How to Migrate from 8th Wall: Moving Your Projects to Mattercraft and Universal AR
With 8th Wall winding down, many developers are asking the same hard questions. What happens to my existing projects? What tools actually replace what I use today? And how much work is this really going to take?
In this live webinar, Francesca Ellis, Senior Technical Account Manager at Zappar, is joined by Alex Di Guida, Lead XR Designer and Creative Technologist at Designium in Tokyo, to walk through the practical reality of moving from 8th Wall to Zappar’s ecosystem. Together, they will break down how Mattercraft and Universal AR align with familiar 8th Wall workflows, what changes you can expect, and where you can take advantage of more flexible deployment and ownership going forward.
This session focuses on real projects, real constraints, and real trade-offs. Not a sales pitch, but a clear-eyed look at how to move forward with confidence.
What You’ll Learn
In this live session, you’ll discover:
- How common 8th Wall project types translate into Mattercraft and Universal AR.
- What actually changes when moving from 8th Wall Studio to Mattercraft’s visual editor and scripting model.
- How Universal AR supports image tracking, world tracking, VPS, and camera-based experiences on the web.
- Practical migration tips to avoid common pitfalls and rework when rebuilding existing experiences.
- How Mattercraft’s publishing, hosting, and export options compare to 8th Wall’s hosted model.
- Lessons learned from real-world studio workflows, including what is faster, what is different, and what requires rethinking.
Whether you are maintaining live client work, planning future campaigns, or deciding where to invest your AR stack next, you will leave with a clearer understanding of what migration really involves and how to approach it strategically.
Can’t join live? Sign up and we’ll send you the full recording afterwards.
Time: 28 Jan ’26 at 11:00 AM in Online
Fill out the form to register for the webinar
Speakers
Fran is a Senior Technical Account Manager at Zappar, working closely with some of our biggest enterprise clients to troubleshoot, problem-solve, and bring end-to-end XR campaigns to life. She leads workshops, delivers training, and runs ZapChat, our monthly live learning session, making sure partners have the tools and know-how to create their best immersive work.
Based in Tokyo, Alex leads XR design and development at Designium, working across commercial, cultural, and experimental AR projects. Having built and shipped experiences using 8th Wall and alternative WebAR stacks, Alex will share a studio perspective on what migration looks like in practice, including design considerations, technical tradeoffs, and workflow changes that matter once client deadlines are involved.