How to apply Design Thinking to your AR campaigns

Join our training partner Johan Walters as he takes a deeper dive into creating AR experiences from start to finish incorporating Design Thinking.

What will be covered:

  • Introduction to applied Design Thinking
  • The define stage: How to understand your audience and establish problem statements
  • The ideation stage: Start generating ideas and prototype your AR experiences
  • The prototyping stage: 2D & 3D storyboarding
  • Finally… Testing, testing and more testing

Time: 07 Feb ’23 at 04:00 PM in London

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Johan Walters

Johan Walters, AR Producer at Augmented Cities

Johan Walters, AR Producer at Augmented Cities

Johan Walters is an AR Producer at Augmented Cities, an AR Strategy Lab and Zappar Training Partner. He has worked in AR for over 9 years and collaborates and consults with agencies and brands.