![Agency hero](https://zap.works/static/img/solutions/agency/header-image.png.r.w746.png)

# An immersive platform to meet any brief or budget

Zapworks gives your agency complete freedom and control over how you create, distribute, and manage AR, VR, MR and 3D projects for your clients - no restrictions or limitations.

[Get in touch](https://zap.works/contact/?services=enterprise-plan)

## Agencies get more value with Zapworks

![shutterstock-studios](https://zap.works/static/img/solutions/agency/shutterstock-studios.png)

## The most flexible immersive web platform for agencies

Zapworks offers customised plans based on your client’s objectives and deployment preferences. You can create multiple projects for multiple clients in your workspace, without any limits on campaigns or views.

![Custom pricing and contracts](https://zap.works/static/img/solutions/agency/custom-pricing.png.r.w634.png)

### Custom pricing and contracts

We have custom pricing for our agency partners, which include flexible contracts, competitive view rates, and unlimited projects for unlimited clients. Contact us today to discuss your next immersive campaign.

[Get in touch](https://zap.works/contact/?services=enterprise-plan)

![Truly global delivery](https://zap.works/static/img/solutions/agency/global-delivery.png.r.w635.png)

### Truly global delivery

Delivering global experiences can’t be properly achieved without considering the right approach to China. Zapworks is one of the only platforms that gives you access to our partners across the globe, including navigating the nuances of the Chinese market (WeChat, ICP licenses and serving & hosting solutions).

[Request a demo](https://zap.works/contact/?services=enterprise-plan)

![shape-graphic](https://zap.works/static/img/top-shape.png.r.w96.png)

![Headsets image](https://zap.works/static/img/headsets.png.r.w632.png)

### Want to build virtual and mixed reality content for the Apple Vision Pro, Meta Quests, Magic Leap and Zapbox?

Build next-gen virtual and mixed reality experiences in the full suite of Zapworks tools. Zappar’s very own Zapbox has support for WebXR at an affordable price and comes with a lightweight headset with 100-degree field of view as well as two 6DoF Bluetooth controllers.

[Request a demo](https://zap.works/contact/?services=zapbox)

## Deploy anywhere

![Mobile](https://zap.works/static/img/homepage/handheld.png.r.w281.png)

### Mobile

Web-based augmented reality across iOS & Android smartphones

![Headsets](https://zap.works/static/img/homepage/headset.png.r.w281.png)

### Headsets

Web-based VR/MR on market share of headsets

![Desktop](https://zap.works/static/img/homepage/desktop.png.r.w281.png)

### Desktop

Immersive and interactive 3D websites with or without code

“Groove Jones has been working with Zapworks on multiple campaigns and it gives us everything we need to create award-winning AR experiences. The creator and developer tools are best in class and the support we receive is fantastic. They are a great production partner.”

![Dan Ferguson Headshot](https://zap.works/static/img/solutions/dan-ferguson-headshot@2x.jpg.r.w100.jpg)

Dan Ferguson

Founder & Partner at Groove Jones

\[AR]

Click to try

![GJ Modelo](https://zap.works/static/img/solutions/gj-modelo@2x.png.r.w491.png)

## Why agencies choose Zapworks

### Flexible Contracts

Zapworks gives you complete flexibility on how you partner with us – customise your subscription length, views (CPV) package, branding and hosting.

### Cost-Effective Pricing

Our custom pricing is available for agencies, meaning flexible contracts, competitive view rates and unlimited AR projects, for unlimited clients.

### One Platform, All Tools

Access our full suite of AR creation tools, from no-code and low code solutions to fully custom code, you can create with the tools and SDKs that suit you best.

### Fully Custom

Customise every aspect of your project, this includes branded splash pages, hosting domains, UI elements and analytics integrations.

### Award-Winning Support

Our award winning support team are on hand to bug fix and offer 1-2-1 advice and guidance to ensure your projects work as intended.

### In-Depth Documentation

In depth documentation is available on the entire Zapworks platform, including all of our tools, SDK's, custom solutions and content management dashboard.

## Develop in your framework or tool of choice

Zappar’s best-in-class computer vision libraries (including image, face and instant world tracking) are available in all of our tools, including SDKs for a wide variety of existing platforms and languages.

![Mattercraft](https://zap.works/static/img/solutions/agency/mattercraft@2x.png.r.w745.png)

### Mattercraft

A brand new creative tool for building rich 3D experiences for the web, including AR, VR and WebXR.

[LEARN MORE](https://zap.works/mattercraft/)

![Zapworks Designer](https://zap.works/static/img/solutions/agency/designer@2x.png.r.w745.png)

### Designer

Zapworks Designer’s drag and drop interface makes it super simple to engage your customers with stand- out WebAR experiences – no apps, no downloads and no coding.

[LEARN MORE](https://zap.works/designer/)

![Zapworks Studio](https://zap.works/static/img/solutions/agency/studio@2x.png.r.w745.png)

### Studio

Zapworks Studio is built specifically for AR content creation, giving you complete creative control, combining an easy to use visual user interface with the power and flexibility of a code editor.

[LEARN MORE](https://zap.works/studio/)

![Unity SDK](https://zap.works/static/img/solutions/agency/unity-sdk@2x.png.r.w744.png)

### Unity SDK

Use the world’s most popular 3D game engine to publish unparalleled image, face and instant world tracked AR experiences to both app and web environments.

[LEARN MORE](https://zap.works/universal-ar/unity/)

![PlayCanvas SDK](https://zap.works/static/img/solutions/agency/playcanvas-sdk@2x.png.r.w744.png)

### PlayCanvas SDK

Create amazing image, face and instant world tracked WebAR experiences directly in the PlayCanvas online editor, and publish instantly for access on Safari or Chrome.

[LEARN MORE](https://zap.works/universal-ar/playcanvas/)

![Three.js SDK](https://zap.works/static/img/solutions/agency/threejs-sdk@2x.png.r.w744.png)

### Three.js SDK

Combine Zappar’s leading image, face and instant world tracking APIs with three.js scenes, lights, shadows, materials, textures and 3D math to build unbeatable WebAR experiences.

[LEARN MORE](https://zap.works/universal-ar/threejs/)

![Discover more SDKs](https://zap.works/static/img/solutions/agency/more-sdk@2x.png.r.w744.png)

### Discover more SDKs

Learn about our SDKs for Babylon.js, A-Frame, React-Three.js and JavaScript.

[LEARN MORE](https://zap.works/universal-ar/)

## White label WebAR solutions

![WebAR solutions](https://zap.works/static/img/solutions/agency/web-ar.png.r.w634.png)

### Custom branding

Give your clients total flexibility when creating and deploying WebAR experiences. Brand everything from the launch screen to how you host and distribute content for your clients.

[Talk to us](https://zap.works/contact/?services=enhanced-webar-distribution)

![Custom Hosting](https://zap.works/static/img/solutions/agency/custom-hosting.png.r.w633.png)

### Custom Hosting

Host your immersive content yourself and launch from a domain of your choosing. We also provide Zappar hosted options with transparent view rates.

[Talk to us](https://zap.works/contact/?services=enhanced-webar-distribution)

![Bespoke AR training for agencies](https://zap.works/static/img/solutions/agency/training.png.r.w634.png)

### Bespoke AR training for agencies

Want to level-up your team's understanding of AR design best practices? Our AR training is perfect for teams looking to improve their technical ability and refine their AR knowledge.

[Learn more](https://zap.works/training/)

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

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Canonical: https://zap.works/agencies/


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![Zapworks Analytics](https://zap.works/static/img/header/analytics@2x.png.r.w595.png)

# Zapworks Analytics

If you are in AR for the long term, you will want to learn what's working and what's not. Enter Zapworks Analytics, our automatic data dashboard and reporting product that will show you the performance metrics you need on all of your Zappar-powered campaigns.

## Find value in data

## Learn what works

Understand what performs well and what doesn’t by comparing different call to actions, assets and campaigns, driving improvements and innovation.

## Custom events

Make every interaction measurable and accountable by implementing custom tags for any functionality within your Zapworks Studio experience.

## Understand your customers

Surface powerful insights on your customers, from what time of day they’re interacting with your product to which category or features they prefer - all in real-time.

## Measure ROI

Attribute traffic, sign-ups and sales to your campaigns. Compare alongside your existing marketing channels to offer complete oversight and maximum ROI.

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

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Canonical: https://zap.works/analytics/


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![Level-up your WebAR projects with App Clips](https://zap.works/static/img/app-clips/hero-image.png.r.w744.png)

# Level-up your WebAR projects with App Clips

Bring the performance and stability of native world tracking to your WebAR experiences across iOS and Android without having to install an app.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

## App-like performance, minus the app install

Zappar’s App Clip solution brings native ARKit (iOS) and ARCore (Android) world tracking to your WebAR projects, meaning you get the best of both worlds; the highest possible stability with real-world scale estimation and the frictionless experience of WebAR – no app downloads, no delays.

### Zappar’s Web Ecosystem + Native World Tracking

![Zappar’s Web Ecosystem  + Native World Tracking](https://zap.works/static/img/app-clips/main.png.r.w856.png)

## Portals, Products & Places – Perfected

App Clips enhance some of the most immersive WebAR use cases like portals, product visualisation and location-based content – all delivered without an app install.

### The Portal Experience Your WebAR Deserves

Portals are one of the most immersive WebAR formats—and now they’re even more stable and track like magic. With App Clips, you can drop users into a whole new world in seconds. No friction, no downloads—just pure wow from the very first tap.

### Visualise Any Product — to Scale

Whether it’s coffee machines, cars, furniture or enterprise machinery — scale matters. App Clips unlock native world tracking for pixel-perfect product visualisation with real-world size accuracy. Now your customers can see exactly how a product fits, feels and flows in their space—no guesswork, no app install, just instant clarity.

### Bring Places to Life – with Precision

With Mattercraft’s integration of Immersal’s visual positioning system (VPS), App Clips deliver hyper-accurate, world-tracked experiences tied to real-world places. Think interactive tours, museums and spatially anchored 3D content—no drifting, no delay, just rock-solid precision.

![Try App Clips now](https://zap.works/static/img/app-clips/scale-car@2x.png.r.w755.png)

### Try App Clips now

Scan the QR code to see App Clips in action. This project uses real world scale, with pinch to zoom and swipe to rotate controls.

## Do more with App Clips from Zappar

Our App Clip solution offers a unique combination of functionality.

### Capture and share photos and videos

Unlike other providers, our solution lets users instantly capture and share AR moments directly in the experience.

### Highly performant world tracking

Unlock ARKit and ARCore for rock-solid world tracking and more engaging, performant immersive 3D experiences.

### Accurate real-world scale estimation

Enjoy real-world scale estimation bringing greater accuracy and precision to products, portals and places.

### Launch via QR or web link

Instantly launch from a QR code or web link —no app installs, no friction, just seamless access to the content you create.

### Multiple tracking types

Switch between world, image, and face tracking on the fly—App Clips support it all, beautifully.

### Works on iOS & Android

Create your WebAR experience once and publish it across iOS and Android – no app submissions, no duplicate work.

![Need a custom-branded App Clip? Talk to us](https://zap.works/static/img/app-clips/checkerboard@2x.png.r.w632.png)

### Need a custom-branded App Clip? Talk to us

Our App Clip solution enables you to customise the icon, text and the card image, giving you greater control, flexibility and creative freedom over how your App Clip projects look and perform.

[Talk to sales](https://zap.works/contact/)

## Build with Mattercraft or Designer

App Clips are supported in both Designer and Mattercraft. Create with no-code, or bring the full power of the web using Mattercraft’s powerful 3D render engine.

![Build WebXR experiences with Mattercraft](https://zap.works/static/img/app-clips/mattercraft@2x.png.r.w633.png)

### Build feature-rich experiences with Mattercraft

Mattercraft makes it easy to create immersive WebXR experiences, including both VR or AR, and deploy them to the web for access by end users. Mattercraft leverages the web’s best 3D rendering engines (such as three.js), making it possible to build beautiful 3D environments, featuring physically-based lighting, shadows and post-processing effects.

[Find out more](https://zap.works/mattercraft/)

![Create with no code using zapworks designer](https://zap.works/static/img/lnd/designer.png.r.w632.png)

### Create with no-code using Designer

Zapworks Designer is a web-based AR tool that enables anyone to quickly create and deliver short-form, immersive microlearning experiences with zero code. Track learner engagement through native integrations with Google Analytics and Microsoft Clarity.

[Learn more](https://zap.works/designer/)

## Get started with resources

Get started with our in-depth training, documentation and live webinars.

[![Training card](https://zap.works/static/img/homepage/training-card.png.r.w408.png)](https://zap.works/training/)

#### [Training](https://zap.works/training/)

[Upskill your team with training led by industry experts.](https://zap.works/training/)

[![Documentation card](https://zap.works/static/img/homepage/docs-card.png.r.w408.png)](https://docs.zap.works/)

#### [Documentation](https://docs.zap.works/)

[Explore everything you can create with our Zapworks tools.](https://docs.zap.works/)

[![Webinars card](https://zap.works/static/img/homepage/webinars-card.png.r.w408.png)](https://zap.works/webinars/)

#### [Webinars](https://zap.works/webinars/)

[Dive into our latest talks on how to leverage the power of XR and Zapworks.](https://zap.works/webinars/)

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

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![AR web embed hero](https://zap.works/static/img/ar-web-embed/header.png.r.w745.png)

# Add AR to any website with AR Web Embed

Visualise your most important products in AR on your website with our simple and intuitive AR Web Embed.

[Try Zapworks today](https://my.zap.works/register/?next=/account/add/business/)

## Transform the way you sell products online

Until now, e-commerce sites have relied on static 2D product images and videos to capture and convert customers. With AR Web Embed, you can add immersive 3D products to your website ready for your customers to interact with.

## Increase conversions

Products with 3D/AR showed a 94% higher conversion rate than products without. (Shopify)

## Reduce returns

Products that include 3D/AR visualisation reported 40% lower return rates. (Shopify)

## Increase order value

47% of people would pay extra for products they can customise using AR. (Accenture)

![Watches background](https://zap.works/static/img/ar-web-embed/zappar-watches.png.r.w633.png)

### Visualise and contextualise any product

AR Web Embed enables your customers to interact with your products in 3D directly from the webpage, see them from every angle and place them in the right context so they can make more informed buying decisions.

![Skateboard background](https://zap.works/static/img/ar-web-embed/skateboard.png.r.w633.png)

### Product exploration made easy

AR Web Embed’s multi-scene functionality makes creating AR catalogues much easier – showcase your products in different colours, sizes and designs using Zapworks Designer’s intuitive drag and drop interface.

![history background](https://zap.works/static/img/ar-web-embed/history.png.r.w633.png)

### Make learning online three-dimensional

Bring ancient creatures back to life or explore the human body in new ways – AR Web embed adds more engagement and interactivity to your online courses and materials by visualising them in 3D.

![avatars background](https://zap.works/static/img/ar-web-embed/avatars.png.r.w633.png)

### Create more immersive avatars

Bridge the gap between the metaverse and the real world with custom AR avatars that you can animate and embed into any website.

![NFT background](https://zap.works/static/img/ar-web-embed/nft.png.r.w633.png)

### Add a new dimension to your NFTs

Bring your NFTs into the real world by transforming them into unique and interactive 3D visual assets that your customers can view and share before they buy.

## Create once, embed anywhere

AR Web Embed outputs a simple embed code that you can copy and paste into your favourite visual website builder, from Wix to Squarespace.

[![WIX](https://zap.works/static/img/ar-web-embed/wix.png.r.w410.png)](https://docs.zap.works/designer/ar-web-embed/embedding-into-your-website/wix)

#### [WIX](https://docs.zap.works/designer/ar-web-embed/embedding-into-your-website/wix)

[![Weebly](https://zap.works/static/img/ar-web-embed/weebly.png.r.w410.png)](https://docs.zap.works/designer/ar-web-embed/embedding-into-your-website/weebly)

#### [Weebly](https://docs.zap.works/designer/ar-web-embed/embedding-into-your-website/weebly)

[![SquareSpace](https://zap.works/static/img/ar-web-embed/squarespace.png.r.w410.png)](https://docs.zap.works/designer/ar-web-embed/embedding-into-your-website/squarespace)

#### [SquareSpace](https://docs.zap.works/designer/ar-web-embed/embedding-into-your-website/squarespace)

## Do more with AR Web Embed

## Create with Zapworks Designer

Easily create your AR Web Embed projects with our no-code AR tool, Zapworks Designer.

## Fully animated and interactive 3D models

Customers can engage with 3D content as soon as they land on your website with idle and on-click animations.

## Easily embeddable iFrame

AR Web Embed generates a simple iFrame for you to copy and paste into any website or landing page.

## Works across desktop and mobile

AR Web Embed detects what device is being used, serving them a QR code on desktop or a tappable link on mobile.

## Embed code unchanged as you update content

Update 3D products in Zapworks Designer and hit publish. Embed codes stay the same, no need to replace them.

## Try AR Web Embed today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

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Canonical: https://zap.works/ar-web-embed/


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# Zapworks: Contact Us

### Speak to an expert

Ready to see how Zapworks can power all your immersive 3D web content across AR, VR and MR? Schedule a call today.

**Speak to us about:**

- Your objectives
- AR, VR & MR examples and case studies
- Custom pricing, branding and hosting
- Our immersive web tooling and AR SDKs

## Get help with a Zapworks project

Ask our support team:\
Contact [Zapworks support](https://docs.zap.works/contact/)

Purchase a\
Zapworks plan
-------------

Check out options and pricing:\
Visit [Zapworks pricing](https://zap.works/pricing/)

## Want an immersive campaign built?

Use our Creative Studio:\
[zappar.com/contact/](https://www.zappar.com/contact/)

![shape-graphic](https://zap.works/static/img/top-shape.png.r.w96.png)

![Headsets image](https://zap.works/static/img/headsets.png.r.w632.png)

### Want to build virtual and mixed reality content for the Apple Vision Pro, Meta Quests, Magic Leap and Zapbox?

Build next-gen virtual and mixed reality experiences in the full suite of Zapworks tools. Zappar’s very own Zapbox has support for WebXR at an affordable price and comes with a lightweight headset with 100-degree field of view as well as two 6DoF Bluetooth controllers.

[Request a demo]()

![Kari Smith](https://zap.works/static/img/headshot/kari@2x.jpg.r.w100.jpg)

![CGG](https://zap.works/static/img/companies/cgg@2x.png.r.w100.png)

The helpful part of using Zapworks is that it's so user friendly already but there is also great staff support - that just sets you up to be sucessful!

Kari Smith

Communications Strategy Manager CGG

![Sinead Catney](https://zap.works/static/img/headshot/sinead@2x.jpg.r.w100.jpg)

![The Mill](https://zap.works/static/img/companies/themill@2x.png.r.w100.png)

Great customer service and support throughout - very quick to respond to any questions or requests at short notice.

Sinead Catney

Producer The Mill

![Anthony Heaney](https://zap.works/static/img/headshot/antony@2x.jpg.r.w100.jpg)

![SQUINT Creative](https://zap.works/static/img/companies/squint@2x.png.r.w100.png)

Zapworks has become a major integration into our Business, and the end result has been amazing. We went from not knowing much about AR to offering it as the core option for our clients. Our clients are noticing a lot more interactivity with their brand and love to be at the forefront of emerging technologies.

Anthony Heaney

Co-Founder & Creative Director SQUINT Creative

![Stephen Houck](https://zap.works/static/img/headshot/stephen@2x.jpg.r.w100.jpg)

![Holman Enterprises](https://zap.works/static/img/companies/holman@2x.png.r.w100.png)

In addition to a great product, the team at Zappar has been wonderful to work with, from our initial contact through to today.

Stephen Houck

Learning and Instructional Designer Holman Enterprises

![Robert Dough](https://zap.works/static/img/headshot/robert@2x.jpg.r.w100.jpg)

![Brightline Interactive](https://zap.works/static/img/companies/brightline@2x.png.r.w100.png)

At Brightline Interactive we are constantly exploring new methods of delivering and innovating successful solutions within the spatial technology industry. As part of this journey, we have partnered with Zappar to deliver multiple WebAR solutions to our clients and have had a fantastic experience utilizing their AR tool sets as well as working alongside their reliable technical and customer support teams.

Robert Dough

Director, Strategic Partnerships Brightline Interactive

## Award winning platform

## Frequently asked questions

### How does the free trial work?

The Zapworks free trial provides users with 14 days to assess if our XR toolkit suits their business needs. It is not intended for use in public-facing projects. If you wish to use it for such projects, please upgrade to a paid plan.

### What happens when my trial ends?

Once your trial is over, all your projects will be unpublished and your triggers will no longer show content when scanned. We recommend that you upgrade to a plan before your trial is over to ensure that this does not happen. Speak to the team about extending your trial.

### Which tools do I get access to on my plan?

The 14-day trial includes access to the full suite of Zapworks tools and SDKs, such as Designer, Studio, Mattercraft, and our Universal AR SDKs.

### Do you offer per-project pricing?

Every Zapworks plan offers unlimited projects so you can create with more flexibility. For custom pricing related to a specific project, please consult our team.

### How does the Developer plan work? Can I publish commercial projects with it?

The Developer plan is for non-commercial projects only. If you want to start publishing commercial XR projects you need to upgrade to either Pro or Enterprise.

### When do I get billed?

All Zapworks plans are paid in advance, either on a monthly or annual billing cycle. All plans will automatically renew at the end of the billing cycle, so please make sure you cancel your plan before your subscription renews if you no longer wish to continue.

### Are there any limits to the size of my projects?

All plans provide access to all of our AR-creation tools (i.e. Mattercraft, Designer, and Universal AR), but differ in the workspace-level features that they have access to; such as the size of content packages (projects). Please consult our team to suggest a fair plan for your project needs.

### What is cost per view (CPV)?

Cost per view is the metric used to determine the cost of a single view of your XR content, typically charged per thousand views. Each Zapworks plan includes a set number of views. However, you have the option to discuss custom view packages with the team.

### Can I upgrade from the Developer plan to Pro?

Yes, you can directly upgrade from Developer to Pro in your Zapworks account under Workspace settings.

### Are there restrictions on unlimited views in the Developer plan?

We implement a fair usage policy that allows 50,000 'non-commercial' views on the developer plan. If you plan to publish large-scale XR projects, please consult with our team.

### Can I fully white-label my XR projects?

Yes, Zapworks gives you full control over the branding and hosting of your content. Speak to one of the team about fully white labelling your next XR project with us.

### Does Zapworks include access to analytics and performance metrics? Is there an additional cost for these features?

Yes, with every Zapworks plan you get access to our default data dashboard. You can also connect 3rd party analytics like Google Analytics and Microsoft Clarity to your projects for enhanced measurement and reporting.

### Which plans can I custom host projects with?

If you’re looking to host an XR project on a domain you own or one of your client's domains speak to the team today.

### Where is my data stored?

All content uploaded to Zapworks is stored on secure AWS servers located in the EU (Ireland). The data is encrypted both during transit and while at rest. When a user scans a trigger, the data is securely delivered through a CDN.

### Are there any additional costs related to security features or compliance with regulations (e.g., SSO, audit logs etc)?

If you require high-level security and data compliance for your XR projects, consider our Enterprise plan which is purpose-built for larger businesses with custom compliance and security needs. Please, consult with our team for more details.

### What is the cancellation policy?

You can cancel your Zapworks subscription at any time. When you cancel your plan, your workspace will remain active until the end of your current billing term. At the end of your billing term, all projects built using Zapworks will immediately become inactive and read-only.

### Do you have a non-commercial plan?

Yes, our Developer plan is an affordable option designed specifically for non-commercial use. This plan grants unlimited access to projects, our no-code/low-code tools for AR, VR, and WebXR, as well as our AR SDKs for Unity, Three.js, PlayCanvas, Babylon.js, and A-Frame.

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# No-code 3D web tooling for AR, VR and WebXR

Designer makes it easy to create immersive web-based augmented and mixed reality (WebXR)\
experiences for smartphones and headsets, completely code-free

## The easiest way to create immersive web experiences

Create stunning 3D augmented, virtual and mixed reality experiences without coding expertise. Our no-code, drag and drop editor enables you to effortlessly combine face, image, and world tracked scenes to produce immersive web experiences. With just a few clicks, you can publish your creations to the web browser and engage your audience like never before.

[Get started](https://my.zap.works/register/)

### Smartphones

Create image, face and world tracked immersive experiences for mobile WebAR and distribute it to your end users in seconds with one-click publishing.

### Headsets

Build Mixed Reality (Passthrough) experiences for Meta Quest, Pico and Zapbox. Full controller interaction support and completely code-free.

## Our range of features

### AR Web Embed

Create and embed AR into your existing websites. Interact with 3D models inline and launch into AR mode for further immersion.

### 3D Support

Import GLB or glTF 3D models. Models can include animations and user actions can be added to add further interactivity.

### Animated Models

Zapworks Designer supports 3D models containing animations. Set them up as an idle state, play as an action or set to loop.

### Scenes and Transitions

Move between different scenes allowing your audience to seamlessly navigate the experience from start to finish.

### Easy no code Screen UI

Screen UI allows you to fix components to a screen in 2D space. Offer better UX by separating the UI and the AR content.

### Video Streaming

Simple to import various supported video formats, adaptively streamed into your experience.

### Alpha channel video

Alpha channel is an additional channel that defines areas of transparency. Add videos with alpha channel to any Designer project.

### WebAR

WebAR allows users to view experiences using their browser. It is a great way to ensure end users can access content with no friction.

### Self hosting

Available on the enterprise plan, Self-hosting allows customisation while also being a secure way to host and serve WebAR experiences.

## Easily create memorable experiences

With Designer, you can easily upload 3D models and drag them into a scene. Building campaigns with multiple scenes and tracking types has never been so easy. Add actions to finalise the user flow and preview the experience before publishing to the web browser.

### Multiple Image Tracking, One Powerful Experience

Bring flexibility to your AR experiences by adding multiple target images to a project. Create seamless campaigns that launch from a single QR code, perfect for magazines, collectable cards, or educational materials.

### Bring your ideas to life in 360°

Easily create immersive experiences with 360° media, letting your audience explore and interact with your content like never before. Highlight stunning locations, offer virtual tours, or showcase products from every angle with features like interactive hotspots, text overlays, and face-tracked effects. Deliver shareable, memorable experiences that captivate your audience and drive deeper engagement.

[Try it today](https://my.zap.works/register/)

### Boost sales with digital products - “Try Before You Buy”

Amplify brand engagement with WebAR experiences that allow your audience to interact with your digital products or branded assets seamlessly. Combine them with face tracked scenes to simulate an in-store experience and enable your consumers to try your products virtually. Encourage social sharing by enabling users to capture selfies within the experience, increasing brand awareness and driving engagement.

### Drive user engagement with custom screen relative custom interactions

Enhance your WebAR experiences with multi-scenes and an on-screen user interface. With our user-friendly Screen UI feature, your audience can easily navigate through your content using interactive buttons. This results in a more engaging and user-friendly experience that keeps your content at the forefront.

![Bring your 3D products to life](https://zap.works/static/img/designer/earbuds@2x.jpg)

### Bring your 3D products to life

Transform your websites by easily embedding your experience into website builders such as Squarespace. With Designer’s AR Web Embed feature, your website visitors can interact with your fully rendered 3D experiences and even launch them into AR mode. This added level of interactivity enhances the user experience and helps customers make more informed purchasing decisions by visualizing products in 3D.

[Find out more](https://zap.works/ar-web-embed/)

![Create immersive 3D web content with zero code](https://zap.works/static/img/homepage/designer.png.r.w1251.png)

### Extend the power of Designer with Applets

Applets are elaborate functionalities made easy. By making use of applets, you are able to create more complex experiences quickly without ever leaving Designer or writing a line of code. Applets include features like realistic avatar creation and particle systems.

## Do more with Zapworks Designer

Create AR experiences for a number of different use cases. Designer can be a great tool at all stages of AR creation. Create a prototype for larger experiences, virtual try ons for product visualisation or create immersive employee onboarding programs. Powerful creation tool, simple interface.

![Choose from our range of templates](https://zap.works/static/img/designer/templates@2x.jpg)

### Choose from our range of templates

Get started today! Designer comes with a number of example projects to help you create your first project. Use a template for inspiration or as a framework for the experience you want to create.

[Try it today](https://my.zap.works/register/)

![Measure your AR Success metrics](https://zap.works/static/img/designer/analytics.png.r.w1077.png)

### Measure your success metrics

Unlock insights into the performance of your experiences with advanced analytics. Utilize a combination of the Zapworks dashboard and Google Analytics or Microsoft Clarity to gather valuable data points and KPIs, such as acquisition, impressions, engagements, and dwell time. By leveraging the power of analytics, you can gain a deeper understanding of your audience and improve the effectiveness of your experiences.

## Get ahead with our learning resources

[![Designer docs](https://zap.works/static/img/designer/card-designer-docs.png.r.w408.png)](https://docs.zap.works/designer/)

#### [Designer docs](https://docs.zap.works/designer/)

[Learn how to develop with Zapworks Designer with our award winning documentation.](https://docs.zap.works/designer/)

[![Tutorials](https://zap.works/static/img/designer/card-tutorials.png.r.w408.png)](https://docs.zap.works/designer/tutorials/)

#### [Tutorials](https://docs.zap.works/designer/tutorials/)

[Follow along with our detailed step-by-step video tutorials.](https://docs.zap.works/designer/tutorials/)

[![Launch notes](https://zap.works/static/img/designer/card-launch-notes.png.r.w408.png)](https://updates.zap.works/?categories=cat_q2hudP0cfIa2J)

#### [Launch notes](https://updates.zap.works/?categories=cat_q2hudP0cfIa2J)

[See the latest feature releases, product improvements and bug fixes.](https://updates.zap.works/?categories=cat_q2hudP0cfIa2J)

## Try Designer today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/)

![Designer](https://zap.works/static/img/designer/billboard-footer.png.r.w1304.png)

---
Canonical: https://zap.works/designer/


---

![Education Header Hero](https://zap.works/static/img/education/header-image@2x.png.r.w744.png)

# Zapworks for education

Zapworks gives you everything you need to create and manage augmented and virtual reality content at your school, college or university.

[Get started](https://my.zap.works/register/)

## Bring immersive learning to your school, college or university

Zapworks makes it easy to create augmented or virtual reality content to transform learning in any classroom. Spark curiosity, visualise abstract concepts or make a history lesson as vivid as the present – Zapworks makes immersive learning on any device simple, effective and affordable.

![Create immersive 3D web content with zero code](https://zap.works/static/img/homepage/designer.png.r.w1251.png)

### Create immersive AR/VR learning content with zero code

Designer’s no-code, drag-and-drop interface makes it super simple to create immersive learning content for headsets and smartphones without the need for apps.

[Start free trial](https://my.zap.works/register/)

## Develop AR in the platforms and frameworks you already know and love

![Mattercraft](https://zap.works/static/img/education/mattercraft@2x.png.r.w744.png)

### Mattercraft

Mattercraft makes creating feature-rich 3D web experiences quicker and easier with an intuitive interface, powerful animation system, instant live preview and one click deployments.

[LEARN MORE](https://zap.works/mattercraft/)

![Discover more SDKs](https://zap.works/static/img/solutions/agency/more-sdk@2x.png.r.w744.png)

### Discover more SDKs

Learn about our SDKs for Babylon.js, A-Frame, React-Three.js and JavaScript.

[LEARN MORE](https://zap.works/universal-ar/)

## Deploy anywhere

![Mobile](https://zap.works/static/img/homepage/handheld.png.r.w281.png)

### Mobile

Web-based augmented reality across iOS & Android smartphones

![Headsets](https://zap.works/static/img/homepage/headset.png.r.w281.png)

### Headsets

Web-based VR/MR on market share of headsets

![Desktop](https://zap.works/static/img/homepage/desktop.png.r.w281.png)

### Desktop

Immersive and interactive 3D websites with or without code

### Take your students beyond the screen

Immersive learning content built with Zapworks gets your students out of their seats and interacting with their surroundings in entirely new ways.

### Spark curiosity in your learners

Enhance learning and build understanding in the classroom with interactive 3D models that spark curiosity. Zapworks empowers your students to overlay information, visuals or other 3D content into the world, providing new context and powerful connection.

[Get started](https://my.zap.works/register/)

### Inspiring and nurturing the youngest minds

Immersive learning can have a meaningful impact, especially at the very early stages of the education system. Using Zapworks Designer, educators can nurture and develop curious minds, by bringing learning materials and resources to life with a splash of color and interactivity.

![shape-graphic](https://zap.works/static/img/top-shape.png.r.w96.png)

![Headsets image](https://zap.works/static/img/headsets.png.r.w632.png)

### Create virtual and mixed reality content for the Apple Vision Pro, Meta Quests, Magic Leap and Zapbox

Build next-gen virtual and mixed reality experiences in Zapworks Designer and Mattercraft.

[Request a demo](https://zap.works/contact/?services=zapbox)

![Bring affordable mixed reality to the classroom](https://zap.works/static/img/education/zapbox@2x.png.r.w633.png)

### Bring affordable mixed reality to the classroom

Transforms any iPhone into a mixed reality headset for less than $100. Zapbox comes with two Bluetooth controllers and a unique open peripheral design so your learners can seamlessly interact with the virtual content they create while staying connected to the world around them.

[Find out more](https://www.zappar.com/zapbox/)

## How to get started with Zapworks

We’re here to help you challenge and develop creative minds. Check out the different ways you can started on your AR journey.

[![Mattercraft](https://zap.works/static/img/enterprise/card-mattercraft.png.r.w408.png)](https://zap.works/mattercraft/)

#### [Mattercraft](https://zap.works/mattercraft/)

[Mattercraft is a fully visual, browser based 3D content development environment perfected for building rich 3D experiences for the web, including AR, VR and WebXR.](https://zap.works/mattercraft/)

[![Zapworks Designer](https://zap.works/static/img/enterprise/card-designer.png.r.w408.png)](https://zap.works/designer/)

#### [Zapworks Designer](https://zap.works/designer/)

[Zapworks Designer makes it easy to create immersive web-based augmented and mixed reality (WebXR) experiences for smartphones and headsets, completely code-free.](https://zap.works/designer/)

[![Documentation card](https://zap.works/static/img/homepage/docs-card.png.r.w408.png)](https://docs.zap.works/)

#### [Documentation](https://docs.zap.works/)

[Explore our documentation site curated by our WebXR experts; filled with videos and step by step tutorials to help you explore all our tools and everything you can create with them.](https://docs.zap.works/)

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/education/


---

![Enterprise Header Hero](https://zap.works/static/img/enterprise/header/header-graphic@2x.png.r.w744.png)

# Zapworks for Enterprise

Build your global immersive strategy around the world's **most powerful** and customizable AR, VR and MR platform, supported by an award-winning team of experts.

[Request a demo](https://zap.works/contact/?services=enterprise-plan)

## Immersive 3D projects without limits

Zapworks for Enterprise is designed to grow with your team – offering complete flexibility, customisation and support when delivering immersive Augmented, Virtual and Mixed Reality solutions across different geographies, brands and markets.

![App and web-based augmented reality for smartphones](https://zap.works/static/img/enterprise/app-web@2x.png.r.w632.png)

### App and web-based augmented reality for smartphones

Develop best-in-class native apps or web-based augmented reality for smartphones. Zapworks enables you to create stand-out image, face and world tracked augmented reality with our no-code/low-code tools or our AR SDKs for Unity, PlayCanvas, Three.js and more.

![shape-graphic](https://zap.works/static/img/top-shape.png.r.w96.png)

![Headsets image](https://zap.works/static/img/headsets.png.r.w632.png)

### Want to build virtual and mixed reality content for the Apple Vision Pro, Meta Quests, Magic Leap and Zapbox?

Build next-gen virtual and mixed reality experiences in the full suite of Zapworks tools. Zappar’s very own Zapbox has support for WebXR at an affordable price and comes with a lightweight headset with 100-degree field of view as well as two 6DoF Bluetooth controllers.

[Request a demo](https://zap.works/contact/?services=zapbox)

![Custom team members](https://zap.works/static/img/enterprise/team-members@2x.png.r.w743.png)

### Custom team members, across unlimited projects

Easily manage and publish as many projects as you need with our cloud-based CMS. Collaborate with team members across your organization while controlling who has access to your account by assigning specific user roles and custom access levels.

![Transparent pricing](https://zap.works/static/img/enterprise/transparent-pricing@2x.png.r.w743.png)

### Transparent pricing and view bundles

Created with large-scale web 3D campaigns in mind, the Enterprise plan can give you ample views or an all-you-can-eat package upfront, meaning you don’t incur any additional hosting and maintenance costs as your distribution grows.

![Global delivery](https://zap.works/static/img/enterprise/global-delivery@2x.png.r.w743.png)

### Truly global delivery

Delivering global immersive experiences can’t be properly achieved without considering the right approach to China. Zapworks is one of the only platforms that gives you access to our partners across the globe, including navigating the nuances of the Chinese market (WeChat, ICP licenses and serving & hosting solutions).

[Request a demo](https://zap.works/contact/?services=enterprise-plan)

## Build and deploy to all devices

![Mobile](https://zap.works/static/img/homepage/handheld.png.r.w281.png)

### Mobile

Web-based augmented reality across iOS & Android smartphones

![Headsets](https://zap.works/static/img/homepage/headset.png.r.w281.png)

### Headsets

Web-based VR/MR on market share of headsets

![Desktop](https://zap.works/static/img/homepage/desktop.png.r.w281.png)

### Desktop

Immersive and interactive 3D websites with or without code

“Zapworks has become a major integration into our Business, and the end result has been amazing. We went from not knowing much about AR to offering it as the core option for our clients. Our clients are noticing a lot more interactivity with their brand and love to be at the forefront of emerging technologies.”

![Anthony Heaney Headshot](https://zap.works/static/img/enterprise/testimonials/squint-headshot@2x.png.r.w100.png)

Anthony Heaney

Co-Founder & Creative Director\
SQUINT Creative

![Squint experience](https://zap.works/static/img/pricing/testimonial-graphic@2x.png.r.w492.png)

![Security graphic](https://zap.works/static/img/enterprise/security-graphic@2x.png.r.w743.png)

### All your procurement, compliance and security needs covered

Zapworks Enterprise equips your business with high-level security and data compliance allowing you to operate safely and successfully.

#### Encryption in transit and at rest using AWS services

#### Fully EU GDPR compliant analytics

#### Single Sign-On (SSO) (Additional cost)

#### Strict, customizable password policies

#### Advanced roles and permissions

#### Audit logs and session history

## Zapworks is more than a platform. We're a partner too.

With the Zapworks Enterprise plan we are your trusted specialists - with dedicated training, priority support and a long-term customer success

### We are dedicated to your success

![Customer success](https://zap.works/static/img/enterprise/customer-success@2x.png.r.w744.png)

#### Customer Success Manager

Enterprise users are supported by a dedicated Customer Success Manager who is an extension of your team. Consultative, results-orientated and supportive, they will support you from the early stages of development all the way through to deployment and analysis.

![Customer success](https://zap.works/static/img/enterprise/customer-success@2x.png.r.w744.png)

#### Tailored onboarding

Onboarding begins with a kick off call to assist with ideation and training needs. Your Customer Success Manager then works to identify what they can do to support you and your team with creating and implementing Augmented Reality across your business to drive real results.

![Customer success](https://zap.works/static/img/enterprise/customer-success@2x.png.r.w744.png)

#### Quarterly Business Reviews

Your customer success manager will set and measure your projects against your goals, review your campaign performance and act as your in-house expert on our tools and distributing augmented reality successfully.

### Here to help on your AR journey

![Training graphic](https://zap.works/static/img/enterprise/training@2x.png.r.w744.png)

#### Specialist training

Bring together key stakeholders from your organisation and learn how to ideate, implement and succeed with your AR strategy. Learn as a team, work together on collaborative projects and gain best practices from our team of experts.

![Training graphic](https://zap.works/static/img/enterprise/training@2x.png.r.w744.png)

#### Award-winning priority support

With a dedicated enterprise inbox we are here to support you as and when you need it, from ideation to implementation.

![Training graphic](https://zap.works/static/img/enterprise/training@2x.png.r.w744.png)

#### Zappar Creative Studio

As part of the Zappar ecosystem, we also have a dedicated creative studio team with 11+ years of experience working with the world's biggest brands to help you plan and execute your AR strategy.

![Customer success](https://zap.works/static/img/enterprise/customer-success@2x.png.r.w999.png)

## Customer Success Manager

Enterprise users are supported by a dedicated Customer Success Manager who is an extension of your team. Consultative, results-orientated and supportive, they will support you from the early stages of development all the way through to deployment and analysis.

## Tailored onboarding

Onboarding begins with a kick off call to assist with ideation and training needs. Your Customer Success Manager then works to identify what they can do to support you and your team with creating and implementing Augmented Reality across your business to drive real results.

## Quarterly Business Reviews

Your customer success manager will set and measure your projects against your goals, review your campaign performance and act as your in-house expert on our tools and distributing augmented reality successfully.

![Training graphic](https://zap.works/static/img/enterprise/training@2x.png.r.w999.png)

## Specialist training

Bring together key stakeholders from your organisation and learn how to ideate, implement and succeed with your AR strategy. Learn as a team, work together on collaborative projects and gain best practices from our experts.

## Award-winning priority support

With a dedicated enterprise inbox we are here to support you as and when you need it, from ideation to implementation.

## Zappar Creative Studio

As part of the Zappar ecosystem, we also have a dedicated creative studio team with 11+ years of experience working with the world's biggest brands to help you plan and execute your AR strategy.

“The helpful part of using Zapworks is that it's so user friendly already but there is also great staff support - that just sets you up to be sucessful!”

![Kari Smith Headshot](https://zap.works/static/img/enterprise/testimonials/cgg-headshot@2x.png.r.w100.png)

Kari Smith

Communications Strategy Manager **CGG**

![CGG experience](https://zap.works/static/img/enterprise/testimonials/cgg-experience@2x.png.r.w496.png)

![Custom Hosting](https://zap.works/static/img/enterprise/hosting@2x.png.r.w376.png)

### Custom Hosting

Host your 3D web content yourself and launch from a domain of your choosing. We also provide Zappar hosted options with transparent view rates.

![Custom Branding](https://zap.works/static/img/enterprise/branding@2x.png.r.w376.png)

### Custom Branding

Choose the look and feel of your campaigns. Remove Zappar branding with our white-labelled products for web, headsets and app-based AR.

![Custom Analytics](https://zap.works/static/img/enterprise/analytics@2x.png.r.w376.png)

### Custom Analytics

Send your data to 3rd party tools such as Google Analytics and track the performance of your campaigns in the analytics provider of your choice.

[Request a demo](https://zap.works/contact/?services=enterprise-plan)

## Unleash your creativity with our full suite of immersive development tools

Build best-in-class AR, VR, MR and 3D web content no matter your technical abilities or skillset, with Zapworks Enterprise you get access to our full suite of creator tools and developer SDKs.

