The most powerful all-in-one WebAR platform

Create, manage and publish stand-out Augmented Reality experiences – all from one place.

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The complete AR ecosystem

Zapworks is more than just a singular tool or CMS. Create, manage and publish impactful WebAR experiences using our suite of creative tools, SDKs, custom branding & hosting solutions and powerful CMS.

Meet the Zapworks creative suite

No-code, low-code or custom code, Zapworks empowers your designers, developers and marketers to create immersive WebAR experiences, no matter their skill set or business objectives.

Zapworks Mattercraft


Mattercraft is a fully visual, browser based 3D content development environment perfected for building rich 3D experiences for the web, including AR, VR and WebXR.

Zapworks Designer

Zapworks Designer

Zapworks Designer’s drag and drop interface makes it super simple to engage your customers with stand-out WebAR experiences – no apps, no downloads and no coding.

Zapworks Studio

Zapworks Studio

Zapworks Studio is built specifically for AR content creation, giving you complete creative control, combining an easy to use visual user interface with the power and flexibility of a code editor.

Universal AR SDK

Universal AR SDK

Universal AR is Zappar’s best-in-class computer vision libraries available as SDKs for Three.js, PlayCanvas, A-Frame, Babylon.js, JavaScript and React-Three.js.

Unity SDK

Unity SDK

The only AR SDK to enable publishing to WebAR with Unity. Use the world’s most popular 3D game engine to deploy your AR experiences to both app and web environments.

World-leading computer vision built for WebAR

Zappar’s core tracking types are built on our 10+ years of experience in computer vision and are optimised for browsers across a wider range of devices, from the lowest spec up.

World tracking

Anchor your product visualisations, interactive mini-games, lifelike volumetric video and metaverse-ready avatars in the real world.

Image tracking

Layer digital content over products, print and packaging using Zappar’s best-in-class image tracking. Now including curved surfaces for more realistic content tracked to cans, cups and bottles.

Face tracking

The most robust face tracking solution for the web. Track multiple faces at once and use our purpose-built 3D mesh to create the most realistic and feature-rich facial animations possible.

Built for enterprise-scale deployment

Zapworks for Enterprise gives you everything you need to deliver AR at scale – custom branding & hosting, priority support, enterprise-grade security, and much more.

Zapworks for Enterprise

Join the world’s most innovative businesses

Discover why Zapworks is the AR platform of choice for the world's leading brands and businesses. Rapidly prototype products, drive internal innovation and increase the impact of your sales and marketing efforts.

Zapworks Training

Turn your ideas into reality with specialist AR training

Led by industry experts, Zapworks training takes your team from a standing start and equips them with the fundamental skills and knowledge needed to create impactful AR experiences.

Kari Smith
The helpful part of using Zapworks is that it's so user friendly already but there is also great staff support - that just sets you up to be sucessful!
Kari Smith
Communications Strategy Manager CGG
Sinead Catney
The Mill
Great customer service and support throughout - very quick to respond to any questions or requests at short notice.
Sinead Catney
Producer The Mill
Anthony Heaney
SQUINT Creative
Zapworks has become a major integration into our Business, and the end result has been amazing. We went from not knowing much about AR to offering it as the core option for our clients. Our clients are noticing a lot more interactivity with their brand and love to be at the forefront of emerging technologies.
Anthony Heaney
Co-Founder & Creative Director SQUINT Creative
Stephen Houck
Holman Enterprises
In addition to a great product, the team at Zappar has been wonderful to work with, from our initial contact through to today.
Stephen Houck
Learning and Instructional Designer Holman Enterprises
Robert Dough
Brightline Interactive
At Brightline Interactive we are constantly exploring new methods of delivering and innovating successful solutions within the spatial technology industry. As part of this journey, we have partnered with Zappar to deliver multiple WebAR solutions to our clients and have had a fantastic experience utilizing their AR tool sets as well as working alongside their reliable technical and customer support teams.
Robert Dough
Director, Strategic Partnerships Brightline Interactive

Get ahead with our learning resources

Creating stand-out AR isn’t just about giving you the right tools – it’s also about providing a helping hand along the way. That’s why we run regular live webinars and events as well as publishing insightful blogs and in-depth ebooks to level up your understanding of AR.