AR Ecosystem Panel

In the one-of-a-kind ZapWorks Webinar we are excited to be joined by leading industry innovators Annie Eaton, CEO at Futurus, Fadi Chehimi, XR Capability and XR for Consumer Lead at Accenture and Sander van der Vegte, Head of MediaMonks Labs to discuss all things AR. We’ll cover a wide variety of use cases (covering B2B and B2C) as well as ways of working, the rise of WebAR, future trends and other insights.

Some key points of discussion:

• Different markets and AR uses
• How the tech landscape has changed and is changing
• WebAR adoption
• Top AR use cases

We will be leaving the last 20 minutes open for your questions for us and the panel.

The Panel

Annie Eaton - CEO, Futurus and Executive Producer, Amebous Labs

Annie Eaton is an immersive content producer, specializing in engaging and interactive virtual reality and augmented reality experiences. She currently serves as the CEO of Futurus, an Atlanta-based software development company, and Executive Producer of Amebous Labs, a virtual reality-focused game studio.  As a Georgia Tech graduate, she stays involved in the Atlanta technology community, managing XR Atlanta, a community organization which now boasts over 1,400 members. Annie is also involved with Women in XR Atlanta, Women in Technology (WIT) and Young Entrepreneurs Council. She has been recognized by various organizations for her work in tech, including Women in IT (Rising Star Award), Women in Technology (Woman of the Year Award), and Technology Association of Georgia (Young Professionals’ Technologist of the Year Award). Annie has vast public speaking experience, having been invited as a speaker for conferences, podcasts, educational institutions and corporate events to share her love and knowledge of immersive technology. 

Fadi Chehimi - XR Capability and XR for Consumer Lead in Europe, Accenture

Fadi is the XR Capability and XR for Consumer Lead in Europe at Accenture. He looks after all XR projects in the UK and the passionate team who excels at making them a reality. And he oversees the solutions and ideas delivered to our clients by our exceptionally talented team cross Europe. Fadi’s focus is on advocating and delivering XR to solve "real" business and human problems. For that Fadi wears two hats: a User-Centric Design hat to create differentiating experiences in XR that people would "want and love" to use, and a Tech Architect hat to deliver that value using the most optimal technical solutions and modern methodologies. Fadi has been working in the digital space since 2006 where he worked and specialised on creating digital experiences and consulting for clients in a host of industries including automotive, construction, FMCG, entertainment, banking, telecoms and utilities. Fadi has helped clients in their digital journeys by designing, developing, leading and delivering value to both their employees and customers using cutting-edge methodologies and innovative technologies like mobile, web, cognitive computing and most recently Extended Reality.

Sander van der Vegte - Head of Labs, MediaMonks

An eighteen-year digital production veteran, Sander van der Vegte knows the possibilities of new tech like no other. As head of MediaMonks Labs, Sander advises major brands, IPs and agencies on the production of new digital builds. He has led the production of award-winning projects for clients such as Activision, Google, LEGO and Old Spice, and was behind the world's biggest public AR experience, Into The Wild with Google, Lenovo and WWF. Before joining MediaMonks in 2014 as the head of games, Sander started his career in the gaming industry as a developer and journalist, later founding and directing a number of production studios including Green Hill and Coin-Op.