR experiences with custom branding, hosting, distribution and analytics.

Fully branded from start to finish

Fully branded from start to finish

Immerse your customers in your brand with a design that reflects your campaign and objectives. Customise every aspect of the user experience, from branded domains and splash pages to custom UI elements such as user prompts, typefaces and scanning components.

Exclusive access to beta feature

Exclusive access to beta features

Launch more innovative WebAR campaigns with early access to new features and tracking types with the flexibility to choose the best solution for your objectives. Never worry about beta releases interrupting your published experiences again – the most recent and stable version will always be available.

Custom app embed

Track and analyse every interaction

Analyse and optimise your WebAR content with end-to-end user tracking in 3rd party tools such as Google and Adobe Analytics and CRMs like Salesforce and HubSpot. Ensure your most engaged customers don’t slip away with custom retargeting across the full paid media mix, from Display and Search to YouTube, Facebook and TikTok.

Branded splash pages

When launching a project in WebAR Zappar gives you complete control over the entire user journey. Design your own custom splash screen, which offers you an opportunity to place your brand as the gateway to your immersive experience.

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    Tony The Tiger
  • Zappar HQ's logo
    Shackleton
  • Zappar HQ's logo
    Danone
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    Coca Cola SA
  • Zappar HQ's logo
    Callaway
  • Zappar HQ's logo
    Nivea
  • Zappar HQ's logo
    Bandai Namco
  • Zappar HQ's logo
    Puma NYC
  • Zappar HQ's logo
    Uniliver Close Up
Tony The Tiger
Shackleton
Danone
Coca Cola SA
Callaway
Nivea
Bandai Namco
Puma NYC
Uniliver Close Up

Jump into WebAR with our learning resources

Learn how to create web-based AR experiences with our helpful webinars, documentation and in-depth guides.