ZapWorks WebAR: Publish AR Experiences Directly to The Web

Reach over 6.5 billion smartphone users

WebAR enables you to reach over 6.5 billion global smartphone users by distributing AR experiences instantly to their web browsers. That’s six times the number of users than AR deployed across social apps like TikTok, Snap or Instagram.

BBC HEART

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F1 HELMET

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COCA COLA X FREDINKO

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AWE DINNER MENU

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CONNELL BUSINESS CARD

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DISCOVER MORE AR EXAMPLES

Create best-in-class content for the mobile web

Face tracking
Image tracking
World tracking
Alpha video
Video support
360°
Dynamic lightning
Instant publish

...and many more!

Enhanced WebAR Distribution

Give your brand or client complete flexibility when deploying immersive WebAR experiences with custom branding, hosting, distribution and analytics.

Fully branded from start to finish

Immerse your customers in your brand with a design that reflects your campaign and objectives. Customise every aspect of the user experience, from branded domains and splash pages to custom UI elements such as user prompts, typefaces and scanning components.

Exclusive access to beta features

Launch more innovative WebAR campaigns with early access to new features and tracking types with the flexibility to choose the best solution for your objectives. Never worry about beta releases interrupting your published experiences again – the most recent and stable version will always be available.

Track and analyse every interaction

Analyse and optimise your WebAR content with end-to-end user tracking in 3rd party tools such as Google and Adobe Analytics and CRMs like Salesforce and HubSpot. Ensure your most engaged customers don’t slip away with custom retargeting across the full paid media mix, from Display and Search to YouTube, Facebook and TikTok.

Branded splash pages

When launching a project in WebAR Zappar gives you complete control over the entire user journey. Design your own custom splash screen, which offers you an opportunity to place your brand as the gateway to your immersive experience.