[![Zapworks Designer](https://zap.works/static/img/enterprise/card-designer.png.r.w408.png)](https://zap.works/designer/)

#### [Zapworks Designer](https://zap.works/designer/)

[Zapworks Designer makes it simple to engage your customers with stand-out WebAR experiences – no apps, no downloads and no coding.](https://zap.works/designer/)

[![Mattercraft](https://zap.works/static/img/enterprise/card-mattercraft.png.r.w408.png)](https://zap.works/mattercraft/)

#### [Mattercraft](https://zap.works/mattercraft/)

[Mattercraft is a fully visual, browser based 3D content development environment perfected for building rich 3D experiences for the web, including AR, VR and WebXR.](https://zap.works/mattercraft/)

[![Universal AR](https://zap.works/static/img/enterprise/card-universal.png.r.w408.png)](https://zap.works/universal-ar/)

#### [Universal AR](https://zap.works/universal-ar/)

[Universal AR is Zappar's best-in-class computer vision libraries including image, face and instant world tracking available as developer-ready SDKs.](https://zap.works/universal-ar/)

## Let’s get started

Join the world’s most innovative businesses in creating best-in-class AR, VR and MR experiences.

[Request a demo](https://zap.works/contact/?services=enterprise-plan)

---
Canonical: https://zap.works/enterprise/


---

![Zapworks Spaces AR indoor navigation shown on a mobile device](https://zap.works/static/img/spaces/indoor-navigation-guide-hero@2x.png.r.w712.png)

# The Complete Guide to Indoor Navigation

From choosing the right technology to getting visitors to the right room, ward or asset, here's what it takes to launch indoor navigation people actually use.

## Introduction

GPS solved outdoor navigation. It didn't solve the harder problem: what happens the moment you step inside. Modern buildings are larger, more complex, and more operationally demanding than at any point in history.\
\
Hospitals cover millions of square metres across dozens of wards and departments. University campuses span hundreds of buildings. Manufacturing sites contain thousands of individually catalogued assets. Airports process hundreds of thousands of passengers daily through multi-level terminals that reconfigure between seasons.\
\
Yet most people navigating these environments still rely on the same tools they used thirty years ago: static signage, printed maps, and asking someone who happens to know the building.\
\
Indoor navigation has grown up. Modern indoor navigation systems now sit at the intersection of wayfinding, accessibility, operations, safety, workplace experience, and spatial computing. The technology is no longer the limiting factor. The challenge is knowing which approach fits your environment, your users, and your operational model, then deploying it in a way people actually use.\
\
This guide covers everything: how indoor navigation works, the technologies involved, the trade-offs between them, and how to build a business case, evaluate vendors, and get a deployment right. It's written for facilities leaders, estates teams, workplace experience managers, accessibility leads, operations teams, IT and security stakeholders, and anyone buying or evaluating indoor navigation technology.

## Key takeaways

Here are five key things you should know about indoor navigation:

1. 1\. Poor indoor navigation has a measurable operational cost. In US hospitals alone, staff lose an estimated 98 million hours annually to wayfinding assistance — equivalent to 51,072 full-time nursing positions. Every complex environment has its equivalent. ([SAGE Journals](https://journals.sagepub.com/doi/10.1177/19375867251317240), 2025)
2. 2\. GPS stops at the door. People spend 87% of their time indoors, yet GPS — the technology that transformed outdoor navigation — can't reliably work inside a building. Indoor navigation requires a completely different approach. ([NHAPS / Lawrence Berkeley National Laboratory](https://www.buildinggreen.com/blog/we-spend-90-our-time-indoors-says-who))
3. 3\. For visitor-facing deployments, app-free access isn't optional. Around 46% of app installs are uninstalled within 30 days. Asking a patient, visitor, or event attendee to download an app before they can navigate is a barrier most won't cross. ([AppsFlyer](https://www.appsflyer.com/resources/reports/app-uninstall-benchmarks-report/), 2025)
4. 4\. Accessibility is a design requirement, not a feature. 16.1 million people in the UK (around 1 in 4) live with a disability. An indoor navigation system that doesn't work for blind, low-vision, or wheelchair users actively excludes a significant share of your visitors and staff. ([Gov.UK](https://www.gov.uk/government/statistics/disability-accessibility-and-blue-badge-scheme-statistics-2023-to-2024/disability-accessibility-and-blue-badge-statistics-england-2023-to-2024), 2024)
5. 5\. No single positioning technology is best for every environment. Trade-offs between accuracy, cost, maintenance, and accessibility should drive technology selection, not familiarity or what a vendor defaults to.

## What is indoor navigation?

Indoor navigation uses digital technology to guide people through the interior of a building or complex. Unlike outdoor GPS, it provides turn-by-turn directions, searchable destinations, and real-time routing across rooms, floors, corridors, and spaces where satellite signals can't reliably reach.

#### Indoor navigation vs GPS

GPS works by triangulating signals from satellites orbiting the Earth. It's highly effective outdoors in open sky conditions, typically achieving accuracy of 5 to 10 metres ([Pointr](https://www.pointr.tech/blog/indoor-gps-does-it-work-everything-you-need-to-know), 2024).\
\
Indoors, satellite signals are blocked or severely distorted by walls, roofs, floors, steel, glass, and concrete. GPS accuracy degrades to 30 to 100 metres indoors, or becomes entirely unusable. That means a GPS-based system can't tell whether you're in one ward or the next, on this floor or the one above.\
\
Indoor navigation uses alternative positioning systems, covered in detail in the next section, to determine your location inside a building without relying on satellite signals.

#### What does turn-by-turn navigation mean indoors?

Turn-by-turn navigation indoors works the same way as driving directions: the system knows where you are, knows where you want to go, calculates the optimal route, and delivers turn-by-turn instructions as you move.\
\
The difference is the complexity of the environment. Indoors, a route must account for:

1. 1\. Multiple floors connected by stairs, lifts, or ramps
2. 2\. Doors, corridors, and restricted areas
3. 3\. Dead ends, security checkpoints, and access-controlled zones
4. 4\. Walkable versus non-walkable areas
5. 5\. Accessibility constraints such as step-free routes or wide-aisle requirements

Good indoor navigation systems model all of this within a navigable map called a navigation mesh: a digital representation of every route a user can legitimately take.

#### Indoor navigation vs indoor wayfinding

These terms are often used interchangeably, but there's a useful distinction.\
\
**Indoor wayfinding** is the broader challenge of helping people orient themselves and navigate a building. It encompasses signage, maps, staff assistance, landmarks, and any other cues that help people navigate.\
\
**Indoor navigation** is the specific, technology-enabled implementation of wayfinding: a system that uses positioning, routing, and real-time guidance to deliver turn-by-turn directions.

| Workflow Area                           | Indoor wayfinding       | Indoor navigation                    |
| --------------------------------------- | ----------------------- | ------------------------------------ |
| **Includes signage**                    | Yes                     | Not necessarily                      |
| **Requires technology**                 | No                      | Yes                                  |
| **Provides turn-by-turn directions**    | No                      | Yes                                  |
| **Updates in real time**                | No                      | Yes                                  |
| **Can be used without local knowledge** | Partially               | Yes                                  |
| **Accessible to screen readers**        | Only with audio signage | Potentially, if designed inclusively |

## Why is indoor navigation difficult?

The challenge of indoor navigation is more technical than it first appears. Outdoors, GPS provides a universal positioning signal that any device can receive. Indoors, there's no equivalent universal standard.\
\
Every indoor environment is different. A hospital has different constraints to a factory, a museum, or an airport. Walls, floors, lifts, security zones, dynamic equipment, and temporary changes all affect how a positioning system performs.\
\
This is why indoor navigation isn't a single solved problem with one obvious answer. It's a category of solutions, each with different strengths, trade-offs, and appropriate environments.

#### Why doesn't GPS work indoors?

GPS signals come from satellites roughly 20,000 kilometres above the Earth. Buildings, particularly those with concrete, steel, or reinforced structures, block or severely attenuate those signals. Indoors, GPS accuracy degrades from around 5-10 metres outdoors to 30-100 metres or worse, making it unreliable for room-level navigation in most buildings.

#### The physics of satellite signals

GPS works by receiving signals from a constellation of satellites. Your device calculates its position by measuring the time it takes signals to arrive from at least four satellites. The more satellites visible, and the stronger the signal, the more accurate the result.\
\
Buildings disrupt this in three main ways:

1. **1. Signal blockage:** Concrete floors, reinforced walls, steel structures, and glass all block satellite signals before they reach your device. In underground spaces, below-grade car parks, or densely constructed buildings, GPS signal may be entirely unavailable.
2. **2. Signal reflection (multipath):** Even where signals penetrate, they bounce off internal surfaces and arrive at your device from multiple angles. This multipath effect distorts the timing calculation, degrading accuracy significantly.
3. **3. Signal attenuation:** Signals that do reach your device indoors are often so weakened that the position fix is unreliable, even if technically available.

#### Multi-floor complexity

GPS has no reliable way to determine altitude with useful precision at the building scale. Even if a GPS fix is available inside a multi-storey building, it can't tell you which floor you're on.\
\
A hospital with 12 floors presents GPS with an insurmountable problem: it can't distinguish floor 3 from floor 7, or the basement car park from the ground-floor reception. Indoor navigation systems address this by using technologies that provide floor- or room-level accuracy.

#### The time indoors problem

People spend approximately 87% of their time inside enclosed buildings, and a further 6% in enclosed vehicles ([NHAPS / Lawrence Berkeley National Laboratory](https://www.buildinggreen.com/blog/we-spend-90-our-time-indoors-says-who)). That means GPS, the navigation technology that's been normalised over the past two decades, is simply irrelevant for the majority of daily human movement.\
\
Indoor environments are where people get lost, miss appointments, waste time searching for rooms, and struggle to find equipment, colleagues, or services. It's a significant gap, and it's why the indoor location market is now a multi-billion-pound sector.

#### What indoor navigation needs instead

Because GPS cannot reliably penetrate buildings, indoor navigation relies on alternative positioning technologies:

1. 1\. Radio signals from beacons, Wi-Fi access points, or UWB anchors
2. 2\. Visual positioning using camera images matched to a spatial map
3. 3\. QR codes or NFC tags that anchor a user's position at known points
4. 4\. Inertial sensors that track movement relative to a known starting point
5. 5\. Combinations of the above, used in parallel to improve accuracy and reliability

Each of these is explored in the next section.

## What are the main types of indoor navigation technology?

An indoor positioning system forms the foundation of any indoor navigation deployment. The indoor positioning market contains a wide range of technologies, and no single approach is universally best. Each technology suits different environments, use cases, and budgets. Understanding the trade-offs is essential for choosing the right approach.

#### Indoor technology comparison table

Compare every type of indoor navigation technology using the comparison table below. This isn't an exhaustive list, but it should give you a good understanding of the different types of technology available to you, their use cases and where they're typically deployed.

| Technology                          | Accuracy               | Best for                                 | Hardware?              | App required?         | Maintenance burden         | Accessibility fit       |
| ----------------------------------- | ---------------------- | ---------------------------------------- | ---------------------- | --------------------- | -------------------------- | ----------------------- |
| **BLE Beacons**                     | 1-3m                   | Retail, hospitals, campuses              | Yes                    | Often, yes            | Medium (battery, firmware) | Medium                  |
| **Wi-Fi positioning**               | 5-15m                  | Coarse navigation, large open spaces     | No (uses existing APs) | Often, yes            | Low–Medium                 | Low (accuracy limits)   |
| **Visual Positioning System (VPS)** | Sub-metre              | Complex multi-floor, AR guidance         | No (scan required)     | No (browser possible) | Medium (re-scanning)       | High (with audio layer) |
| **Ultra-wideband (UWB)**            | 10-30cm                | Manufacturing, clinical asset tracking   | Yes (anchors + tags)   | Sometimes             | High                       | Low for consumer use    |
| **RFID and NFC**                    | Point-fix only         | Check-in, asset tag                      | Passive tags           | No                    | Very low                   | Medium                  |
| **QR-code-based positioning**       | Point-fix only         | Low-cost, any environment                | No                     | No                    | Very low                   | Medium                  |
| **Inertial (PDR)**                  | Drifts over time       | Supplement to other methods              | No                     | Yes                   | None                       | Medium                  |
| **2D map-based navigation**         | N/a                    | Simple buildings, map-literate users     | No                     | Sometimes             | Low (map updates)          | Low                     |
| **3D digital twin navigation**      | N/a                    | High-value visitor environments          | No                     | Yes                   | High                       | Medium                  |
| **AR indoor navigation**            | Depends on positioning | Complex environments, visitor experience | No                     | No (browser possible) | Medium                     | High (with audio layer) |

#### BLE Beacons

How it works: Small battery-powered transmitters broadcast Bluetooth Low Energy signals. Devices detect nearby beacons and estimate position by measuring signal strength (RSSI) from multiple beacons, a process called trilateration.

- **Strengths:** Relatively low cost per unit. Widely understood. No user action required for detection.
- **Weaknesses:** Accuracy is typically 1 to 3 metres under standard BLE, and can degrade in environments with interference, signal reflection, or human obstruction. Requires physical installation and ongoing battery maintenance. BLE 5.1 with Angle of Arrival (AoA) can achieve sub-metre accuracy, but requires directional antenna arrays.
- **Best-fit environments:** Retail, airports, hospitals, campuses, anywhere with stable infrastructure and a managed maintenance schedule.
- **Maintenance:** Batteries require replacement every 1 to 5 years, depending on beacon type. Firmware updates may be needed. Physical repositioning required if layout changes.
- **Cost/complexity:** Medium hardware cost, significant installation cost in large buildings, moderate ongoing maintenance overhead.
- **Accessibility:** Passive detection means users don't need to take any action. Works with screen reader flows if the application is designed to support them.

#### Wi-Fi positioning

How it works: Estimates position using the signal strength of nearby Wi-Fi access points. A fingerprinting approach maps signal patterns at known locations, then matches real-time readings to the map.

- **Strengths:** Uses existing infrastructure where Wi-Fi access points are already deployed. No additional hardware required in some environments.
- **Weaknesses:** Typical accuracy of 5 to 15 metres, too coarse for room-level navigation in dense environments. Susceptible to interference, and fingerprint maps require re-calibration when the environment changes. AP placement is optimised for coverage, not positioning.
- **Best-fit environments:** Coarse-level navigation in large, open spaces where room-level accuracy isn't critical.
- **Maintenance:** Low hardware overhead if existing APs are used, but the fingerprint database needs updating when layouts change.
- **Cost/complexity:** Low if infrastructure exists. Moderate recalibration effort.
- **Accessibility:** Similar to BLE: passive for the user, but accuracy limitations affect the reliability of instructions.

#### Visual Positioning Systems (VPS)

How it works: A device's camera captures the environment and sends that image to a VPS engine, which compares it against a pre-built 3D map of the space. That map is constructed beforehand using reality capture tools: LiDAR scanners, smartphones, 360-degree cameras, or photogrammetry rigs. The engine identifies distinctive visual features in both the live image and the stored map, matches them, and returns the device's precise position and orientation in six degrees of freedom (6-DoF): where it is in space and which way it's facing.

- **Strengths:** Delivers far higher accuracy than GPS, Wi-Fi, or beacons, and works in complex indoor environments where those alternatives either fail or require significant hardware. The 3D map acts as a persistent spatial layer: AR content, navigation overlays, and digital twin data can be anchored to it and remain accurate across multiple users and devices. Leading providers like [MultiSet](https://www.multiset.ai/) cite sub-5cm accuracy and localisation times under 100ms under controlled scanning conditions; typical production deployments, where lighting, occlusion, and scan freshness vary more, are more realistically sub-metre, still an order of magnitude ahead of BLE or Wi-Fi.
- **Weaknesses:** Requires upfront mapping effort before deployment. Performance degrades in visually uniform spaces (long identical corridors, blank walls) and in low light, though newer systems have improved significantly on both fronts. Maps need refreshing when the physical environment changes substantially.
- **Best-fit environments:** Any GPS-denied space that needs precise, persistent AR: manufacturing facilities, warehouses, hospitals, airports, retail, stadiums, construction sites.
- **Maintenance:** Re-map when the space changes significantly. Better platforms version maps so existing anchors and AR content survive a re-scan without needing to be rebuilt.
- **Cost/complexity:** Medium to high mapping effort depending on space size and scan quality required. Low hardware cost, as it runs on any camera-equipped device. Cloud, on-device, or private deployment options exist.
- **Accessibility:** Camera-dependent, so only accessible to users with a compatible device and application. App-free implementations like [Zapworks Spaces](https://zap.works/spaces/) reduce friction by removing the need to install a dedicated app.

#### Ultra-wideband (UWB)

How it works: Uses short radio pulses across a wide frequency band to measure time-of-flight between anchor points and tags. UWB achieves typical accuracy of 10 to 30 centimetres.

- **Strengths:** The most accurate indoor positioning technology available at scale. Excellent for asset tracking, safety-critical environments, and precision navigation. Resistant to multipath interference.
- **Weaknesses:** Higher hardware cost. Requires dense anchor installation. Users or assets typically need to carry a UWB-compatible tag or device. Not universally supported on consumer smartphones (though iPhone 11 onwards includes UWB chips, software support varies by application).
- **Best-fit environments:** Manufacturing, industrial facilities, hospitals (clinical asset tracking), warehouses, research labs.
- **Maintenance:** Hardware-dependent. Anchors require installation and periodic calibration.
- **Cost/complexity:** High hardware cost. High installation complexity. High accuracy.
- **Accessibility:** Currently limited for general consumer accessibility use cases, as it often requires dedicated hardware tags.

#### RFID and NFC

How it works: RFID (Radio Frequency Identification) and NFC (Near Field Communication) use radio signals to read or interact with passive tags. NFC requires close proximity, a few centimetres. RFID can work at greater ranges depending on frequency.

- **Strengths:** Very low cost per tag. NFC is built into most smartphones. Useful for anchoring a user's position at a specific point.
- **Weaknesses:** Doesn't provide continuous positioning. Useful only as position-fixing points, not for real-time tracking as users move.
- **Best-fit environments:** Asset tracking, maintenance workflows, check-in points, fixed navigation anchors.
- **Maintenance:** Tags are largely maintenance-free. Reader infrastructure requires maintenance.
- **Cost/complexity:** Low cost per tag. Moderate infrastructure for active RFID.
- **Accessibility:** NFC can support accessible navigation by anchoring users at known points, but requires the user to actively tap the tag.

#### QR-code-based positioning

How it works: QR codes are placed at known locations throughout a building. When a user scans a code, the system registers their position and calculates a route from that anchor point.

- **Strengths:** Very low cost. No hardware infrastructure beyond the printed codes. No battery maintenance. Easy to update. Works on any device with a camera.
- **Weaknesses:** Not continuous: position is only known at the moment of scanning. Accuracy depends entirely on QR code placement. Codes can be damaged, removed, or obscured.
- **Best-fit environments:** Any environment, particularly as a cost-effective starting point or supplement to other positioning methods. Works well in museums, warehouses, and large campuses.
- **Maintenance:** Low. QR codes are cheap to replace or relocate.
- **Cost/complexity:** Very low cost. Very low maintenance. Accuracy limited to anchor point locations.
- **Accessibility:** Requires a camera action from the user. May present challenges for users with low vision, though some implementations support NFC tags at the same positions.

#### LiDAR and spatial scans

How it works: LiDAR (Light Detection and Ranging) uses laser pulses to create precise 3D point clouds of a space. Camera-based scanning tools (such as those in apps like the Matterport Pro series) create photorealistic 3D models. These scans serve as the base layer for indoor navigation systems.

- **Strengths:** High-fidelity spatial representation. Can be used as the foundation for VPS, digital twins, and navigation mesh generation.
- **Weaknesses:** The scan itself doesn't provide navigation. It must be processed to extract walkable areas, routes, destinations, and landmarks. Scanning takes time and skill. Updates require re-scanning.
- **Best-fit environments:** Any environment where a high-quality spatial reference is needed.
- **Maintenance:** Rescanning required when physical layout changes.
- **Cost/complexity:** Scanning cost varies by provider and environment size. Professional scanning of a large facility can be significant.
- **Accessibility:** Enables accessibility-aware mapping (step-free areas, ramps, lifts) if accessibility data is annotated during the authoring phase.

#### 2D map-based navigation

How it works: A 2D floor plan is overlaid with a user's position and a calculated route. The interface looks similar to a standard map application, but constrained to the building interior.

- Strengths: Familiar interface. Easy to understand at a glance. Low device requirements.
- Weaknesses: Doesn't communicate the physical environment. Users can't see where doors, obstacles, or landmarks are. Route following relies on the user interpreting a map accurately. Can be disorienting in unfamiliar, complex buildings.
- Best-fit environments: Simple buildings with clear layouts. Suitable where users are already comfortable with map reading.
- Maintenance: Map updates required when layouts change.
- Cost/complexity: Low to medium. Well-understood technology.
- Accessibility: Map-reading requires spatial reasoning. Not well-suited to blind or low-vision users without significant additional design work.

#### 3D digital twin navigation

How it works: A 3D model of the building is used as the navigation surface. The user sees their position and route in a three-dimensional view that more closely represents what they will see in the real world.

- **Strengths:** More immersive and legible than a 2D map. Can show floor connections, obstacles, and spatial relationships more intuitively.
- **Weaknesses:** More complex to build and maintain. Higher device requirements. Can be overwhelming in dense environments.
- **Best-fit environments:** High-value visitor environments, training, onboarding, or environments where spatial understanding is particularly important.
- **Maintenance:** 3D model updates required when layouts change.
- **Cost/complexity:** High initial build cost. Medium ongoing maintenance.
- **Accessibility:** Can support accessible routing if accessibility data is built in, but the visual interface itself may not be suitable for low-vision users without alternative output modes.

#### AR indoor navigation

How it works: Navigation instructions, arrows, route lines, destination markers, breadcrumbs are overlaid onto a live camera view of the real environment. The user follows guidance rendered directly on top of what they can see.

- **Strengths:** Highly intuitive. Users follow guidance in the context of the physical environment. Reduces the cognitive load of interpreting a map. Particularly useful in environments where routes aren't otherwise marked. Can use VPS for accurate positioning.
- **Weaknesses:** Requires a camera-equipped device. Not suitable as the sole navigation mode for blind or low-vision users. Battery and performance-intensive. Can feel disorienting in environments with poor visual distinctiveness.
- **Best-fit environments:** Airports, museums, large campuses, corporate offices, anywhere with high spatial complexity and strong visual distinctiveness.
- **Maintenance:** Requires underlying positioning and scan maintenance.
- **Cost/complexity:** Medium to high, depending on the underlying positioning approach.
- **Accessibility:** AR overlays should always be supplemented with audio guidance and screen-reader-compatible text alternatives, so that sighted and non-sighted users can share the same navigation experience. This is the approach we've taken with [Zapworks Spaces](https://zap.works/spaces), offering turn-by-turn navigation for blind, low-vision and sighted users within the same shared experience.

#### Why hybrid approaches help

Many production indoor navigation systems combine VPS with at least one other positioning method. A QR scan can anchor the user's starting position precisely before VPS takes over. Beacons can serve as additional reference points when visual matching is uncertain. Inertial sensors can smooth out positioning between VPS frames. The result is a system that's more robust across a wider range of environmental conditions.\
\
We take a similar approach with Zapworks Spaces, combining VPS from the likes of MultiSet with our Accessible QR codes, this enables smoother re-localisation when there are no identifying features from the initial scan for the VPS to accurately localise a device (and user) within a space.

## What is VPS and why does it matter?

A Visual Positioning System (VPS) uses camera images to determine a user's position and orientation by matching visual features in the live camera view against a pre-built 3D spatial reference map of the environment. Unlike GPS, it works indoors and provides both position and heading data without additional hardware infrastructure.

#### How does VPS work?

When a user holds up their phone camera, the VPS system analyses the image and compares it against a spatial reference map, typically built from LiDAR scans, photogrammetric scans, or structured-light captures of the building. The system identifies visual landmarks, textures, edges, and spatial relationships in the image, then matches these against the reference to calculate where the user is and which way they're facing.\
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This is computationally intensive, but modern devices and cloud-processing pipelines handle it efficiently enough for real-time navigation use.

#### How VPS differs from GPS

GPS uses satellite signals and triangulation. VPS uses computer vision and spatial matching. GPS provides position only (latitude, longitude, and approximate altitude). VPS provides position plus orientation. The system knows not just where you are, but which way you're facing. That's what makes AR guidance overlays possible: the system can calculate exactly where to place a direction arrow in your camera view.

#### How VPS differs from QR or beacon systems

QR codes and beacons provide discrete position fixes at specific points in a building. VPS provides continuous positioning as the user moves. The position estimate updates with every camera frame. This continuous positional awareness enables smoother, more natural navigation guidance. Instead of "walk to the next QR code and scan it," the system can say "continue straight for 20 metres, then turn left."

#### Where VPS can struggle

VPS relies on visual distinctiveness. Environments where every corridor looks the same, identical ceiling tiles, uniform walls, no visual landmarks, make it harder for the system to match camera frames to the reference map reliably. This is where the hybrid approach mentioned above comes in. Highly dynamic environments can also create challenges. If a large piece of equipment is moved, a temporary partition is erected, or a section of a warehouse is reorganised, the reference map may no longer match the real environment. This is why VPS systems need to be kept current, and why hybrid approaches that supplement VPS with QR anchors or beacons can be valuable in dynamic spaces.

#### Why hybrid approaches help

Many production indoor navigation systems like Zapworks Spaces combine VPS with at least one other positioning method. A QR scan can anchor the user's starting position precisely before VPS takes over. Beacons can serve as additional reference points when visual matching is uncertain. Inertial sensors can smooth out positioning between VPS frames. The result is a system that's more robust across a wider range of environmental conditions.

## What is AR indoor navigation?

Augmented reality indoor navigation overlays digital guidance, arrows, route lines, destination markers, points of interest, breadcrumb trails, onto a live camera view of the real environment. Instead of following a route on a map, the user follows visual cues rendered directly on top of what their phone camera sees.

#### How AR navigation guidance works

An AR navigation system combines a positioning method (typically VPS, with optional beacon or QR supplementation) with an AR rendering layer. The system:

1. 1\. Determines the user's position and orientation using the camera
2. 2\. Calculates the route from current position to destination
3. 3\. Renders guidance markers, arrows, route lines, destination icons, distance labels, that appear to sit in the real physical environment
4. 4\. Updates continuously as the user moves

This creates a more intuitive navigation experience than a 2D map for many users. Instead of mentally translating a top-down map view into the real environment in front of them, users can simply follow the arrow they see overlaid on the corridor ahead.

#### Where AR guidance works really well

AR navigation is particularly effective in:

- Complex multi-floor environments where spatial reasoning is difficult
- Unfamiliar environments such as first-time hospital visits, conference venues, or large campuses
- Environments with limited signage or confusing layouts
- High-value visitor experiences such as museums, galleries, or heritage sites

#### Where AR should be used carefully

AR navigation is not universally appropriate. In environments with high foot traffic and narrow corridors, asking people to walk while looking at their phone can create safety issues. In environments with poor lighting, AR overlays may be hard to see clearly. In environments where every corridor looks visually identical, VPS may struggle to provide the accurate positioning that AR guidance requires.\
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AR navigation should always be considered alongside, not instead of, audio guidance and accessible alternatives. An AR arrow that sighted users find intuitive is useless to a blind user. The most effective AR navigation implementations treat the AR overlay as one of several output modes, not the only one.

#### App-free AR navigation

Until recently, AR indoor navigation typically required downloading a native app. Browser-based AR capabilities have improved significantly, but the two mobile ecosystems support it very differently, so the most reliable app-free platforms use different delivery methods for iOS and Android rather than a single browser-based approach everywhere.\
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[Zapworks Spaces](https://zap.works/spaces) uses the approach best suited to each platform. On iOS, where Safari's WebXR support remains limited, Spaces delivers native-quality AR via App Clip: a lightweight native experience launched instantly from a QR code or link, with no App Store visit required. On Android, where Chrome's WebXR support is mature, Spaces delivers AR navigation directly in the browser via WebXR, again with no app download. Either way, users start navigating by scanning a QR code or following a link. This app-free approach is particularly valuable for visitor-facing deployments where app download friction is a significant adoption barrier.

#### AR navigation and accessibility

AR overlays should not come at the expense of accessibility. The most inclusive approach is to design a navigation experience where:

- Sighted users can follow AR overlays
- Low-vision users can use high-contrast visual guidance
- Blind users can follow audio turn-by-turn instructions via their screen reader
- All three groups are navigating the same destinations, routes, and environment

This is genuinely achievable in a well-designed system. It requires deliberate design choices, not just an AR layer with audio bolted on afterwards.

## Key use cases for indoor navigation

Indoor navigation isn't a single use case. The problems it solves differ substantially depending on the environment, the users, and the operational context. This section covers the major use cases in detail.

#### Indoor navigation for hospitals and healthcare environments

The navigation problem: Hospitals are among the most complex buildings in the world. Departments move. Wards are reconfigured. Temporary clinics appear and disappear. Signage is often outdated before it is even printed.\
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Over 85% of patients ask for directions when visiting a hospital or public health facility, and 30% of first-time visitors get lost ([Gozio Health](https://www.goziohealth.com/blog/patients-are-getting-lost-in-hospitals-12-stats-show-what-that-costs), 2023–24).\
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Why traditional approaches struggle: Physical signage can't keep pace with a dynamic healthcare environment. Staff become de facto wayfinding assistants, diverting time and attention from clinical duties. A 2025 peer-reviewed study found that US hospital staff collectively lose an estimated 98 million nurse hours annually to wayfinding assistance, equivalent to 51,072 full-time nursing positions ([SAGE Journals](https://journals.sagepub.com/doi/10.1177/19375867251317240), 2025).

**The operational cost of poor hospital wayfinding**\
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The cost is not just staff time: 8.1 million NHS outpatient appointments were missed in England in 2024-25. At an estimated cost of £160 per missed appointment, the potential annual cost to the NHS is between £1.25 billion and £1.9 billion ([NHS England Digital](https://digital.nhs.uk/data-and-information/publications/statistical/hospital-outpatient-activity/2024-25), 2025). Poor wayfinding doesn't cause all missed appointments, but it's a documented contributing factor for first-time and infrequent visitors.\
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What effective hospital navigation looks like: Patients and visitors scan a QR code at the entrance, search for their ward, department, clinic, or pharmacy, and follow step-by-step directions from wherever they're standing. Step-free routes are searchable, not just theoretically available. When a department moves, the system updates in minutes. Staff locate equipment and assets without calling a colleague who happens to know the building.

**Key outcomes:**

- Clinical staff stop escorting lost visitors. Those hours go back to patient care.
- First-time visitors reach appointments on time and independently, including patients with visual or mobility impairments who previously needed a staff escort.
- Directional queries at main reception drop noticeably, typically within days of launch.
- Estates teams update wayfinding information digitally when departments move, without reprinting signage or waiting for a contractor.
- Accessibility audits become demonstrably easier to pass. Step-free routes are mapped, tested, and searchable.

**Example destinations:** Wards, departments, clinics, pharmacy, X-ray, phlebotomy, café, accessible toilets, lifts, main reception, discharge lounge, A\&E, chapel, car park, maternity, NICU, critical care.

**Pilot starting point:** A phased pilot almost always outperforms a full rollout in healthcare. Here's a practical starting path:

1. 1\. Pick one entry point and one destination cluster. Main entrance to outpatient clinics, pharmacy, and X-ray is a strong first scope. These are typically the top three requests to any NHS reception desk. A single-floor pilot covering these destinations is testable within weeks.
2. 2\. Build your destination list from reception staff, not IT. They know what's asked 50 times a day. Capture the top 30 destinations before you touch a floor plan. This list shapes your spatial scan and POI setup.
3. 3\. Scan the space. A photogrammetric scan of a typical hospital wing takes a trained operator a few hours. Plan for access approval with infection control and estates ahead of the scan date.
4. 4\. Test on a real clinic day before expanding. Give patients a QR code at the entrance during a scheduled outpatient session. Observe, collect feedback, and fix what's confusing before rolling out to the wider site.

**Note:** App-free delivery is almost always the right choice for hospital environments. Asking a stressed patient to download an app before they can find cardiology is a barrier most won't cross.

Discover how you can deploy [Zapworks Spaces for your hospital or healthcare estate](https://zap.works/spaces/healthcare).

#### Manufacturing and industrial facilities

The navigation problem: Manufacturing sites and industrial facilities contain thousands of individually catalogued assets, valves, pumps, electrical panels, safety equipment, machinery, spread across large, physically complex environments. Technicians and contractors need to find specific assets quickly and accurately.\
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Why traditional approaches struggle: Asset location relies on local knowledge. New technicians and contractors can't find assets without being escorted. Asset management systems contain location data, but navigating to that location indoors isn't supported.\
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What effective industrial navigation looks like: A maintenance technician searches for valve HV-234 or fire extinguisher zone B7 and follows turn-by-turn directions from their current location. Contractors navigate independently on their first visit without needing an escort. Safety-critical assets, eyewash stations, first aid kits, emergency shutoffs, are findable by anyone in seconds, not just experienced staff.

**Key outcomes:**

- New contractors navigate independently from day one. Experienced staff stop losing time to escort duties.
- Maintenance response time to specific assets drops. Engineers arrive at the right location on the first attempt.
- Safety asset location time decreases significantly. In an emergency, this matters.
- Health and safety compliance becomes demonstrable. You can show that any person on site can find a fire extinguisher or first aid point within seconds, not minutes.
- When plant layouts change, the navigation system updates to reflect the new configuration rather than pointing people to where things used to be.

**Example destinations:** Plant rooms, electrical panels, valves, pumps, fire extinguishers, eyewash stations, first aid points, emergency exits, loading bays, offices, welfare facilities, control rooms, specific machinery.

**Pilot starting point:**

1. 1\. Map safety-critical assets first. Fire extinguishers, eyewash stations, first aid kits, emergency shutoffs, AEDs. This is your strongest pilot scope: it's immediately justifiable, it has a clear compliance angle, and it affects everyone on site.
2. 2\. Work from your asset management system. If you have a CAFM or EAM system with location data, your navigation vendor should be able to ingest that data and place POIs on the floor plan. This is faster than manually cataloguing every asset.
3. 3\. Test with a new contractor before going wider. Give a contractor who has never visited the site a task: find asset X. Time it. Ask them where they got confused. This surfaces navigation gaps faster than any internal test.
4. 4\. Plan for dynamic areas separately. Areas where equipment moves frequently (production lines, staging areas) may need QR anchor points rather than VPS, since the spatial scan can become outdated. Identify these zones before the pilot.

Discover how you can [deploy Zapworks Spaces at your factory or industrial facility](https://zap.works/spaces/industrial-facilities).

#### Retail and shopping centres

Who this is for: Centre management, retail tenants, marketing teams, and facilities.\
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The navigation problem: Large shopping centres, hypermarkets, and multi-level retail parks are difficult to navigate, particularly for infrequent visitors. Anchor store locations, parking validation points, and food courts are common sources of confusion.\
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Why traditional approaches struggle: Physical kiosks are expensive to maintain and concentrated at key entry points. Retailer apps rarely cover the full centre. Dynamic seasonal changes affect the usefulness of static maps.\
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What effective retail navigation looks like: Shoppers search for a specific retailer, brand, toilet, ATM, or click-and-collect point and are navigated there from their current location on any floor. Seasonal changes and new tenants update in the system quickly. Retailers in harder-to-find locations become discoverable rather than invisible to anyone who doesn't already know they're there.

**Key outcomes:**

- Wayfinding queries to information points and security staff drop.
- Retailers in lower-traffic locations see more footfall as they become searchable and navigable.
- Visitor dwell time increases. People who can find what they're looking for stay longer and visit more of the centre.
- Accessibility routes are mapped and available, including lift locations, accessible toilets, and step-free access between floors.
- Tenant changes, seasonal reconfiguration, and temporary closures update in the system without reprinting physical maps.

**Example destinations:** Individual retailers, ATMs, toilets, food court, click-and-collect points, car parks, lifts, escalators, accessible routes.

**Pilot starting point:**

1. 1\. Start with one floor and the most common destinations. Toilets, ATMs, the food court, and the top 10 retailers by query volume. This is testable in a few weeks and gives you a clear proof of concept.
2. 2\. Get retailer data in order early. Tenant names, unit numbers, and categories are the foundation of your POI layer. If this data is messy or out of date, clean it before you scan. Bad data in means bad navigation out.
3. 3\. Identify your distribution method. QR codes at entrances, at car park exits, or embedded in the centre app are all options. Choose one for the pilot and measure engagement before adding more channels.
4. 4\. Measure footfall to harder-to-find units during the pilot. If indoor navigation increases footfall to units that were previously navigable only by people who already knew where they were, that's a compelling commercial case for full rollout.

Discover how you can [deploy Zapworks Spaces for commercial real estate](https://zap.works/spaces/commercial-real-estate) and shopping centres.

#### Corporate offices and workplace campuses

Who this is for: Workplace experience managers, facilities management, IT services, reception and visitor management teams, HR and onboarding leads.\
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The navigation problem: Large corporate campuses, particularly multi-building headquarters, financial district towers, or sprawling tech campuses, present significant navigation challenges for visitors, contractors, new starters, and staff who rarely visit other buildings in the estate.\
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Why traditional approaches struggle: Room booking systems change which floor a team is on. Hot-desking policies mean there's no fixed desk to navigate to. Visitor management is complex when visitors need to find the right meeting room in a building they've never been to.\
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What effective workplace navigation looks like: Visitors receive a calendar invite with a link that opens navigation directly to their meeting room. Contractors find the server room, comms riser, or plant room without calling facilities. New starters explore the building before their first day. Hot-desking environments become navigable because the system reflects current team locations, not last year's seating plan.

**Key outcomes:**

- Visitors arrive at meeting rooms without calling reception or getting a staff escort.
- Contractors operate independently from their first visit. Facilities teams stop spending time on escort duties.
- New starter onboarding time shortens. People feel confident in the building within days rather than weeks.
- Facilities support tickets related to "where is X?" drop measurably.
- Workplace experience scores improve. The building feels well-run rather than confusing.

**Example destinations:** Meeting rooms, hot desks, team areas, café, gym, roof terrace, bike store, shower rooms, IT support, first aid, fire exits, accessible routes, post room.

**Pilot starting point:**

1. 1\. Start with the visitor journey. Reception to the most common meeting rooms is the highest-friction path and the most visible quick win. Map it, test it, and get it right before expanding.
2. 2\. Connect it to your calendar system. A meeting invite that includes a navigation link is a significant improvement for visitor experience. Most indoor navigation platforms support this integration; treat it as a day-one requirement, not a nice-to-have.
3. 3\. Identify the 20 destinations contractors most commonly need. Server rooms, plant rooms, comms risers, roof access, loading bays. These are often not on standard visitor floor plans. Get them mapped.
4. 4\. Measure baseline first. Count how many times reception or facilities fields a "where is X?" call in a typical week before launch. That number becomes your before/after metric.

#### Museum wayfinding: museums, galleries, and cultural venues

The navigation problem: Cultural institutions face a particular challenge: they want visitors to explore and discover, not just move efficiently. Navigation needs to support both the serendipitous visitor and the visitor with a specific destination in mind.\
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Why traditional approaches struggle: Paper maps are often ignored. Static signage is hard to update when exhibitions change. Tour guides are expensive to scale. Accessibility is frequently an afterthought.\
\
What effective museum navigation looks like: Visitors search for a specific exhibit, artist, or gallery and are guided there efficiently, with rich content available at the destination if the platform supports it. Pre-planned tour routes are navigable. Accessible routes are clearly available. When an exhibition changes or a gallery is temporarily closed, the navigation reflects that immediately, not after the next map reprint.

**Key outcomes:**

- Visitor satisfaction scores improve. People find what they came for without frustration, and discover things they didn't expect to.
- Staff handling directional queries at the entrance and information points spend less time on basic navigation and more time on meaningful visitor interaction.
- Dwell time increases as visitors navigate to more of the building rather than staying in the zones they can find intuitively.
- Accessibility routes are mapped and tested, not assumed. Visitors with mobility or visual impairments navigate independently.
- Exhibition changes and temporary gallery closures update in the system quickly, without requiring physical signage reprints.

**Example destinations:** Galleries, exhibits, café, shop, toilets, lifts, accessible entrance, cloakroom, events space, group meeting points, specific artworks.

**Pilot starting point:**

1. 1\. Start with your most-asked-for destinations. Ask information desk staff what they're asked most. The top 20 answers become your first POI list. This is almost always more useful than starting from a floor plan.
2. 2\. Map one floor or one gallery wing first. A single-zone pilot is testable quickly and gives you real visitor feedback before you invest in mapping the full building.
3. 3\. Test the exhibition change workflow before launch. Museums and galleries are dynamic environments. Make sure your team knows how to update POIs when exhibitions change, and that the process is simple enough to actually happen. If updating a POI requires a support ticket, it won't happen.
4. 4\. Treat accessible routing as a first-class pilot requirement. Don't test it as an afterthought. Include a wheelchair user and a visitor with visual impairment in your pilot group and observe how the system performs for them.

#### Universities and campuses

The navigation problem: Universities are small cities. Prospective students navigate unfamiliar campuses during open days and interviews and new students start each academic year without knowing where their lectures are. Researchers and visiting academics move between labs, departments, and facilities.

Why traditional approaches struggle: Campus maps are often outdated. Signage may not reflect room renaming or departmental reorganisation. Building interiors are rarely covered by campus-level maps.\
\
What effective campus navigation looks like: Students search for their lecture theatre, seminar room, or lab and get accurate turn-by-turn directions including which floor, which corridor, which entrance. Open day visitors navigate unfamiliar buildings without needing a student ambassador at every junction. Students with disabilities find step-free routes and accessible facilities independently, without having to ask.

**Key outcomes:**

- Wayfinding queries to reception, security desks, and student services drop in the first weeks after launch.
- Open day visitor experience ratings improve. Prospective students and parents spend less time lost and more time engaging with the campus.
- New starters navigate independently from their first week, without relying on a classmate who happens to know the building layout.
- Disability and inclusion teams can demonstrate accessible routes are mapped, tested, and working, not just assumed.
- Estates teams update room names and department locations digitally when faculties reorganise, without reprinting maps.

**Example destinations:** Lecture theatres, seminar rooms, labs, libraries, student union, health centre, student support services, accessible entrances, bike storage, print rooms, departmental offices.

**Pilot starting point:**

1. 1\. Use open day or freshers week as your forcing function. These events have real deadlines, identifiable users, and immediate feedback. A successful open day pilot gives you a clear win and a case for wider rollout.
2. 2\. Pick one building or campus zone to start. The main teaching building or the one that generates the most wayfinding queries is a good choice. A single-building pilot is completable in a matter of weeks.
3. 3\. Build your destination list with student services. They log what students ask for. Use that data to define your first 30 POIs, not a facilities floor plan that lists every storage cupboard.
4. 4\. Run a soft launch with a single cohort. Give QR codes or a link to a specific tutorial group or visiting day group. Gather feedback before opening it to the whole campus.

## Accessibility and inclusive indoor navigation

Indoor navigation is an accessibility issue, not just an operational one. For a significant proportion of the population, navigating unfamiliar indoor environments without support is genuinely difficult or impossible without appropriate technology. 16.1 million people in the UK, around 24% of the population, have a disability ([Gov.UK](https://www.gov.uk/government/statistics/disability-accessibility-and-blue-badge-scheme-statistics-2023-to-2024/disability-accessibility-and-blue-badge-statistics-england-2023-to-2024), 2024). Globally, approximately 2.2 billion people have some form of visual impairment ([WHO](https://www.who.int/news-room/fact-sheets/detail/blindness-and-visual-impairment), 2024). For these users, the difference between an accessible and an inaccessible indoor navigation system isn't a matter of convenience. It's a matter of independent access.

