Our very own Dave Mather will be joined by Stephen Bedser, AR Media Designer for CooperSurgical Fertility & Genomics, to discuss how mixed reality can be used as an effective sales tool. Stephen will talk through the process of creating a mixed reality experience from concept to project evaluation.
What you’ll learn:
Dave Mather, Head of Commercial | ZapWorks at Zappar
Dave Mather, Head of Commercial | ZapWorks at ZapparDave is Head of the ZapWorks commercial team. He leads the commercial team, overseeing marketing and sales strategy for our ZapWorks platform.
Stephen Bedser, Graphic & Media Designer at CooperSurgical Fertility & Genomics
Stephen Bedser, Graphic & Media Designer at CooperSurgical Fertility & GenomicsStephen (Bedser) cut his ‘digital’ cloth in the games industry designing for 8 and 16 bit platforms. From there after he entered the world of Virtual Reality designing experiences for Ford and the Belgium Government whilst at IBM’s UK Labs. Fast forwarding through Virtual Studios for the BBC’s Tomorrow’s World and digital media for The Eden Project he now creates engaging projects globally for CooperSurgical Fertility & Genomics.