# Introducing new and improved world tracking for WebAR

- Type: Webinar
- Date: 8 February 2022, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/uhqeqzizko

Canonical: https://zap.works/webinars/introducing-new-and-improved-world-tracking-for-we/

Join Zappar’s Chief R&D Officer, Simon Taylor, George Martin (Product Manager: Learning & Support) and Francesca Ellis (Support Engineer) as they showcase Zappar’s new and improved world tracking for the web.

Join Zappar's Chief R&D Officer, Simon Taylor, George Martin (Product Manager: Learning & Support) and Francesca Ellis (Support Engineer) as they showcase Zappar's new and improved world tracking for the web. 

This is just the first in many improvements to our World Tracking implementation for the web in 2022, so join us as we celebrate this exciting milestone and give you a snapshot of the roadmap ahead. 

  
**What we  cover: **

  
1\. The key improvements beyond our existing Instant World Tracking implementation  
2\. Live demos   
3\. What this means for your WebAR experiences  
4\. How you can get started with our improved world tracking  
5\. Future improvements & roadmap

## Speakers

- **George Martin** — Senior Product Manager, Zappar. As Senior Product Manager, George drives the product roadmap and development of Zapworks, Zappar's 3D web platform, and their assistive solution, Zapvision.
- **Simon Taylor** — Chief Research & Development Officer, Zappar. Simon is one of Zappar's Co-Founders and has worked to develop Zappar’s proprietary technology in addition to patenting their Zapcode system, and continues to work on delivering Zappar’s mission today.
- **Francesca Ellis** — Technical Account Manager (Training & Enablement), Zappar. Fran is a Technical Account Manager at Zappar, working closely with some of our biggest enterprise clients to troubleshoot, problem-solve, and bring end-to-end XR campaigns to life. She leads workshops, delivers training, and runs ZapChat, our monthly live learning session making sure partners have the tools and know-how to create their best immersive work.