#### How inclusive design benefits all users

Accessibility design principles benefit a far wider population than those with permanent disabilities. A visitor walking through a busy hospital corridor can't look at their phone while carrying bags. Audio guidance helps them. A contractor in a noisy industrial environment can't easily follow AR overlays. Clear landmark-based audio instructions help them. A first-time visitor to an unfamiliar building lacks spatial context. Pre-arrival route review helps them.\
\
Good accessibility design is good design.

#### Comparing accessible indoor navigation solutions

This table compares six accessible indoor navigation platforms; Zapworks Spaces, Lazarillo, GoodMaps, Waymap, NaviLens and Right-Hear across positioning technology, routing capability, and disability support. It's worth noting that most sight-loss-focused solutions aren't built for wheelchair users; only Waymap and Zapworks Spaces combine full routing with tested step-free routing.

| Platform            | Positioning tech                                    | Routing type | App required?         | Blind/low-vision    | Wheelchair routing      | Venue deployment                                 | Cost model                                                                    |
| ------------------- | --------------------------------------------------- | ------------ | --------------------- | ------------------- | ----------------------- | ------------------------------------------------ | ----------------------------------------------------------------------------- |
| **Zapworks Spaces** | Visual Positioning System (VPS) from 3D scan        | Full route   | App-free (browser/QR) | Spoken turn-by-turn | Yes — tested with users | Scan space, add POIs, publish link               | [Pricing on request](https://zap.works/contact/?services=app-free-navigation) |
| **Lazarillo**       | BLE beacons, LiDAR scan, 5G (indoor); GPS (outdoor) | Full route   | Native app            | Turn-by-turn audio  | Not stated              | Venue scans space, installs beacons w/ Lazarillo | Free app; paid venue plans                                                    |
| **GoodMaps**        | LiDAR scan + camera positioning                     | Full route   | Native app            | Purpose-built       | Not stated              | LiDAR scan only, no fixed hardware               | Free app; venue pricing on request                                            |
| **Waymap**          | Phone sensors (dead-reckoning); no GPS/BLE/Wi-Fi    | Full route   | App, web, or embedded | Audio instructions  | Yes — incl. hospitals   | CAD drawings; 4–6 wk build                       | SaaS (venue pays); free for users                                             |
| **NaviLens**        | Proprietary colour-matrix codes, camera-read        | Orientation  | Native app (+ GO app) | Audio + haptic      | N/A — marker-based      | Install codes at each POI                        | Free app; venue code kits/quote                                               |
| **Right-Hear**      | BLE beacons at "Accessible Spots"                   | Orientation  | Native app            | 360° audio          | Not stated              | Install + program beacons via dashboard          | Not disclosed; contact for pricing                                            |

#### Blind and low-vision navigation

For blind and low-vision users, audio-based turn-by-turn navigation is the primary interface.

This means:

- Directions must be delivered in clear, plain language via a screen reader or built-in text-to-speech
- Distance cues must be accurate and meaningful ("turn left in 15 metres", not "turn left at the end")
- Landmarks must be audible, not just visual ("pass through the glass doors", "turn right at the lift lobby")
- Positioning must be accurate enough to give directional instructions without requiring the user to look at a screen

The camera-based interface used by many AR navigation systems, including our own Zapworks Spaces isn't appropriate as the sole interface for blind users. However, the underlying VPS and routing capabilities of an AR system can absolutely support audio-based navigation for screen reader users, provided the application is designed to deliver audio output, not only visual AR overlays.

#### Screen-reader compatibility

Screen reader compatibility is non-negotiable for inclusive indoor navigation.

This requires:

- All navigation instructions delivered as accessible text that screen readers can read aloud
- No instructions are conveyed only through colour or visual icons
- Interactive elements (search, destination selection, route start) are operable via voice control and switch access
- Compatible with VoiceOver (iOS) and TalkBack (Android)

#### Step-free routing

For wheelchair users and those with mobility impairments, step-free routing is essential. This means the navigation system must:

- Know which routes involve stairs (and exclude them by default, or by user preference)
- Know the locations of lifts, ramps, and accessible corridors
- Provide step-free routes that may be longer or less direct than the standard route
- Clearly signal when a step-free route is significantly different from the standard route
- Flag when a step-free route is unavailable due to a lift being out of service

#### Landmark-based guidance

Clear, specific landmarks make navigation easier for everyone, but they're particularly important for blind users who can't see distant visual cues. Good landmark guidance includes:

- Named structural features ("turn right at the double doors")
- Audible cues where available ("turn left after you hear the café")
- Tactile features where relevant ("follow the tactile path to the lift lobby")
- Consistent, unique naming of destinations so users know when they have arrived

#### Cognitive accessibility

Cognitive accessibility is often overlooked in indoor navigation design. Users with cognitive impairments, autism, anxiety, or dementia may need:

- Simple, unambiguous language (avoid "proceed north-east along the main corridor")
- Fewer instructions at a time
- Clear arrival confirmation ("you have reached your destination")
- The ability to review the full route before starting
- A way to pause or repeat instructions

#### Planning a route before arrival

Pre-arrival route familiarisation is a significant accessibility benefit that's rarely discussed. A blind or anxious visitor who can review their entire route, from car park entrance to clinic room, before arriving at a hospital is far better prepared for the actual journey. Indoor navigation systems that provide shareable route links enable this capability.

#### Why separate "accessibility modes" are problematic

Many early indoor navigation systems added an "accessibility mode" as a bolt-on feature. This approach creates two separate experiences: one for "standard" users and one for "accessibility" users. It's both architecturally inefficient and socially problematic.

The better approach is to design one shared navigation experience that works for all users. Sighted users follow AR or map-based guidance. Low-vision users follow high-contrast visual guidance. Blind users follow audio guidance. All three groups are navigating the same destinations, along the same routes, in the same environment. [Zapworks Spaces](https://zap.works/spaces) is designed around this principle: one shared navigation experience that supports blind, low-vision, wheelchair, and sighted users without requiring them to use a different product or a parallel system.

## App-based vs app-free indoor navigation

One of the most consequential decisions in any indoor navigation deployment is whether users are expected to download a native app, or whether they can access navigation through a browser, QR code, or App Clip. This isn't a purely technical decision. It has direct implications for adoption, accessibility, and the populations you can realistically serve.

#### The friction problem with app downloads

Around 46% of app installs are uninstalled within 30 days ([AppsFlyer](https://www.appsflyer.com/resources/reports/app-uninstall-benchmarks-report/), 2025). These numbers are significant and they're representative of visitors, patients, contractors, students, event attendees and members of the public who have no existing relationship with your organisation and no particular reason to install yet another app. For internal audiences, permanent staff who will use the system daily, native app adoption is more viable. For external audiences, visitors, patients, contractors, temporary staff, event attendees, the download requirement is a significant and often fatal barrier to adoption.

#### Comparing accessible indoor navigation solutions

This table compares six accessible indoor navigation platforms; Zapworks Spaces, Lazarillo, GoodMaps, Waymap, NaviLens and Right-Hear across positioning technology, routing capability, and disability support. It’s worth noting that most sight-loss-focused solutions aren’t built for wheelchair users; only Waymap and Zapworks Spaces combine full routing with tested step-free routing.

| Platform            | Positioning tech                                    | Routing type | App required?         | Blind/low-vision    | Wheelchair routing      | Venue deployment                                 | Cost model                                                                    |
| ------------------- | --------------------------------------------------- | ------------ | --------------------- | ------------------- | ----------------------- | ------------------------------------------------ | ----------------------------------------------------------------------------- |
| **Zapworks Spaces** | Visual Positioning System (VPS) from 3D scan        | Full route   | App-free (browser/QR) | Spoken turn-by-turn | Yes — tested with users | Scan space, add POIs, publish link               | [Pricing on request](https://zap.works/contact/?services=app-free-navigation) |
| **Lazarillo**       | BLE beacons, LiDAR scan, 5G (indoor); GPS (outdoor) | Full route   | Native app            | Turn-by-turn audio  | Not stated              | Venue scans space, installs beacons w/ Lazarillo | Free app; paid venue plans                                                    |
| **GoodMaps**        | LiDAR scan + camera positioning                     | Full route   | Native app            | Purpose-built       | Not stated              | LiDAR scan only, no fixed hardware               | Free app; venue pricing on request                                            |
| **Waymap**          | Phone sensors (dead-reckoning); no GPS/BLE/Wi-Fi    | Full route   | App, web, or embedded | Audio instructions  | Yes — incl. hospitals   | CAD drawings; 4–6 wk build                       | SaaS (venue pays); free for users                                             |
| **NaviLens**        | Proprietary colour-matrix codes, camera-read        | Orientation  | Native app (+ GO app) | Audio + haptic      | N/A — marker-based      | Install codes at each POI                        | Free app; venue code kits/quote                                               |
| **Right-Hear**      | BLE beacons at "Accessible Spots"                   | Orientation  | Native app            | 360° audio          | Not stated              | Install + program beacons via dashboard          | Not disclosed; contact for pricing                                            |

#### When to use app-free

[Zapworks Spaces](https://zap.works/spaces) itself sits in two of the categories compared in the accessibility solutions table above: App Clip on iOS, and browser-based WebXR on Android, rather than an Android Instant App, giving each platform its most capable native-quality AR delivery without an app download. More broadly, app-free access is the right approach when any of the following are true:

- Your primary users are visitors, patients, contractors, or event attendees who have no prior relationship with your organisation
- You cannot rely on users having installed your app before they arrive
- You need to minimise barriers for accessibility users who may not be familiar with your app
- Your navigation content changes frequently and you want to update it without waiting for app store approval
- You want to deliver navigation via a QR code on a poster, a link in an email, or a tap from digital signage

[Zapworks Spaces](https://zap.works/spaces) is designed around app-free access: users can access navigation by scanning a QR code or following a link, without downloading a dedicated app. On iOS, this is delivered through App Clip; on Android, through WebXR directly in the browser. This is particularly relevant for healthcare, education, events, and public venue environments where the user population is diverse and unpredictable.

#### When native apps make sense

A native app approach is more appropriate when:

- Your users are permanent staff who will use the system daily and are required to install the company app
- You need offline access to large maps in environments with poor connectivity
- Your use case requires features that are not yet well-supported in the web
- You are integrating deeply with device hardware, such as UWB positioning or biometric authentication

#### The hybrid distribution model

Many organisations end up with a hybrid approach: a native app for staff users, with browser or App Clip access for visitors and contractors. That's a reasonable architecture, but it requires managing two access paths, which adds operational complexity.

## How indoor navigation systems are set up

Setting up an indoor navigation system is not a purely technical exercise. The most common failure modes, poor adoption, inaccurate routes, and frustrated users trace back to planning decisions made before a single POI is added.

Here's a practical guide to the key steps, with common mistakes at each stage.

#### Step 1: Define the use case and users

Before choosing any technology, be specific about who will use the system and what they'll be trying to do. A hospital navigation system for patients is different to a maintenance system for technicians, which is different to a visitor experience system for a museum.

Define:

- Who are the primary users? (Visitors, staff, contractors, accessibility users)
- What are they trying to find? (Rooms, assets, people, services, safety equipment)
- How will they access the system? (QR code, link, app, kiosk)
- What are their accessibility needs?

#### Step 2: Map the environment and audit existing data

Map the physical constraints of your environment:

- Floor count, approximate area, and layout complexity
- Existing Wi-Fi and BLE infrastructure, and connectivity reliability throughout the space
- Areas where installation is restricted (clinical areas, sterile zones, heritage spaces) and privacy-sensitive areas
- Dynamic areas where layout changes frequently

Then collect whatever spatial data already exists:

- CAD or BIM floorplans, and existing 3D scans (Matterport, RealityCapture, etc.)
- Asset registers and CAFM data
- Existing digital wayfinding systems, current signage, and room naming conventions

#### Step 3: Choose the right positioning approach

Based on your use case, environment, and constraints, select the positioning technology (or combination) that best fits. Refer to the technology comparison table above.

Key decision factors:

- Required accuracy (room-level, corridor-level, asset-level)
- User device type (consumer smartphone, dedicated device)
- Infrastructure installation feasibility
- Maintenance capacity
- App vs app-free access requirement
- Budget

If you don't have a usable scan, capture one that matches your positioning approach: a photogrammetric or structured-light scan for VPS systems, or a simple 2D floor plan for beacon-based ones. That data is then processed into a navigation mesh, the walkable paths a user can actually take, usually via automated generation followed by manual refinement to exclude walls, add doors, and mark restricted areas.

#### Step 4: Add destinations, POIs, and accessibility annotations

This is where the navigation becomes useful. In Zapworks Spaces we make this incredibly easy through a simple, drag-and-drop interface that anyone on your team can use.

Add:

- Searchable destinations (rooms, departments, assets, services)
- Points of interest (café, toilets, lifts, emergency equipment)
- Categories (so users can browse by type rather than searching by name)
- Named landmarks (to anchor audio instructions)
- Guided routes (pre-defined tours or operational routes)
- Rich content attached to destinations (photos, descriptions, contact information)

Don't leave accessibility for a final phase, annotate it alongside everything else:

- Step-free routes
- Lift locations (and accessible entry points to lifts)
- Ramp locations
- Wide-aisle corridors and accessible toilets
- Any other accessibility-relevant features

#### Step 5: Configure access and test with real users

Decide which areas of the navigation system should be publicly accessible and which should be restricted:

- Public navigation (any visitor can access)
- Login-protected navigation (staff or registered users only)
- SSO-integrated navigation (access controlled through your organisation's identity provider)
- Partially restricted (public areas accessible, private areas require login)

Sensitive environments, hospitals, factories, and secure campuses typically require a more granular access model than a simple public/private binary.\
\
Then test with real users, non-negotiable, since the most common failure mode is launching a system the development team can use but real users can't:

- Users who have never been to the building before
- Users with accessibility needs (blind, low-vision, wheelchair users)
- Users on the device types and connectivity conditions they will actually have
- Users performing the tasks the system is designed to support

#### Step 6: Launch, measure, and maintain

For large environments, you should launch in phases: start with a single floor, building, or use case, gather feedback, and fix issues before expanding.

Define success metrics before launch, not after. Aim to track:

- Navigation sessions initiated
- Destinations searched
- Routes completed
- Drop-off points (where users give up)
- Accessibility route usage
- User satisfaction ratings

Indoor navigation isn't a set-and-forget system, buildings change, and navigation must change with them.

Establish a maintenance process:

- A named owner responsible for keeping navigation current
- A process for updating destinations when rooms change
- A process for re-scanning when physical layouts change significantly
- A process for beacon battery replacement if beacons are used
- A regular review cycle (quarterly minimum for active environments)

## How accurate does indoor navigation need to be?

When it comes to launching a successful indoor navigation experience, "More accurate is better" isn't always true. The right accuracy level depends entirely on the use case. Pursuing accuracy beyond what a use case requires adds cost and complexity without user benefit.

Comparing accuracy levels: use the below table to compare accuracy levels per use case.

| Accuracy tier             | Typical accuracy | Use case                                                                               |
| ------------------------- | ---------------- | -------------------------------------------------------------------------------------- |
| **Room-level**            | 3–5 m            | Most visitor, patient and employee navigation — Wi-Fi, BLE, or moderate VPS            |
| **Corridor-level**        | 2–5 m            | Long, parallel-corridor environments                                                   |
| **Shelf-level**           | 30 cm – 1 m      | Retail product location, warehouse picking — BLE 5.1 AoA/AoD, UWB, or high-quality VPS |
| **Asset-level**           | 10–30 cm         | Precise maintenance/operational workflows — generally UWB or high-accuracy VPS         |
| **Safety-critical**       | Asset-level      | Emergency response, lockout/tagout — imprecision here is a safety issue, not just UX   |
| **Accessibility-focused** | 1–3 m            | Reliable audio distance cues ("turn left in 15m") for blind users                      |

#### Accessible QR codes

[Zapworks Spaces](https://zap.works/spaces) supports the use of [Accessible QR codes](https://www.zappar.com/zapvision/accessible-qr-codes/), Zappar's specialist QR codes for blind, low-vision and sighted users that unlock detailed product information via text-to-speech. When combined with Zapworks Spaces, Accessible QR codes enable a new way for people to find specific items, not just rooms.

For example, AQRs let someone scan a code on a moveable item, like a piece of equipment or a product to identify it or get guided straight to it. This means blind and low-vision users can find the exact thing they're looking for, not just the general area it's in.

## Common challenges with indoor navigation projects (and how to avoid them)

Indoor navigation projects that succeed tend to solve for the same set of predictable challenges. The ones that fail tend to encounter these challenges without a plan.

- **Poor map quality** Validate spatial data against the current physical space; recapture if data is 6+ months old or has changed significantly.
- **Outdated floorplans** Walk the space with the floorplan, mark every discrepancy, update before authoring navigation.
- **Dynamic spaces** Design for fast, non-technical updates; consider layout-independent QR positioning over VPS in highly dynamic areas.
- **Weak connectivity** Test connectivity throughout the space; design offline fallback via cached maps, QR anchors, or downloaded routes.
- **App download friction** Use app-free access for visitor-facing deployments; reserve native apps for staff who can be required to install.
- **Beacon maintenance** Choose long-battery beacons, create a maintenance schedule, and factor it into total cost of ownership.
- **QR marker placement** Place codes at eye level, well lit, unobstructed and wheelchair-accessible; test scanning in situ.
- **Complex multi-floor routing** Model floor transitions explicitly in the mesh; test multi-floor routes physically before publishing.
- **Stairs, lifts, ramps & access routes** Model step-free and stepped routes separately; test with wheelchair users; flag distance differences.
- **Restricted areas** Annotate all restricted zones; verify public routes never enter them; access-control sensitive data.
- **Security and privacy concerns** Understand what's collected and stored; involve security/data-protection teams early.
- **Lack of internal ownership** Assign a named owner before launch; fold updates into the estate change-management process.
- **Overcomplicated pilots** Start with one building, floor, or use case; define clear success metrics before scaling.
- **Low adoption after launch** Make access frictionless — QR at entrances, email links, badges — and act on feedback fast.
- **Weak content/POI governance** Establish who can add, edit or archive destinations, a naming convention, and a review cycle.

## Privacy, security, and data ownership

Indoor navigation raises legitimate privacy and security questions. These questions deserve honest, specific answers, not generic reassurances. Involving your security and data protection team from the start is strongly recommended.

#### Who owns the map data?

The spatial data that underpins indoor navigation, scan data, floorplans, navigation meshes, destination lists, is operationally sensitive. It describes your building in detail. Organisations should understand:

- Where the map data is stored (cloud infrastructure, on-premise, or private cloud)
- Who has access to the map data (the platform vendor, third-party positioning providers, internal teams)
- What happens to the map data if the vendor contract ends
- Whether the map data is portable: can you export it in a standard format?

[Zapworks Spaces](https://zap.works/spaces) supports private hosting options for sensitive environments where organisations need tighter control over where their spatial data is stored.

#### Where are scans stored?

VPS systems rely on spatial reference data (scan data) being available for position matching. This data is typically stored on cloud infrastructure. In sensitive environments, hospitals, defence sites, government facilities, regulated industries, organisations should ask:

- Is the scan data stored in a specific geographic region?
- Is the scan data encrypted at rest and in transit?
- Can the scan data be stored on our own infrastructure?
- Who can access the raw scan data?

#### What happens to camera frames?

A common concern with camera-based VPS is whether the camera frames captured by users' devices are stored or transmitted. In well-designed VPS systems, camera frames are processed locally on the device or in the cloud with only positional results returned. The raw frames are not stored. However, implementations vary by provider, and organisations should verify this explicitly with their chosen vendor.

#### What user data is collected?

Indoor navigation systems may collect:

- Anonymised usage data (which destinations are searched, how many sessions occur)
- Route data (which routes are used, where navigation stops)
- Authentication data (if login-protected access is used)
- Analytics data (dwell time, destination popularity)

Organisations should understand exactly what is collected, how it is stored, and whether it falls within GDPR or other applicable data protection frameworks.

#### Public vs private spaces

Navigation content for publicly accessible areas of a building (main reception, café, accessible toilets) has different data sensitivity to navigation content for restricted areas (plant rooms, data centres, security access points). A well-designed indoor navigation platform supports granular access control: public navigation is accessible to anyone, while restricted navigation requires authentication.

#### SSO and access control

Enterprise deployments typically require integration with existing identity providers (Active Directory, Okta, Google Workspace, etc.) so that access to navigation is managed through the same systems as other enterprise applications. SSO support is a standard expectation for enterprise-grade indoor navigation platforms.

#### Sensitive environments

Healthcare sites, factories, airports, defence establishments, and research facilities have heightened sensitivity around spatial data. The question "can someone use this navigation system to understand the layout of our facility?" is a reasonable security concern.

Practical mitigations include:

- Limiting public navigation content to visitor-relevant areas
- Requiring authentication for staff navigation
- Using private hosting so map data does not leave controlled infrastructure
- Involving security teams in the design of the access model

#### Why security teams should be involved early

Security teams that are brought in late, after procurement decisions are made, may impose requirements that are difficult to retrofit. Involving them early allows security requirements to inform platform selection and deployment architecture from the start.

#### Analytics without compromising trust

Usage analytics are valuable for improving indoor navigation systems. But anonymous aggregate data ("200 searches for the pharmacy today") is very different from personal tracking data ("this specific user was in ward 7 for 40 minutes"). Be explicit about what analytics you collect and ensure they align with your privacy commitments and GDPR obligations.

## Indoor navigation vendor evaluation checklist

A slick demo tells you almost nothing about how a vendor's system will behave in your building, with your floors, your users, and your existing infrastructure. This checklist is what to ask instead. It covers nine areas: positioning accuracy, accessibility, access model, setup and authoring, maintenance, security and data, integrations, commercial terms, and support. Work through it with every vendor you're considering, and pay close attention to any question they can't answer clearly. That's usually where the real cost shows up later.

Use the checklist below to ensure you're onboarding the right vendor for the job.

- **Accuracy and positioning**

  - What positioning technology is used, and what's the typical accuracy in your environment?
  - Does it support multi-floor navigation, lifts, stairs and ramps?
  - What happens when positioning is uncertain or unavailable?

- **Accessibility**

  - Does the system support screen-reader navigation (VoiceOver / TalkBack)?
  - Does the system provide audio turn-by-turn guidance?
  - Does the system support step-free routing?
  - Are accessibility features tested with real blind, low-vision, and wheelchair users?

- **Access model**

  - Does the system require users to download an app?
  - Is app-free access (browser, App Clip, QR code) supported?
  - Does the system support SSO integration?
  - Can public and private navigation areas be configured separately?

- **Setup and authoring**

  - Can destinations/POIs be added without developer involvement?
  - How long does initial setup take? Can existing scans be imported?
  - Is the authoring tool accessible to non-technical staff?

- **Maintenance**

  - What happens when the physical layout changes? Full re-scan required?
  - How are beacon batteries/hardware maintained?
  - What is the process for updating destinations when rooms are renamed?

- **Security and data**

  - Where is spatial data stored? What user data is collected?
  - Is GDPR compliance documented?
  - Private/on-premise hosting and data export options available?

- **Integration**

  - Can the navigation link into calendar systems or visitor management?
  - Is there an API for integration with CAFM, IWMS, or asset management systems?
  - Can navigation be embedded in an existing intranet, website, or app?

- **Commercial model**

  - Is pricing based on per-space, per-user, or per-session?
  - What is included in the base licence?
  - What are the scanning and setup costs?
  - What does ongoing maintenance cost?
  - Is a proof-of-concept available before full commitment?

- **Support**

  - What onboarding support is provided?
  - Is there a customer success or implementation team?
  - What training is available for the authoring team?

## How to measure the ROI of your indoor navigation project

Indoor navigation ROI is real, and it's increasingly backed by named, audited deployments rather than vendor promises. The global indoor location market is projected to grow from $14.88 billion in 2025 to $43.32 billion by 2030, a compound annual growth rate of roughly 24% ([Mordor Intelligence](https://www.mordorintelligence.com/industry-reports/indoor-location-market), 2025). That growth is being driven by organisations that have measured the value of solving indoor wayfinding, not just assumed it. The metrics that matter, and the evidence behind them, vary by environment and use case.

#### Operational outcomes

Operational metrics are the fastest to build a business case around, because they map onto costs an organisation is already paying: staff hours, response times, onboarding cycles. They're also the ones most likely to have a real precedent, as the case studies below show, healthcare and manufacturing sites have already put hard numbers against most of them.

##### **Reduced time to destination**

Track average time from entry to destination before and after deployment. Even a 5-minute reduction per visit represents significant aggregate value in a high-footfall environment.

##### **Reduced wayfinding-related staff diversion**

If staff are currently spending time assisting visitors or colleagues with navigation, measure the reduction. In a hospital context, a 2025 peer-reviewed study quantifies this at an equivalent of 51,072 full-time nursing positions across US hospitals annually ([SAGE Journals](https://journals.sagepub.com/doi/10.1177/19375867251317240), 2025).

##### **Reduced contractor escort time**

In facilities and industrial environments, measure the time spent escorting contractors to assets or locations. Navigation that enables independent access is directly measurable.

##### **Faster maintenance response**

Track mean time to reach a work order location before and after navigation deployment. Particularly relevant for safety-critical assets.

##### **Reduced onboarding time**

Measure the time from new starter first day to independent navigation capability. Navigation tools that eliminate the "building knowledge" gap have measurable value.

**Case study: SEG Automotive**

The automotive components manufacturer deployed a UWB real-time location system (40 anchors and 600 tags across a 2,000m² facility, via Sewio) to track metal pallets and materials through production, replacing manual searching and paperwork. The result was a 50% reduction in lead times, elimination of manual picking errors, and roughly 15% of staff reallocated from locating materials to higher-value work, with the positioning system running at 99.9% reliability. ([Sewio](https://www.sewio.net/wp-content/uploads/2019/09/Case-Study-SEG-Automotive-v4.0.pdf))

#### Visitor experience outcomes

Visitor experience metrics are harder to isolate from other causes, but they carry real financial and reputational weight, particularly in healthcare. Use them alongside the operational numbers above rather than as a stand-alone justification, since they're often the outcome of the same underlying change.

**Reduced missed appointments:** In healthcare, track Did Not Show (DNA) rates for patients who have used navigation versus those who have not. 8.1 million NHS outpatient appointments were missed in England in 2024-25 ([NHS England Digital](https://digital.nhs.uk/data-and-information/publications/statistical/hospital-outpatient-activity/2024-25), 2025).

**Case study: University Hospitals of Leicester NHS Trust**

Wayfinding accounted for roughly 80% of the questions directed to hospital help desks before the Trust trialled Wi-Fi and RTLS-based wayfinding (via Mazemap, with four kiosks and QR-code routing) between August 2024 and March 2025. "Did Not Attend" appointments for wayfinding-related ("other") reasons fell by roughly 19%, from 141 in October 2024 to 114 in November, saving £4,320 in that first month against a baseline DNA cost of around £112,000 a month. Kiosks were used nearly 1,400 times over December and January combined, and the Trust estimated 40-plus staff hours a week freed from wayfinding assistance, with a targeted £672,000 in annual savings from the combined effect. ([NHS England Digital](https://digital.nhs.uk/services/networks-and-connectivity-transformation-frontline-capabilities/connectivity-hub/wireless-trials/connectivity-hub-wireless-trialist-case-studies/university-hospitals-of-leicester-nhs-trust), 2025)

Poor wayfinding is a documented contributing factor for first-time and infrequent visitors, not the sole cause of missed appointments; the Leicester case study above shows one Trust isolating and measuring its share of that effect directly.

##### **Improved first-time visitor confidence**

Measure visitor satisfaction for first-time visitors specifically, before and after deployment. In a 2025 peer-reviewed evaluation of a browser-based hospital wayfinding tool covering five floors and 758 routes, 87% of participants reported reduced navigation time and 83.3% reported reduced psychological stress compared with unassisted wayfinding, and 94.4% preferred it to traditional signage ([PMC](https://pmc.ncbi.nlm.nih.gov/articles/PMC12613019/), 2025).

##### **Reduced reception and help desk queries**

Track wayfinding-related queries at reception desks and help desks. A reduction directly frees reception staff for higher-value tasks. Wayfinding made up roughly 80% of help desk call volume at University Hospitals of Leicester before its pilot, a useful reference point for sizing this metric in a hospital of comparable size.

##### **Improved accessibility satisfaction**

Survey users with accessibility needs on their navigation experience. This is both a quality-of-service metric and a compliance metric.

#### Content and experience metrics

- **Navigation sessions initiated:** The basic engagement metric. How many times is the system used?
- **Most searched destinations:** Reveals which destinations are hardest to find with existing signage, and prioritises content investment.
- **Navigation drop-off rate:** At what point in a route do users give up? This reveals where the navigation experience breaks down.
- **Route completion rate:** What percentage of started routes are completed? Low completion rates suggest positioning errors, poor route quality, or outdated content.

#### Accessibility outcomes

Accessibility sits apart from the rest of this list because the value is real but rarely lands as a single line in a spreadsheet. That doesn't make it optional. It's usually the difference between a system that serves everyone and one that quietly excludes a significant share of your visitors and staff.

Accessibility ROI is harder to quantify in financial terms, but includes:

1. 1\. Compliance with the Equality Act 2010 (UK) or ADA (US), reducing legal risk
2. 2\. Increased usage of facilities by disabled visitors and users who previously avoided or struggled
3. 3\. Positive reputation and word-of-mouth from inclusive design
4. 4\. Reduced need for one-to-one accessibility support from staff

Our [Zapworks Spaces deployment at Bath Spa University](https://www.youtube.com/watch?v=3pSRmppJtHo) illustrates the qualitative side of this: spoken turn-by-turn navigation tested live with a registered-blind associate lecturer, so blind, low-vision, and wheelchair users get the same independent route-finding as sighted students, from the same app, at the same time. Audited financial figures for accessibility ROI specifically are still rare industry-wide; where a hard number isn't available, the legal-risk and reputational value are still worth stating explicitly in a business case, rather than left implicit.

#### Operational vs visitor-experience ROI

Operational ROI (staff time, maintenance efficiency, contractor onboarding) tends to be more directly quantifiable than visitor-experience ROI (satisfaction, confidence, reduced missed appointments), and it's also where most published, named case study evidence currently sits.\
\
When building a business case, quantify both, but be careful not to double-count savings that come from the same underlying change, and be transparent in board materials about where a figure comes from your own measurement versus an industry benchmark like the ones above.

## How to build a business case for indoor navigation

A strong business case for indoor navigation runs on evidence, not enthusiasm. That means involving the right people early, being honest about which problems are actually worth solving, and putting real numbers against costs most organisations have never measured, like the time staff lose answering wayfinding questions or the visitors who can't find their way around a building unassisted. This section covers both halves: who needs to be in the room, and how to build the numbers that convince them.

#### Who needs to be involved

A business case for indoor navigation typically requires input from:

- Facilities/estates: who own the environment and understand the operational constraints
- IT/digital: who manage the technology stack, security requirements, and data governance
- Finance: who need to understand costs, ROI, and payback period
- HR/workplace: particularly for staff-facing navigation in large workplace environments
- Accessibility/inclusion: to ensure the system meets legal and ethical obligations
- Operations: particularly in manufacturing, logistics, and healthcare environments where navigation affects operational throughput

Procurement decisions made without IT involvement regularly fail at the security review stage. Decisions made without accessibility input regularly fail to meet legal requirements. Get the right stakeholders early and avoid these failures entirely.

#### What problem is worth solving

Not every indoor navigation problem justifies a full deployment. Prioritise use cases where the current situation has measurable costs:

- A hospital with documented wayfinding-related staff diversion has a quantifiable problem
- A factory with significant contractor escort overhead has a quantifiable problem
- A campus where new starters take 3 weeks to navigate independently has a quantifiable problem

"It would be nice to have" navigation is harder to justify than "staff are spending X hours per week doing Y because we don't have navigation."

#### How to estimate the cost of confusion

Work through the problem from first principles:

- How many wayfinding queries does your reception or help desk handle per day?
- How many minutes does each query take (for the person asking and the person answering)?
- Multiply by working days per year and average hourly cost of the people involved.
- This gives you a baseline "cost of confusion" to work against.

In healthcare, the [SAGE 2025](https://journals.sagepub.com/doi/10.1177/19375867251317240) study provides a rigorous academic methodology for calculating this.

#### How to estimate staff time savings

Use the same framework. If navigation reduces the average time for a new contractor to find an asset from 15 minutes to 3 minutes, and you have 200 contractor visits per month, that's 2,400 minutes (40 hours) per month of saved time, valued at the contractor's hourly rate.

Be conservative. Apply only the portion of the saving you can credibly attribute to navigation.

#### How to account for accessibility value

Accessibility value is partly about legal risk mitigation and partly about reach. Quantify:

- The number of potential visitors or users with accessibility needs who currently cannot navigate independently
- The legal risk of failing to meet accessibility obligations under the Equality Act 2010 or equivalent
- The reputational value of being a genuinely accessible venue

#### Comparing costs

A full indoor navigation deployment involves:

1. 1\. Scanning/capture costs: One-off, depends on environment size and approach
2. 2\. Platform licence: Annual or per-space, depends on vendor
3. 3\. Setup and authoring: One-off professional services, plus internal staff time
4. 4\. Hardware (if applicable): Beacons, anchors, QR markers
5. 5\. Ongoing maintenance: Staff time, re-scanning, hardware maintenance

Compare these against the quantified cost of the current problem. A system that costs £75,000 to deploy and £15,000 per year to maintain should be justified against savings or value that exceeds that over a credible payback period.

#### Designing pilots around measurable outcomes

A pilot with no defined success metrics isn't a pilot. It's an experiment with no conclusion. Before starting a pilot, define:

- What does success look like in 3 months?
- Which metrics will you track?
- What sample size is sufficient to draw a conclusion?
- What would cause you to expand, modify, or stop?

#### Avoiding innovation theatre

Indoor navigation projects funded from innovation budgets rather than operational budgets sometimes suffer from "innovation theatre": a technically impressive demonstration that never becomes a production system.

Signs of innovation theatre risk:

- The pilot has no defined business owner or operational home
- Success is measured by impressiveness rather than outcome
- There is no plan for maintenance, governance, or scaling
- The system is deployed in a low-traffic area to avoid real-world testing

The antidote is to treat indoor navigation as operational infrastructure from day one, not as an innovation showcase.

## What is Zapworks Spaces?

[Zapworks Spaces](https://zap.works/spaces/) is an app-free indoor navigation platform for complex indoor environments. It helps organisations create searchable, accessible indoor navigation across multi-floor facilities, using spatial scans and a no-code visual editor. It's designed for facilities, operations, and innovation teams who need to guide staff, visitors, contractors, and users through environments where GPS doesn't work, signage isn't enough, and relying on local knowledge doesn't scale.

#### Who is Zapworks Spaces best suited for?

Spaces is designed for organisations managing complex indoor environments, including:

- Healthcare estates and NHS hospital sites
- University campuses and further education institutions
- Large corporate office campuses and headquarters
- Manufacturing sites and industrial facilities
- Museums, galleries, and public venues
- Airports and transport hubs
- Warehouses and logistics centres

It is particularly well-suited to environments where:

- Visitors, contractors, or members of the public need independent navigation
- Accessibility for blind, low-vision, or wheelchair users is a requirement
- Users need a quick way to access the navigation experience without having to download an app
- The environment changes often enough to require quick, non-technical updates

#### What makes Zapworks Spaces different from other solutions?

Most indoor navigation platforms make you choose: accessibility as a bolt-on or a core feature, app-free access or full functionality, one positioning provider or the flexibility to change your mind later. Spaces is built to avoid those trade-offs.

**Key features:**

- **One navigation experience, not two:** Sighted, low-vision, and blind users navigate the same routes through the same product, spoken turn-by-turn guidance layered alongside AR and map-based guidance, rather than a separate "accessibility mode" added on afterwards. This is tested with real blind and low-vision users, not assumed to work from a specification.
- **App-free by design, not as an afterthought:** Spaces delivers native-quality AR via App Clip on iOS and WebXR directly in the browser on Android, using the approach best suited to each platform rather than forcing every user through the same lowest-common-denominator method. Visitors, patients, and contractors start navigating from a QR code or link, with no app download and none of the install-then-uninstall friction that undermines most visitor-facing apps.
- **Vendor-neutral positioning:** Spaces isn't locked to a single VPS provider or scanning method. It supports multiple providers, including Multiset, Immersal, and Auki, and scanning workflows using Matterport and other 3D cameras. If you already have compatible scan data or a preferred scanning partner, you're not forced to start over.
- **No-code content management:** Destinations, routes, and accessibility annotations are added and updated through a visual editor, not a developer queue. A facilities manager can rename a destination, close a route, or add a new POI in minutes, which matters in buildings that change as often as hospitals, campuses, and warehouses do.
- **Item-level, not just room-level, navigation:** Combined with [Accessible QR codes](https://www.zappar.com/zapvision/accessible-qr-codes/), Spaces can guide someone to a specific asset or product, not just the room it's in, with the same guidance available to blind and low-vision users via text-to-speech.
- **Data control for sensitive environments:** Private hosting options let organisations keep spatial data within their own infrastructure, an important consideration for healthcare, defence, and other regulated environments covered in the privacy and security section of this guide.

#### Ready to explore Zapworks Spaces?

[Book a demo](https://zap.works/contact) or speak to the Zappar team to discuss your environment, use case, and access requirements. Learn more about Zapworks Spaces for:

1. 1\. [Hospitals and healthcare](https://zap.works/spaces/healthcare/)
2. 2\. [Commercial real estate](https://zap.works/spaces/commercial-real-estate/)
3. 3\. [Manufacturing and industrial facilities](https://zap.works/spaces/industrial-facilities/)

## Frequently Asked Questions

Got questions? We’ve tried to answer every question relating to indoor navigation here in the FAQs.

#### What is indoor navigation?

Indoor navigation uses digital technology to guide people through the interior of a building or complex. Unlike outdoor GPS, it uses alternative positioning technologies, such as visual positioning, BLE beacons, or QR codes, to calculate a user's location indoors and provide turn-by-turn directions to a destination.

#### How does indoor navigation work?

Indoor navigation combines three components: a positioning system that determines where you are, a spatial map that defines where everything is and which routes are walkable, and a navigation engine that calculates the route and delivers instructions. These work together to give the user real-time guidance through a building.

#### Why does GPS not work indoors?

GPS relies on signals from satellites roughly 20,000 km above the Earth. Building materials, concrete, steel, glass, reinforced floors, block or distort these signals before they reach your device. Indoors, GPS accuracy degrades from 5-10 metres outdoors to 30-100 metres or worse, making it unreliable for room-level navigation ([Pointr, 2024](https://www.pointr.tech/blog/indoor-gps-does-it-work-everything-you-need-to-know)).

#### What is indoor wayfinding?

Indoor wayfinding refers to the broader challenge of helping people navigate inside a building, encompassing signage, maps, staff guidance, landmarks, and digital navigation tools. Indoor navigation is the specific, technology-enabled implementation of wayfinding that provides real-time turn-by-turn guidance.

#### What is the difference between indoor navigation and indoor positioning?

Indoor positioning refers specifically to the technology that determines a user's location inside a building (BLE, Wi-Fi, VPS, UWB, etc.). Indoor navigation is the broader capability. It combines positioning with a spatial map, routing logic, and a navigation interface to guide the user to a destination. You need positioning to do navigation, but positioning alone isn't navigation.

#### What is VPS?

A Visual Positioning System uses camera images to determine a user's position and orientation inside a building. The live camera view is matched against a pre-built 3D spatial reference map. VPS provides both position and heading data, making it the most suitable positioning approach for AR navigation overlays, without requiring additional hardware infrastructure beyond the spatial scan.

#### What is AR indoor navigation?

AR (Augmented Reality) indoor navigation overlays directional guidance, arrows, route lines, destination markers, onto a live camera view of the real environment. Instead of following a route on a map, the user follows visual cues rendered on top of what their phone camera sees. AR navigation typically uses VPS for positioning.

#### Is indoor navigation accurate?

Accuracy varies significantly by technology. UWB achieves 10-30 centimetres. High-quality VPS achieves sub-metre accuracy. Standard BLE achieves 1-3 metres. Wi-Fi positioning achieves 5-15 metres. The right accuracy level depends on the use case. Room-level accuracy is sufficient for most visitor navigation; asset-level accuracy is needed for maintenance and precision operational workflows ([BlueIOT, 2024](https://www.blueiot.com/blog/uwb-vs-ble-vs-wifi-vs-rfid.html)).

#### Does indoor navigation require an app?

Not necessarily. App-free indoor navigation is increasingly common. Browser-based systems, App Clips (iOS), and QR-code-launched navigation experiences mean users can access navigation without downloading a dedicated app. This is particularly important for visitor-facing deployments, where around 46% of app installs are uninstalled within 30 days ([AppsFlyer, 2025](https://www.appsflyer.com/resources/reports/app-uninstall-benchmarks-report/)). [Zapworks Spaces](https://zap.works/spaces/) is built this way by default: App Clip on iOS, browser-based WebXR on Android, and navigation that starts from a QR code or link rather than an app store listing.

#### Can indoor navigation work without beacons?

Yes. VPS-based systems (which use camera images matched to a spatial scan) require no hardware infrastructure beyond the scan itself. QR-code-based navigation requires only printed codes. Many effective indoor navigation deployments use no beacon hardware at all.

#### What is the best indoor navigation technology?

There's no single best technology. BLE beacons suit retail and campus environments with managed maintenance. VPS suits complex multi-floor environments where hardware installation is impractical. UWB suits precision industrial and clinical asset tracking. QR codes suit low-cost, low-maintenance deployments. Most production deployments use a hybrid approach. The right technology depends on your environment, users, budget, and accuracy requirements. Rather than betting on one, [Zapworks Spaces](https://zap.works/spaces/) takes a vendor-neutral approach to positioning, so the right technology for your building doesn't lock you into a specific platform.

#### How much does indoor navigation cost?

Costs vary widely depending on the approach, environment size, and required features. Factors include spatial scanning costs (which can range from a few thousand to tens of thousands of pounds depending on facility size), platform licence costs (typically annual, per-space or per-site), hardware costs (beacons or UWB anchors, if used), authoring and setup costs, and ongoing maintenance. Request a detailed cost model from vendors that covers all phases of deployment, not just the licence.

#### How long does it take to set up indoor navigation?

A simple single-floor deployment can be live in weeks. A complex multi-floor enterprise deployment, covering multiple buildings, thousands of destinations, accessibility requirements, and SSO integration, is more likely to take 3 to 6 months for initial deployment. Phased approaches (starting with one building or use case) are generally faster and lower risk.

#### Can indoor navigation work across multiple floors?

Yes, provided the navigation platform supports multi-floor routing, which all serious indoor navigation platforms do. Multi-floor navigation requires that lifts, stairs, and ramps are modelled in the navigation mesh, and that the positioning system can determine which floor the user is on. Floor transitions are one of the most complex aspects of indoor navigation and should be specifically validated during testing.

#### Can indoor navigation support lifts and stairs?

Yes. A well-designed indoor navigation system models lifts, stairs, escalators, and ramps explicitly. Lifts and stairs serve as transitions between floors in the navigation mesh. Accessibility-aware routing uses this data to exclude stairs from routes for users who need step-free access.

#### Can indoor navigation support wheelchair users?

Yes, if the system is designed to do so. Step-free routing requires that the navigation mesh correctly identifies step-free and stepped routes, that lifts and ramps are modelled, and that the route calculation engine respects step-free preferences. Organisations should specifically validate step-free routes before publication, and test them with wheelchair users.

#### Can indoor navigation help blind and low-vision users?

Yes. Audio-based turn-by-turn navigation with screen-reader compatibility enables blind users to navigate independently in buildings that have been mapped with indoor navigation. The system must be designed specifically for audio output, not just adapted from a visual interface. Landmark-based instructions, accurate distance cues, and clear arrival confirmation are all essential for a usable experience for blind users. [Zapworks Spaces](https://zap.works/spaces/) builds this into the core navigation experience rather than a separate mode, tested with real blind and low-vision users, including a live trial with a registered-blind associate lecturer at [Bath Spa University](https://www.youtube.com/watch?v=3pSRmppJtHo).

#### Can indoor navigation work in hospitals?

Yes, and hospitals are one of the strongest use cases. Hospital wayfinding is a well-documented problem with significant operational cost. A 2025 peer-reviewed study found approximately 98 million nurse hours annually consumed by wayfinding assistance in US hospitals ([SAGE Journals, 2025](https://journals.sagepub.com/doi/10.1177/19375867251317240)). A Wi-Fi and RTLS wayfinding pilot at University Hospitals of Leicester NHS Trust freed more than 40 staff hours a week previously spent on wayfinding assistance ([NHS England Digital, 2025](https://digital.nhs.uk/services/networks-and-connectivity-transformation-frontline-capabilities/connectivity-hub/wireless-trials/connectivity-hub-wireless-trialist-case-studies/university-hospitals-of-leicester-nhs-trust)), the kind of outcome that makes the business case for platforms like [Zapworks Spaces](https://zap.works/spaces/healthcare/) in healthcare estates. App-free access and accessibility support are both critical for hospital deployments.

#### Can indoor navigation work in factories and manufacturing sites?

Yes. Manufacturing and industrial facilities are strong use cases, particularly for asset and equipment location, contractor onboarding, and safety asset navigation. The challenge is often dynamic environments (equipment moves, areas are reorganised) and connectivity in parts of the facility. Hybrid approaches using QR anchors for dynamic areas and VPS for stable areas can work well. [Zapworks Spaces](https://zap.works/spaces/) supports this kind of hybrid setup, and its no-code editor means updates to fast-changing areas don't need developer involvement.

#### Can indoor navigation work in universities?

Yes. University campuses, with their mix of historic buildings, modern extensions, underground tunnels, and consistently changing room assignments, are challenging wayfinding environments. Navigation systems that enable students to find lecture theatres, labs, and student services by searching for them directly are valuable for open days, new student induction, and ongoing campus use. [Zapworks Spaces](https://zap.works/spaces/) has been deployed at Bath Spa University, combining a Matterport scan with VPS to deliver spoken turn-by-turn navigation for blind, low-vision, and sighted students from the same app ([Zappar](https://www.youtube.com/watch?v=3pSRmppJtHo)).

#### Can indoor navigation work in museums?

Yes, and cultural institutions are increasingly using indoor navigation to support both visitor wayfinding and curated tour experiences. The challenge is balancing efficient navigation to specific exhibits with the museum's desire for discovery and dwell. Navigation systems that support both guided routes and free exploration serve this balance well. [Zapworks Spaces](https://zap.works/spaces/) is designed for this kind of environment, letting visitors search for a specific exhibit while still supporting curated, guided routes.

#### What data does indoor navigation collect?

This depends on the platform. Typically, indoor navigation systems collect anonymised usage data (searches, sessions, route completions), and may collect route analytics (popular destinations, drop-off points). Systems with login-protected access may also process authentication data. Camera-based VPS systems process camera frames for positioning. Organisations should verify with their vendor whether frames are stored or discarded after processing. GDPR compliance documentation should be requested from any vendor.

#### Is indoor navigation secure?

It can be, if designed appropriately. Key security considerations include: where spatial data is stored, who has access to it, whether restricted areas of the navigation are access-controlled, whether SSO integration is supported for staff navigation, and whether private hosting options are available for sensitive environments. Security requirements should be defined before platform selection, not after. [Zapworks Spaces](https://zap.works/spaces/) offers private hosting options for organisations that need to keep spatial data within their own infrastructure, a common requirement in healthcare and other regulated sectors.

#### How do you maintain an indoor navigation system?

Indoor navigation requires ongoing maintenance as buildings change. Destinations should be updated when rooms are renamed or departments move. Areas should be re-scanned when physical layouts change significantly. For beacon-based systems, batteries require periodic replacement. Content (POI descriptions, categories, routes) should be reviewed regularly. A named internal owner and a defined maintenance process are essential. In [Zapworks Spaces](https://zap.works/spaces/), this is a no-code process: a facilities manager can rename a destination, close a route, or add a new POI in minutes through the visual editor, without needing a developer.

#### What is the difference between BLE and VPS?

BLE (Bluetooth Low Energy) beacons are physical hardware devices that broadcast radio signals. A device estimates its position by measuring signal strength from multiple beacons, achieving typical accuracy of 1-3 metres. VPS uses camera images matched to a spatial reference map to determine position, achieving sub-metre accuracy without hardware infrastructure beyond the scan. BLE suits environments where beacon installation is feasible and managed. VPS suits complex environments where hardware installation is impractical.

#### What is the difference between GPS and VPS?

GPS uses signals from satellites to determine outdoor position, achieving 5-10 metres accuracy in open sky. It doesn't work reliably indoors. VPS uses camera images matched to a pre-built spatial map to determine indoor position, achieving sub-metre accuracy. GPS is universal and requires no environment preparation. VPS requires a spatial scan of the environment but works where GPS can't.

#### Do you need a digital twin for indoor navigation?

Not necessarily. "Digital twin" is a broad term. At minimum, you need a spatial model of the environment (a scan or floorplan), a walkable area model (navigation mesh), and a destination layer (POIs and routes). Whether this constitutes a "digital twin" depends on how that term is used. A formal, real-time operational digital twin isn't required for indoor navigation, but high-quality spatial data is essential.

#### Can existing Matterport or LiDAR scans be used?

Potentially, yes. Existing scans from Matterport, RealityCapture, or similar tools may be usable as the spatial reference for a VPS-based indoor navigation system, depending on the VPS provider's format and quality requirements. Whether a specific existing scan is usable depends on its resolution, coverage, age, and the degree of environment change since it was taken. Organisations should discuss their existing scan data with their chosen navigation platform early in the evaluation process. [Zapworks Spaces](https://zap.works/spaces/) supports import from Matterport and other compatible scanning workflows, which can reduce the cost and time of getting started if a usable scan already exists.

#### How do I choose an indoor navigation vendor?

Evaluate vendors against the checklist in this guide. Key questions include: what positioning technology is used and is it appropriate for your environment, does the system support app-free access, is accessibility built into the core experience, what is the data ownership and security model, what does ongoing maintenance require, and is a proof-of-concept available. Where possible, test the system in your own environment with real users before committing. [Zapworks Spaces](https://zap.works/spaces/) is built around app-free access, accessibility as a core feature rather than an add-on, and vendor-neutral VPS support, worth weighing against this checklist alongside any other platform you evaluate.

#### What is an indoor navigation system?

An indoor navigation system is the combination of technology, software, and spatial data that guides people through the interior of a building. It typically comprises an indoor positioning layer (which determines where the user is), a spatial map or digital model of the environment, and a navigation engine that calculates routes and delivers real-time turn-by-turn instructions. The interface may be a 2D map, a 3D digital twin, or an AR overlay on a live camera view, depending on the platform and use case.

#### What is an indoor positioning system?

An indoor positioning system (IPS) is the technology component that determines a user's location inside a building. Common approaches include BLE beacons, Wi-Fi fingerprinting, Ultra-wideband (UWB), Visual Positioning Systems (VPS), and QR-code-based anchoring. An indoor positioning system is the foundation on which indoor navigation is built, but positioning alone doesn't constitute navigation — you also need a spatial map, routing logic, and a guidance interface to direct users to their destination.

#### What is hospital wayfinding technology?

Hospital wayfinding technology refers to digital systems that help patients, visitors, and staff navigate the interior of a hospital or healthcare campus. It includes an indoor positioning layer (typically VPS, BLE beacons, or QR codes), a navigable spatial map of the facility, turn-by-turn route guidance, and accessibility features including step-free routing and audio navigation for blind and low-vision users. App-free access is particularly important in healthcare environments, as visitors can't be expected to download an app before attending an appointment. [Zapworks Spaces](https://zap.works/spaces/healthcare/) is built around this requirement, pairing app-free access with accessibility features designed into the core experience rather than added as a separate mode.

#### What is indoor mapping software?

Indoor mapping software creates and manages the digital spatial model of a building that underpins indoor navigation. It includes tools for importing or building floor plans, annotating walkable areas, adding searchable destinations and points of interest, and keeping the map current as the physical space changes. Indoor mapping software is typically combined with an indoor positioning system and a navigation interface to create a complete indoor navigation solution.

#### Can indoor navigation reduce missed NHS appointments (DNAs)?

Indoor navigation cannot eliminate missed appointments on its own, but it addresses one of their documented contributing factors. NHS England Digital recorded 8.1 million missed outpatient appointments in England in 2024-25, at an estimated cost of GBP 160 each, between GBP 1.25 billion and GBP 1.9 billion annually. Poor wayfinding is a recognised contributing factor specifically for first-time and infrequent visitors, so navigation that helps patients find their way with confidence, including pre-arrival route review, is a targeted intervention for that segment rather than a fix for DNAs overall. A Wi-Fi and RTLS wayfinding pilot at University Hospitals of Leicester NHS Trust cut wayfinding-related DNAs by around 19% in its first month ([NHS England Digital, 2025](https://digital.nhs.uk/services/networks-and-connectivity-transformation-frontline-capabilities/connectivity-hub/wireless-trials/connectivity-hub-wireless-trialist-case-studies/university-hospitals-of-leicester-nhs-trust)), a useful benchmark when building a business case for platforms like [Zapworks Spaces](https://zap.works/spaces/healthcare/).

#### Is indoor navigation software available on NHS procurement frameworks?

This varies by vendor and changes over time. NHS trusts typically procure digital tools through routes such as G-Cloud (for cloud-hosted software), the Digital Care Services framework, or direct tender for larger or bespoke contracts. Ask any vendor directly which frameworks they are currently listed on, and confirm the listing is current, since framework participation is renewed periodically and can lapse. If you're evaluating [Zapworks Spaces](https://zap.works/spaces/) specifically, ask the Zappar team directly for its current framework status as part of your procurement process.

#### Does hospital wayfinding software need to meet DTAC or DSPT requirements?

It depends on what the system does. The Digital Technology Assessment Criteria (DTAC) applies to digital health technologies more broadly, and the Data Security and Protection Toolkit (DSPT) applies to any organisation handling NHS data. A wayfinding system that only processes anonymised location and routing data, with no patient-identifiable information, may sit outside the full scope of either, but this determination should be made with your trust's information governance team rather than assumed by either the vendor or the buyer. [Zapworks Spaces](https://zap.works/spaces/) offers private hosting options so this conversation can happen on your trust's terms, rather than being dictated by where a vendor's infrastructure happens to sit.

#### What accessibility standards does NHS wayfinding software need to meet?

As a public sector body, an NHS trust's own digital services are subject to the Public Sector Bodies (Websites and Mobile Applications) Accessibility Regulations 2018, which reference WCAG 2.2 AA as the practical standard. This sits alongside the general duties under the Equality Act 2010 covered earlier in this guide. When evaluating a wayfinding vendor, ask specifically whether their interface has been tested against WCAG 2.2 AA, not just whether it supports accessibility in general terms. It's a fair question to ask of [Zapworks Spaces](https://zap.works/spaces/) too: accessibility is designed into the core navigation experience rather than added as a separate mode, and tested directly with blind and low-vision users, but every trust should verify this against its own requirements rather than take it on trust.

## Book a demo

See how easy it is to deploy inclusive, app-free navigation at your hospital or trust.

[Book a demo](https://zap.works/contact/?services=app-free-navigation)

![Screenshot of a blank Spaces interface on the web browser](https://zap.works/static/img/spaces/spaces-footer.png.r.w1563.png)

---
Canonical: https://zap.works/guide-to-indoor-navigation/


---

![The must-have addition to your Learning and development toolkit](https://zap.works/static/img/lnd/header-image.png.r.w744.png)

# The must-have addition to your L\&D toolkit

Say goodbye to boring 2D learning solutions. Zapworks makes your learning experiences infinitely more engaging, interactive and memorable.

[Get started](https://my.zap.works/register/)

## What are the benefits of immersive learning?

The modern workforce is busy, under-resourced, and distributed. Traditional methods like eLearning and paper-based learning are becoming less effective and outdated. Incorporating AR into your learning solutions has been proven to increase visual attention in learners by 95% (NeuroInsight) and knowledge retention by up to 70% – deepening engagement and interactivity when compared with more traditional forms of learning.

## Increase engagement across all your learning solutions

No more fighting short attention spans. Zapworks enables your teams to engage with bite-sized immersive content directly on their smartphones, allowing them to quickly grasp important information in less than 5 minutes.

### Employee onboarding with a more personal touch

Build more personalised employee onboarding experiences in Zapworks Designer. Use 3D avatars or alpha channel video of subject matter experts or company founders that feel like they’re in the room with you. Deploy and distribute instantly to mobile devices or headsets.

Try it out

### Soft skills training that feels like entertainment

Gone are the days of monotonous 2D videos or slide presentations. Instead, learners can interact with 3D content for deeper engagement, overlay information on real-world scenarios for greater context or undertake practical simulations in real-time.

### Engage and train remote workers using 360 Interactive Tours

Ensuring that remote workers have the same learning opportunities as those in the office is challenging. Zapworks can help you bridge this gap with interactive office tours and 360 videos – all delivered via the mobile web or on the leading share of headsets, such as the Apple Vision Pro, Meta Quests, Magic Leap and Zapbox.

### Bring company values to life with AR

Zapworks Designer can extend the life of all your paper-based learning, taking everything from company values, to soft skills training to the next level using interactive content tracked to your print materials.

Try it out

![Darci Hall](https://zap.works/static/img/lnd/headshot.png.r.w100.png)

![providence health services](https://zap.works/static/img/lnd/providence-health-services.svg)

"As we drive our organization to a more progressive learning culture, tools like AR enable our vision of just in time, impactful learning experiences. Taking static content and making it immersive allows our caregivers to engage in a much deeper and more profound way"

Darci Hall

VP-Chief Learning Officer, Providence St. Joseph Health Shared Services

![shape-graphic](https://zap.works/static/img/top-shape.png.r.w96.png)

![Headsets image](https://zap.works/static/img/headsets.png.r.w632.png)

### Want to build virtual and mixed reality content for the Apple Vision Pro, Meta Quests, Magic Leap and Zapbox?

Build next-gen virtual and mixed reality experiences in the full suite of Zapworks tools. Zappar’s very own Zapbox has support for WebXR at an affordable price and comes with a lightweight headset with 100-degree field of view as well as two 6DoF Bluetooth controllers.

[Request a demo](https://zap.works/contact/?services=zapbox)

## Build and deploy to all devices

![Mobile](https://zap.works/static/img/homepage/handheld.png.r.w281.png)

### Mobile

Web-based augmented reality across iOS & Android smartphones

![Headsets](https://zap.works/static/img/homepage/headset.png.r.w281.png)

### Headsets

Web-based VR/MR on market share of headsets

![Desktop](https://zap.works/static/img/homepage/desktop.png.r.w281.png)

### Desktop

Immersive and interactive 3D websites with or without code

## An immersive web platform that integrates with your existing solutions and processes

Our complete suite of creator tools, SDKs and custom hosting solutions mean you can easily scale and integrate your immersive learning solutions across devices, teams and Learning Management Systems.

![Seamless integration with your LMS](https://zap.works/static/img/lnd/lms.png.r.w632.png)

### Seamless integration with your LMS

Immersive experiences built with Zapworks can be directly and easily integrated into your Learning Management Systems (LMS) or eLearning courses via a simple QR code or embeddable link. We also offer the ability to export SCORM packages, get in touch to learn more.

[Talk to sales](https://zap.works/contact/?services=education)

![Create with no code using zapworks designer](https://zap.works/static/img/lnd/designer.png.r.w632.png)

### Create with no-code using Zapworks Designer

Zapworks Designer is a web-based tool that enables anyone to quickly create and deliver short-form, immersive microlearning experiences with zero code. Track learner engagement through native integrations with SCORM, Google Analytics and Microsoft Clarity.

[Learn more](https://zap.works/designer/)

![Edit our ready-made Learning and Development templates](https://zap.works/static/img/lnd/templates.png.r.w632.png)

### Edit our ready-made L\&D templates

Customize any of our free L\&D templates in Zapworks Designer to jump-start your learning experiences. Choose from an ever growing library of projects, including Quiz, Mastery Loop or Promotional templates.

![Do more with the full support of the Zapworks team](https://zap.works/static/img/lnd/client-success.png.r.w632.png)

### Do more with the full support of the Zapworks team

Get ongoing access to a dedicated Customer Success Manager, priority email support and one-to-one coaching sessions to unlock the full value of the Zapworks platform. Regular project reviews help you feel confident you are meeting your L\&D goals.

## Everything you need to succeed

[![Learning and Development Augmented Reality Training](https://zap.works/static/img/lnd/training.png.r.w408.png)](https://zap.works/training/learning-and-development/)

#### [Learning and Development Augmented Reality Training](https://zap.works/training/learning-and-development/)

[Facilitator driven L\&D AR training with Zapworks, get your team creating immersive learning experiences that drive business results.](https://zap.works/training/learning-and-development/)

[![Enhancing Learning Experiences with Augmented Reality](https://zap.works/static/img/lnd/ebook.png.r.w408.png)](https://www.zappar.com/ar-resources/how-to-integrate-ar-into-your-learning-and-development-program/)

#### [Enhancing Learning Experiences with Augmented Reality](https://www.zappar.com/ar-resources/how-to-integrate-ar-into-your-learning-and-development-program/)

[Everything you need to know level up your learning experiences with augmented reality, including expert insights from L\&D professionals.](https://www.zappar.com/ar-resources/how-to-integrate-ar-into-your-learning-and-development-program/)

[![Expert panel: Introducing AR into your Learning & Development programs](https://zap.works/static/img/lnd/webinar.png.r.w408.png)](https://www.zappar.com/xr-pioneers/2023/introducing-ar-into-your-LandD-the-opportu/)

#### [Expert panel: Introducing AR into your Learning & Development programs](https://www.zappar.com/xr-pioneers/2023/introducing-ar-into-your-LandD-the-opportu/)

[Catch up on everything you need to know about getting started with AR for L\&D in our XR Pioneers panel.](https://www.zappar.com/xr-pioneers/2023/introducing-ar-into-your-LandD-the-opportu/)

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/learning-and-development/


---

![Visually create web based 3D games and websites](https://zap.works/static/img/mattercraft/header-3dgames@2x.png.r.w744.png)

# Visually create web based 3D games and websites

Game development is outdated. With Mattercraft, you can harness the power of the web to create, deploy, and share stunning 3D games and websites instantly – no downloads, no installations, no limits.

[Try now](https://my.zap.works/register/)

## Adobe Flash reimagined

Mattercraft is the modern developer's toolkit for creating immersive, interactive, and stunning 3D web experiences. Say goodbye to cumbersome app development and hello to fast, accessible, and intuitive tools for building 3D games, product showcases, and interactive websites. Mattercraft ensures your creations work on any device – no apps or downloads.

### Web Games

Build fully functional 3D web-based games directly in Mattercraft and publish them to the web browser. Add features like WASD or mouse controls, or customize for mobile devices, all without the need for cumbersome app store approval.

### 3D Product Viewer

Create realistic 3D product visualizations that elevate your customers’ online shopping journey. From embedded product configurators to full 3D websites, Mattercraft makes it simple to captivate your audience.

### Scrollable Websites

Utilize innovative mouse-scroll features to make interactive 3D content based on user input. Whether you’re building sleek portfolios, immersive brand campaigns, or virtual tours, Mattercraft empowers you to create stunning designs with no code.

### 3D and AR

With Mattercraft, you can easily start an experience in 3D and transition to AR with a single click. Seamlessly integrate device cameras to bridge physical and digital worlds, giving you the best of both in one toolkit.

## Get started on your immersive web journey today with Mattercraft!

Create a Zapworks account to access Mattercraft.

[Get started](https://my.zap.works/register/)

![Build 3D Websites](https://zap.works/static/img/mattercraft/footer_cta_graphic@2x.png)

---
Canonical: https://zap.works/mattercraft/3d-games-and-websites/


---

# Mattercraft: Build rich 3d experiences for the web

Say hello to Mattercraft AI Assistant — your new creative sidekick for crafting immersive 3D web experiences.

[Get started](https://my.zap.works/register/)

## Three Modes. Infinite Possibilities.

Whether you’re troubleshooting, tweaking scenes, or writing code, Mattercraft AI Assistant works the way you do. Its three powerful modes are built to support every step of your creative process, so you can focus on building, not battling your tools.

### Ask Mode

Got questions? Get instant answers about your scene, code, or how to add some serious wow-factor. The AI Assistant analyses your project, gives context-aware answers, and even looks at what you share. Paste in a code snippet or drag in a screenshot, and it’ll help you fix, improve, or give suggestions.

### Edit Mode

Build and edit your experience through written conversational prompts. From 2D UI to full 3D environments, you can “vibe-craft” (vibe code) with the AI Assistant guiding the way. Accept, reject, or tweak changes in real-time, you’re always in the driver’s seat.

### Code Completion

No more confusing syntax. Type a comment and Mattercraft AI will complete the code for you. It will detect your code in real-time, suggesting fixes, blocks, or whole scripts. It’s like having a developer on hand 24/7 who gets your project.

![Stijn Spanhove](https://zap.works/static/img/ai-assist/stijin.png.r.w100.png)

“I've been using Mattercraft AI Assistant on demo projects and it's reduced my development time by 40%"

Stijn Spanhove

Software Engineer at In The Pocket

## Immersive 3D content creation for everyone

Mattercraft AI puts real creative freedom in your hands. Whether you're a Unity dev, Three.js pro, or comptetent designer, the AI Assistant lowers the barrier to entry, making immersive 3D web development more accessible to everyone.

![Build AR](https://zap.works/static/img/mattercraft/carousel-unity@2x.png.r.w744.webp)

### For Unity developers

You know Unity inside out, but moving to web-based 3D can feel like a whole new world. Mattercraft AI helps bridge that gap with smart suggestions and scene support tailored to your workflow. Spend less time translating tools and more time creating.

![Build AR](https://zap.works/static/img/mattercraft/carousel-designer@2x.png.r.w744.webp)

### For designers

You’ve got the vision, but hitting a wall the moment it gets technical? That’s the blocker. Mattercraft AI turns plain-language ideas into working 3D scenes. Build, iterate, and animate without needing a developer in the room.

![Build AR](https://zap.works/static/img/mattercraft/carousel-developers@2x.png.r.w744.webp)

### For web developers

You know how to build on the web but translating that into immersive 3D/AR is a steep, often undocumented climb. Mattercraft AI smooths the path with contextual help, syntax-aware suggestions, and guidance that speaks your language.

![Calsin Hoyle](https://zap.works/static/img/ai-assist/calsin.png.r.w100.png)

“I've built three projects so far and the AI has been immensely helpful. I love it and would definitely use it in future projects!"

Calsin Hoyle

Founder, ImmersLabs

## Design Smarter. Build Faster. Launch Sooner.

Mattercraft AI accelerates 3D web development with intelligent AI support that enhances, not replaces, your expertise. The AI Assistant is designed to blend seamlessly into your Mattercraft workflow, it helps you work faster, think bigger while staying in complete control.

### Turn screenshots and snippets into real components

Spotted a cool interaction or script online? Drop it into the AI chat as an image or code snippet. The AI Assistant translates it into components that work with your scene, helping you build faster with tools and ideas you already trust.

### Build custom behaviours that just work

Need something to move, respond, or trigger at just the right time? Describe the behaviour and the AI Assistant will write the logic for you. It understands your scene structure, so everything connects where it should.

### Animate interactions without setting up states manually

Whether it’s character movement, object transitions, or looping effects, The AI Assistant knows the Mattercraft animation system and can help set up states, timelines, and transitions — all based on your descriptions.

### Debug faster and smarter

When something breaks, the AI Assistant knows your project and can see your code. It can identify the problem and help fix the issue. It’s like having a second set of expert eyes on your project when you need it most.

![Nico Saarela](https://zap.works/static/img/ai-assist/nico.png.r.w100.png)

"The AI has saved us multiple hours of work time and also made it possible to implement logic and functions that weren’t possible before.""

Nico Saarela

3D Artist & Animator at flyAR

## Try Mattercraft AI now

Mattercraft AI Assistant is out now. Start building immersive 3D projects smarter and faster.

[Get started](https://my.zap.works/register/)

![Build 3D Websites](https://zap.works/static/img/ai-assist/footer-cta@2x.png)

---
Canonical: https://zap.works/mattercraft/ai-assistant/


---

# Precise location-based AR running in the web

Build secure, location-based 3D experiences with Mattercraft’s Immersal and MultiSet VPS integrations, from gamified activations to enterprise navigation, all while keeping full ownership of your data.

[Try now](https://my.zap.works/register/)

## Say hello to a whole new world of possibilities

Mattercraft’s powerful 3D toolset, combined with world class Visual Positioning System enables designers, developers and enterprises to deliver precise, location-based AR experiences — all through a scalable, app-free solution that keeps businesses in control of their data.

### Map & Own Your Space

Create precise, detailed spatial maps of your locations, all managed in your own Immersal environment.

### Quickly develop

Add your map ID and see it visually come to life instantly then rapidly test and build with Mattercraft’s Live Preview feature.

### Anchor & Interact

Deliver immersive 3D experiences that are persistent and respond dynamically to the user’s physical environment.

### Deploy across platforms

Publish and update projects instantly to the web for iOS and Android – no app store submissions or downloads.

## Fast, precise location-based AR all running in the web

Whether you’re a developer looking to create the next big location-based AR experience or a business aiming to elevate customer and employee interactions, Mattercraft's integration with Immersal and MultiSet offers unmatched flexibility and control. Map, create, and deploy immersive content seamlessly to the web.

![Bring Environments to Life](https://zap.works/static/img/immersal/checkerboard1.png.r.w632.png)

### Bring Environments to Life

Create location-based AR experiences that interact with the physical world around you. Bring spaces like museums and parks to life using Mattercraft’s best in class feature set likes physics, animations and particles.

![Gamified Experiences](https://zap.works/static/img/immersal/checkerboard2.png.r.w656.png)

### Gamified Experiences

Build city-scale scavenger hunts or stadium AR experiences that unlock exclusive digital collectibles and drive fan engagement all anchored to specific locations and delivered through the web for faster deployments.

![Enterprise Training](https://zap.works/static/img/immersal/checkerboard3.png.r.w632.png)

### Enterprise Training

Create interactive, location-based onboarding and training scenarios. New employees can be guided through a facility, learning about key equipment or safety protocols in context and in real time.

### Wayfinding in Complex Spaces

Navigate large venues like an airport or hospital, where traditional maps don’t cut it. Create AR experiences that guide users with precision, overlaying directions in real time as they walk.

## Unlock the power of location-based AR for Enterprise

Mattercraft’s integrations with Immersal and MultiSet empowers enterprise with secure and reliable location-based AR solutions. Businesses can enhance training, streamline navigation in complex facilities, and engage customers with interactive, real-world experiences—all while maintaining full control over map data.

### Easy Deployment Across Platforms

Build once and deploy seamlessly across iOS and Android devices, reducing the need for multiple apps without the challenges of app store compliance and app management.

### Complete Data Control and Ownership

Keep control of your spatial maps with a data ownership model. Host maps on your own secure servers or on-premises.

### Offline and On-Device Localization

Perfect for complex environments or areas with poor connectivity, on-device localization provides a reliable AR experience that minimizes dependency on internet access.

### Streamlined Development

Add your map ID and see it visually come to life instantly in Mattercraft, for easy development and placement of digital content.

### No App Stores, No Delays

No waiting for app store approvals or navigating app downloads. Once you’ve built your experience, it’s instantly live on the web, available to users with the tap of a link.

### Highly optimized for the web

Both Immersal and MultiSet provide maps that are highly optimized to maintain small file sizes without sacrificing detail or accuracy – perfect for running on the web.

## Best-in-class Visual Positioning Systems

When it comes to location-based 3D experiences, there’s no one-size-fits-all solution. That’s why Mattercraft gives you the flexibility of two powerful VPS options in Immersal and MultiSet. Both are built to handle everything from creative brand activations to enterprise-grade spatial systems.

![Bring Environments to Life](https://zap.works/static/img/immersal/checkerboard-immersal.png.r.w589.png)

### Immersal VPS

Fast, flexible, and ready to scale — Immersal offers a versatile Visual Positioning System (VPS) that provides accurate location-based data from devices in the modern world improving navigation, management, and interaction within both indoor and outdoor environments.

[Learn More](https://immersal.com/)

![MultiSet VPS](https://zap.works/static/img/immersal/checkerboard-multiset.png.r.w581.png)

### MultiSet VPS

Built for enterprise, MultiSet VPS adds high-accuracy mapping, navmesh-based wayfinding, and full data ownership to Mattercraft. Host privately, in the cloud, or on-device with encryption and compliance built in. Perfect for large or multi-level environments from campuses to factories.

[Learn More](https://www.multiset.ai/)

## FAQ

### What is a Visual Positioning System (VPS)?

A Visual Positioning System (VPS) uses computer vision to determine a device’s precise position in the real world by analysing camera imagery. Unlike GPS, which relies on satellites and struggles indoors, VPS recognises visual features in the environment to anchor digital content accurately in 3D space. In Mattercraft, VPS enables you to build persistent, location-aware AR experiences that work seamlessly indoors or outdoors—perfect for everything from wayfinding and training to entertainment and enterprise workflows.

### What industries use Immersal and MultiSet VPS with Mattercraft?

VPS is used across:

- Retail & marketing – interactive store experiences, product placement, scavenger hunts.
- Museums & attractions – guided tours, spatial storytelling, and AR overlays.
- Enterprise & manufacturing – indoor navigation, digital twins, safety training.
- Education & research – AR campus navigation, spatial learning environments.

The combination of Mattercraft’s no-code web deployment and enterprise VPS precision makes it suitable for nearly any sector using real-world AR.

### What’s the difference between Immersal and MultiSet?

Mattercraft integrates with two complementary VPS providers:\
\
Immersal: Ideal for developers and teams looking to quickly map and localise spaces with a simple mobile workflow. Immersal offers centimetre-level accuracy, rapid map creation via the Immersal Mapper app, and web-friendly deployment.\
\
MultiSet: Designed for enterprise-grade applications. MultiSet supports self-hosted or on-device deployments, scan-agnostic imports (LiDAR, Matterport, Leica, etc.), object tracking (ModelSet), and navigation meshes for indoor wayfinding. It offers 6 cm accuracy, encrypted data handling, and full map ownership.\
\
Both integrations work directly inside Mattercraft, letting you choose the right VPS for your project—whether that’s rapid deployment or deep enterprise control.

### How accurate is VPS?

Visual Positioning Systems (VPS) use computer vision to locate a device in 3D space with far greater precision than GPS. Instead of relying on satellites, VPS analyses the camera feed to understand real-world surroundings — achieving centimetre-level accuracy indoors and outdoors for AR navigation, training, and spatial experiences.\
\
Immersal VPS offers 5–15 cm precision using fast, cloud-based localisation. It’s ideal for creators and brands building interactive experiences such as wayfinding, exhibitions, and retail activations. Mapping is done quickly via the Immersal Mapper app, with results that stay stable and responsive across devices and lighting conditions.\
\
MultiSet VPS delivers sub-6 cm accuracy through an AI-powered vision fusion pipeline built for enterprise reliability. It performs consistently across indoor and outdoor environments, supports on-premise or on-device deployment, and offers low-drift precision (≈1 cm after 60 s) — making it the choice for industrial, robotics, and large-scale navigation use cases.\
\
Both VPS integrations in Mattercraft give you unmatched spatial precision, data control, and scalability, ensuring your AR content stays locked to the real world, wherever your users are.

### How can I create my own spatial map for location-based AR experiences?

Creating a spatial map is the first step in building a location-based AR experience — and with Mattercraft, it’s simple to do using Immersal or MultiSet.

**With Immersal VPS:**

Download the Immersal Mapper app for iOS or Android, sign up for a free account, and scan your environment using your phone or a supported 360° camera. Once uploaded to the Immersal Developer Portal, you’ll receive a unique Map ID to use directly in Mattercraft.

**With MultiSet VPS:**

Sign up at the MultiSet Developer Portal and map your space using a LiDAR-equipped iPhone or iPad, or import existing scans from Matterport, Leica, NavVis, or E57 formats. You can also combine multiple scans into a larger MapSet for complex sites. Generate your Client ID and Map Code, then drop them into the MultiSet Anchor Group inside Mattercraft.

Both integrations let you visualise your 3D map in Mattercraft, accurately place digital content in real-world coordinates, and publish experiences instantly to the web — no app required.

### What devices are supported for VPS content?

Because Mattercraft is a web-based 3D authoring and deployment tool, location-based AR experiences built with either Immersal or MultiSet VPS work seamlessly across devices — no app downloads or store submissions required.

### How do Immersal and MultiSet VPS differ from Niantic’s VPS solution?

While all three offer visual positioning capabilities, Immersal and MultiSet give creators and enterprises far greater control, flexibility, and data ownership than Niantic’s closed Lightship system.\
\
Immersal VPS lets developers create, host, and own their maps from start to finish. Using the Immersal Mapper app, you can scan environments with a smartphone or 360° camera, upload directly to your own developer account, and deploy instantly in Mattercraft — with no approval delays or third-party ownership.\
\
MultiSet VPS goes even further, combining sub-6 cm accuracy with enterprise-grade flexibility. It supports self-hosted, private cloud, and offline (on-device) deployments, plus object tracking and navigation meshes for large-scale indoor and outdoor environments. All map data remains fully encrypted and owned by you, ensuring compliance and security.\
\
By contrast, Niantic’s Lightship VPS requires map approval, retains data ownership, and limits hosting to its own ecosystem, making it less suitable for enterprise, industrial, or privacy-sensitive use cases.

### What are the benefits of hosting and deploying location-based AR experiences to the web vs apps?

Deploying AR experiences to the web with Mattercraft using Immersal, or MultiSet VPS eliminates the friction of app downloads and app store approvals, making it the fastest, most accessible way to deliver spatial content at scale.

### Build once, deploy everywhere:

With Mattercraft’s web-first architecture, you can publish an experience once and make it instantly available across iOS, Android, and desktop browsers. The same URL or QR code launches seamlessly on any device, enabling users to engage with your AR content in seconds.

### Streamlined hosting and control:

Web-based deployment lets organisations integrate AR into their existing hosting infrastructure without new app builds or approval cycles. With Immersal VPS, you can publish and manage maps directly through your developer portal. MultiSet VPS extends this flexibility with self-hosted, private cloud, or on-device deployment options, giving enterprises full control over data, security, and uptime.

### Faster updates and scalability:

Because Mattercraft experiences are hosted on the web, you can update content instantly without resubmitting to app stores. This makes scaling, maintaining, and iterating on large-scale AR deployments simple, fast, and cost-effective.\
\
In short, web-based AR delivers speed, accessibility, and ownership — everything app-based solutions struggle to match..

### Can I localise content on-device?

Yes! Both Immersal and MultiSet VPS support on-device localisation, allowing Mattercraft experiences to run offline without relying on cloud connectivity.\
\
Immersal VPS lets you store and localise maps directly on the device, making it ideal for environments with limited or no internet access. Using the Immersal Mapper app, you can capture and store spatial maps that enable fast, reliable localisation even when offline — perfect for remote sites, exhibitions, and industrial settings.\
****MultiSet VPS extends this further with fully offline deployment options, supporting on-device, on-premise, or private cloud localisation. All maps and model data are encrypted at rest, ensuring security while maintaining sub-6 cm accuracy in real time. This makes it particularly suited to enterprise, defence, or manufacturing applications where connectivity or data privacy is critical.\
\
With both integrations, Mattercraft empowers creators and enterprises to deliver consistent, high-precision AR experiences — anywhere, anytime, even offline.

### Can I self-host location-based AR content created with Mattercraft and Immersal?

Yes — both Immersal and MultiSet VPS integrations in Mattercraft allow you to self-host your spatial maps and AR experiences, giving you full control over your data and infrastructure.

**With Immersal VPS:**

You can export and host maps and experiences on your own cloud environment, maintaining ownership of your data while managing access securely. This flexibility is ideal for organisations that want to integrate location-based AR into existing web systems or internal networks, without relying on third-party hosting.

**With MultiSet VPS:**

You gain even deeper control. MultiSet supports private cloud, on-premise, and on-device deployments, with encrypted data storage and full export capabilities. Enterprises can align hosting with internal compliance, IT, or security policies while maintaining sub-6 cm accuracy and 24/7 uptime.

Whether you’re deploying a branded activation, training simulation, or industrial navigation system, self-hosting through Mattercraft ensures your maps, content, and data stay entirely yours.

### How secure is my data when using Immersal or MultiSet VPS?

Both VPS providers prioritise data privacy and control:\
\
Immersal allows creators to host maps independently, ensuring no third-party access to location data. MultiSet offers full encryption at rest, private cloud or on-device deployment, and map export controls for compliance with ISO, GDPR, or enterprise security frameworks.\
\
Mattercraft itself never stores raw visual map data — it simply references your VPS provider credentials, keeping your environments safe and under your control.

### Can I map locations at both night and day?

Yes, both Immersal and MultiSet VPS support mapping the same location under different lighting conditions to ensure reliable localisation at any time of day.\
\
**With Immersal VPS:** You can create separate maps for daytime and nighttime environments using the Immersal Mapper app. Each map can then be uploaded to your developer portal and selected dynamically in Mattercraft, ensuring accurate tracking whether your AR experience runs in bright sunlight or artificial lighting.\
\
**With MultiSet VPS:** You can capture multiple lighting conditions within a single environment and manage them as individual maps or combine them into a MapSet. MultiSet’s AI-driven vision fusion system helps handle environmental variations such as lighting changes, reflections, and shadows, maintaining sub-6 cm accuracy even across dynamic conditions.\
\
Whether you’re scanning for daytime exhibitions or evening events, both VPS solutions in Mattercraft give you flexibility and precision, no matter the light conditions.

### What's the maximum size of a space that can be scanned?

Both Immersal and MultiSet VPS can handle anything from small rooms to vast multi-level venues.\
\
Immersal VPS has been proven to scale across tens of thousands of square metres, with large sites like Helsinki’s 85,000 m² Mall of Tripla successfully mapped. For extensive areas, you can create multiple overlapping maps and stitch them together for seamless localisation across zones.\
\
MultiSet VPS offers virtually unlimited scalability, supporting massive environments through its MapSet system. You can merge multiple maps, manage floors, or connect indoor and outdoor areas into a unified coordinate space. This makes it ideal for enterprise-scale deployments like campuses, warehouses, and large event spaces.

### Does VPS support multiple maps at the same time in the same space?

Yes — both Immersal and MultiSet support using multiple maps simultaneously within the same environment.\
\
Immersal VPS allows you to load and switch between maps dynamically, making it easy to combine indoor and outdoor areas or maintain different levels of detail for specific sections. You can also update individual rooms or areas without rescanning the entire site, keeping localisation accurate and efficient.\
\
MultiSet VPS takes this further with its MapSet architecture, enabling multiple maps to coexist within one unified coordinate system. This supports multi-floor navigation, partial updates, and real-time transitions — perfect for complex or evolving spaces across varied environments.

### Can I use VPS for Object Tracking?

Not directly — Immersal VPS and MultiSet VPS are designed for environmental localisation, not tracking individual moving objects.\
\
Immersal focuses on anchoring content to fixed spatial environments — ideal for persistent AR experiences that rely on stable surroundings.\
\
MultiSet, however, includes a ModelSet feature that enables object tracking, editing, and updates for static or semi-fixed objects within a mapped environment. This makes it suitable for scenarios like asset monitoring, maintenance training, or digital twins where objects remain in known positions.

## Get started now

Start mapping and building location-based 3D experiences on the web with Mattercraft. Start your free 14-day Zapworks trial.

[Get started](https://my.zap.works/register/)

![Build 3D Websites](https://zap.works/static/img/mattercraft/footer_cta_graphic@2x.png)

---
Canonical: https://zap.works/mattercraft/location-based/


---

# The next generation of 3D web tooling

A brand new creative tool for building rich 3D experiences for the web, including AR, VR and WebXR.

[Try now](https://app.mattercraft.io/?sb=Blank%20\(with%20Splash\)\&t=blank)

## Finally, great 3D tooling for the web

Mattercraft is a fully integrated, browser based 3D content development environment perfected for building interactive experiences for the web. Gone are the days of having to hand-code 3D environments, animations, or UI. Mattercraft’s flexible and intuitive 3D editor lets you create web experiences visually, while leveraging the best features the web has to offer.

![Finally, great 3D tooling for the web](https://zap.works/static/img/mattercraft/tooling.png.r.w1080.png)

Mattercraft AI Assistant is your creative partner for building immersive 3D experiences faster and smarter. From building custom behaviours, to editing 3D environments and auto-completing syntax, AI Assistant’s three powerful modes are built to support every step of your creative process:

- Ask mode: Get instant and context-aware answers about your project in a natural conversation.

- Edit mode: Describe what you want and the AI Assistant will help you build it. Paste in code snippets or images while staying in control by accepting or rejecting changes in real-time.

- Code completion: A coding partner that fills in the gaps, suggests fixes, or turns comments into working code.

[Find out more](https://zap.works/mattercraft/ai-assistant/) [Get started](https://my.zap.works/register/)

## Why Choose Mattercraft?

Built with Three.js at the core, Mattercraft uses the best of modern web technologies while removing annoyances that are found in existing immersive web development.

### Familiar workflows

Whether you are a Unity, Web or XR developer, Mattercraft has a feature set and development process that's familiar to all.

### Build for all devices

Create once, and deploy everywhere. Your projects work seamlessly across devices without the need for app downloads or installations.

### Web-first, user-first

Publish with a single click and share experiences to end users, reducing the barrier to entry and increasing experience adoption.

## Build anything

Mattercraft isn’t just a web editor, it’s an ecosystem for building the next generation of immersive experiences.

![Build AR](https://zap.works/static/img/mattercraft/carousel-buildar@2x.png.r.w744.webp)

### Build AR

Seamlessly develop immersive world, face, and image tracked augmented reality content, all created and deployed in your web browser.

![Build WebXR (Headsets) ](https://zap.works/static/img/mattercraft/buildwebxr@2x.png.r.w744.webp)

### Build WebXR (Headsets)

Experience the power of Mattercraft with full WebXR support, enabling the creation of virtual and mixed reality content directly for headsets, all on the web.

![Build 3D Games and Websites](https://zap.works/static/img/mattercraft/build3d@2x.png.r.w744.webp)

### Build 3D Games and Websites

Build beautiful 3D websites without any prior web development skills and make use of the best 3D rendering engine the web has to offer.

[LEARN MORE](https://zap.works/mattercraft/3d-games-and-websites/)

![Build VPS](https://zap.works/static/img/mattercraft/buildvps@2x.png.r.w744.webp)

### Build VPS

Track content to your real world environment using Mattercraft and Immersal VPS. Great for environment based experiences.

[LEARN MORE](https://zap.works/mattercraft/location-based/)

## Unleash your creativity

Mattercraft simplifies the process of creating stunning AR, WebXR and 3D web content. As a web-based tool, it harnesses the power of cutting-edge 3D web libraries, enabling you to unlock the full potential of their remarkable features, without having to be a web developer. Mattercraft exposes functionality and features in an easy to use and intuitive way.

### Instant live preview

Review your experiences with a single click and see real-time updates or make use of the built-in simulator to preview your content on different device sizes and network connections.

### Realtime physics

Experience cutting edge realism using the web optimised Havok physics engine, all managed via the interface for a simple and easy to use development process.

### Particle effects

Take your experiences to the next level with particle effects. Choose from one of 6 pre-built effects or create your own.

### Transparent video

Import green screen videos into Mattercraft and use the built in chroma key features to mask out your video content, without the need for external tools.

### Headset support

Effortlessly create Mixed and Virtual reality content for leading headsets such as Apple Vision Pro, Meta Quests, Magic Leap, and Zapbox.

### 3D websites

Transform your websites into an immersive experience. Integrate 3D elements into existing websites through an iFrame or build your entire 3D website directly in Mattercraft.

## With a reimagined animation system

Mattercraft features a rich and innovative animation system that includes layers, timelines and states. Unlock your creativity with keyframe support, custom curves, seamless interpolation transitions and 3D model animations. Craft unique animations effortlessly, redefining the way you bring your 3D web content to life.

## + many more features

### 3D Support

Spec-accurate support for the glTF / glb model formats makes it easy to acquire and import 3D assets while leveraging their animations, morph targets or blend shapes.

### Animated Models

Mattercraft supports 3D models containing animations. Play model animations using easy to use behaviours or make use of the standardardized web animation system.

### Code-free Interactivity

Construct your experiences visually using built in behaviours with an exposed graphical interface and create complex content in just a few clicks.

### Seamless Scripting

Mattercraft leverages Monaco, the excellent text editor from Visual Studio Code, to provide a delightful and responsive coding experience with a TypeScript compiler.

### JavaScript Libraries

Mattercraft lets you leverage your existing expertise and tooling, including full integration with the NPM repository of JavaScript libraries.

### Light... and Dark Mode

Have full control over your visual styling while developing in Mattercraft with a vast number of customisable editor settings, including light and dark modes!

### 3D Text

Fully integrated 3D text with TTF fonts. Support for all languages and characters with recognisable editable properties, including strokes, outlines and opacity.

### Responsive UI tools

Easy to build 2D screen UI. Making use of web standards, Mattercraft simplifies and created responsive 2D / 3D components across all devices and screen sizes.

### One click publishing

When hosting with Zapworks, you can instantly publish as many times as you need. Get your content into the hands of your users as soon as possible with no review times.

Get started on your immersive web\
journey today with Mattercraft!
-------------------------------

Create a Zapworks account to access Mattercraft.

[Get started](https://my.zap.works/register/)

![Build 3D Websites](https://zap.works/static/img/mattercraft/footer_cta_graphic@2x.png)

---
Canonical: https://zap.works/mattercraft/


---

![8thwall Header Hero](https://zap.works/static/img/8thwall/8thwall@2x.png.r.w744.png)

# Mattercraft: The Best 8th Wall Alternative for WebAR Developers

Mattercraft is an intuitive 3D web development environment built for teams migrating from 8th Wall Studio.

[Get started](https://my.zap.works/register/)

## Why Teams Are Moving from 8th Wall to Mattercraft

With [8th Wall winding down](https://www.8thwall.com/blog/post/200208966730/next-chapter) and no longer accepting new projects from February 2026, many teams are actively looking for a future-proof alternative that stays aligned with real web technologies and avoids platform lock-in. Mattercraft is actively developed by Zappar, a WebAR pioneer delivering production AR since 2011, and is designed for long-term development beyond any single platform lifecycle\
\
Mattercraft focuses on WebAR first and gives you everything needed to build face tracking, world tracking, image tracking and VPS experiences directly in the browser with instant device preview. Our tools are built for production use and shaped by more than a decade of WebAR deployment across brands, agencies and enterprise teams.\
\
The sections below outline how Mattercraft compares to 8th Wall Studio and why developers choose it for long term WebAR development.

## Mattercraft vs. 8th Wall Studio

Both 8th Wall and Mattercraft let creators build browser-based immersive experiences, but while 8th Wall is winding down it’s platform and tools, Mattercraft continues to expand is feature set with a full visual 3D development environment, integrated VPS options and flexible self-hosting.

| Feature                        | Mattercraft                                                                                                                                                               | 8th Wall Studio                                                                                                                                                                                                                                     |
| ------------------------------ | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| **Primary focus / use case**   | End-to-end 3D development engine for any immersive web content — from marketing activations and e-commerce visualisers to enterprise training and headset-grade XR sites. | Web-gaming engine built for marketing use cases and simple mini games.                                                                                                                                                                              |
| **Visual editor**              | 3D browser based visual editor                                                                                                                                            | 3D browser based visual editor                                                                                                                                                                                                                      |
| **AR tracking types**          | World, face, image, multi-image and curved surface tracking via WebAR, WebXR or App Clip                                                                                  | World, image, face tracking via WebAR                                                                                                                                                                                                               |
| **Location-based VPS**         | Built in Immersal or MultiSet VPS support; for accurate location-based AR. User owned maps and self hosting available                                                     | Lightship VPS. Maps owned and require being uploaded to Niantic.                                                                                                                                                                                    |
| **No-code workflows**          | Animation system, built in no-code behaviours for interactions, visual HTML and UIKit for UI plus reusable zcomponents                                                    | Drag-and-drop face/world effects and behaviours                                                                                                                                                                                                     |
| **Built-in animation tools**   | Visual timeline animation system with recognisable keyframes and state setup                                                                                              | No timeline system and custom state machine setup                                                                                                                                                                                                   |
| **Physics engine**             | Integrated web-based Havok™ physics (rigid bodies, joints, constraints, real-time tuning)                                                                                 | Custom in-house physics engine                                                                                                                                                                                                                      |
| **Cross-platform support**     | Web based - Mobile, Headsets, Glasses and Desktop                                                                                                                         | Cross platform deployment - native app building in Beta                                                                                                                                                                                             |
| **Full Project Export**        | Mattercraft projects are simply static web pages. You can export the whole project and see the standard folder / file setup, use your own IDE or version control.         | 8th Wall [announced](https://www.8thwall.com/blog/post/202888018234/8th-wall-update-engine-distribution-and-open-source-plans) the ability to export your projects on 16th December 2025, allowing you to download code, assets, and image targets. |
| **Pricing model**              | Affordable Developer plans \~$12/mo Flexible commercial pricing with custom hosting & branding, unlimited views and projects                                              | Commercial licences no longer available.                                                                                                                                                                                                            |
| **White-label / branding**     | No Mattercraft branding on commercial plans. Splash screen is index.html file                                                                                             | 8th Wall branding                                                                                                                                                                                                                                   |
| **AI / generative assistance** | Built-in AI assistant with access to the latest LLM version for Ask, Edit and Code completion modes.                                                                      | Asset Lab for 3D model generation through text prompts                                                                                                                                                                                              |
| **Hosting & deployment**       | Live preview and instant publish to Zappar CDN URLs or self-host on custom domain like any web app.                                                                       | Publish to global CDN with staging/production states and live preview.                                                                                                                                                                              |

## Migrating from 8th Wall Studio to Mattercraft

Moving an existing 8th Wall Studio project to Mattercraft is straightforward and does not require abandoning standard web development patterns such as HTML, CSS, TypeScript, npm, or conventional project structures.\
\
A typical migration looks like this:

1. 1\. Export assets and logic from your 8th Wall project
2. 2\. Recreate scenes in Mattercraft’s visual editor
3. 3\. Replace tracking types with Mattercraft equivalents
4. 4\. Rebuild interactions using TypeScript, animations, or no-code behaviours
5. 5\. Preview instantly on device using Live Preview
6. 6\. Publish via WebXR, App Clip, or export for self-hosting

A full step-by-step tutorial is available below.

## Full Project Export. No Lock-In.

Mattercraft projects are standard web applications. At any time, you can [export your entire project as a ZIP file](https://docs.zap.works/mattercraft/getting-started/creating-a-project/#local-project) including TypeScript, HTML, CSS, assets, scenes, and npm dependencies. You can continue development locally, integrate with your own IDE and version control, and deploy anywhere you choose. Your work does not disappear when a platform changes direction.

Learn more about exporting your Mattercraft projects: <https://docs.zap.works/mattercraft/getting-started/creating-a-project/#exporting-a-project-zip>

## Visual Scene Editor

Much like 8th Wall Studio, Mattercraft provides a [complete 3D visual editor](https://docs.zap.works/mattercraft/getting-started/getting-started-videos/part-1/) for quick and easy development for all technical abilities.\
\
Features include:

- Drag and drop importing and placing of assets
- Improved transform controls
- Custom lighting
- Hierarchy scene setup
- Instant editor updates

It feels like working in a native 3D editor while staying entirely in the browser.

Learn more about the Mattercraft UI: <https://docs.zap.works/mattercraft/getting-started/getting-started-videos/part-1/>

## WebAR and World Tracking

8th Wall’s strength is its SLAM and world tracking support. Mattercraft leverages the worlds best computer vision for WebAR world tracking through App Clip and WebXR technology on iOS and Android respectively (ARkit and ARCore) without an app download.\
\
The full feature set is supported through App Clip and WebXR and requires no additional setup.\
\
Try a world tracking demo below:

![WebAR and World Tracking demo QR code](https://zap.works/static/img/8thwall/webar-and-world-tracking.png.r.w528.png)

## WebAR and VPS (Visual Positioning System)

Mattercraft supports VPS using the same high-quality tracking foundation that powers its world tracking. You can make use of leading third-party VPS providers such as [Immersal](https://docs.zap.works/mattercraft/vps/immersal/) or [MultiSet](https://docs.zap.works/mattercraft/vps/multiset/) to anchor content to precise real-world locations. Unlike 8th Wall Studio, you have full control over your VPS maps so you can host them yourself, manage access, versioning and choose the provider that best fits your project.\
\
This flexible, open approach ensures you can build location-based WebAR experiences on your terms.\
\
Learn more about VPS in Mattercraft: <https://zap.works/mattercraft/location-based/>

## Zappar Computer Vision Integration

Mattercraft includes [native support for Zappar’s computer vision stack](https://docs.zap.works/mattercraft/augmented-reality/zappar-camera/), providing consistent, browser-based tracking across a wide range of devices. This covers the core AR modes used in commercial WebAR projects and requires no additional runtimes or platform-specific APIs.\
\
Supported tracking types include:

- World tracking
- Face tracking
- Image tracking
- Instant anchors
- Curved surface tracking

For teams that need ARKit or ARCore-grade world tracking on iOS, Mattercraft also [supports optional App Clips deployment](https://docs.zap.works/mattercraft/previewing-and-publishing/app-clips-and-webxr/). This gives developers a clear choice between browser-only workflows using Zappar CV and native world tracking when the use case requires it.

Learn more about Mattercraft’s Computer Vision support: <https://docs.zap.works/mattercraft/augmented-reality/zappar-camera/>

## VR and MR for Headsets

8th Wall focuses primarily on mobile WebAR. Mattercraft [supports development for all leading headsets](https://docs.zap.works/mattercraft/webxr/) on the market through WebXR.\
\
Device support includes:

- Apple Vision Pro
- Meta Quest headsets
- PICO
- Magic Leap 2
- Zapbox

You can set up XR camera rigs, controllers and locomotion visually and preview them directly in the editor. Learn more about Mattercraft’s WebXR support: <https://docs.zap.works/mattercraft/webxr/>

## Built-In Animation System

8th Wall Studio typically relies on imported animations or custom JavaScript. Mattercraft comes with a comprehensive [visual animation system](https://docs.zap.works/mattercraft/animation-system/), featuring keyframe timeline animations and state-based property values. If you're familiar with timelines and keyframe capabilities, you'll find similar functionalities here.\
\
Mattercraft includes:

- A complete keyframe animation timeline
- State based animation
- Property animation
- Real-time playback in the viewport

Learn more about Mattercraft’s animation system: <https://docs.zap.works/mattercraft/animation-system/>

## Live Preview for Rapid Development

8th Wall Studio has a preview that syncs to the editor (changes made at runtime, are shown at edit time). Mattercraft takes a different approach with a completely [live preview](https://docs.zap.works/mattercraft/previewing-and-publishing/live-preview/) (any changes made in the editor will update at runtime). We believe this is a more user friendly approach and makes changes quicker and easier. Features include:

- Instant hot reload
- Real-time device preview links
- Simultaneous multi-device previews
- Device simulation modes
- Network throttling and performance monitoring
- No refresh required

Every change appears instantly on any connected device.

Learn more about Live Preview in Mattercraft: <https://docs.zap.works/mattercraft/previewing-and-publishing/live-preview/>

## Real-time Physics with Havok

Unlike 8th Wall, which uses its own lightweight internal physics system, [Mattercraft uses Havok Physics](https://docs.zap.works/mattercraft/physics/), a professional grade physics engine developed and maintained by Microsoft.\
\
With Havok, you can configure:

- Rigid bodies
- Colliders
- Joints
- Constraints
- Friction and restitution
- Gravity and real-time simulation

Everything can be tuned visually and previewed instantly.

Learn more about the Havok physics engine in Mattercraft: <https://docs.zap.works/mattercraft/physics/>

## Integrated 2D and 3D UI Workflows

Unlike 8th Wall Studio’s separate UI builder, Mattercraft lets you create screen and in-scene interfaces directly within your project using standard HTML, CSS and TypeScript. UI can be anchored to the screen, attached to the camera or positioned in 3D space, with safe-area controls for devices with notches or full-screen deployments.\
\
With Mattercraft, you can create:

- 2D screen UI using native HTML and CSS
- Camera-anchored UI that tracks the active view
- 3D-anchored HTML elements for labels and hotspots
- Layouts that adapt automatically to device dimensions
- Interfaces that can be styled, previewed and adjusted in real time

Everything updates instantly in the editor or through Live Preview, so your UI behaves predictably across mobile, desktop and headset environments before you publish.

## zcomponents vs 8th Wall’s SceneGraph

8th Wall Studio uses a SceneGraph with components authored in JavaScript. Mattercraft introduces [zcomponents](https://docs.zap.works/mattercraft/zcomponents/), a higher level prefab-like system that lets you group meshes, behaviours, animations, UI and logic into reusable building blocks. You can duplicate zcomponents, expose parameters, attach scripts and share them across scenes and projects.\
\
It is a faster, reusable and more scalable way to build complex immersive applications.

Learn more about zcomponents in Mattercraft: <https://docs.zap.works/mattercraft/zcomponents/>

## npm and the Web Ecosystem

8th Wall supports external JavaScript modules, but setup can require manual integration and is custom to the 8th Wall setup.\
\
Mattercraft has a built in npm and [dependencies browser](https://docs.zap.works/mattercraft/dependencies-browser/) so you can search the vast library of already existing web packages, install them instantly and use them in with little configuration.\
\
Whether you need shaders, math utilities, UI systems, animation helpers or custom WebGL tools, npm is one click away.

Learn more about Mattercraft’s Dependencies Browser: <https://docs.zap.works/mattercraft/dependencies-browser/>

## Custom Contexts and Shared State

8th Wall projects often manage application state with global variables or custom patterns. Mattercraft includes [Custom Contexts](https://docs.zap.works/mattercraft/scripting/custom-contexts/), a typed system for managing shared data across scenes, behaviours and UI.\
\
This is ideal for scoring systems, configuration data, shared materials or multi-scene applications.

Learn more about Custom Contexts in Mattercraft: <https://docs.zap.works/mattercraft/scripting/custom-contexts/>

## Familiarity for Web Developers

If you already work comfortably in 8th Wall Studio’s web oriented environment, Mattercraft will feel natural.\
\
It uses:

- HTML and CSS for UI
- TypeScript for logic
- NPM for libraries
- A browser based workflow
- Instant publishing with hosted URLs

Mattercraft combines everything you already know with powerful 3D tools and advanced AR and XR features that help you move faster.

## Documentation and Templates

8th Wall’s documentation is now static as the platform winds down, while [Mattercraft’s docs](https://docs.zap.works/mattercraft/) are actively maintained and updated alongside new features. The structure focuses on clear workflows, practical examples, and step-by-step guidance rather than isolated reference pages.\
\
Mattercraft also includes a set of [production-ready templates](https://zap.works/templates/?type=all\&sort=\&page=1) covering world tracking, face tracking, VPS, headset projects, 3D sites, and physics setups. Each template includes preconfigured scenes, scripts and UI patterns, giving creators a working baseline to extend rather than starting from scratch.

- [View templates](https://zap.works/templates/?type=all\&sort=\&page=1)
- [View documentation](https://docs.zap.works/mattercraft/)

## Build Your Next XR Project with Mattercraft

Create and ship WebAR and WebXR experiences in a stable, fully supported environment that gives you the speed, tooling, and publishing flow you relied on before.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

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Canonical: https://zap.works/mattercraft-for-8th-wall-studio-developers/


---

![Spark AR Header Hero](https://zap.works/static/img/sparkar/sparkar@2x.png.r.w724.png)

# Mattercraft for Spark Creators

Discover why Mattercraft is the ideal alternative to Spark AR for creating immersive web-based AR, VR, and 3D experiences.

[Get started](https://my.zap.works/register/)

## Introduction: Why switch from Spark AR to Mattercraft?

As a Spark AR creator, you’ve mastered building engaging mobile AR effects, but if you're looking to expand your toolkit for the web and not being boxed into a single social app, Mattercraft is a powerful alternative. Unlike Spark AR, which focuses on mobile-based AR effects, Mattercraft allows you to create rich, immersive 3D experiences, including AR, VR, and WebXR, all within a web browser.\
\
Whether you’re developing web-based AR face filters or more complex VR or MR projects, Mattercraft offers a wide range of features that make it easier to bring your ideas to life—no app submissions or approvals needed.

### Key Benefits:

**Web-first platform:** Deploy immersive 3D content directly through the browser, compatible across devices.\
\
**Expanded device support:** Develop for desktops, smartphones and headsets like Apple Vision Pro, Quest 3, Magic Leap 2, Pico and Zapbox\
\
**Modular design:** With reusable components (zcomponents), Mattercraft is ideal for more scalable, web-friendly experiences.\
\
**Advanced Animation System:** Mattercraft features a rich animation system supporting layering, blending, and the composition of animation clips with fully custom interpolations supported.\
\
**Post-processing effects:** Choose for a number of easy-to-use post processing camera effects. Including vignette, dot screen, bloom, noise, pixelation and more.

## Web-based development

Unlike Spark, Mattercraft is entirely browser-based, allowing for rapid deployment and publishing directly to a website. There's no need for lengthy builds or app downloads and submissions – simply create and share your projects seamlessly, via the web browser on all devices.\
\
For creators coming from the Spark AR ecosystem, the transition to web-based platforms might seem daunting at first. However, the benefits of adopting immersive web technologies far outweigh the challenges.\
\
**Here are a few key reasons why the future of AR lies in the open web:**

**Platform Independence:** Web-based AR, VR and MR experiences can be accessed from any device with a web browser, regardless of the operating system. This means you’re no longer tied to a specific platform or app store, giving you greater control over your distribution and reach.\
\
**Increased Flexibility:** With WebXR, creators have the freedom to design experiences without the constraints imposed by platform-specific guidelines or limitations. This flexibility allows for greater creativity and innovation, enabling you to push the boundaries of what’s possible.\
\
**Broader Reach:** The web is ubiquitous. By creating immersive experiences that can be accessed via a simple URL or QR code, you can reach a global audience without the friction of app downloads or platform-specific restrictions.\
\
**Future-Proofing:** Web standards like WebXR are constantly evolving, with input from a global community of developers and experts. By embracing web-based AR, you’re investing in a technology that’s built to last and adapt to future advancements.

## Tracking Types & Interactivity

Like Spark AR, Mattercraft offers core tracking types that you’d expect from any AR platform, including image, face and world-tracked content.

### Image tracking

Like the AR target tracker in Spark, Mattercraft can detect and track 2D and 3D content to flat, curved or concave images in 3D space.\
\
This is great for building content that's augmented onto posters, magazine pages, bottles or coffee cups.

### Face tracking

Like Spark, Mattercraft’s best-in-class face tracking, allows you to track 2D and 3D content to a user’s face.

**Face Mesh:** Mattercraft provides a Face Mesh which will fit the face and deform as the user's expression changes. This can be used to apply a texture to the user's skin, much like face paint; or to mask out the back of 3D models so the user's head is not occluded where it shouldn't be.\
\
**Face Landmarks:** Track content from 13 different locations on a user’s face including the nose, eyes, ears, mouth and more. These landmarks will remain accurate, even as the user’s expression changes.\
\
**Face Events:** Setup custom events for facial movements, like mouth open, closed and more.

### World tracking

Like World Effects in Spark, Mattercraft offers best-in-class world tracking for the web which enables you to add and track 3D content to the world around you. Mattercraft’s world tracking has an advanced understanding of the user’s environment and enables 3D content to be tracked to a horizontal surface in the real world, like a floor or table.

## UI and Workflow: Navigating Mattercraft’s viewport and hierarchy

As a Spark AR creator, you’re already familiar with the visual editor and efficient workflows. Mattercraft offers a similar level of user-friendly design, but with features tailored to building more complex, web-based 3D, AR, and VR experiences. If you’ve navigated Spark AR’s Patch Editor and workspace, Mattercraft’s UI will feel like a natural extension of what you’re used to, while offering more power for the web.\
\
**Here’s what you’ll recognize and how it builds on your existing knowledge:**

### Hierarchy Panel

Similar to Spark AR’s Scene Panel, Mattercraft uses a Hierarchy Panel to organize the objects and components in your currently active scene. In both platforms, this hierarchical structure is central to managing your project, allowing you to see how different nodes relate to one another. However, in Mattercraft, this hierarchy is more robust, supporting complex, nested 3D scenes and zcomponents, which can represent entire sub-hierarchies.

### Viewport/3D View

Like Spark AR’s Viewport, Mattercraft’s 3D Viewport is where you interact with your scene visually. You can manipulate objects, preview animations, and adjust your scene in real time. Built on top of the powerful three.js rendering engine, Mattercraft’s viewport is optimised for web 3D content and can support realtime physics simulations, particle effects and other complex components.

### Properties Panel

The Properties Panel in Mattercraft will feel familiar to Spark AR creators. Here, you can adjust object-specific values such as size, position, rotation, and other properties. This panel also houses more advanced controls specific to Mattercraft components, giving you fine-tuned control over how objects look and feel in your scene.

### Behaviors

In much the same way as Actions in Spark AR, Mattercraft comes with a number of built in Behaviors to ease the creation of events and interactions, completely no-code and setup in the interface. Learn more about this in the “Interactivity” section.

## Features

### Animation system

As a Spark creator, you'll find Mattercraft's animation system both intuitive and powerful. Unlike the node-based Patch Editor in Spark, Mattercraft offers a visual timeline and state-based animation editor similar to professional 3D tools like Unity, Blender and Premiere Pro. This allows for more precise control over keyframes, transitions, and interpolation curves, without needing complex scripting.

### Interactions

Like Spark’s Patch Editor, Mattercraft allows for the visual management of interactivity, through built-in behaviours, triggers and raycasters.

**Built-in Behaviors:** Mattercraft offers pre-built behaviours (e.g., onClick, onPointerDown, raycasterEntered, etc) that can be easily attached to objects without coding, making it accessible for no-code users.\
\
**Expandable with Code:** For more complex interactions, you can gradually introduce TypeScript—but starting with simple, drag-and-drop behaviours keeps it approachable.\
\
**WebXR Interactivity:** You can create cross-device interactions, including AR/VR controllers, extending the creative possibilities beyond mobile AR.

### Project structure: Blocks vs. Zcomponents

Mattercraft introduces "zcomponents," reusable components akin to Blocks in Meta Spark. They streamline development by allowing you to easily create and reuse complex structures across your scenes and projects.\
\
Both Blocks and the zcomponent system support the modular and reusable creation of 3D content, but Mattercraft's zcomponents are specifically optimised for web distribution and integration into a broader web ecosystem, while Meta Spark’s Blocks focus more on AR experience management.\
\
**Key Benefits of zcomponents:**

**Web-First Modularity:** zcomponents are built to handle web-based 3D content, allowing you to quickly reuse and distribute elements across multiple projects, with web optimization in mind.\
\
**Reusable Components and Scenes:** Each zcomponent represents a full scene hierarchy, including all objects, nodes, and interactions, making it ideal for building reusable components and scenes to speed the development process.\
\
**Cross-Project Usability:** Like Spark AR’s Blocks, zcomponents can be easily reused in multiple projects, but they go a step further by enabling you to integrate external libraries, such as Three.js, for even more flexibility.

### Web Packages

Because Mattercraft is built on existing web technologies and frameworks, it means you can leverage the best the web has to offer, including physics, particles and post-processing effects.

#### No-code physics

With Mattercraft's intuitive visual interface, setting up and customizing physics is easy. Say goodbye to having to add physics to your experience using Cannon.js Mattercraft simplifies the process with its user-friendly behaviors. Using the widely acclaimed Havok physics engine, Mattercraft enables you to create lifelike physics and interactions to your projects, enhancing the realism of the immersive experiences you build. Mattercraft’s real-time physics engine includes features such as gravity, collisions, and rigid body dynamics.

#### Particles

Mattercraft's particles feature provides a high level of control and realism for creating dynamic particle systems, making it well-suited for complex AR effects. It allows for the manipulation of properties like size, color, and motion with detailed customization, enabling effects like fire, sparkles, and confetti that respond to physics.\
\
In contrast, Spark AR’s particle systems focus on visual elements like bursts, trails, and textures with a more straightforward setup. It’s great for adding visual flair but offers less interaction with physical environments.

#### Post-processing effects

Easily create and update different post processing camera effects like Vignetting, Sepia, Black and White, Chromatic Aberration and more. With editable properties in the interface, post processing effects can be customised to make your experiences even more immersive.

### Live Preview vs Meta Spark Player

As well as providing an in-editor viewport, Mattercraft's Live Preview feature also allows creators to test their AR experiences directly on a device in real-time using their smartphone. Unlike the Meta Spark Player for mobile, Mattercraft enables you to scan a QR code or use a direct link to see how your content performs on an actual device without being tethered to your computer.

## Workflow optimization

Mattercraft’s UI is designed for efficiency and collaboration.\
\
**Here are some workflow tips that Spark AR creators will find appealing:**

### Real-Time Collaboration

Mattercraft supports multiple developers working on the same project simultaneously. Using tools like Git, developers can sync changes, resolve conflicts, and push updates without losing progress—a huge improvement over Spark AR’s more limited collaborative options.

### One-Click Publishing

Once your project is ready, Mattercraft’s one-click publishing feature allows you to instantly deploy to the web. No need to wait for app reviews or social media platform approvals, making iteration and updates far faster.

### Cross-Device Testing

Instead of only focusing on mobile, Mattercraft lets you test your content across multiple devices, including headsets and desktop browsers, ensuring your 3D experiences are optimized for the web.

## Publishing and Distribution

Publishing in Mattercraft opens up new possibilities for creators used to Spark AR’s mobile-focused distribution. While Spark AR primarily distributes effects through social media platforms like Instagram and Facebook, Mattercraft enables you to deliver immersive 3D and AR/VR experiences directly through the web. This shift in distribution provides far more reach and flexibility, allowing your creations to be experienced on a wide range of devices, including desktop browsers, mobile browsers, and VR headsets.

### Publishing to social

Mattercraft makes it easy to publish your WebAR experience to the social media platform of your choice. Once your experience is ready, you can publish it directly to the web. Mattercraft simplifies this by automatically generating a shareable URL for your WebAR content. Copy the URL: Once your experience is live on the web, Mattercraft provides a direct link (URL) to your WebAR project. This link can be shared across multiple platforms listed below.

### Instagram & Facebook

For Instagram or Facebook Stories, take a screenshot or video of your AR experience in action, upload it to your story, and use the Link Sticker to attach the WebAR link. This allows users to swipe up or tap the link to open the experience in their mobile browser​.\
\
Alternatively, you can place the link in your Instagram bio, making it accessible to all your followers from your profile page.

### TikTok

To publish your WebAR experience from Mattercraft on TikTok, you can follow a similar process as with Instagram: Once you’ve published your WebAR experience, embed the Link in your TikTok Bio: Since TikTok does not support clickable links in video descriptions, the best way to share your WebAR experience is by adding the link to your TikTok bio.\
\
To promote it, mention in your video captions and voice-over that users can access the WebAR experience by visiting your bio link.

### Snapchat

To publish your WebAR experience from Mattercraft on Snapchat, you can follow these steps:

**Create a Story or Snap:** Record a video showing the WebAR experience in action or demo it using screen capture.\
\
**Add the URL via the 'Swipe Up' Feature:** Snapchat allows verified or business accounts to add links to their stories.\
\
When creating a story, use the Swipe Up feature to link directly to your WebAR URL. Viewers will be able to swipe up and access the experience directly in their browser​

For users without access to the 'Swipe Up' feature, you can encourage followers to scan a QR code (described below).

**Generate a QR Code:** In your Zapworks dashboard generate a QR code that links to your WebAR experience.\
\
**Add the QR Code to Your Snap:** You can include this QR code in a Snap or Story, encouraging users to scan it with their phone. Snapchat users can scan QR codes directly from the app, making this a seamless way to deliver the WebAR experience​

## Advantages of Mattercraft’s Web-Based Publishing

### No Platform Restrictions or Approvals

Unlike Spark AR, which is tied to Meta’s platforms (Instagram, Facebook), Mattercraft allows you to publish to any browser. Your users aren’t restricted to social media apps – they can access your work from any device with an internet connection.

### One-click web deployment

#### No Approvals

Publishing WebAR content in Mattercraft is easy, there's no reviews or approval process for your content to go live, simply hit publish within Mattercraft and your content is instantly accessible to over 5 billion iOS and Android smartphones worldwide in addition to desktops and XR headsets when publishing to WebXR.

#### Instant Updates

Because you’re publishing directly to the web, updates to your content are instantaneous. If you need to fix a bug or add a new feature, users will see the changes the next time they load the page, without needing to download new versions or wait for app approvals.

#### Flexible Hosting Options

You can also self-host your XR experiences using Mattercraft, providing greater flexibility on how you host and share your immersive web content. With Mattercraft you can host your content on your own servers, integrate it into existing websites, or use Zappar’s hosting services for easy publishing.

#### Download the project as a Zip

Mattercraft also provides the option for you to download your entire project as a ZIP file to upload and continue to develop in your favourite framework.

## Analytics & Insights

Unlike Spark, Mattercraft enables you to connect to 3rd party analytics like Google Analytics (Ga4) and Microsoft Clarity to track custom behaviours and integrate them into your own data dashboard and business intelligence tools. Simply add your GA or Clarity instance using the Add-Ons and Dependencies panel.

## Templates

Mattercraft’s templates are perfect for any Spark AR creator looking to move into web-based augmented reality. These pre-built templates speed up the development processes by offering ready-to-use structures and components that can be easily customized, allowing creators to focus on design and interaction rather than coding from scratch. Choose from face tracked, image tracked or world tracked WebAR templates to get started.

## Support & Community

Our team of XR specialists and here to offer help and guidance to Spark AR creators who are looking to transition to web-based augmented reality. Within the Zapworks ecosystem, you get access to our AR specialists who can help you problem-solve and offer feedback on how best to build and optimise the experiences you create. We offer different levels of support spending on which Zapworks plan you choose, so be sure to check out our pricing page for more information.\
\
We also have an [active Discord community](https://discord.gg/D8F5YpnukH) where you can get support, share ideas and collaborate with other XR creators.

## Data and privacy

Our cloud hosting and data infrastructure are built to keep your data safe and secure. We don’t share any of your data with 3rd parties and allow our customers to self-host if they want greater control and flexibility over the content they create on the web.\
\
Find out more about our [Enterprise solutions](https://zap.works/enterprise).

## Documentation & Tutorials

To get started with Mattercraft sign up for a free 14-day Zapworks trial and dive into one of our templates above.\
\
If you're looking for more in-depth guidance on specific features or functionalities, head over to our documentation site where you'll find comprehensive articles on Mattercraft's core feature set.\
\
[Getting started](https://docs.zap.works/mattercraft/getting-started/)\
[Face tracking](https://docs.zap.works/mattercraft/augmented-reality/face-tracking/)\
[Face mesh](https://docs.zap.works/mattercraft/augmented-reality/face-tracking/face-mesh/)\
[Face landmarks](https://docs.zap.works/mattercraft/augmented-reality/face-tracking/face-landmarks/)\
[Face tracking events](https://docs.zap.works/mattercraft/augmented-reality/face-tracking/events/)

## Start creating WebAR experiences with Mattercraft today

Start a 14-day free Zapworks trial.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/mattercraft-for-spark-ar/


---

![Mattercraft for Three.js Developers page Hero](https://zap.works/static/img/threejs-hero@2x.png.r.w744.png)

# Mattercraft for Three.js Developers

Mattercraft is a browser-based Three.js editor with a real-time preview, visual 3D scene editing and animation system, so you can go from idea to interactive 3D web experience in record time.

[Get started](https://my.zap.works/register/)

## Accelerating Three.js Development with Mattercraft

Three.js is the go-to JavaScript library for creating 3D on the web, but setting up, managing assets, testing interactions, and integrating physics can slow you down. Mattercraft was built for developers who want to spend less time on boilerplate code and more time bringing their ideas to life.\
\
With Mattercraft's browser-based 3D development environment and built-in AI Assistant you can code, preview, and publish immersive experiences and projects faster while keeping full control of your code.

## Why Three.js Developers Love Mattercraft

Building with vanilla Three.js often means juggling multiple tools: an IDE, a local server, npm, an asset pipeline and endless page refreshes. It’s powerful, but it’s not fast.\
\
**Mattercraft streamlines that entire process:**

- Built on top of Three.js
- Instant project setup - open your browser and start building
- Visual 3D scene editing without losing control
- Built-in physics, animation, and UI layers ready to go
- Direct npm integration for any Three.js-compatible library
- Visual and easy HTML and CSS UI creation
- Live preview so you can see changes in realtime
- AI Assistant \[New] – get contextual help, syntax-aware suggestions and an assistant that helps you build faster but always keeps you in full control (accept and reject changes when proposed)

By combining the flexibility of web libraries with the speed of visual 3D tooling, Mattercraft helps you focus on what matters, delivering interactive, high-performance WebGL experiences.

## Mattercraft vs. Traditional Three.js Development

Developers familiar with Three.js know the flexibility it offers but also the setup, tooling, and maintenance overhead it requires. The table below outlines how Mattercraft’s browser-based Three.js IDE compares to a traditional local development workflow.

| Workflow Area         | Traditional Three.js Setup             | Mattercraft                                    |
| --------------------- | -------------------------------------- | ---------------------------------------------- |
| **Environment Setup** | Install Node, npm, bundler, dev server | Launch in browser                              |
| **Asset Management**  | Manual file handling                   | Upload and folder management                   |
| **Scene Editing**     | Code only (scene.add())                | Visual viewport + scene hierarchy + code       |
| **Physics**           | External library integration           | Built-in Havok engine + realtime visualisation |
| **Animation**         | Import libs + tween.js etc             | Visual animation timeline + state editor       |
| **Preview**           | Live server                            | Instant hot-reload with multi-device sync      |
| **Deployment**        | Manual build + hosting                 | One-click publish + hosting with live URL      |

## Browser-Based Development

Traditional Three.js workflows require setting up Node, dependencies, and a dev server before you even start coding. Mattercraft removes that friction. Open your browser, create a new project, and start building instantly – no local installs or environment setup needed.\
\
This browser-first approach is perfect for rapid prototyping, teaching Three.js, and collaborating remotely. You can preview your work on multiple devices without deploying to a server, and share live links with teammates or clients for instant feedback.\
\
Mattercraft’s in-browser IDE supports ES modules, asset imports, and TypeScript, giving you everything you’d expect from a professional development setup without the maintenance overhead.

## zcomponents vs. Three.js Object3D Hierarchy

In standard Three.js, everything is organised in an Object3D hierarchy. It’s powerful but can become messy in complex projects. Mattercraft introduces zcomponents, a higher-level component model that works alongside native Three.js objects.\
\
zcomponents let you group meshes, lights, and logic into reusable components, so you can quickly duplicate, modify, and manage them visually while keeping your scene tree clean and manageable.\
\
You still have full access to the raw Object3D structure in code, so you’re never locked in. This hybrid approach gives you the speed of a visual editor with the flexibility of vanilla Three.js.

## Built-In Animation System for Three.js

Animating in pure Three.js often means importing external libraries, writing manual keyframes, and syncing them with your scene. Mattercraft’s animation system is built directly into the IDE, letting you add timeline-based or code-driven animations without leaving your workflow.\
\
You can animate mesh positions, rotations, materials, lights, and even physics properties - all with instant playback in the viewport. Need to integrate custom easing or tweening? You can still write animations in JavaScript or TypeScript while previewing results live.\
\
This makes Mattercraft perfect for interactive storytelling, game development, and dynamic UI effects.

## Visual Viewport and Scene Hierarchy

Organising a complex Three.js scene in code alone can be time-consuming. Mattercraft’s Visual Viewport gives you a drag-and-drop interface to arrange, group, and manage scene elements.\
\
You can position meshes, adjust lighting, move cameras, and edit object properties without losing direct code control. Changes update instantly in your JavaScript or TypeScript files, so the scene remains fully in sync with your codebase.\
\
This is especially useful for architects, game designers, and 3D artists collaborating with developers so that everyone can understand and adjust the scene without diving into code.

## Direct npm Integration

Need to add cannon-es for physics, Dat.GUI for UI controls, or GSAP for advanced animation? Mattercraft lets you install any npm package directly in from the dependencies browser.\
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Your Three.js project gets instant access to thousands of JavaScript libraries without touching a terminal. The dependency manager handles imports, versioning, and caching so you can focus on building.\
\
Whether you’re integrating physics, particle systems or post-processing effects, Mattercraft’s npm integration makes it a true full-stack Three.js IDE.

## Realtime Preview for Rapid Development

Iteration speed determines how far your idea goes. Mattercraft compiles changes instantly and hot-reloads the viewport, so you can tweak shaders, swap textures, tune physics, or adjust cameras and see results without manual refresh.\
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Device testing is built in: open the live preview link on another device and watch changes stream as you code. For performance-sensitive scenes, the preview exposes FPS, GPU timing, and draw-call stats to help you optimize Three.js materials, geometries, and render passes.\
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This short feedback loop accelerates prototyping, debugging, and shipping production-ready immersive 3D web content.

## Applications vs Immersive Experiences

Three.js excels for custom-coded web applications. Mattercraft preserves that power but optimises the workflow for immersive, visually rich experiences. You still write TypeScript, but you gain visual tools for scene layout, animation, UI, and WebXR/WebAR, ideal for brand experiences, museum pieces, product try-ons, and training simulations.\
\
Because the editor handles common boilerplate (asset pipes, interactions, physics), teams spend more time on content and polish, not scaffolding. With Mattercraft you get the best of both worlds: when you need custom systems, drop to code; when you need speed, use the visual 3D editor and no-code functionality.

## TypeScript Behaviours for Three.js Interactive Components

In a conventional Three.js development workflow, event handling and interaction logic are often distributed across multiple scripts, relying on direct event listeners, custom raycasting implementations, or ad hoc state management patterns.\
\
Mattercraft refines this process by introducing a behaviour-based architecture authored in TypeScript. Behaviours are modular, reusable code components that can be visually attached to scene objects, providing a structured and parameterised approach to implementing interactivity.\
\
This methodology enables consistent configuration of actions such as hover highlighting, click selection, proximity triggers, and procedural animations, all while maintaining full access to the underlying Three.js APIs for complex or application-specific requirements. Parameter values for behaviours can be adjusted within the editor, facilitating rapid iteration without altering the source code.

## Custom Contexts and APIs

State management within Three.js applications is frequently implemented using global variables, singleton objects, or custom frameworks, which can lead to fragmented logic and maintainability challenges. Mattercraft addresses this by providing Custom Contexts, a typed, declarative system for managing shared application data.\
\
Contexts are defined once and can be accessed by multiple scenes, components, and behaviours, ensuring consistent data flow and reducing the need for redundant state-passing mechanisms. This architecture is particularly suited to complex immersive applications that require persistent or synchronised data, such as scoring systems in games, configuration states in product visualisers, or shared parameters in multi-scene experiences.

## Integrated HTML/CSS Screen UI for Three.js Scenes

Integrating user interfaces with Three.js scenes can present significant technical and design challenges, particularly when combining HTML/CSS overlays with WebGL-rendered content. Mattercraft addresses this by providing a dedicated Screen UI system that supports the creation of responsive, standards-compliant HTML and CSS interfaces that remain tightly integrated with the underlying 3D scene.\
\
UI components can be bound directly to scene data, enabling dynamic updates to materials, transformations, or application states. This approach facilitates the implementation of control panels, heads-up displays (HUDs), and interactive data visualisations without the complexity of custom overlay management.\
\
By unifying interface and scene logic within a single development environment, Mattercraft improves both maintainability and iteration speed for projects requiring a seamless combination of 2D and 3D elements.

## Visual Interaction System for Three.js Objects

Configuring object interactions in Three.js typically involves implementing raycasting logic manually using Raycaster.setFromCamera() and collision testing routines. Mattercraft streamlines this process by offering a visual interaction framework that abstracts these technical steps into configurable components.\
\
You can define selection, hover, drag, and collision-based events directly within the scene editor, while retaining full access to the underlying Three.js raycasting and event APIs for advanced customisation. This system supports precise parameterisation of interaction thresholds, event conditions, and object targeting, ensuring predictable and reproducible behaviour across devices.\
\
The integration of interaction logic at the editor level reduces development time and improves reliability in complex immersive applications, such as interactive product configurators, simulation environments, and virtual exhibitions.

## Havok Physics Engine Integration for Three.js Projects

Incorporating realistic physics simulations into Three.js projects often requires integrating third-party engines such as Cannon.js or Ammo.js, a process that can introduce significant setup overhead.\
\
Mattercraft eliminates this requirement by embedding the Havok physics engine directly within its development environment. This integration allows for the creation and configuration of rigid bodies, colliders, joints, and constraints through a visual interface, with immediate simulation feedback in the viewport. Physics properties, including mass, restitution, and friction coefficients, can be adjusted in real time, enabling rapid tuning and refinement of object behaviour.\
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The physics system operates in synchronisation with the Three.js object hierarchy, ensuring that visual and simulation states remain consistent. This capability is particularly advantageous for interactive simulations, game mechanics, and AR/VR environments requiring physically accurate object interactions.

## Visual WebXR and WebAR Tools for Three.js Development

Implementing WebXR functionality in Three.js typically requires substantial boilerplate to configure session parameters, reference spaces, and controller inputs across multiple device types. Mattercraft simplifies this process by providing a visual XR configuration interface compatible with major headsets and AR devices, including Apple Vision Pro, Meta Quest, PICO, Zapbox, and Magic Leap 2.\
\
Developers can define camera rigs, input mappings, and locomotion systems without manual coding, and preview immersive sessions directly from the viewport. This visual-first approach reduces the time required to establish and validate XR functionality, enabling faster prototyping and deployment of interactive 3D experiences. The WebXR subsystem is fully compatible with the Three.js API, ensuring advanced users can still implement custom XR pipelines where required.

## Enhanced WebAR with Zappar

Developing reliable WebAR experiences in Three.js often necessitates the use of experimental browser APIs or bespoke computer vision implementations for marker detection, plane recognition, and face tracking.\
\
Mattercraft integrates Zappar’s best-in-class computer vision libraries directly into its WebAR toolset, providing a robust and production-proven tracking framework. This integration supports image, face, and world tracking AR types, enabling developers to anchor and align 3D content accurately within real-world environments.\
\
The visual development environment allows for rapid setup and iterative testing of AR experiences, while the underlying API remains accessible for programmatic control and optimisation. By incorporating a proven tracking pipeline, Mattercraft significantly reduces development complexity and increases deployment reliability for WebAR applications across a broad range of devices.

## Two-Way Code and Visual Scene Editing for Three.js

Traditional Three.js workflows are inherently code-centric, requiring developers to manage all scene, material, and behaviour definitions programmatically.\
\
Mattercraft introduces a two-way synchronisation model between code and visual scene editing, allowing modifications in the editor to be reflected in the TypeScript source, and conversely, code changes to be represented visually in the hierarchy and inspector panels. This system preserves the flexibility and expressiveness of direct code authoring while offering the efficiency benefits of visual editing for spatial and property adjustments.\
\
The approach is particularly effective in collaborative environments, where designers can refine layouts, lighting, and materials without disrupting the underlying application logic managed by developers. This hybrid methodology supports faster iteration cycles and improved maintainability for complex Three.js-based projects.

## Build Your Next Three.js Project Faster

Mattercraft combines a powerful code editor, 3D viewport, physics, animation system, and npm integration, directly in your browser.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/mattercraft-for-threejs-developers/


---

![Mattercraft for Unity Developers page Hero](https://zap.works/static/img/unity/unity-hero@2x.png.r.w744.png)

# Mattercraft for Unity Developers

Are you a Unity developer looking to explore new avenues in browser-based 3D development?

[Learn more](https://zap.works/mattercraft/)

Mattercraft offers a compelling alternative with its unique features tailored for AR, VR, WebXR, and 3D web experiences. Let's dive into the key aspects of Mattercraft and how they compare to Unity.

### [Browser-Based Development](https://zap.works/mattercraft-for-unity-developers/#browser-based-development)

Unlike Unity, Mattercraft is entirely browser-based, allowing for quick deployment and publishing directly to a website. There's no need for lengthy builds or app downloads—simply create and share your projects effortlessly, via the web browser on all devices.

### [Zcomponents vs. Unity Prefabs](https://zap.works/mattercraft-for-unity-developers/#zcomponents-vs-unity-prefabs)

Mattercraft introduces "zcomponents," reusable components akin to Unity prefabs. They streamline development by allowing you to create and reuse complex structures across your scenes and projects.

![Zcomponents vs. Unity Prefabs](https://zap.works/static/img/unity/unity1.png.r.w958.png)

### [Animation System](https://zap.works/mattercraft-for-unity-developers/#animation-system)

Mattercraft boasts a comprehensive animation system, featuring keyframe timeline animations and state-based property values. If you're familiar with Unity's animation capabilities, you'll find similar functionalities here.

### [Visual Viewport and Hierarchy](https://zap.works/mattercraft-for-unity-developers/#visual-viewport-and-hierarchy)

Like Unity, Mattercraft provides a visual viewport and hierarchical organization of nodes/components within scenes. This familiar structure makes transitioning from Unity to Mattercraft seamless.

![Zcomponents vs. Unity Prefabs](https://zap.works/static/img/unity/unity2.png.r.w958.png)

### [Access to Libraries via NPM](https://zap.works/mattercraft-for-unity-developers/#access-to-libraries-via-npm)

While Mattercraft lacks an asset store, it leverages the NPM repository for accessing a vast array of existing JavaScript and web packages. Mattercraft also offers built-in packages easily added via the dependencies browser, such as physics, particle systems and post-processing.

### [Realtime Preview for Rapid Development](https://zap.works/mattercraft-for-unity-developers/#realtime-preview-for-rapid-development)

Mattercraft's realtime preview lets you simulate device sizes and network conditions, allowing instant feedback on changes. Taking a broader approach to Unity’s PlayMode, Mattercraft’s live preview speeds up development by enabling live testing across devices, including headsets and mobiles.

### [Games vs Immersive Experiences](https://zap.works/mattercraft-for-unity-developers/#games-vs-immersive-experiences)

At its core, Unity is a game development platform that outputs native applications. Mattercraft is perfected for rich immersive web-based experiences. Web content created in Mattercraft is deployed directly to your end users web browser, on any device.

### [TypeScript and Behavior-based Interactions](https://zap.works/mattercraft-for-unity-developers/#type-script-and-behavior-based-interactions)

Mattercraft utilizes TypeScript and behaviours to add events and interactions to nodes, providing a structured approach similar to Unity's component-based model.

![Zcomponents vs. Unity Prefabs](https://zap.works/static/img/unity/unity3.png.r.w958.png)

### [Custom Contexts](https://zap.works/mattercraft-for-unity-developers/#custom-contexts)

Custom contexts in Mattercraft facilitate the management of project-specific data like high score systems, custom materials and game-based logic.

![Zcomponents vs. Unity Prefabs](https://zap.works/static/img/unity/unity4.png.r.w958.png)

### [Screen UI](https://zap.works/mattercraft-for-unity-developers/#screen-ui)

With Mattercraft being a web based tool, it makes use of standardised and existing frameworks, like HTML. Build UI with HTML and use CSS to style it, through code or within the visual editor. Responsive for all screen sizes comes out the box, much like Unity's UI Canvas.

### [Interactions](https://zap.works/mattercraft-for-unity-developers/#interactions)

Use what you already know for interactions, like raycasters, colliders / triggers and other events.

### [Out of the box Physics](https://zap.works/mattercraft-for-unity-developers/#out-of-the-box-physics)

Mattercraft uses Havok as its physics engine. Much like Unity, you can simulate (in real time) physics interactions and update them directly in the visual viewport and preview simulator.

### [WebXR and WebAR Support](https://zap.works/mattercraft-for-unity-developers/#web-xr-and-web-ar-support)

Develop for headsets like Apple Vision Pro, Meta Quests, Zapbox, and Magic Leap 2 using Mattercraft's WebXR capabilities. Setting up rigs with XR cameras and controllers is akin to Unity, but with the advantage of web deployment.

### [Enhanced WebAR with Zappar](https://zap.works/mattercraft-for-unity-developers/#enhanced-web-ar-with-zappar)

Mattercraft incorporates Zappar's robust computer vision technology for WebAR, ensuring high performance and reliable experiences without relying on experimental WebGL modes.

![Zcomponents vs. Unity Prefabs](https://zap.works/static/img/unity/unity5.png.r.w958.png)

### [Familiarity with Web Development](https://zap.works/mattercraft-for-unity-developers/#familiarity-with-web-development)

Mattercraft bridges the gap between 3D development and web technologies, making it accessible to those with past web development experience. The visual tooling resembles Unity's interface, making the transition smoother for Unity developers.

## Get started on your immersive web journey today with Mattercraft!

Create a Zapworks account to access Mattercraft.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/mattercraft-for-unity-developers/


---

# Native app solutions

Drive downloads using a **custom app solution** or use the **free-to-download Zappar app** for an affordable way to get started with augmented reality.

![Zappar app](https://zap.works/static/img/native-apps/zappar-app@2x.png.r.w632.png)

## Say goodbye to app submissions

The Zappar app offers a frictionless user experience for consumers looking to engage with your Zapworks content. No 3rd party ads are shown and no sign in is required. Simply open the app, scan an image with a code on it, and the rest is magic.\
\
The **free-to-download Zappar app** is perfect for content creators who are looking for an affordable way to get started with augmented reality.

[App Store](http://itunes.apple.com/gb/app/zappar/id429885268 "App Store") [Play Store](http://play.google.com/store/apps/details?id=com.zappar.Zappar "Play Store")

## Custom solutions

Build your AR strategy around your brand. Zappar’s custom app solutions give you **complete control** over the delivery and activation point of your AR campaigns.

![Bring the power of AR to your app](https://zap.works/static/img/native-apps/custom-app@2x.png.r.w632.png)

## Bring the power of AR to your app

Drive app downloads and increase engagement with augmented reality. Zappar’s super-light SDK is easy to install and integrates directly with Zapworks so you’ll be able to measure every scan, tap and social share of your campaign.

![Your own branded scanning app](https://zap.works/static/img/native-apps/branded-app@2x.png.r.w632.png)

## Your own branded scanning app

Don’t have an app? No problem. Our in-house app development team can work with you to build a custom branded scanning app that’s designed to your specifications.\
\
Transform your brand iconography into the interaction point that your customers scan to unlock new immersive AR experiences that produce lasting connections.

## Talk to us today.

Speak to one of our AR experts today about your idea for a custom app.

[Get in touch](https://zap.works/contact/?services=custom-mobile-apps)

---
Canonical: https://zap.works/native-apps/


---

# Zapworks Pricing

Canonical: https://zap.works/pricing/

Unlimited project creation on every plan. Prices are billed yearly and shown exclusive of VAT/sales tax; monthly billing and other options are available — see the FAQ below.

| Plan | GBP | USD | EUR | Use |
|------|-----|-----|-----|-----|
| Developer | £49.99/year | $64.99/year | €59.99/year | Non-commercial use |
| Pro | £2100/year | $2640/year | €2500/year | Commercial use |
| Enterprise | Custom pricing | Custom pricing | Custom pricing | Commercial use — [talk to sales](https://zap.works/contact/?services=enterprise-plan) |

Education pricing for schools and [Zapworks Training](https://zap.works/training/) are also available — see [alternative pricing](https://zap.works/pricing/#alternativePricing).

## Frequently asked questions

### How does the free trial work?

The Zapworks free trial provides users with 14 days to assess if our XR toolkit suits their business needs. It is not intended for use in public-facing projects. If you wish to use it for such projects, please upgrade to a paid plan.

### What happens when my trial ends?

Once your trial is over, all your projects will be unpublished and your triggers will no longer show content when scanned. We recommend that you upgrade to a plan before your trial is over to ensure that this does not happen. Speak to the team about extending your trial.

### Do you offer per-project pricing?

Every Zapworks plan offers unlimited projects so you can create with more flexibility. For custom pricing related to a specific project, please consult our team.

### How does the Developer plan work? Can I publish commercial projects with it?

The Developer plan is for non-commercial projects only. If you want to start publishing commercial XR projects you need to upgrade to either Pro or Enterprise.

### When do I get billed?

All Zapworks plans are paid in advance, either on a monthly or annual billing cycle. All plans will automatically renew at the end of the billing cycle, so please make sure you cancel your plan before your subscription renews if you no longer wish to continue.

### Which tools & SDKs do I get access to during the trial?

The 14-day trial includes access to the full suite of Zapworks tools and SDKs, such as Designer, Studio, Mattercraft, and our Universal AR SDKs.

### Are there any limits to the size of my projects?

All plans provide access to all of our AR-creation tools (i.e. Mattercraft, Designer, and Universal AR), but differ in the workspace-level features that they have access to; such as the size of content packages (projects). Please consult our team to suggest a fair plan for your project needs.

### What is cost per view (CPV)?

Cost per view is the metric used to determine the cost of a single view of your XR content, typically charged per thousand views. Each Zapworks plan includes a set number of views. However, you have the option to discuss custom view packages with the team.

### Can I upgrade from the Developer plan to Pro?

Yes, you can directly upgrade from Developer to Pro in your Zapworks account under Workspace settings.

### Are there restrictions on unlimited views in the Developer plan?

We implement a fair usage policy that allows 50,000 'non-commercial' views on the developer plan. If you plan to publish large-scale XR projects, please consult with our team.

### Can I fully white-label my XR projects?

Yes, Zapworks gives you full control over the branding and hosting of your content. Speak to one of the team about fully white labelling your next XR project with us.

### Does Zapworks include access to analytics and performance metrics? Is there an additional cost for these features?

Yes, with every Zapworks plan you get access to our default data dashboard. You can also connect 3rd party analytics like Google Analytics and Microsoft Clarity to your projects for enhanced measurement and reporting.

### Which plans can I custom host projects with?

If you’re looking to host an XR project on a domain you own or one of your client's domains speak to the team today.

### Where is my data stored?

All content uploaded to Zapworks is stored on secure AWS servers located in the EU (Ireland). The data is encrypted both during transit and while at rest. When a user scans a trigger, the data is securely delivered through a CDN.

### Are there any additional costs related to security features or compliance with regulations (e.g., SSO, audit logs etc)?

If you require high-level security and data compliance for your XR projects, consider our Enterprise plan which is purpose-built for larger businesses with custom compliance and security needs. Please, consult with our team for more details.

### What is the cancellation policy?

You can cancel your Zapworks subscription at any time. When you cancel your plan, your workspace will remain active until the end of your current billing term. At the end of your billing term, all projects built using Zapworks will immediately become inactive and read-only.

### What are AI credits?

AI credits are used to access and use the AI features within the Zapworks platform. Each AI interaction consumes credits based on the type of request you make.

### What happens when I run out of AI credits?

Each plan comes with a default number of credits that refresh every month. If you run out of credits before your monthly refresh, you can purchase extra credit packs at a one-off price to continue using the AI features.

### Do AI credits expire?

Default credits refresh each month with your plan. Purchased credits expire after one year from the date of purchase.

### Which AI LLM models are used?

We use Anthropic and Misteral as third-party AI providers. We access their models through their standard API.

### What security measures are put in place for the AI features?

As we are using third-party providers, we rely on Anthropic's built-in content filtering and moderation systems for Claude models, and Mistral's similar safeguards for code completion. These include filtering for harmful content, toxicity, and prompt injection attempts.


---

# Discover what's possible with Zapworks

Check out some of our favorite AR experiences created by the Zapworks community.

[MATTERCRAFT]()

#### [FlyAR – Construction Marketing]()

[This proof of concept by flyar lets passers-by use location-based AR (VPS) to preview the Tikkurila Competence Campus development in Vantaa, adding context with options like 360° views and sustainability insights.]()

[MATTERCRAFT]()

#### [UGG Regenerate]()

[Studio Z worked with UGG to bridge the gap between action and awareness, with an immersive AR experience that puts consumers at the heart of UGG’s sustainability story.]()

[MATTERCRAFT]()

#### [Valser Connected Packaging]()

[Studio Z worked with Valser to create an innovative WebAR campaign using Mattercraft that combines the power of AI, AR, and connected packaging, turning each bottle into a portal of discovery.]()

[MATTERCRAFT]()

#### [Remembrance Day at Chiswick War Memorial]()

[Created using Mattercraft’s new Immersal integration to build a simple location-based AR experience at the Chiswick War Memorial adding virtual poppies to the memorial, inviting a moment of quiet reflection on the lives given in service.]()

[MATTERCRAFT]()

#### [Dentsu- This Campaign Sucks]()

[Dentsu created a WebAR campaign that enabled passers-by to visualise the pollution being sucked up off the Euston road by The CleanAir paint providing additional context without compromising the art.]()

[MATTERCRAFT]()

#### [The Athletes Foot Mural]()

[Studio Z worked with The Athletes' Foot to bring their store mural to life with WebAR. By scanning a QR code at the entrance of the store, visitors could then seamlessly bring the mural to life using their smartphones.]()

[MATTERCRAFT]()

#### [Stijn Spanhove - Chat with Images]()

[Created by Stijn Spanhove this WebAR experience lets users interact with famous figures in images through AI. With image recognition, lip-syncing, and text-to-speech, it offers an engaging, lifelike conversation with virtual personas.]()

[MATTERCRAFT]()

#### [Eammon Jones - Portfolio Website]()

[This 3D website was created by Eammon Jones as a concept for a portfolio website. Playing off the idea of a drive in movie users can explore and interact with the scene, changing the environment and the contents of the scene.]()

[MATTERCRAFT]()

#### [Adriana Vecchioli - Stop & Smell the Roses]()

[Created by Adriana Vecchioli this WebAR experience transforms an everyday stop sign into a scene of beauty, inviting viewers to pause and connect with the world around them. Users see roses bloom and golden light appear, shifting perceptions of the mundane to the extraordinary.]()

[MATTERCRAFT]()

#### [Declan Johnson - Blastronaut]()

[Declan Johnson created “Blastronaut” a WebAR game that is based on Flappy Bird but with a space theme. Built using the Havok physics engine and played using responsive jump mechanics.]()

[DESIGNER]()

#### [Mastery loop quiz]()

[Created by our in house creative team to demonstrate how to build a quiz to test employee progress within learning and development programs.]()

[DESIGNER]()

#### [Department face filter, employee onboarding]()

[Created by our in house creative team to show off how AR can add a fun shareable experience to your company onboarding flow, pick your department snap a selfie and share.]()

- [❮](https://zap.works/showcase/#)
- [1](https://zap.works/showcase/?page=1)
- [2](https://zap.works/showcase/?page=2)
- [3](https://zap.works/showcase/?page=3)
- [4](https://zap.works/showcase/?page=4)
- [5](https://zap.works/showcase/?page=5)
- [6](https://zap.works/showcase/?page=6)
- [7](https://zap.works/showcase/?page=7)
- [8](https://zap.works/showcase/?page=8)
- [9](https://zap.works/showcase/?page=9)
- [10](https://zap.works/showcase/?page=10)
- [11](https://zap.works/showcase/?page=11)
- [❯](https://zap.works/showcase/?page=2)

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/showcase/


---

# App-free indoor wayfinding for commercial real estate

Give every visitor precise, turn-by-turn directions to any retailer, restaurant, or service point across your development. No app download, no beacons, no dedicated Wi-Fi infrastructure.

[Request a demo](https://zap.works/contact/?services=app-free-navigation)

Set up in days. Updated in minutes.\
Accessed in seconds.
--------------------

Zapworks Spaces is the easiest way to deploy reliable, app-free indoor navigation for shopping centres and commercial real estate. You can roll it out without pulling in your IT team, maintain it without developer support and every shopper, retailer, and member of staff can access it instantly via a QR code or link without having to download an app.

[Book a demo](https://zap.works/contact/?services=app-free-navigation)

### Easy to deploy

No beacon hardware, no Wi-Fi upgrades, no development sprints. Your marketing or facilities team goes from spatial scan to live navigation in days.

### Easy to maintain

When a tenant changes unit or a new store opens, you can make updates in the no-code editor and publish them instantly. No developer, reprint, or redistribution required.

### Easy to access

Shoppers and staff can navigate via QR code or link. Spaces is also screen-reader compatible and gives voice-guided directions for blind, low-vision and wheelchair users.

## Help every shopper find exactly what they came for

Zapworks Spaces gives shoppers, retailers and centre staff one shared way to move through a large development. Fewer missed visits, fewer directions requests at the information desk, and searchable routes to every unit and service point.

![Smartphone showing Spaces turn-by-turn navigation to a store inside a shopping centre atrium](https://zap.works/static/img/spaces/commercial-real-estate/large-checkerboard1.png.r.w1014.png)

### Make every retailer, restaurant and service point searchable

A shopper who cannot find the retailer they travelled to see leaves frustrated. In a multi-floor development with hundreds of units, that is a daily occurrence without reliable wayfinding. Zapworks Spaces makes every retailer, restaurant, service point, and facility a named, searchable destination.

![Editing a retail destination in the Spaces no-code editor alongside a newly opened store unit](https://zap.works/static/img/spaces/commercial-real-estate/large-checkerboard2.png.r.w994.png)

### Keep navigation current as your estate changes

Tenants leave. New retailers open. Food court layouts shift. A printed directory or static kiosk is out of date before the ink dries. When a retailer changes unit, update the destination in the no-code editor and the change goes live immediately. No developer, no reprint, no redistribution required.

![Wheelchair user navigating a shopping centre with the Spaces preferences panel showing a step-free routing preference](https://zap.works/static/img/spaces/commercial-real-estate/large-checkerboard3.png.r.w1014.png)

### Make your development accessible to every visitor

Static signage and kiosks rarely meet screen-reader or tactile needs, and accessible route information is often missing entirely from a centre directory. Spaces delivers screen-reader-compatible guidance, voice-friendly turn-by-turn directions and prompts for lifts, escalators and accessible corridors. Every visitor uses the same navigation, not a separate accessibility mode.

## More tools for shopping centres and commercial real estate

### Searchable retail destinations

Every retailer, restaurant, service area, and click-and-collect point is named, categorised, and findable by search across every floor of your development.

### Accurate, multi-language support

Add destination names and navigation content in multiple languages to welcome international visitors and support diverse catchment populations.

### App-free visitor navigation

Visitors navigate via QR code or link — no download, no registration, no friction at the entrance. Works across iOS and Android smartphones and tablets.

### Contractor and staff access

Map back-of-house destinations as restricted areas, visible only to authorised users through login-protected access. Contractors navigate independently to plant rooms and service areas without an escort.

### Accessible navigation built in

Screen-reader-compatible guidance, voice-friendly directions, and prompts for lifts, escalators, and accessible corridors — one shared experience for every visitor.

### Instant, no-code updates across devices

When a retailer changes unit, a new tenant opens, or a layout is reconfigured, estate teams update in the editor and changes go live immediately. No developer required.

## Designed for the operational demands of managed estates

Zapworks Spaces is built to meet the security, access control, and data governance requirements of commercial property owners, estate managers, and centre management teams.

![Illustration of a shield with a check mark, representing protected estate and navigation data](https://zap.works/static/img/spaces/commercial-real-estate/checkerboard1.png.r.w632.png)

### Protect sensitive estate data

Your development map shows unit configurations, service routes, and access-sensitive areas. Navigation data is never cached on end-user devices, supporting GDPR compliance. Private hosting options keep your estate layout and routing data off shared infrastructure entirely.

![A staff-only door alongside walkable area settings in Spaces, determining which areas of an estate can be navigated by users](https://zap.works/static/img/spaces/commercial-real-estate/checkerboard2.png.r.w632.png)

### Control who navigates where

Shoppers should not reach plant rooms, service corridors, or back-of-house facilities. Zapworks Spaces supports public navigation for visitor-facing areas and SSO-protected access for contractors and facilities staff, managed through your existing identity provider.

![A 3D scan of a shopping centre open in the Spaces editor on a laptop](https://zap.works/static/img/spaces/commercial-real-estate/checkerboard3.png.r.w632.png)

### Deploy estate-wide without IT overhead

Spaces requires no beacon hardware, no network infrastructure changes, and no development resource to maintain. Estate teams manage destinations, routes, and access rules in the no-code editor. When layouts change, updates go live immediately without raising a ticket.

## How estate and centre management teams deploy Zapworks Spaces

From scan to shareable link in days, not months.

1

![A 3D dollhouse scan of a shopping centre used to map the estate](https://zap.works/static/img/spaces/commercial-real-estate/card1.png.r.w373.png)

#### Map your estate and enable VPS

Spaces works with your existing tools and workflows, so you can use an existing 3D scan or capture a new one, then connect it to a VPS provider such as MultiSet or Immersal for precise indoor positioning.

2

![Adding searchable destinations and access rules to a shopping centre Space](https://zap.works/static/img/spaces/commercial-real-estate/card2.png.r.w373.png)

#### Add destinations and access rules

Use Spaces remotely via a web browser on desktop or on the ground using your smartphone to add every searchable destination: retailers, restaurants, and restricted back-of-house locations

3

![A shopper navigating to the food court on floor 2 after scanning a QR code](https://zap.works/static/img/spaces/commercial-real-estate/card3.png.r.w373.png)

#### Publish and keep it current

Share navigation via QR codes at entrances and in tenant communications. When a retailer changes, a unit is vacated, or a layout shifts, update in the editor and go live immediately. No reprint and no developer.

## Frequently Asked Questions

Everything you need to know about indoor navigation for commercial real estate.

#### What is shopping centre wayfinding?

Shopping centre wayfinding is the system that helps visitors navigate from an entrance to a specific retailer, service point or facility within a large retail or mixed-use development. Modern wayfinding systems deliver this on mobile, either through an app or, increasingly, through app-free web navigation that starts from a QR code or link. Zapworks Spaces delivers this without an app download, managed by your estate or centre management team through a no-code editor.

#### Does Zapworks Spaces require an app download?

No. Visitors access Spaces navigation from a QR code or link, so there is no app to download or install. This matters for shopping centres and managed venues where most visitors are one-time or infrequent, and where app download rates for single-visit navigation are consistently low. App Clip support is available on iOS if preferred. Nothing needs to be provisioned per visitor and there is no version to manage.

#### How does Zapworks Spaces handle tenant changes and layout updates?

Destinations are managed through a no-code visual editor. When a retailer changes unit, a new tenant opens or a layout is reconfigured, estate management teams update the relevant destinations directly. Changes go live immediately. There is no republishing process, no development dependency and nothing to redistribute to visitors already holding a QR code or link.

#### Can Zapworks Spaces support both public visitor navigation and restricted access for contractors?

Yes. Zapworks Spaces supports public navigation for visitor-facing destinations and login-protected navigation for restricted areas including plant rooms, service corridors and back-of-house facilities. Access control integrates with enterprise SSO providers where required. Both modes are managed within the same deployment.

#### Does Zapworks Spaces work across multiple floors and buildings?

Yes. Spaces models multi-floor navigation including lifts, escalators, stairs and ramps. Routes are calculated across floor transitions based on the walkable areas you define. For multi-building estates, each building or phase can be mapped as a separate Space while sharing the same management infrastructure.

#### How does Zapworks Spaces support accessible navigation in a shopping centre?

Spaces provides a single navigation environment for ambulatory, wheelchair-using, blind and low-vision visitors. Accessible routes are configured within the standard space, so there is no separate accessibility mode to maintain. The interface is screen-reader compatible and supports voice-guided directional navigation, with prompts for lifts, escalators and accessible corridors. Step-free routes are configured during setup and should be validated on site before launch.

#### Does Zapworks Spaces require beacon or hardware installation?

No. Spaces uses a Visual Positioning System rather than BLE beacons, so there is no hardware installation, no hardware maintenance schedule and no battery replacement overhead. For a large multi-floor estate this reduces the operational cost of running indoor navigation compared with beacon-based systems. VPS is connected during setup through a supported partner and is a required configuration step.

#### What data does Zapworks Spaces collect from visitors?

Navigation data is not cached on end-user devices in standard deployments. No personal data is collected from visitors navigating from a QR code or link. Private hosting options are available for operators with data sensitivity requirements, keeping estate layout and routing data off shared infrastructure.

## Book a demo

See how easy it is to deploy inclusive, app-free navigation at your shopping centre or estate.

[Book a demo](https://zap.works/contact/?services=app-free-navigation)

![Screenshot of a blank Spaces interface on the web browser](https://zap.works/static/img/spaces/spaces-footer.png.r.w1563.png)

---
Canonical: https://zap.works/spaces/commercial-real-estate/


---

# App-free, hospital wayfinding software

Give every patient, visitor and staff member precise, turn-by-turn directions to any ward, clinic, or department — no app download, beacons, or dedicated Wi-Fi infrastructure.

[Request a demo](https://zap.works/contact/?services=app-free-navigation)

Set up in days. Updated in minutes.\
Accessed in seconds.
--------------------

Zapworks Spaces is the easiest way to deploy reliable, app-free indoor navigation at your hospital or healthcare organisation. Roll it out without any hardware or Wi-Fi upgrades, maintain it without developer support, and every patient, visitor and member of staff can access it instantly from a QR code or link.

[Book a demo](https://zap.works/contact/?services=app-free-navigation)

### Easy to deploy

No beacon hardware, no Wi-Fi upgrades, no development sprints. Your digital or estates team goes from spatial scan to live navigation in days.

### Easy to maintain

When wards move or new facilities open, you can make updates in the no-code editor and publish them instantly. No developer, reprint, or redistribution required.

### Easy to access

Patients and staff can instantly navigate via a QR code or link. Spaces is also screen-reader compatible and gives voice-guided directions for blind, low-vision and wheelchair users.

## Help every patient find the right ward or clinic first time

Zapworks Spaces gives patients, visitors and staff one shared way to move through a complex hospital estate. Fewer wayfinding questions at reception, fewer patients arriving late and lost, and searchable directions to every ward and clinic.

![Smartphone showing Spaces turn-by-turn navigation to Accident \&amp; Emergency inside a hospital corridor](https://zap.works/static/img/spaces/healthcare/large-checkerboard1.png.r.w990.png)

### No wrong turns on the way to the right care

For many patients, arriving at a large hospital is already daunting. Zapworks Spaces changes that by giving every patient, app-free turn-by-turn navigation to the right ward, clinic or department. No wrong turns or missed appointments.\
\
[University Hospitals of Leicester NHS Trust](https://digital.nhs.uk/services/networks-and-connectivity-centre-of-excellence/connectivity-hub/wireless-trials/connectivity-hub-wireless-trialist-case-studies/university-hospitals-of-leicester-nhs-trust//) reported missed appointments costing £112,000 per month.

![Spaces search screen listing hospital destinations including Emergency Department, Minor Injuries Unit and Outpatients reception](https://zap.works/static/img/spaces/healthcare/large-checkerboard2.png.r.w926.png)

### Free your reception team for patients who need them

Your reception teams field the same questions, hundreds of times a day. Where is ward four? Where is the café? Give patients a QR code or link and those questions answer themselves, meaning your team is free for the patients who need more than directions.

![Spaces preferences panel showing default distance units and a step-free routing preference](https://zap.works/static/img/spaces/healthcare/large-checkerboard3.png.r.w990.png)

### Make your healthcare estate navigable for every patient

For blind, low-vision, neuro-divergent, and disabled patients, Zapworks Spaces delivers screen-reader-compatible guidance, voice-friendly turn-by-turn directions, and prompts for stairs, lifts, and doors — all within one shared experience.

## More tools for hospitals and healthcare estates

### Searchable clinical destinations

Every ward, clinic, department, pharmacy, accessible entrance, and patient service is named, categorised, and findable by search — across every floor and building.

### Accurate, multi-language support

Add destination names and navigation content in multiple languages to support diverse patient populations and reduce language barriers to appointment attendance.

### App-free patient navigation

Patients navigate via QR code or link — no download, no registration, no friction at the entrance. Works on any smartphone across iOS and Android.

### Pre-arrival navigation for every patient

Share navigation links inside appointment letters, SMS reminders, and patient portal emails so patients can plan their route before they leave home, reducing missed appointments and saving on staff time.

### Accessible navigation built in

Screen-reader-compatible guidance, voice-friendly directions, and contextual prompts for stairs, lifts, and doors — one shared experience for blind, low-vision, neuro-divergent, and wheelchair patients.

### Instant, no-code updates across devices

When departments move, wards are renumbered, or new facilities open, staff can make updates live in the editor and publish them immediately. No developers, no reprint, no redistribution.

## Designed for hospitals and healthcare groups

Zapworks Spaces is built to meet the data governance, access control, and operational requirements of large hospitals, foundation trusts, and private healthcare groups.

![The Spaces content management interface used to manage a hospital estate](https://zap.works/static/img/spaces/healthcare/checkerboard1.png.r.w632.png)

### Protect patient and site data

Navigation data is never cached on end-user devices, supporting GDPR and healthcare data governance requirements. Private hosting options keep your hospital layout and routing data off shared infrastructure entirely.

![Walkable area settings in Spaces, determining which areas of a hospital can be navigated by users](https://zap.works/static/img/spaces/healthcare/checkerboard2.png.r.w632.png)

### Control who navigates where

Patients shouldn't reach restricted wards, clinical prep areas, or staff-only zones. Zapworks Spaces supports public access for patient-facing areas and SSO-protected access for staff and contractors — both in the same deployment, managed through your existing identity provider.

![Staff publishing an updated hospital navigation experience from the Spaces editor](https://zap.works/static/img/spaces/healthcare/checkerboard3.png.r.w632.png)

### Deploy trust-wide without adding IT dependency

Zapworks Spaces works via QR codes and links, meaning there’s nothing to provision per patient, no app to version-manage, no hospital Wi-Fi required for positioning. When wards move or new buildings open, staff can make updates live in the editor and every patient scanning in gets the current version immediately.

## How healthcare teams deploy Zapworks Spaces

From scan to shareable link in days, not months.

1

![A 3D dollhouse scan of a hospital used to map the estate](https://zap.works/static/img/spaces/healthcare/card1.png.r.w373.png)

#### Map your hospital and enable VPS

Spaces works with your existing tools and workflows, so you can use an existing 3D scan or capture a new one, then connect it to a VPS provider such as MultiSet or Immersal for precise indoor positioning.

2

![Adding searchable destinations and access rules to a hospital Space](https://zap.works/static/img/spaces/healthcare/card2.png.r.w373.png)

#### Add destinations and access rules

Use Spaces remotely via a web browser on desktop or on the ground using your smartphone to add every searchable destination: wards, clinics, departments, accessible routes, pharmacy, restricted areas.

3

![A patient navigating to Outpatients Dept on floor 2 after scanning a QR code](https://zap.works/static/img/spaces/healthcare/card3.png.r.w373.png)

#### Instantly publish and share

Share navigation via QR codes or links then drop them into appointment letters, SMS reminders or your patient portal. When buildings change or new wards open, updates can be made and published immediately.

## Frequently Asked Questions

Everything you need to know about indoor navigation for your hospital or healthcare estate.

#### What is hospital wayfinding software?

Hospital wayfinding software helps patients, visitors, and staff navigate a healthcare estate — finding wards, clinics, departments, and facilities via interactive maps and step-by-step directions. Zapworks Spaces delivers this through a QR code or link on any smartphone, with no app to download and no IT infrastructure to change. Your digital or estates team configures and manages all destinations using a no-code editor.

#### Does Zapworks Spaces work as a hospital navigation app without requiring a download?

Yes. Zapworks Spaces works entirely via a QR code or shared link — there is no app to download or install. This makes it practical to deploy at scale: QR codes at hospital entrances, car parks, and information points; navigation links inside appointment confirmation letters, SMS reminders, and patient portal emails. App Clip support is available on iOS for a faster first-launch experience. Nothing needs to be provisioned per patient, and there is no version to manage across a changing patient population.

#### How does Zapworks Spaces help reduce missed appointments and DNA rates?

Getting lost on a complex hospital site is a documented contributing factor in missed and late appointments. When patients receive a navigation link in their appointment letter and can plan their route before they leave home, the navigation barrier is removed before it becomes a no-show. Spaces supports pre-arrival navigation through links in appointment communications, and on-arrival navigation through QR codes at entrances and car parks. Poor wayfinding does not explain every missed appointment, and we would not claim otherwise, but it is one practical intervention within a wider patient-flow programme.

#### How does Zapworks Spaces support accessible hospital navigation?

Zapworks Spaces is designed as one shared navigation experience that works for everyone. It delivers screen-reader-compatible guidance, voice-friendly turn-by-turn directions and contextual prompts for stairs, lifts, doors and key landmarks, helping blind, low-vision, neurodivergent and disabled patients move through your estate independently. There is no separate accessibility mode, no specialist hardware and no app download. Patients can also familiarise themselves with the site before they arrive. Step-free and lift-aware routes are configured during setup and should be validated on site before launch.

#### Can patients use Zapworks Spaces before they leave home?

Yes. Navigation links can be included in appointment letters, SMS reminders, and patient portal emails, allowing patients to plan and preview their route before arrival. This is especially valuable for patients attending a large or unfamiliar site for the first time, or for those with mobility, visual, or anxiety-related needs who benefit from preparation. Pre-arrival navigation works on any smartphone without an app download.

#### How does Zapworks Spaces work across a large, multi-building NHS estate?

Routes are calculated across walkable areas you define — including floor transitions, outdoor paths, and connections between buildings and wings. Every destination is categorised and searchable, so patients can find any ward or clinic across a multi-building estate without needing to understand the site layout in advance. Each site or building can be configured as its own Space and managed centrally by your digital or estates team.

#### How does digital wayfinding for NHS trusts handle information governance and data security?

Navigation data is not cached on end-user devices in standard deployments, supporting GDPR compliance and NHS data minimisation requirements. No personal data is collected from patients simply navigating from a QR code or link. Private hosting options are available for trusts with stricter data governance requirements, keeping estate layout and routing data off shared infrastructure. SSO-protected access to restricted clinical and staff areas is managed through your existing identity provider. Camera-frame handling is confirmed and documented as part of the deployment architecture, agreed with your IT and information governance teams before launch.

#### How is Zapworks Spaces different from app-based hospital navigation systems?

App-based hospital navigation requires patients to download and install an application before their visit, a barrier that reduces adoption, particularly among older patients and those with less digital confidence. Zapworks Spaces works from a QR code or link: patients scan or tap and navigate immediately on any smartphone, with no download and no dependency on hospital Wi-Fi for positioning. Your team manages destinations and publishes updates through a no-code editor, with no developer involvement required.

## Book a demo

See how easy it is to deploy inclusive, app-free navigation at your hospital or trust.

[Book a demo](https://zap.works/contact/?services=app-free-navigation)

![Screenshot of a blank Spaces interface on the web browser](https://zap.works/static/img/spaces/spaces-footer.png.r.w1563.png)

---
Canonical: https://zap.works/spaces/healthcare/


---

# App-free, indoor navigation for industrial facilities

Give every technician, contractor and new starter turn-by-turn directions to any asset, valve or safety point. No expensive hardware, no app downloads, no complex infrastructure rollouts.

[Request a demo](https://zap.works/contact/?services=app-free-navigation)

Set up in days. Updated in minutes.\
Accessed in seconds.
--------------------

Zapworks Spaces is the easiest way to deploy reliable, app-free indoor navigation for industrial facilities and manufacturing. You can roll it out without pulling in your IT team, maintain it without developer support, and every technician, contractor and new starter can access it instantly from a QR code or link.

[Book a demo](https://zap.works/contact/?services=app-free-navigation)

### Easy to deploy

No beacon hardware, no Wi-Fi upgrades, no development sprints. Your facilities and estates team goes from spatial scan to live navigation in days.

### Easy to maintain

When equipment, valves or isolation points change updates in the no-code editor and changes go live instantly. No developer, reprint, or redistribution required.

### Easy to access

When equipment, valves or isolation points change, you can make updates in the no-code editor and publish them instantly. No developer, reprint, or redistribution required.

## Help every technician find the right asset first time

Zapworks Spaces gives technicians, contractors and new starters one shared way to move through a complex site. Fewer escorted walk-arounds, less waiting on local knowledge, and searchable directions to every valve, plant room and safety point.

![Smartphone showing Spaces turn-by-turn navigation to an asset inside an industrial facility](https://zap.works/static/img/spaces/industrial-facilities/large-checkerboard1.png.r.w1049.png)

### Get technicians to the right asset faster

Turn equipment, valves, isolation points, plant rooms, fire points, eye wash stations, welfare areas, and restricted zones into searchable destinations.

![A contractor navigating a production area independently using Spaces on a smartphone](https://zap.works/static/img/spaces/industrial-facilities/large-checkerboard2.png.r.w1023.png)

### Reduce contractor and new starter onboarding time

New starters, contractors, agency workers, inspectors, and visiting engineers can navigate independently from arrival, without waiting for an escort or relying on shift-specific knowledge.

![Spaces guiding a worker along a marked route to a safety point on a factory floor](https://zap.works/static/img/spaces/industrial-facilities/large-checkerboard3.png.r.w1006.png)

### Support safer movement through complex site

Deliver clear, structured routes to exits and safe zones while reinforcing hazard awareness without relying on memory or signage alone.

## More tools for industrial environments

### Searchable asset navigation

Turn valves, equipment, rooms, and safety points into searchable destinations, helping technicians get to the right location without relying on spreadsheets or local knowledge.

### Mobile-first asset tagging & setup

Add and update destinations directly on site using a phone or tablet, so teams can tag awkward, hard-to-find assets from the exact location.

### No adoption hurdles, Spaces is app-free

Enable staff and contractors to open Spaces from a QR code or link, removing app-download friction and helping users get moving faster.

### Instant, no-code site updates

Update routes, destinations, categories, and annotations in a visual editor, then publish changes instantly without redeploying an app or using developer resource.

### Accessible navigation built in

Support sighted, blind, low-vision, and wheelchair users with one shared navigation experience, including screen-reader-compatible guidance and route annotations.

### Seamless, multi-floor routing

Easily guide your staff and visitors across complex sites with routes that account for floors, stairs, lifts, ramps, doors, and other real-world transition points.

## Designed for controlled industrial environments

Zapworks Spaces supports controlled deployment for enterprise environments, including public and private spaces, SSO-supported access, and private hosting options where required.

![Illustration of a shield with a check mark, representing protected facility and navigation data](https://zap.works/static/img/spaces/industrial-facilities/checkerboard1.png.r.w632.png)

### Protect sensitive site data

Facility scans can reveal layouts, restricted areas, and operational assets. Spaces supports secure deployment options, including private hosting where required, so industrial teams can keep sensitive spatial data under control.

![A restricted-access door alongside walkable area settings in Spaces, determining which areas of a facility can be navigated by users](https://zap.works/static/img/spaces/industrial-facilities/checkerboard2.png.r.w632.png)

### Control who sees what

Keep public areas accessible while restricting sensitive routes, assets, or zones to authorised users. SSO-supported access helps teams manage navigation without exposing critical facility information.

![A 3D scan of an industrial facility open in the Spaces editor on a laptop](https://zap.works/static/img/spaces/industrial-facilities/checkerboard3.png.r.w632.png)

### Scale without adding risk

Deploy navigation across multiple sites with consistent controls, permissions, and update workflows. Teams can expand Spaces across an estate without rebuilding access rules from scratch each time.

## How industrial teams deploy Zapworks Spaces

From scan to shareable link in days, not months.

1

![A 3D dollhouse scan of an industrial facility used to map the site](https://zap.works/static/img/spaces/industrial-facilities/card1.png.r.w373.png)

#### Map your facility and enable VPS

Spaces works with your existing tools and workflows, so you can use an existing 3D scan or capture a new one, then connect it to a VPS provider such as MultiSet or Immersal for precise indoor positioning.

2

![Adding assets, safety points and access rules to an industrial Space](https://zap.works/static/img/spaces/industrial-facilities/card2.png.r.w374.png)

#### Add destinations and access rules

Use the no-code editor to add assets, valves, rooms, safety points, restricted zones, and route annotations. Group destinations by category and configure access controls where sensitive areas need to stay protected.

3

![A technician navigating to the packaging area on floor 2 after scanning a QR code](https://zap.works/static/img/spaces/industrial-facilities/card3.png.r.w373.png)

#### Publish and keep it current

Share Spaces through QR codes, links, induction materials, or internal systems. When layouts, assets, or procedures change, update the experience in the editor and publish changes instantly.

## Frequently Asked Questions

Everything you need to know about indoor navigation for industrial facilities and manufacturing.

#### What is indoor navigation for industrial facilities?

Indoor navigation for industrial facilities helps technicians, contractors and new starters find specific assets, valves, plant rooms, safety points and welfare areas across large, complex sites where GPS does not reach and asset location traditionally depends on local knowledge. Zapworks Spaces delivers this from a QR code or link on any smartphone, with no app download and no beacon hardware. Your operations or facilities team configures and manages all destinations using a no-code editor.

#### Do workers need to download an app to use Zapworks Spaces on site?

No. Workers access Zapworks Spaces from a QR code or link, so there is no app to download or install. App Clip support is available on iOS for a faster first-launch experience. There is nothing for IT to provision per user and no version to manage across a workforce. Anyone with a smartphone can navigate from the moment they scan in.

#### Does Zapworks Spaces work without a mobile data connection on site?

This depends on your site configuration. VPS-based positioning requires network access to locate a user, so speak to your Zappar account team about connectivity requirements for your specific environment. They can advise on deployment options for sites with limited or controlled connectivity. This is a real constraint on some industrial sites and worth resolving early rather than late.

#### How accurate is indoor positioning across a large industrial facility?

Accuracy is provided by a Visual Positioning System, connected during setup through a supported partner including Immersal, MultiSet and Auki. VPS is a required step, configured separately from the spatial scan. It delivers precise indoor positioning across large, multi-floor and multi-building industrial environments, including areas with complex layouts or restricted zones. Accuracy in any specific environment depends on the positioning provider and site conditions, so it is worth validating during setup.

#### Can we restrict access so contractors only see the areas they're cleared for?

Yes. Zapworks Spaces supports both public and login-protected zones within the same deployment. Restricted areas can be kept out of view for unauthorised users via SSO. Hazard areas, meaning dangerous or off-limits zones, are defined manually in the no-code editor using 3D points. They are displayed in red and kept clear of navigation routes, but they are never excluded automatically. Your team maintains full control over what is marked and how routes are drawn around them.

#### What happens when equipment moves or a facility layout changes?

You update the affected destinations or hazard areas in the no-code editor and changes go live immediately. Because Zapworks Spaces is accessed from QR codes and links rather than a downloaded app, there is nothing to redistribute. Workers scanning in after an update automatically receive the current version. No developer is needed and no access codes need to be reissued.

#### Can Zapworks Spaces handle multi-site industrial deployments?

Yes. Each site is configured as its own Space, with its own destinations, walkable areas, access rules and hazard zones. Sites can be managed centrally and accessed by workers via site-specific QR codes or links. Your Zappar account team can advise on the right structure for a multi-site deployment.

#### What scan providers does Zapworks Spaces support for industrial facilities?

Zapworks Spaces supports spatial scans from a range of supported providers, including Matterport, Immersal and MultiSet. If you already have a digital twin or spatial scan of your facility, it can typically be imported directly. Your Zappar account team can advise on compatibility with other scan formats and workflows.

#### Is our facility data kept secure and off public infrastructure?

Yes. Private hosting options are available for organisations with strict data governance or security requirements, keeping your facility layout and navigation data off shared infrastructure. Navigation data is also not cached on end-user devices in standard deployments, supporting data minimisation policies. SSO integration means access to restricted spaces is managed through your existing identity provider.

## Book a demo

See how easy it is to deploy inclusive, app-free navigation at your facility.

[Book a demo](https://zap.works/contact/?services=app-free-navigation)

![Screenshot of a blank Spaces interface on the web browser](https://zap.works/static/img/spaces/spaces-footer.png.r.w1563.png)

---
Canonical: https://zap.works/spaces/industrial-facilities/


---

# App-free, indoor navigation for complex environments

Deliver inclusive indoor navigation across complex environments like industrial facilities, campuses, and public venues, without apps, hardware, or ongoing maintenance.

## Finally, indoor navigation that’s easy to deploy and easy to access

Indoor navigation has existed for years, but most systems are difficult to deploy and even harder to maintain. Zapworks Spaces changes that, making it simple to roll out and manage across complex, multi-level environments.

[Book a demo](https://zap.works/contact/?services=app-free-navigation)

### Instant, app-free deployment

No app downloads or installs. Spaces runs directly in the browser, so updates to your environment can be deployed instantly to staff and visitors.

### No hardware or technical setup

Spaces removes the need for hardware installations like beacons. Deliver multi-floor wayfinding without infrastructure rollouts or ongoing maintenance.

### Accessibility built-in, not bolted on

Visitors and staff receive clear, spoken, turn-by-turn instructions, enabling blind, low-vision, and wheelchair users to move through complex spaces with confidence.

## Helping staff and students find their way at Bath Spa University

Bath Spa's campus is beautiful and sprawling. Spaces makes it simple for staff and students to navigate their Commons building, find classrooms, and locate facilities without asking for directions.

## How it works

From scan to shareable link in days, not weeks.

1

![Scan your space](https://zap.works/static/img/spaces/card1.png.r.w408.png)

#### Scan your space

Capture a 3D model of your environment to create the digital foundation Spaces uses to accurately understand layout, floors, and walkable areas in detail.

**Compatible with**

iPhone / iPad

2

![Connect positioning](https://zap.works/static/img/spaces/card2.png.r.w408.png)

#### Connect positioning

Upload that scan to a Visual Positioning System (VPS) so Spaces can locate users accurately inside the building. This is what enables precise, real-world navigation.

**Compatible with**

3

![Map and publish](https://zap.works/static/img/spaces/card3.png.r.w408.png)

#### Map and publish

Import your map into Spaces, add points of interest, rich media and accessibility details then publish to the web via QR code or link that you can share in messaging apps and calendar links.

**Compatible with**

QR Code

Links

## From compact venues to million-square-foot facilities

Spaces works just as effectively in a single building as it does across large, multi-site environments. Map once, extend across floors, and roll out consistently without reworking your setup for every new location.

![Smartphone displaying the Spaces indoor navigation interface overlaid on an industrial factory environment](https://zap.works/static/img/spaces/checkerboard1.jpg.r.w1192.jpg)

### Manufacturing plants and industrial facilities

**Reduce lost time on site:** Navigate from perimeter entry points to precise production areas in one guided experience. Cut the minutes spent asking, escorting, or retracing steps.

**Improve safety confidence:** Deliver clear, structured routes to exits and safe zones.Reinforce hazard awareness without relying on memory or signage alone.

**Accelerate maintenance response:** Take contractors and engineers straight to the right asset the first time.

[Learn more](https://zap.works/spaces/industrial-facilities)

![Smartphone showing Spaces turn-by-turn indoor navigation in a corporate office environment](https://zap.works/static/img/spaces/checkerboard2.jpg.r.w1211.jpg)

### Healthcare

**Support fewer missed appointments:** Give first-time patients a route they can preview before they arrive, so the building feels familiar before the appointment starts.

**Reduce reception and help desk pressure:** Guide patients and visitors from entrance to clinic door in one journey, opened from an appointment link or QR code with no app to download.

**Improve staff and contractor efficiency:** Guide staff, contractors, and estates teams straight to plant rooms, equipment, wards, and support areas without relying on local knowledge.

**Deliver navigation everyone can use:** Give blind, low-vision, wheelchair, and sighted users one shared route, not a separate accessibility mode. Reinforce independence with step-free routing tested with real users, not assumed from a floor plan.

[Learn more](https://zap.works/spaces/healthcare)

![Visitor standing in a museum gallery using a smartphone with the Spaces indoor navigation](https://zap.works/static/img/spaces/checkerboard3.jpg.r.w1196.jpg)

### Commercial Real Estate

**Turn navigation into promotion:** Landmarks carry more than directions, with images, video, audio, and text to spotlight a store, event, or offer. Give shoppers a reason to visit the unit next door, not just the one they came for.

**Grow footfall and dwell time:** Help shoppers discover more of your centre in a single visit, from anchor stores to independent units. Make it easier to explore, which supports the footfall and dwell time numbers you're already tracking.

**Make the centre accessible to everyone:** Give blind, low-vision, wheelchair, and sighted shoppers one shared route, not a separate accessibility mode. Support independent visits for shoppers who need help finding their way.

[Learn more](https://zap.works/spaces/commercial-real-estate)

## Secure, compliant, and access-controlled

Spaces is built for enterprise environments, supporting secure internal deployments alongside public experiences. Zapworks is ISO 27001-certified, with SSO-enabled access controls and flexible hosting options.

### ISO 27001 Certified platform

Zapworks Spaces is a ISO 27001 certified platform, meeting rigorous security standards, reducing risk and ensuring compliance across both public and private environments.

### Strict, customizable passwords

Meet enterprise requirements with customizable passwords, giving you control over access standards and protecting sensitive data and users from unauthorised access.

### Self-hosting options for highly secure sites

Deploy Spaces within your own secure infrastructure, maintaining full control over data, access, and compliance in highly sensitive or regulated environments.

## Book a demo

See how easy it is to deploy inclusive, app-free navigation at your facility, campus or venue.

[Book a demo](https://zap.works/contact/?services=app-free-navigation)

![Screenshot of a blank Spaces interface on the web browser](https://zap.works/static/img/spaces/spaces-footer.png.r.w1563.png)

---
Canonical: https://zap.works/spaces/


---

# Zapworks Studio

Zapworks Studio enables designers and developers to create fully-customisable AR, VR and MR experiences across print, product, packaging, retail, events and much more.

![Zapworks Studio](https://zap.works/static/img/header/studio.png.r.w1081.png)

![Build WebXR experiences with Mattercraft](https://zap.works/static/img/webxr/mattercraft@2x.png.r.w633.png)

### Try Mattercraft - our most powerful 3D development tool

Mattercraft is now the recommended tool of choice and the successor to Studio. Mattercraft is a browser based 3D content development environment perfected for building interactive experiences for the web. It takes the best features from Studio, like the flexible and intuitive 3D editor but makes use of the best features the web has to offer.

[Learn more](https://zap.works/mattercraft/)

## Empowering the next generation of creatives

Thousands of creatives already use Zapworks Studio to build AR experiences that engage audiences, entertain consumers and inspire students in every corner of the world.

### Bring your 3D models to life

Zapworks Studio supports both static and animated 3D models, including rigged characters. Studio speaks FBX, OBJ and POD for seamless integration with existing workflows.

### Powerful animations

Zapworks Studio features powerful and expressive animation enabling you to be more creative while giving you greater control and freedom over complex animation sequences.

### Add greater physicality to your 3D model

Bring a greater degree of physicality and realism with Dynamic Lighting. Zapworks Studio supports a diverse range of light sources and materials.

### Go beyond simple face filters

Create more expressive AR projects with Studio’s face tracking support. Trigger animations based on a user’s facial movement to create experiences that are engaging and sharable.

## Do more with Zapworks Studio

Get started at [docs.zap.works/studio](https://docs.zap.works/studio/getting-started/)

## World tracking

Bring your biggest ideas to life and unleash them into the world. Add digital objects to the world around you or create portals into new ones. Powered by ARKit and ARCore.

## Code-free interactivity

Actions make it possible for non-developers to create interactive experiences in a visual way, allowing you to trigger functions based on events without having to write a line of code.

## More immersive video

Zapworks Studio supports alpha channel video, enabling you to attach transparent video of a human (or non-human) to a plane or object.

## Custom User Interfaces

Create and add bespoke UI elements to your AR experiences to enable users to navigate between different functionalities intuitively.

## Advanced scripting

Using Zapworks Studio’s JavaScript functionality developers can build complex AR experiences such as mini-games and content that changes based on user input.

## Shareable AR

Zapworks Studio's photo feature functionality enables users to take custom photos with 2D or 3D objects, building brand engagement and encouraging organic social media shares.

## Made with Studio

![Renault Kadjar](https://zap.works/static/img/showcase/screengrab/renault_kadjar_shark.mp4.00_00_04_14.still001@2x.png.r.w170.png)

![BMW](https://zap.works/static/img/showcase/screengrab/bmw_g32.mp4.00_00_04_12.still001@2x.png.r.w170.png)

![Mindshare Report](https://zap.works/static/img/showcase/screengrab/mindshare_-_layered.mp4.00_00_09_08.still001@2x.png.r.w170.png)

![FlyAR Office](https://zap.works/static/img/showcase/screengrab/flyar_business.mp4.00_00_02_18.still001_1@2x.png.r.w170.png)

- ![Zappar HQ's logo](https://zap.works/static/logo/104/zappar@2x.png.r.w45.png)

  ##### Alpen JodSalz

  _Made by Zappar HQ_

[DISCOVER MORE AR EXAMPLES](https://zap.works/showcase/?tag=ZapWorks%20Studio)

![Custom apps and codes](https://zap.works/static/img/solutions/custom-apps.png.r.w633.png)

### Custom apps and codes

Our custom app solutions give you complete control over the delivery and activation point of your AR campaigns, allowing for bespoke branding and a fully customized experience tailored to your business or client.

[LEARN ABOUT CUSTOM APPS](https://zap.works/custom-apps/)

## Learn Studio

Get started with Studio using our in-depth tutorials, extensive documentation and supportive community of AR creators.

[![Tutorials](https://zap.works/static/img/tutorials-card.png.r.w409.png)](https://docs.zap.works/studio/tutorials/)

#### [Tutorials](https://docs.zap.works/studio/tutorials/)

[Work through our library of step-by-step tutorials to help you get familiar with Studio before branching out onto your own projects](https://docs.zap.works/studio/tutorials/)

[![Documentation](https://zap.works/static/img/documentation-card.png.r.w409.png)](https://docs.zap.works/studio/getting-started/)

#### [Documentation](https://docs.zap.works/studio/getting-started/)

[Our documentation is packed full of awesome video tutorials, best practice for using Studio, scripting references and sample 3D models.](https://docs.zap.works/studio/getting-started/)

[![Forum](https://zap.works/static/img/forum-card.png.r.w409.png)](https://forum.zap.works/)

#### [Forum](https://forum.zap.works/)

[Take part in our forum by sharing your expertise and learn from other users how you can take your projects to the next level!](https://forum.zap.works/)

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/studio/


---

![GLTF Animation & Interaction](https://zap.works/static/img/mattercraft/library/advanced-gltf.jpg)

# GLTF Animation & Interaction

Showcase of GLTF models, including animation, materials, and behaviors.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Advanced%20GLTF\&t=advanced-gltf) [Try now](https://webxr.run/bpgWXDJk6Wb04) Try now

[< Back to templates](https://zap.works/templates/)

This projects shows a number of techniques you can use within Mattercraft when working with GLTF files.

These include:

• Attachment points allow you to attach other nodes (e.g. other models, meshes) to a specific named node within the GLTF model. This could be used to to place a bunch of flowers in a character's hand, for instance.\
• Animations within the model can be played using the Animation behavior, or by adding the animation to a timeline in the Animations panel.\
• Materials within a GLTF file can be overridden by adding Material nodes within the GLTF node in the Hierarchy and setting the 'Attach To' property.\
• Morph targets (aka blend shapes) within the model can be set using the Morph Target behavior.\
• Custom behaviors let you modify the model from script.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Microsoft Edge\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/advanced-gltf/


---

![Basic 3D Project](https://zap.works/static/img/mattercraft/library/basic.jpg)

# Basic 3D Project

A basic 3D web project, perfect for quickly getting started with Mattercraft.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Blank%20\(with%20Splash\)\&t=blank) [Try now](https://webxr.run/YbeXAaLbvwvLG) Try now

[< Back to templates](https://zap.works/templates/)

A simple 3D project to get you up and running quickly.

This template is a great starting point for your next 3D web project. It doesn't contain any AR or VR support out-of-the-box (although it can be added later if you need it!) so you might want to check out the other templates if your project is immersive.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Microsoft Edge\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/blank/


---

![Location-based AR (VPS) for Real-World Anchoring](https://zap.works/static/img/mattercraft/library/immersal-blank.jpg)

# Location-based AR (VPS) for Real-World Anchoring

AR positioning with Immersal VPS, enabling accurate real-world content anchoring.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Immersal%20Blank%20\(with%20Splash\)\&t=blank-immersal) [Try now](https://webxr.run/Znb4ZDENx9P2b) Try now

[< Back to templates](https://zap.works/templates/)

A blank 3D project with support for Immersal's VPS for real-work positioning of AR content.

Once the project is created, check out the ImmersalAnchorGroup in the Hierarchy of Scene.zcomp. The following steps should get you up and running in no time.

1\. Visit https\://developers.immersal.com/ and set up an account.\
2\. Create a map of the space you'd like to build content for with Immersal's mapping app.\
3\. Add your developer token and map ID to the ImmersalAnchorGroup's properties. Feel free to explore the other options.\
4\. Build your content inside the ImmersalAnchorGroup.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/blank-immersal/


---

# Reflector – Mirror-Like Reflections

A custom Reflector component for adding mirror-like reflections using Three.js.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Custom%20Component%20-%20Reflector\&t=custom-component-reflector) [Try now](https://webxr.run/GlERmxvG8gPaP) Try now

[< Back to templates](https://zap.works/templates/)

This template showcases how to create a custom component in Mattercraft using an object from the Three.js examples. In this case, we create a Reflector component that acts as a mirror, reflecting a dancing robot in the scene.

The custom Reflector component is built using the Reflector object from the three/examples/jsm/objects/Reflector module. It exposes properties such as textureWidth, textureHeight, clipBias, and multisample that can be adjusted to fine-tune the reflector's appearance and performance.

To use the Reflector component in your own projects, simply copy the component file into your project. You can then add the Reflector component to your scene and adjust its properties as needed.\
This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Microsoft Edge\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/custom-component-reflector/


---

![AR Face Tracking – 3D Face Filter](https://zap.works/static/img/mattercraft/library/facetracking_3dmodel.jpg)

# AR Face Tracking – 3D Face Filter

Attach 2D and 3D content to the user's face. Includes animated states for seamless interaction.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Face%20Tracking%20-%203D%20Model\&t=facetracking-3dmodel) [Try now](https://webxr.run/YQQX6NZN5Rwz) Try now

[< Back to templates](https://zap.works/templates/)

Face tracking allows you to attach 3D content on to, and around, the user's face. This template is a great starting point for building 3D face filters.

Be sure to check out the Animations panel as we've included some animation states for when a face is in view and not.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/facetracking-3dmodel/


---

![AR Face Tracking – Face Paint Effect](https://zap.works/static/img/mattercraft/library/facetracking_facepaint.jpg)

# AR Face Tracking – Face Paint Effect

An interactive AR face paint effect that moves with facial expressions using a 3D face mesh.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Face%20Tracking%20-%20Face%20Paint\&t=facetracking-facepaint) [Try now](https://webxr.run/yXGaJavMwVYle) Try now

[< Back to templates](https://zap.works/templates/)

Face tracking allows you to attach 3D content on to, and around, the user's face. This template applies a texture image to the user's face using a 'face mesh' - a 3D object that fits shape of the face and deforms as the user's expression changes.

Be sure to check out the Animations panel as we've included some animation states for when a face is in view and not.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/facetracking-facepaint/


---

# AR Face Tracking – Particle Effects

AR face filter with dynamic particle effects, face tracking, and interactive animations.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Face%20Tracking%20-%20Particle%20System\&t=facetracking-particles) [Try now](https://webxr.run/2dymyLpxnVV3d) Try now

[< Back to templates](https://zap.works/templates/)

This template demonstrates how to use particle systems with face tracking. It's a great starting point for building 3D face filters that use particle effects.

Be sure to check out the Animations panel as we've included some animation states for when a face is in view and not.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/facetracking-particles/


---

![AR Face Tracking with Video Recording](https://zap.works/static/img/mattercraft/library/facetracking_videorecorder.jpg)

# AR Face Tracking with Video Recording

A face-tracking AR experience where users attach 3D elements and record or share videos.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Face%20Tracking%20-%20Video%20Recorder\&t=facetracking-videorecorder) [Try now](https://webxr.run/Nw5ekRwGLpe8G) Try now

[< Back to templates](https://zap.works/templates/)

Face tracking allows you to attach 3D content on to, and around, the user's face. This template includes Zappar's Video Recorder package that allows users to take a snapshot of video of their experience for saving or sharing with others.

Be sure to check out the Animations panel as we've included some animation states for when a face is in view and not.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/facetracking-videorecorder/


---

![HTML UI – Interactive UI](https://zap.works/static/img/mattercraft/library/html-ui.jpg)

# HTML UI – Interactive UI

Interactive HTML-based UI for AR scenes with buttons, animations, and splash screens.

[Open in Mattercraft](https://app.mattercraft.io/?sb=HTML%20UI\&t=html-ui) [Try now](https://webxr.run/2dV5rdw3E1g5N) Try now

[< Back to templates](https://zap.works/templates/)

This projects shows how to use HTML within your scenes to build a user interface for your users to interact with.

In addition to checking out the HTML and Button nodes in the Hierarchy, take a look in the Animations panel. The states in the 'UI' layer are used to hide the HTML UI when the user taps the 'Close' button.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Microsoft Edge\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/html-ui/


---

![360° Image Viewer Template](https://zap.works/static/img/mattercraft/library/image360.jpg)

# 360° Image Viewer Template

A 360° image experience users can explore by rotating their mobile device.

[Open in Mattercraft](https://app.mattercraft.io/?sb=360%C2%B0%20Panorama\&t=image-360) [Try now](https://webxr.run/092mlgo79rQWv) Try now

[< Back to templates](https://zap.works/templates/)

This template features a 360° image that the user can view by rotating their mobile device.

The project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Microsoft Edge\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/image-360/


---

![AR Image Tracking for 3D Content](https://zap.works/static/img/mattercraft/library/imagetracking.jpg)

# AR Image Tracking for 3D Content

Simple image-tracked AR template for posters or business cards with built-in animations and links.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Image%20Tracking\&t=imagetracking) [Try now](https://webxr.run/wxLP2Xpww230p) Try now

[< Back to templates](https://zap.works/templates/)

Image tracking allows you to attach 3D content to a picture, such as a poster or business card.

This template includes the tracking file (the .zpt file) for a restaurant flyer, and some simple content that takes the user to a website. You can track your own image by generating the .zpt file from the Project panel's + button, and swapping the ImageTrackersource property to your new file.

Be sure to check out the Animations panel as we've included some animation states for when the image is in view and not.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/imagetracking/


---

![AR Image Tracking Concert Flyer](https://zap.works/static/img/mattercraft/library/imagetracking-concert-poster.png)

# AR Image Tracking Concert Flyer

An interactive image-tracked concert flyer with animations and website links.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Image%20Tracking%20-%20Concert%20Flyer\&t=imagetracking-concert-flyer) [Try now](https://webxr.run/x5lGQQy1ggnEO) Try now

[< Back to templates](https://zap.works/templates/)

This template includes the tracking file (the .zpt file) for a concert flyer, and some simple content that takes the user to a website.

You can track your own image by generating the .zpt file from the Project panel's + button, and swapping the ImageTracker source property to your new file.

Be sure to check out the Animations panel as we've included some animation states for when the image is in view and not.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/imagetracking-concert-flyer/


---

![AR Image Tracking – Move Content to Screen](https://zap.works/static/img/mattercraft/library/imagetracking-grabandgo.jpg)

# AR Image Tracking – Move Content to Screen

Image tracked AR content that gets hidden when an image target is lost.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Image%20Tracking%20-%20Grab%20and%20Go\&t=imagetracking-grabandgo) [Try now](https://webxr.run/gGZMeorgw9yAd) Try now

[< Back to templates](https://zap.works/templates/)

Image tracking allows you to attach 3D content to a picture, such as a poster or business card. This example demonstrates a way for moving the AR content to the user's screen if the target image leaves the camera view.

This template includes the tracking file (the .zpt file) for a restaurant flyer, and some simple content that takes the user to a website. You can track your own image by generating the .zpt file from the Project panel's + button, and swapping the ImageTrackersource property to your new file.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/imagetracking-grabandgo/


---

![AR Instant World Tracking for 3D Models](https://zap.works/static/img/mattercraft/library/instantworldtracking_3dmodel.jpg)

# AR Instant World Tracking for 3D Models

AR template that anchors content to a patch in front of the users real world environment.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Instant%20World%20Tracking%20-%203D%20Model\&t=instantworldtracking-3dmodel) [Try now](https://webxr.run/N7n2OoAlkX8JY) Try now

[< Back to templates](https://zap.works/templates/)

Instant world tracking allows you to attach 3D content to a point in the user's physical environment. In this case we show a set of 3D headphones, but you can swap them out with your own content.

Be sure to check out the Animations panel as we've included some animation states for when the user is in placement mode (i.e. they're choosing the point in 3D space they'd like the content to appear), and then tracked mode.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/instantworldtracking-3dmodel/


---

# Portal with PNG Masking

A portal effect using PNG masks for depth and parallax.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Portal%20%2F%20Masking\&t=masking) [Try now](https://webxr.run/mP036YeVlLD0E) Try now

[< Back to templates](https://zap.works/templates/)

This example shows how to use PNG masks (a PNG with a shape cutout) assigned to a plane to create a depth parallax effect. The effect is achieved by setting the Color Write property of the material to false. To customize this example, simply import a new PNG mask and update the source property of the mask image texture. The transparent area within the mask is small by design (and therefore higher resolution), since the entire plane acts as the mask.

This masking effect works well when coupled with tracking types, such as image or world tracking. A simple parallax effect can be achieved by changing the z position property of other scene elements (foreground and backgrounds, for example).

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Microsoft Edge\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/masking/


---

![Location-based AR (VPS) - MultiSet](https://zap.works/static/img/mattercraft/library/multiset-basicee960907.jpg)

# Location-based AR (VPS) - MultiSet

AR positioning with MultiSet VPS, enabling accurate real-world content anchoring.

[Open in Mattercraft](https://app.mattercraft.io/?sb=MultiSet%20Basic%20Example\&t=multiset-basic-example) [Try now]() Try now

[< Back to templates](https://zap.works/templates/)

This project demonstrates the MultiSet VPS for real-world positioning of AR content.

Once the project is created, check out the MultiSetAnchorGroup in the Hierarchy of Scene.zcomp. We've added an example map to the project but you're welcome to create your own. The following steps should get you up and running in no time.

• Visit MultiSet's Developer Portal and set up an account.\
• Create a map of the space you'd like to build content for with MultiSet's mapping app.\
• Create a set of query only credentials in MultiSet's Developer Portal.\
• Add your client ID, secret key, and map code (or map set code) to the MultiSetAnchorGroup's properties. Feel free to explore the other options.\
• Build your content inside the MultiSetAnchorGroup.\
This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

App Clip\
Google Chrome\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/multiset-basic-example/


---

# Physics Animation

Timeline-driven physics animations combined with rigidbody interactions.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Animated%20Physics\&t=physics-animated) [Try now](https://webxr.run/GWwp56azOO7We) Try now

[< Back to templates](https://zap.works/templates/)

This template showcases how to animate physics objects using a kinematic rigidbody and a timeline.

The floor object has a kinematic RigidBody behavior attached to it, allowing it to influence dynamic physics objects while being controlled by a timeline animation. The timeline animates the rotation of the floor, causing the balls to react to the changing orientation.

The balls are dynamic physics objects with a RigidBody behavior, enabling them to interact with the animated floor realistically.

Explore the scene to see how you can combine physics simulation with timeline animations to create interesting and dynamic interactions.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Microsoft Edge\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/physics-animated/


---

# Physics for Realistic Simulations

Realistic physics for AR/VR, including gravity, friction, and bounciness.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Basic%20Physics\&t=physics-basic) [Try now](https://webxr.run/LrZDOA5kzA7Aa) Try now

[< Back to templates](https://zap.works/templates/)

This template is a great place to get started if you want to build a project with Physics.

You can see how the ball falls and bounces off the floor, and how the cube is affected by gravity.

Both, the ball and the cube, have a RigidBody behavior attached to them. This behavior allows you to set the mass, friction, and bounciness of the object.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Microsoft Edge\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/physics-basic/


---

# Physics Constraints

Physics constraints like hinges, ball & socket, and distance locks for AR/VR projects.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Physics%20Constraints\&t=physics-constraints) [Try now](https://webxr.run/7zO3x77rVdoz) Try now

[< Back to templates](https://zap.works/templates/)

This template showcases all the physics constraints supported in Mattercraft, including:\
• Distance\
• Hinge\
• Ball & Socket\
• Locked

The constraints are implemented in their own separate zcomponents, named accordingly. Head into each of these learn how to implement and setup constraints.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Microsoft Edge\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/physics-constraints/


---

![Physics Impulse](https://zap.works/static/img/mattercraft/library/physics-impulse.png)

# Physics Impulse

Physics simulations with impulse forces for dynamic movement effects.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Physics%20Impulse\&t=physics-impulse) [Try now](https://webxr.run/v3mN0RNxD9XPy) Try now

[< Back to templates](https://zap.works/templates/)

This template showcases how to apply impulses to physics objects using a custom behavior script.

The scene consists of a static floor and a dynamic box with a RigidBody behavior attached to it.

When you press the button, a custom behavior script applies an impulse to the box, making it jump.

The custom behavior script demonstrates how to access the RigidBody component of an object and apply an impulse force to it, simulating a jumping motion.

Feel free to experiment with the impulse force values and direction to create different jumping behaviors for the box.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Microsoft Edge\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/physics-impulse/


---

# Object Pooling for Optimized Physics

Optimized physics object pooling for better memory and performance in AR/VR.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Physics%20Object%20Pool\&t=physics-object-pool) [Try now](https://webxr.run/YZzZklVLbggD6) Try now

[< Back to templates](https://zap.works/templates/)

This template demonstrates how to implement object pooling for physics objects in a 3D scene.

The behavior script showcases creating a pool of spheres and spawning them at regular intervals.

Once the pool reaches its maximum size, the script reuses existing spheres instead of creating new ones, optimizing memory usage and performance.

Be sure to check out the behavior script to see how spawning and pooling of physics objects are implemented.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Microsoft Edge\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/physics-object-pool/


---

![AR Face Tracking – Virtual Try-On for Ecommerce](https://zap.works/static/img/mattercraft/library/product-try-on.jpg)

# AR Face Tracking – Virtual Try-On for Ecommerce

Virtual product try-ons for caps, with interactive designs and e-commerce integration.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Product%20Try-On\&t=product-try-on) [Try now](https://webxr.run/NeGYr7zrkPmn) Try now

[< Back to templates](https://zap.works/templates/)

This experiences simulates a simple product 'try-on', where the user to view and compare caps in a face-tracked experience.

It features buttons for switching between cap designs, and a button for linking out to an e-commerce site to complete a purchase.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/product-try-on/


---

# Raycaster Interaction

Raycaster-based interactions for detecting object intersections.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Basic%20Raycaster\&t=raycaster-basic) [Try now](https://webxr.run/0yGNOOJZV5O8m) Try now

[< Back to templates](https://zap.works/templates/)

This template showcases how to use raycasters in Mattercraft to detect when the raycaster intersects with objects in the scene.

The scene features a spinning raycaster at the center, surrounded by four boxes. When the raycaster intersects with a box, the box's material color changes to red via Animation Action Behaviors inside the Box component.

A cube is also attached to the raycaster. Its color changes when the raycaster intersects with the boxes, using Animation Action Behaviors directly on the raycaster in the main scene component.

Explore the Box component and main scene to see how the raycaster and behaviors are set up for this interactive experience.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Microsoft Edge\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/raycaster-basic/


---

![Shader Material Template](https://zap.works/static/img/mattercraft/library/simple_shader.png)

# Shader Material Template

Custom shader materials with independent left/right color controls for unique visual effects.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Custom%20Shader%20Material\&t=shader-simple) [Try now](https://webxr.run/E2LXYRMWp9WnQ) Try now

[< Back to templates](https://zap.works/templates/)

This example demonstrates the power of custom shader materials. The shader splits the UV coordinates in half, allowing for independent control of the left and right side colors. We've included two observable properties for the left and right colors, enabling adjustments from the material node properties panel.

Please note that while this example is simple, it showcases the possibilities for creating complex visual effects, textures, and animations using shader programming.

As with other templates, this project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. You can customize it in the index.html file to match your project's needs.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Microsoft Edge\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/shader-simple/


---

# Katana Slash Effect

A dynamic katana slash effect with synchronized trail animations.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Sword%20Swing%20Trail%20Effect\&t=sword-swing-trail-effect) [Try now](https://webxr.run/P1Z3oogbAEl09) Try now

[< Back to templates](https://zap.works/templates/)

This template showcases how to use multiple trail effects to create a stylized katana slash effect. It uses three synchronized trails to create the illusion of an energized sword swing.

Each trail uses different properties for width, color, and attenuation to create depth and visual interest.

You can customize the trail properties and animations to create your own unique effects.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Microsoft Edge\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/sword-swing-trail-effect/


---

![Text – 3D & 2D Typography](https://zap.works/static/img/mattercraft/library/learn-explore-3dtext.png)

# Text – 3D & 2D Typography

Customizable 2D/3D text with extruded, billboarded, and textured styles.

[Open in Mattercraft](https://app.mattercraft.io/?sb=3D%20and%202D%20Text\&t=text-2d-3d) [Try now](https://webxr.run/azerpaeQbVW5Z) Try now

[< Back to templates](https://zap.works/templates/)

This template demonstrates how to use various text styles in 3D space. It showcases multiple types of text, including extruded text, billboarded text (that always faces the camera), textured text, and more.

The 3D and 2D text nodes are organised into different groups within the Hierarchy, each with their respective setups. You can easily replace the materials by dragging and dropping any texture from the project folder into the material. If you wish to use any of these text components in your own project, just copy and paste them directly from the Hierarchy.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Microsoft Edge\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/text-2d-3d/


---

# Trigger Interactions

Trigger-based interactive 3D scenes with collision detection and state changes.

[Open in Mattercraft](https://app.mattercraft.io/?sb=Trigger%20Basics\&t=trigger-basic) [Try now](https://webxr.run/rLp1z5vw2vvDn) Try now

[< Back to templates](https://zap.works/templates/)

This template showcases how to use triggers in a basic 3D scene.

The scene contains two cubes, each with a Collider component child. One of the Colliders has its isTrigger property set to true, making it a trigger. A timeline animation moves one cube into the other, causing a collision.

When the cubes collide, a state is activated in the Animations panel, changing the color of both cubes to indicate that the trigger event has fired. Once the collision ends and the cube exits the trigger, their colors are restored to the original state.

This template is a great starting point for understanding how triggers work and how you can use them to create interactive experiences in your 3D scenes.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Microsoft Edge\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/trigger-basic/


---

# AR/VR World Tracking – Floating Buttons

Interactive floating AR buttons with animations, customizable text, and event handling.

[Open in Mattercraft](https://app.mattercraft.io/?sb=XR%20Buttons\&t=webxr-buttons) [Try now](https://webxr.run/aG0Jp1R13nrzk) Try now

[< Back to templates](https://zap.works/templates/)

This example shows two buttons in space in front of the user. A short animation plays when the user 'clicks' on the each of the buttons with a controller or hand.

It uses the 'XR Rig AR' rig, supporting headsets such as Quest and Magic Leap, and handheld AR on Google Chrome on Android. In each case 'passthrough' mode is enabled, allowing the user to see their real world environment.

The buttons are implemented in a shared 'Button' component, which you can find in the 'Button' folder. Changes to that shared component apply to both buttons in the Scene. The component exposes two properties - \`text\`, allowing the parent component to provide the title of the button, and \`onClick\` allowing the parent component to attach behaviors or event handlers for when the user 'clicks' the button with a controller or hand.

Be sure to check out the Animations panel in the Scene component - that's where the button animations are defined.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Magic Leap 2\
Meta Quest

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/webxr-buttons/


---

# AR/VR User Placement for Headsets

Interactive VR/MR scenes where users place and reposition objects with headsets or AR.

[Open in Mattercraft](https://app.mattercraft.io/?sb=VR%20%2F%20AR%20%2F%20MR%20User%20Placement%20Template\&t=webxr-user-placement) [Try now](https://webxr.run/1WgRPPd50paDm) Try now

[< Back to templates](https://zap.works/templates/)

This template is a great starting point for your next virtual or mixed reality project. It uses the 'XR Rig AR User Placement' rig, supporting headsets such as Quest, Magic Leap, and handheld AR on Google Chrome on Android. In each case 'passthrough' mode is enabled, allowing the user to see their real world environment.

With this rig, the user can choose the initial position for their content by pointing their controller, hands or handset at a point on the ground and tapping the controller trigger, pinching their fingers together, or tapping the phone screen. The user can choose to reposition content later in the experience by pressing the A button on their controller. This button binding can be changed from the behavior attached to the 'Right Controller' node.

Be sure to check out the Animations panel as we've included some animation states for when the user is in placement mode (i.e. they're choosing the point in 3D space they'd like the content to appear), and then tracked mode.

Once you've loaded the project, feel free to delete the "Mesh Group (Delete Me)" group and place your own content in "Placed Content Group".

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Magic Leap 2\
Meta Quest

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/webxr-user-placement/


---

# VR Headset for Immersive Experiences

VR experiences for Quest and Magic Leap with controller and hand tracking.

[Open in Mattercraft](https://app.mattercraft.io/?sb=VR%20Starting%20Template\&t=webxr-vr) [Try now](https://webxr.run/XEDlzX260xMw2) Try now

[< Back to templates](https://zap.works/templates/)

This template is a great starting point for your next VR project. It uses the 'XR Rig VR' rig, supporting headsets such as Quest and Magic Leap, including controllers and tracked hands.

In most headsets users can explore your scene by physically walking and moving in their room.

You're also welcome to add nodes from the 'AR / VR Movement' group to enable the user to jump to different locations in your scene, or you may wish to try one of the other templates that demonstrate these nodes.

Once you've loaded the project, feel free to delete the "Mesh Group (Delete Me)" group and place your own content in "Content Group".

\* This project works on Apple Vision Pro but note that WebXR support has to be specifically enabled in the Settings app first.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Magic Leap 2\
Meta Quest\
Vision Pro\*

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/webxr-vr/


---

# VR Controller Grab & Drop

VR controller-based object interactions with WebXR-powered physics.

[Open in Mattercraft](https://app.mattercraft.io/?sb=VR%20Controller%20Grab\&t=webxr-vr-controller-grab) [Try now](https://webxr.run/AaO2Vmnr2k20n) Try now

[< Back to templates](https://zap.works/templates/)

This template demonstrates how you can use controllers to pick up and drop objects. It uses the Physics and WebXR packages to create a simple but realistic interactive scene.

There are 2 Physics Actions setup on the Left / Right controller components respectively. These set the event in which the objects should be grabbed and toggled (dropped).

Both controllers also come with a RigidbodyGrabber. This RigidbodyGrabber allows an entity to grab dynamic rigidbodies to move them around. Only one object can be grabbed at a time per grabber. There are editable properties on the RigidbodyGrabber, so be sure to check that out if you start from this template.

This template has the GrabAtCurrentDistance property on the RigidbodyGrabber set to true, meaning it will be grabbed at its current distance, rather than jumping to the RigidbodyGrabber position. Feel free to update this based on your project requirements.

Please note: this is a VR template but will also work with Mixed Reality on supported headsets.\
If you'd like to add your own grabbable mesh / 3D model, make sure to add a Physics -> Rigid Body behavior and set theGrabbable property to true.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Magic Leap 2\
Meta Quest

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/webxr-vr-controller-grab/


---

# VR Hand Tracking for Object Interaction

VR hand tracking for realistic object interactions using WebXR and physics simulation.

[Open in Mattercraft](https://app.mattercraft.io/?sb=VR%20Hand%20Grab\&t=webxr-vr-hand-grab) [Try now](https://webxr.run/J1azDZ7wlkepe) Try now

[< Back to templates](https://zap.works/templates/)

This template demonstrates how you can use hand tracking in VR to pick up and drop objects. It uses the Physics and WebXR packages to create a simple but realistic interactive scene.

Although this project will work with controllers, it's better suited and setup to work with tracked hands. There are 2 Physics Actions setup on the Left / Right controller components respectively. These set the event in which the objects should be grabbed and toggled (dropped).

Both controllers also come with a RigidbodyGrabber. This RigidbodyGrabber allows an entity to grab dynamic rigidbodies to move them around. Only one object can be grabbed at a time per grabber. There are editable properties on the RigidbodyGrabber, so be sure to check that out if you start from this template.

Please note: this is a VR template but will also work with Mixed Reality on supported headsets.\
If you'd like to add your own grabbable mesh / 3D model, make sure to add a Physics behavior and set the Grabbable property to true.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Magic Leap 2\
Meta Quest

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/webxr-vr-hand-grab/


---

# AR/VR Passthrough for Headsets

VR and MR experiences using passthrough mode to blend virtual and real-world environments.

[Open in Mattercraft](https://app.mattercraft.io/?sb=VR%20%2F%20MR%20Passthrough%20Starting%20Template\&t=webxr-vr-passthrough) [Try now](https://webxr.run/GmyzVR41rkQ9O) Try now

[< Back to templates](https://zap.works/templates/)

This template is a great starting point for your next virtual or mixed reality project. It uses the 'XR Rig VR Passthrough' rig, supporting headsets such as Quest, Magic Leap, and handheld AR on Google Chrome on Android. In each case 'passthrough' mode is enabled, allowing the user to see their real world environment.

Once you've loaded the project, feel free to delete the "Mesh Group (Delete Me)" group and place your own content in "Content Group".

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Magic Leap 2\
Meta Quest

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/webxr-vr-passthrough/


---

![AR World Tracking – Place 3D Models](https://zap.works/static/img/mattercraft/library/worldtracking_3dmodel.jpg)

# AR World Tracking – Place 3D Models

Attach 3D models to real-world surfaces, allowing users to view and interact with objects in their physical environment.

[Open in Mattercraft](https://app.mattercraft.io/?sb=World%20Tracking%20-%203D%20Model\&t=worldtracking-3dmodel) [Try now](https://webxr.run/VpwNRLvmzOnm0) Try now

[< Back to templates](https://zap.works/templates/)

World tracking allows you to attach 3D content to a point in the user's physical environment. In this case we show a 3D drinks can, but you can swap it out with your own content.

Be sure to check out the UserPlacementAnchorGroup and WorldTrackingUI components for some properties that let you customize the behaivor an appearance of the project.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/worldtracking-3dmodel/


---

![AR World Tracking – Real-Scale Placement](https://zap.works/static/img/mattercraft/library/worldtracking_realscale.jpg)

# AR World Tracking – Real-Scale Placement

AR template that detects and anchors content to the real world environments at accurate scale.

[Open in Mattercraft](https://app.mattercraft.io/?sb=World%20Tracking%20-%20Real%20Scale\&t=worldtracking-realscale) [Try now](https://webxr.run/ol0YeY3d4r4W) Try now

[< Back to templates](https://zap.works/templates/)

World tracking allows you to attach 3D content to a point in the user's physical environment. In this case we show a chair (at correct scale), but you can swap it out with your own content.

Be sure to check out the UserPlacementAnchorGroup and WorldTrackingUI components for some properties that let you customize the behaivor an appearance of the project.

This project includes a default splash page - a 'launch' screen shown to the user when they first land on your page. It's important for both technical and user experience related reasons. You can customize it in the index.html file.

Rendering Engine

three.js

Supported Browsers

Google Chrome\
Safari on iOS and MacOS

Scripting Language

TypeScript

---
Canonical: https://zap.works/templates/worldtracking-realscale/


---

# Mattercraft Templates Library

Canonical: https://zap.works/templates/

Explore and try examples built with Mattercraft. Open any item in Mattercraft to start developing for free, without needing to sign up.

## Templates

- [Basic 3D Project](https://zap.works/templates/blank/): A basic 3D web project, perfect for quickly getting started with Mattercraft.
- [Physics for Realistic Simulations](https://zap.works/templates/physics-basic/): Realistic physics for AR/VR, including gravity, friction, and bounciness.
- [Physics Impulse](https://zap.works/templates/physics-impulse/): Physics simulations with impulse forces for dynamic movement effects.
- [AR Face Tracking – 3D Face Filter](https://zap.works/templates/facetracking-3dmodel/): Attach 2D and 3D content to the user's face. Includes animated states for seamless interaction.
- [AR Face Tracking – Face Paint Effect](https://zap.works/templates/facetracking-facepaint/): An interactive AR face paint effect that moves with facial expressions using a 3D face mesh.
- [AR Face Tracking with Video Recording](https://zap.works/templates/facetracking-videorecorder/): A face-tracking AR experience where users attach 3D elements and record or share videos.
- [AR World Tracking – Real-Scale Placement](https://zap.works/templates/worldtracking-realscale/): AR template that detects and anchors content to the real world environments at accurate scale.
- [AR World Tracking – Place 3D Models](https://zap.works/templates/worldtracking-3dmodel/): Attach 3D models to real-world surfaces, allowing users to view and interact with objects in their physical environment.
- [AR Instant World Tracking for 3D Models](https://zap.works/templates/instantworldtracking-3dmodel/): AR template that anchors content to a patch in front of the users real world environment.
- [AR Image Tracking for 3D Content](https://zap.works/templates/imagetracking/): Simple image-tracked AR template for posters or business cards with built-in animations and links.
- [VR Headset for Immersive Experiences](https://zap.works/templates/webxr-vr/): VR experiences for Quest and Magic Leap with controller and hand tracking.
- [AR/VR Passthrough for Headsets](https://zap.works/templates/webxr-vr-passthrough/): VR and MR experiences using passthrough mode to blend virtual and real-world environments.
- [AR/VR User Placement for Headsets](https://zap.works/templates/webxr-user-placement/): Interactive VR/MR scenes where users place and reposition objects with headsets or AR.
- [VR Hand Tracking for Object Interaction](https://zap.works/templates/webxr-vr-hand-grab/): VR hand tracking for realistic object interactions using WebXR and physics simulation.
- [VR Controller Grab & Drop](https://zap.works/templates/webxr-vr-controller-grab/): VR controller-based object interactions with WebXR-powered physics.
- [360° Image Viewer Template](https://zap.works/templates/image-360/): A 360° image experience users can explore by rotating their mobile device.
- [Location-based AR (VPS) for Real-World Anchoring](https://zap.works/templates/blank-immersal/): AR positioning with Immersal VPS, enabling accurate real-world content anchoring.

## Examples

- [Location-based AR (VPS) - MultiSet](https://zap.works/templates/multiset-basic-example/): AR positioning with MultiSet VPS, enabling accurate real-world content anchoring.
- [Reflector – Mirror-Like Reflections](https://zap.works/templates/custom-component-reflector/): A custom Reflector component for adding mirror-like reflections using Three.js.
- [Portal with PNG Masking](https://zap.works/templates/masking/): A portal effect using PNG masks for depth and parallax.
- [Shader Material Template](https://zap.works/templates/shader-simple/): Custom shader materials with independent left/right color controls for unique visual effects.
- [Katana Slash Effect](https://zap.works/templates/sword-swing-trail-effect/): A dynamic katana slash effect with synchronized trail animations.
- [Physics Animation](https://zap.works/templates/physics-animated/): Timeline-driven physics animations combined with rigidbody interactions.
- [Physics Constraints](https://zap.works/templates/physics-constraints/): Physics constraints like hinges, ball & socket, and distance locks for AR/VR projects.
- [Object Pooling for Optimized Physics](https://zap.works/templates/physics-object-pool/): Optimized physics object pooling for better memory and performance in AR/VR.
- [HTML UI – Interactive UI](https://zap.works/templates/html-ui/): Interactive HTML-based UI for AR scenes with buttons, animations, and splash screens.
- [GLTF Animation & Interaction](https://zap.works/templates/advanced-gltf/): Showcase of GLTF models, including animation, materials, and behaviors.
- [Text – 3D & 2D Typography](https://zap.works/templates/text-2d-3d/): Customizable 2D/3D text with extruded, billboarded, and textured styles.
- [AR Face Tracking – Particle Effects](https://zap.works/templates/facetracking-particles/): AR face filter with dynamic particle effects, face tracking, and interactive animations.
- [AR Image Tracking – Move Content to Screen](https://zap.works/templates/imagetracking-grabandgo/): Image tracked AR content that gets hidden when an image target is lost.
- [AR Face Tracking – Virtual Try-On for Ecommerce](https://zap.works/templates/product-try-on/): Virtual product try-ons for caps, with interactive designs and e-commerce integration.
- [AR Image Tracking Concert Flyer](https://zap.works/templates/imagetracking-concert-flyer/): An interactive image-tracked concert flyer with animations and website links.
- [AR/VR World Tracking – Floating Buttons](https://zap.works/templates/webxr-buttons/): Interactive floating AR buttons with animations, customizable text, and event handling.
- [Trigger Interactions](https://zap.works/templates/trigger-basic/): Trigger-based interactive 3D scenes with collision detection and state changes.
- [Raycaster Interaction](https://zap.works/templates/raycaster-basic/): Raycaster-based interactions for detecting object intersections.


---

![No Code Augmented Reality Training](https://zap.works/static/img/training/designer/Designer_Training_Header.png.r.w745.png)

# No Code Augmented Reality Training

Hands on no code AR training with Zapworks Designer.

[Book training](https://zap.works/contact/?services=training)

## Learning outcomes

### Develop AR Experiences

Master the principles and techniques of no code AR development in Designer.

### Understand Best Practices

Gain a deeper understanding of the best practices in AR design and development.

### Bring your AR ideas to life

Unleash your creativity and transform unique ideas into functional AR.

## Course content

#### 1. Introduction to Zapworks and Augmented Reality

In this session, you’ll be introduced into the world of Augmented Reality (AR), the Zapworks ecosystem, and learn how a standard end-to-end AR project is developed\
with Zapworks. This session will provide you with a solid foundation for completing the rest of the chosen training path. 

**Key objectives:&#x2028;**

- Introduction to the essentials of AR.
- Explore the Zapworks suite.
- Learn the best practices and standard flow in which Zapworks is used for AR development.
- Scan and test example projects created using Zapworks.

#### 2. Introduction to Zapworks Designer and Face Tracking

In this session, you’ll develop your first AR experience in Zapworks Designer. The experience will contain a company logo, 3D model, and video.

**Key objectives:**

- Learn and familiarize with the UI in Zapworks Designer.
- Understand how to scale, rotate, and position content.
- Import and use 3D models.
- Preview and Publish your first AR experience.

#### 3. Designing and developing UI for Augmented Reality

In this session, you’ll take part in an interactive lab session. You'll learn how to translate design ideas from a wireframe to AR and then put what you’ve learned into practice by developing on screen UI in Zapworks Designer.

**Key objectives:**

- Learn the importance of UI and UX for AR.
- Translate ideas from wireframe into an AR experience.
- Know the best practices and known pitfalls when designing for an AR experience.
- Develop an experience containing on screen UI in Zapworks Designer.

#### 4. Visualising digital content  in your real world

In this session, you’ll start to build a world tracked experience, placing 3D content in your real world environment.

**Key objectives:**

- Learn how to add and use a world tracked scene.
- Use buttons and UI elements within the 3D space
- Import and play 3D models with animations.

#### 5. Creating Image Tracked AR experiences for print and packaging

In this session, you’ll continue development in Zapworks Designer, learning and implementing how to track digital content to an image for print material and packaging.

**Key objectives:**

- Learn the best practices for using target images in Zapworks.
- Design and train a target image in Zapworks Designer.
- Develop and track digital content to the front of a demo product.

#### 6. Creating interactive AR experiences with multiple scenes

In this session, you will start to build more complex AR experiences, introducing the concept of multiple scenes. Using on screen UI and actions, you will create an interactive experience while learning the best practices of working with scenes.

**Key objectives:**

- Understand the benefits of planning ahead.
- Learn how to create and manage scenes.
- Use on screen UI (buttons and images) to launch different scenes via actions.
- Learn the best practices on using multiple scenes.

#### 7. Creating complex AR with applets

In this session, you will learn about applets in Designer and how to use the Avaturn integration and particle systems. You will create a realistic avatar of yourself and you will learn how idle animations and static poses can enhance your experience.

**Key objectives:**

- Learn how to use applets in Designer.
- Create a 3D life-like avatar model within Designer.
- Learn about static poses and idle animations.
- Add particle systems to develop more complex experiences.

#### 8. Best practices on working to a brief

In this session, you’ll take part in an interactive lab session learning how ideas are formed from a client brief. You’ll learn what ideas are best suited for AR and will walk away with a briefing framework for future AR campaigns.

**Key objectives:**

- Learn how to turn a client brief into a successful AR campaign.
- Learn about the 5 C’s to success.
- Understand what ideas work well for AR and what ideas would fail.

#### 9. End to end experience creation

In this session, you'll bring everything learned in the previous to life by developing a full end to end experience.

**Key objectives:**

- Learn how to start and ideate on a project.
- Learn how to work smart, not hard.
- Publish and analyse your created experience.

#### 10. Ideation / Prototyping session

In this session, you’ll work with your technical trainer to conceive company ideas for future AR campaigns. With guidance from the trainer, these ideas will be perfected for both your company and AR, setting you up for success during your time using Zapworks.

**Key Objectives:**

- Develop and plan 5 professional standard AR ideas.
- Learn how these ideas can be actioned and what functionality will be needed for each.
- Understand the next steps to make these ideas (augmented) reality.

### 10 Sessions

Sessions run for 1 hour and include both theory and practical elements.

### 5 Weeks

We recommend taking 2 sessions a week, totalling 5 weeks.

### Custom

Cost per team. Get in touch to learn more about our pricing structure.

[Book Designer training](https://zap.works/contact/?services=training)

We also offer an accelerated version for those teams wanting to get started quickly, ask a team member to learn more.

## Design and develop take-home AR experiences

#### AR Creation - Project 1

Develop a face tracked experience in Zapworks Designer, with multiple scenes, screen UI and interactions.

[Try it out](https://zap.works/training/designer/#)

#### AR Creation - Project 2

Create and learn about tracking digital content to product packaging and how to direct users to external websites.

[Try it out](https://zap.works/training/designer/#)

#### AR Creation - Project 3

Place digital content in your real world with user interactions to tell a story and display valuable information.

[Try it out](https://zap.works/training/designer/#)

## See what past attendees have to say

![Accredited by Credly](https://zap.works/static/img/training/designer/Credly_Badge.png.r.w631.png)

### Accredited by Credly

Recognised by Credly Pearson you’ll be able to share that you are accredited and AR certified. The Credly badges are valid for life and are recognised across platforms, businesses and social media platforms such as LinkedIn.

## Kickstart your AR journey today

Get in touch with us to learn more about Zapworks training and book in your sessions.

[Talk to us](https://zap.works/contact/?services=training)

---
Canonical: https://zap.works/training/designer/


---

![Learning and Development Augmented Reality Training](https://zap.works/static/img/training/lnd/LnD_Header.png.r.w745.png)

# Learning and Development Augmented Reality Training

Facilitator driven L\&D AR training with Zapworks, specifically created for L\&D teams.

[Book training](https://zap.works/contact/?services=training)

## Learning outcomes

### Develop AR Experiences

Master the principles and techniques of AR development using the Zapworks toolkit.

### Understand Best Practices

Learn the “dos and don’ts” of incorporating AR into your training and learning resources.

### Bring your AR ideas to life

Unleash your creativity and transform unique ideas into functional AR.

## Course content

#### 1. Introduction to AR for Learning

In this session, you’ll be introduced into the world of Augmented Reality (AR), the Zapworks ecosystem, and learn how a standard end-to-end AR project is developed with Zapworks. This session will provide you with a solid foundation for completing the rest of the L\&D training. 

**Key objectives:**

- Introduction to the essentials of AR.
- Explore the Zapworks suite.
- Learn the best practices and standard flow in which Zapworks is used for AR development.
- Design a branching scenario experience.

**After completing this session, attendees will:**  

- Be able to give an industry standard definition of what AR is.
- Learn how to use experiences in your learning solutions.
- Learn how to fit AR experiences into your AR Learning Strategy.

#### 2. Designer with 3D Objects and Animations

In this session, you will start to build 3D AR experiences in Zapworks Designer, making use of Animations and Interactions with 3D objects to take your learning content to the next level.

**Key objectives:&#x2028;**

- Identify use cases for 3D AR experiences in learning.
- Review guidelines and best practices for 3D objects in Designer.
- Demonstrate how to add in Animations and Interactions with 3D objects.
- Design a branching scenario experience.

**After completing this session, attendees will: &#x2028;**

- Submitted a storyboard document.
- Reflected on the 3D AR design and development phase of an experience.

#### 3. Face Tracking and Zapworks Studio

In this session, you’ll get up to speed with Zapworks Studio by creating a 360 panoramic office tour using the 360 template. You’ll also create a Face Tracking learning experience in Designer.

**Key objectives:&#x2028;**

- Learn the basics of Zapworks Studio.
- Identify use cases for Face Tracking experiences in learning.
- Author a Face Tracking experience in Designer with UX controls.

**After completing this session, attendees will: &#x2028;**

- Have designed and developed a 360 AR experience.
- Designed and developed a Face Tracking AR experience.
- Reflected on the Face Tracking and 360 AR design and development experience.

#### 4. Adding Game Mechanics

In this session, you’ll start to create more complex experiences by adding gamification elements to them.

**Key objectives:&#x2028;**

- Identify use cases for gamified AR experiences in learning.
- Modify and connect multiple AR experiences using deeplinks.
- Create a Gamified AR experience.

**After completing this session, attendees will: &#x2028;**

- Have built a gamified AR experience using Studio states, triggers and timelines.
- Learned how best to use AR in Learning Solutions.

#### 5. Graduation

In the final session, you will graduate from your L\&D AR training course by reviewing everything that has been learnt over the previous weeks and the facilitator will help you get started on your next AR project.

**Key objectives:&#x2028;**

- Discuss what you can use AR for within Learning Solutions.
- Review AR projects.
- Discuss next steps and future projects.

**After completing this session, attendees will: &#x2028;**

- Have 4 ready to use AR experiences.
- Be ready to start their AR Learning journey.
- Come away with a certification for being AR L\&D trained.

### 5 Sessions

Sessions include both theory and practical elements.

### 5 Weeks

We recommend taking 2 sessions a week, totalling 5 weeks.

### Custom

Cost per team. Get in touch to learn more about our pricing structure.

[Book L\&D training](https://zap.works/contact/?services=training)

## Design and develop take-home AR experiences

#### AR Creation - Project 1

Develop a 3D world tracked experience with interactive information hotspots.

[Try it out](https://zap.works/training/learning-and-development/#)

#### AR Creation - Project 2

Learn and use 360 panoramic experiences, perfect for remote office tours.

[Try it out](https://zap.works/training/learning-and-development/#)

#### AR Creation - Project 3

Create face tracked experiences to add an extra element to your online learning resources.

[Try it out](https://zap.works/training/learning-and-development/#)

## Your AR journey

![Accredited by Credly](https://zap.works/static/img/training/lnd/Credly_Badge.png.r.w631.png)

### Accredited by Credly

Recognised by Credly Pearson you’ll be able to share that you are accredited and AR certified. The Credly badges are valid for life and are recognised across platforms, businesses and social media platforms such as LinkedIn.

## Facilitated by world-renowned L\&D instructors

![Betty](https://zap.works/static/img/training/lnd/Betty.png.r.w101.png)

**Betty Dannewitz, Immersive Experience Designer at ifyouaskbetty**

**Betty Dannewitz, Immersive Experience Designer at ifyouaskbetty**

Seasoned learning professional specializing in multimedia, augmented reality strategy, production, and implementation, L\&D strategy, podcasting and leadership and management training.

![Destery](https://zap.works/static/img/training/lnd/Destery.png.r.w101.png)

**Destery Hildenbrand, XR Solution Architect at Intellezy**

**Destery Hildenbrand, XR Solution Architect at Intellezy**

Destery is a learning experience producer and has over 15 years of experience in training and development for corporate and higher education, focusing on engaging others through technology and immersive reality experiences.

## Kickstart your AR journey today

Get in touch with us to learn more about Zapworks training and book in your sessions.

[Talk to us](https://zap.works/contact/?services=training)

---
Canonical: https://zap.works/training/learning-and-development/


---

![Developer Augmented Reality Training](https://zap.works/static/img/training/studio/Studio_Training_Header.png.r.w745.png)

# Advanced Augmented Reality Training

Comprehensive end-to-end AR training with Zapworks Studio.

[Book training](https://zap.works/contact/?services=training)

## Learning outcomes

### Develop AR Experiences

Master the principles and techniques of AR development in Zapworks Studio.

### Understand Best Practices

Gain a deeper understanding of the best practices in AR design and development.

### Bring your AR ideas to life

Unleash your creativity and transform unique ideas into functional AR.

## Course content

#### 1. Essentials of AR and ZapWorks

In this session, you’ll be introduced into the world of Augmented Reality (AR), the ZapWorks ecosystem, and learn how a standard end-to-end AR project is developed with ZapWorks. This session will provide you with a solid foundation for completing the rest of the chosen training path. 

Key objectives:

- Introduction to the essentials of AR.
- Explore the ZapWorks suite.
- Learn the best practices and standard flow in which ZapWorks is used for AR development.
- Scan and test example projects created using ZapWorks.

After completing this session, attendees will: 

- Be able to give an industry standard definition of what AR is. 
- Understand and be confident in the ZapWorks end-to-end user and development journey.
- Decide which distribution platform, tracking type, and overall content is best suited to specific campaigns. 

#### 2. Introduction to ZapWorks Studio

In this session, you’ll develop your first image tracked AR experience in ZapWorks Studio. The experience will contain a company logo, 3D model, and image tracked content. 

Key objectives:

- Learn and familiarize with the UI in ZapWorks Studio.
- Understand how to scale, rotate, and position content. 
- Create a target image and train it up in Studio. 
- Import and use 3D models.
- Preview and Publish your first AR experience. 

After completing this session, attendees will:

- Be able to navigate ZapWorks Studio. 
- Develop, from scratch, an image tracked AR experience.
- Know how to import, scale, position, and rotate 2D and 3D content within ZapWorks Studio. 
- Have developed and published AR experience to take away and share. 

#### 3. Adding Interaction to your AR Experience

In this session, you’ll continue development in ZapWorks Studio, starting to learn and implement some more advanced functionality, including - Controllers, States and Actions for user interaction.   

Key objectives:

- Learn about project templates.
- Set up simple transitions and interactions in ZapWorks Studio. 
- Enable user interaction (button taps) to activate different states within the experience. 
- Learn how to use and edit text in ZapWorks Studio.  

After completing this session, attendees will:

- Have the knowledge and understanding to implement controllers and states. 
- Know how to set up buttons and activate them upon user interaction, using actions.  
- Have developed and published AR experience to take away and share.  

#### 4. Working to a Brief

In this session, you’ll take part in an interactive lab session (Miro board) learning how ideas are formed from a client brief. You’ll learn what ideas are best suited for AR and will walk away with a briefing framework for future AR campaigns. 

Key objectives: 

- Learn how to turn a client brief into a successful AR campaign.
- Learn about the 5 C’s to success.
- Understand what ideas work well for AR and what ideas would fail.  

After completing this session, attendees will:

- Be familiar with what a client brief entails and how to ideate from it. 
- Walk away with a briefing framework you’ll be able to use on all your future projects.

#### 5. Planning your AR Experience and Best Practices

In this session, you’ll take part in another interactive lab session (Miro board). Following on from the previous session, you'll learn how to translate ideas from a client brief into a wireframe / storyboard, perfected for AR. 

Key objectives: 

- Learn the importance of UI and UX for AR. 
- Translate ideas from a brief into a workable wireframe / storyboard. 
- Know the best practices and known pitfalls when designing for an AR experience. 

After completing this session, attendees will:

- The knowledge of how to wireframe / storyboard for AR. 
- Know the good and bad practices when designing for an AR campaign. 
- Walk away with a wireframe / storyboard of an actionable AR campaign.

#### 6. Advanced Development of AR

In this session, you’ll start implementing advanced features in ZapWorks Studio. You’ll learn the tips and tricks of working with scripting (TypeScript) and develop game mechanics to create AR experiences that users want to repeatedly scan (replayability). 

Key objectives: 

- Develop a world tracked experience with game mechanics. 
- Learn the tips and tricks of using scripting in ZapWorks Studio. 
- Understand and implement physics interaction (trigger regions) 

After completing this session, attendees will:

- Understand how scripting works in ZapWorks Studio (drag-and-drop capabilities).
- Know how to use more advanced ZapWorks Studio functionality - physics interactions, trigger tags, trigger regions, etc. 
- Have a published, professional standard world tracked AR game experience to take away and share.  

#### 7. Optimizing, Deploying and Analyzing your Campaign

In this session, you’ll understand the final stage of an AR campaign, deployment. You’ll master the best practices when optimizing your content for mobile WebAR. You’ll also learn which distribution platform is best suited to your campaign, how to change and customize the distribution platform and understand how to measure your campaign performance using analytics. 

Key objectives: 

- Learn how to optimize content for WebAR. 
- Understand and decide which distribution platform is best suited for your campaign (and future campaigns).
- Learn and understand if an AR campaign is succeeding (analytics).

After completing this session, attendees will:

- Be able to implement custom events in an AR experience.
- Know how to view and analyze campaigns. 
- Be confident with deploying and publishing AR.
- Understand which distribution platform to choose.  

#### 8. Ideation Session

In this session, you’ll work with your technical trainer to conceive company ideas for future AR campaigns. With guidance from the trainer, these ideas will be perfected for both your company and AR, setting you up for success during your time using ZapWorks. 

Key objectives: 

- Develop and plan 5 professional standard AR ideas. 
- Learn how these ideas can be actioned and what functionality will be needed for each. 
- Understand the next steps to make these ideas (augmented) reality. 

After completing this session, attendees will:

- Have a number of varied, professional standard AR ideas. 
- Know the steps that will be needed to develop these ideas. 
- Be set up to succeed with AR.

### 8 Sessions

Sessions run for 1 hour and include both theory and practical elements.

### 4 Weeks

We recommend taking 2 sessions a week, totalling 4 weeks.

### Custom

Cost per team. Get in touch to learn more about our pricing structure.

[Book Studio training](https://zap.works/contact/?services=training)

We also offer an accelerated version for those teams wanting to get started quickly, ask a team member to learn more.

## Walk away with three AR experiences

#### AR Creation - Project 1

Learn the ZapWorks Studio UI by developing an image tracked AR experience containing 3D models that captures attention.

[Try it out](https://zap.works/training/studio/#)

#### AR Creation - Project 2

Learn how to use controllers, states and actions by developing an interactive product visualization AR experience in ZapWorks Studio.

[Try it out](https://zap.works/training/studio/#)

#### AR Creation - Project 3

Learn more advanced functionality in ZapWorks Studio by developing a world tracked experience containing game mechanics and trigger regions.

[Try it out](https://zap.works/training/studio/#)

## See what past attendees have to say

![Accredited by Credly](https://zap.works/static/img/training/studio/Credly_Badge.png.r.w630.png)

### Accredited by Credly

Recognised by Credly Pearson you’ll be able to share that you are accredited and AR certified. The Credly badges are valid for life and are recognised across platforms, businesses and social media platforms such as LinkedIn.

## Kickstart your AR journey today

Get in touch with us to learn more about Zapworks training and book in your sessions.

[Talk to us](https://zap.works/contact/?services=training)

---
Canonical: https://zap.works/training/studio/


---

![Zapworks Training](https://zap.works/static/img/training/training-hub/training-hero.png.r.w744.png)

# Zapworks Training

Upskill your team with augmented reality training led by industry experts.

[Talk to us](https://zap.works/contact/?services=training)

## Join the growing number of companies upskilling with AR today

## Choose your training path

[Recommended for everyone](https://zap.works/training/designer/)

[![Designer: No-code Training](https://zap.works/static/img/training/training-hub/card-designer.png.r.w408.png)](https://zap.works/training/designer/)

#### [Designer: No-code Training](https://zap.works/training/designer/)

[We recommend starting here on your AR journey.](https://zap.works/training/designer/)

[Recommended for developers](https://zap.works/training/studio/)

[![Studio: Developer Training](https://zap.works/static/img/training/training-hub/card-studio.png.r.w408.png)](https://zap.works/training/studio/)

#### [Studio: Advanced Training](https://zap.works/training/studio/)

[Perfect for AR creators looking to upskill.](https://zap.works/training/studio/)

[Recommended for L\&D teams](https://zap.works/training/learning-and-development/)

[![Learning and Development Training](https://zap.works/static/img/training/training-hub/card-lnd.png.r.w408.png)](https://zap.works/training/learning-and-development/)

#### [Learning and Development Training](https://zap.works/training/learning-and-development/)

[Created with L\&D teams at the forefront.](https://zap.works/training/learning-and-development/)

## Based on 12 years + of AR experience

For over a decade, the team at Zappar have been augmented reality pioneers. Our creative studio have set the gold standard for mobile AR experiences and with our cutting-edge platform and dedicated R\&D, we've empowered creators to achieve success. Now our team are ready to share all that knowledge with yours.

![Foundations of AR](https://zap.works/static/img/training/training-hub/Foundations_of_AR.png.r.w633.png)

### The foundations of Augmented Reality

Zapworks Training takes your team from a standing start and equips them with all the skills they need. We assume no prior knowledge and there are no pre-requisites to take part, meaning that stakeholders from across the business can participate and start to understand this exciting new technology.

![How to Think](https://zap.works/static/img/training/training-hub/How_to_Think.png.r.w632.png)

### Learn how to think about augmented reality

One of the biggest challenges we see is that businesses don’t yet understand how and where AR should be deployed.\
\
Zapworks Training teaches your team through a combination of ideation sessions and case studies to understand the patterns of AR design and how it should and should not be used.

![Technical Skills](https://zap.works/static/img/training/training-hub/Technical_Skills.png.r.w631.png)

### With the technical skills to make it happen

As well as teaching you what to build, we also teach you how to build it.\
\
The Zapworks toolkit is accessible to everyone, and through a series of sessions we'll build up your team's technical skills and confidence in using the platform.

![Training\_Hub](https://zap.works/static/img/training/training-hub/Training_Hub.png.r.w631.png)

### Access to training hub

All team members gain access to the training hub on their workspace. They can keep up to date with progress, view recordings and download relevant assets to help them during their training journey.

![Credly\_Badges](https://zap.works/static/img/training/training-hub/Credly_Badges.png.r.w631.png)

### Accredited by Credly

Recognised by Credly Pearson you’ll be able to share that you are accredited and AR certified. The Credly badges are valid for life and are recognised across platforms, businesses and social media platforms such as LinkedIn.

## Choose your training path

[Recommended for everyone](https://zap.works/training/designer/)

[![Designer: No-code Training](https://zap.works/static/img/training/training-hub/card-designer.png.r.w408.png)](https://zap.works/training/designer/)

#### [Designer: No-code Training](https://zap.works/training/designer/)

[We recommend starting your AR journey here.](https://zap.works/training/designer/)

[Recommended for developers](https://zap.works/training/studio/)

[![Studio: Developer Training](https://zap.works/static/img/training/training-hub/card-studio.png.r.w408.png)](https://zap.works/training/studio/)

#### [Studio: Advanced Training](https://zap.works/training/studio/)

[Perfect for AR creators looking to upskill.](https://zap.works/training/studio/)

[Recommended for L\&D teams](https://zap.works/training/learning-and-development/)

[![Learning and Development Training](https://zap.works/static/img/training/training-hub/card-lnd.png.r.w408.png)](https://zap.works/training/learning-and-development/)

#### [Learning and Development Training](https://zap.works/training/learning-and-development/)

[Created with L\&D teams at the forefront.](https://zap.works/training/learning-and-development/)

## Kickstart your AR journey today

Get in touch with us to learn more about Zapworks training and book in your sessions.

[Talk to us](https://zap.works/contact/?services=training)

---
Canonical: https://zap.works/training/


---

# Three.js | Universal AR SDK

Universal AR SDK\
for Three.js
============

Three.js is a popular JavaScript library and API used to create 3D animated content for the web. Start creating WebAR content today by integrating Zappar’s computer vision APIs with three.js.

## Get Universal AR SDK for Three.js

Universal AR allows you to combine Zappar’s leading face, world and image tracking APIs with three.js scenes, lights, shadows, materials, textures, 3d math to build incredible WebAR experiences. Available on npm or download the SDK.

[Download SDK for Three.js](https://my.zap.works/downloads/#three-js)

## Supported platforms

Universal AR for the web supports the following browsers, already installed on billions of\
devices worldwide:

![Google Chrome](https://zap.works/static/img/uar/platforms/chrome@2x.png.r.w40.png)

Google Chrome\
for Android

![Safari on](https://zap.works/static/img/uar/platforms/safari@2x.png.r.w40.png)

Safari on\
iOS 11.3+

## Learn how to use Three.js SDK

Check out our extensive range of bootstrap projects, tutorials and documentation to support you developing AR projects using Universal AR for Three.js.

#### [Bootstrap projects](https://github.com/zappar-xr)

[Head over to GitHub to find example projects for each SDK, and bootstrap projects to get you up and running quickly.](https://github.com/zappar-xr)

[GITHUB REPOSITORIES](https://github.com/zappar-xr)

#### [Documentation](https://docs.zap.works/universal-ar/threejs/)

[Our documentation site covers everything you need to get started building with the Universal AR SDK for Three.js.](https://docs.zap.works/universal-ar/threejs/)

[READ MORE](https://docs.zap.works/universal-ar/threejs/)

#### [Publishing & hosting](https://docs.zap.works/universal-ar/general/hosting/)

[Happy with your project? Learn about your various publishing and hosting options, including support for self-hosting.](https://docs.zap.works/universal-ar/general/hosting/)

[READ MORE](https://docs.zap.works/universal-ar/general/hosting/)

## Featured projects

![Icon](https://zap.works/static/img/cards/icons/threejs8%402x.jpg)

#### Photo Feature

Save and share snapshots taken directly within the project using the WebGL snapshot package.

[Try it out](https://zap.works/universal-ar/threejs/#) [Open GitHub](https://github.com/zappar-xr/threejs-example-face-tracking-3d-model-photo-feature/)

![Icon](https://zap.works/static/img/cards/icons/threejs8%402x.jpg)

#### Dynamic Lighting

Real-time dynamic lighting reacting with 3D elements in the scene.

[Try it out](https://zap.works/universal-ar/threejs/#) [Open GitHub](https://github.com/zappar-xr/threejs-example-image-tracking-dynamic-lighting/)

![Icon](https://zap.works/static/img/cards/icons/threejs8%402x.jpg)

#### Face Tracked 3D Model

Face tracking project containing a helmet 3D model, made using Zappar for Three.js.

[Try it out](https://zap.works/universal-ar/threejs/#) [Open GitHub](https://github.com/zappar-xr/threejs-example-face-tracking-3d-model/)

## You might also like these SDKs

### SDK for A-Frame

Cross-platform face, image and world tracking in A-Frame.

[Learn more](https://zap.works/universal-ar/aframe/)

### SDK for Unity

Our SDK for the world’s most popular game development engine.

[Learn more](https://zap.works/universal-ar/unity/)

### SDK for React-Three.js

Build WebAR experiences using React, the popular JavaScript library.

[Learn more](https://zap.works/universal-ar/react/)

![Build WebXR experiences with Mattercraft](https://zap.works/static/img/webxr/mattercraft@2x.png.r.w633.png)

### Try Mattercraft - our most powerful 3D development tool

Mattercraft is a browser based 3D content development environment perfected for building interactive experiences for the web. It takes the best features from existing tools and web SDKs but offers an intuitive 3D editor, integrated animation system and full realtime preview.

[Learn more](https://my.zap.works/register/)

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/universal-ar/threejs/


---

# Unity | Universal AR SDK

Universal AR SDK\
for Unity
=========

Unity is one of the world’s most popular cross-platform engines for building 3D games. You can now build AR content featuring Zappar's world-leading computer vision technologies in Unity, targeting iOS, Android and WebGL.

## Get Universal AR SDK for Unity

Download the Universal AR SDK for Unity to get started building amazing face, world and image tracked experiences. The download includes the Unity plugin itself, in addition to docs to get you up and running. When you're ready to publish, head over to Zapworks to deploy your WebGL build or to grab a native license.

[Download SDK for Unity](https://my.zap.works/downloads/#unity)

## Supported platforms

The Universal AR SDK supports Unity's iOS, Android and WebGL build platforms. You can even switch instantly between them without making any project or script changes.

![WebGL](https://zap.works/static/img/uar/platforms/webgl2x_kinLUHj.png.r.w40.png)

WebGL

![Native Android](https://zap.works/static/img/uar/platforms/android2x_d8pRMfu.png.r.w40.png)

Native Android

![Native iOS](https://zap.works/static/img/uar/platforms/ios2x_GFm1pei.png.r.w40.png)

Native iOS

## Learn how to use Unity SDK

Check out our extensive range of bootstrap projects, tutorials and documentation to support you developing AR projects using Universal AR for Unity.

#### [Bootstrap projects](https://github.com/zappar-xr)

[Head over to GitHub to find example projects for each SDK, and bootstrap projects to get you up and running quickly.](https://github.com/zappar-xr)

[GITHUB REPOSITORIES](https://github.com/zappar-xr)

#### [Documentation](https://docs.zap.works/universal-ar/unity/)

[Our documentation site covers everything you need to get started building with the Universal AR SDK for Unity.](https://docs.zap.works/universal-ar/unity/)

[READ MORE](https://docs.zap.works/universal-ar/unity/)

#### [Publishing & hosting](https://docs.zap.works/universal-ar/general/hosting/)

[Happy with your project? Learn about your various publishing and hosting options, including support for self-hosting.](https://docs.zap.works/universal-ar/general/hosting/)

[READ MORE](https://docs.zap.works/universal-ar/general/hosting/)

## Featured projects

![Icon](https://zap.works/static/img/cards/icons/unity%402x.png)

#### 3D Animation and Lighting

3D animation played when a button is tapped with dynamic lighting.

[Try it out](https://zap.works/universal-ar/unity/#) [Open GitHub](https://github.com/zappar-xr/unity-example-image-tracking-3d-animation/)

![Icon](https://zap.works/static/img/cards/icons/unity%402x.png)

#### Face Paint Mesh

Face paint mesh example project, made using Zappar for Unity.

[Try it out](https://zap.works/universal-ar/unity/#) [Open GitHub](https://github.com/zappar-xr/unity-example-face-tracking-face-mesh/)

![Icon](https://zap.works/static/img/cards/icons/unity%402x.png)

#### Face Tracked Physics

3D models tracked to the face, with physics enabled.

[Try it out](https://zap.works/universal-ar/unity/#) [Open GitHub](https://github.com/zappar-xr/unity-example-face-tracking-physics/)

## You might also like these SDKs

### SDK for Three.js

Our SDK for the popular open-source JavaScript WebGL library.

[Learn more](https://zap.works/universal-ar/threejs/)

### SDK for A-Frame

Cross-platform face, image and world tracking in A-Frame.

[Learn more](https://zap.works/universal-ar/aframe/)

### SDK for React-Three.js

Build WebAR experiences using React, the popular JavaScript library.

[Learn more](https://zap.works/universal-ar/react/)

![Build WebXR experiences with Mattercraft](https://zap.works/static/img/webxr/mattercraft@2x.png.r.w633.png)

### Try Mattercraft - our most powerful 3D development tool

Mattercraft is a browser based 3D content development environment perfected for building interactive experiences for the web. It takes the best features from existing tools and web SDKs but offers an intuitive 3D editor, integrated animation system and full realtime preview.

[Learn more](https://my.zap.works/register/)

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/universal-ar/unity/


---

# JavaScript | Universal AR SDK

Universal AR SDK\
for JavaScript
==============

If you are looking to build experiences in WebGL and don’t want to use three.js, then you can still use Zappar’s face, image and world tracking with Universal AR via our native JavaScript SDK.

## Get Universal AR SDK for JavaScript

The Universal AR SDK for JavaScript allows developers to access our leading computer vision technology via a low-level API wrapper. Perfect for those who require a greater level of flexibility than existing libraries, or who want to build their own.

[Download SDK for JavaScript](https://my.zap.works/downloads/#javascript)

## Supported platforms

Universal AR for the web supports the following browsers, already installed on billions of\
devices worldwide:

![Google Chrome](https://zap.works/static/img/uar/platforms/chrome@2x.png.r.w40.png)

Google Chrome\
for Android

![Safari on](https://zap.works/static/img/uar/platforms/safari@2x.png.r.w40.png)

Safari on\
iOS 11.3+

## Learn how to use JavaScript SDK

Check out our extensive range of bootstrap projects, tutorials and documentation to support you developing AR projects using Universal AR for JavaScript.

#### [Bootstrap projects](https://github.com/zappar-xr)

[Head over to GitHub to find example projects for each SDK, and bootstrap projects to get you up and running quickly.](https://github.com/zappar-xr)

[GITHUB REPOSITORIES](https://github.com/zappar-xr)

#### [Documentation](https://docs.zap.works/universal-ar/javascript/)

[Our documentation site covers everything you need to get started building with the Universal AR SDK for JavaScript.](https://docs.zap.works/universal-ar/javascript/)

[READ MORE](https://docs.zap.works/universal-ar/javascript/)

#### [Publishing & hosting](https://docs.zap.works/universal-ar/general/hosting/)

[Happy with your project? Learn about your various publishing and hosting options, including support for self-hosting.](https://docs.zap.works/universal-ar/general/hosting/)

[READ MORE](https://docs.zap.works/universal-ar/general/hosting/)

## You might also like these SDKs

### SDK for Three.js

Our SDK for the popular open-source JavaScript WebGL library.

[Learn more](https://zap.works/universal-ar/threejs/)

### SDK for A-Frame

Cross-platform face, image and world tracking in A-Frame.

[Learn more](https://zap.works/universal-ar/aframe/)

### SDK for Unity

Our SDK for the world’s most popular game development engine.

[Learn more](https://zap.works/universal-ar/unity/)

![Build WebXR experiences with Mattercraft](https://zap.works/static/img/webxr/mattercraft@2x.png.r.w633.png)

### Try Mattercraft - our most powerful 3D development tool

Mattercraft is a browser based 3D content development environment perfected for building interactive experiences for the web. It takes the best features from existing tools and web SDKs but offers an intuitive 3D editor, integrated animation system and full realtime preview.

[Learn more](https://my.zap.works/register/)

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/universal-ar/javascript/


---

# React-Three.js | Universal AR SDK

Universal AR SDK\
for React-Three.js
==================

Develop your WebAR content using Zappar’s Universal AR SDK for React, the popular JavaScript library, combined with the 3D rendering platform, Three.js.

## Get Universal AR SDK for React-Three.js

React is one of the world’s most popular libraries for building JavaScript applications. Now you and your development team can transfer your knowledge to building WebAR campaigns, combining React, Three.js and Zappar’s leading computer vision APIs.

[Download SDK for React-Three.js](https://my.zap.works/downloads/#react-three-js)

## Supported platforms

Universal AR for the web supports the following browsers, already installed on billions of\
devices worldwide:

![Google Chrome](https://zap.works/static/img/uar/platforms/chrome@2x.png.r.w40.png)

Google Chrome\
for Android

![Safari on](https://zap.works/static/img/uar/platforms/safari@2x.png.r.w40.png)

Safari on\
iOS 11.3+

## Learn how to use React-Three.js SDK

Check out our extensive range of bootstrap projects, tutorials and documentation to support you developing AR projects using Universal AR for React-Three.js.

#### [Bootstrap projects](https://github.com/zappar-xr)

[Head over to GitHub to find example projects for each SDK, and bootstrap projects to get you up and running quickly.](https://github.com/zappar-xr)

[GITHUB REPOSITORIES](https://github.com/zappar-xr)

#### [Documentation](https://docs.zap.works/universal-ar/react-threejs/)

[Our documentation site covers everything you need to get started building with the Universal AR SDK for React-Three.js.](https://docs.zap.works/universal-ar/react-threejs/)

[READ MORE](https://docs.zap.works/universal-ar/react-threejs/)

#### [Publishing & hosting](https://docs.zap.works/universal-ar/general/hosting/)

[Happy with your project? Learn about your various publishing and hosting options, including support for self-hosting.](https://docs.zap.works/universal-ar/general/hosting/)

[READ MORE](https://docs.zap.works/universal-ar/general/hosting/)

## Featured projects

![Icon](https://zap.works/static/img/cards/icons/react-threejs%402x.jpg)

#### Dynamic Lighting

Real-time dynamic lighting animating and reacting with 3D elements in the scene.

[Try it out](https://zap.works/universal-ar/react/#) [Open GitHub](https://github.com/zappar-xr/react-three-example-image-tracking-physical-lighting/)

![Icon](https://zap.works/static/img/cards/icons/react-threejs%402x.jpg)

#### Physics

Real-time physics example using Cannon, made using Zappar for React Three.js.

[Try it out](https://zap.works/universal-ar/react/#) [Open GitHub](https://github.com/zappar-xr/react-three-example-image-tracking-cannon-physics/)

![Icon](https://zap.works/static/img/cards/icons/react-threejs%402x.jpg)

#### Face Tracked 3D Model

Image tracked glTF model animation that plays when a button is tapped.

[Try it out](https://zap.works/universal-ar/react/#) [Open GitHub](https://github.com/zappar-xr/react-three-example-image-tracking-gltf-animation/)

## You might also like these SDKs

### SDK for Three.js

Our SDK for the popular open-source JavaScript WebGL library.

[Learn more](https://zap.works/universal-ar/threejs/)

### SDK for JavaScript

Our low-level API wrapper for JavaScript offers lots of flexibility.

[Learn more](https://zap.works/universal-ar/javascript/)

### SDK for Unity

Our SDK for the world’s most popular game development engine.

[Learn more](https://zap.works/universal-ar/unity/)

![Build WebXR experiences with Mattercraft](https://zap.works/static/img/webxr/mattercraft@2x.png.r.w633.png)

### Try Mattercraft - our most powerful 3D development tool

Mattercraft is a browser based 3D content development environment perfected for building interactive experiences for the web. It takes the best features from existing tools and web SDKs but offers an intuitive 3D editor, integrated animation system and full realtime preview.

[Learn more](https://my.zap.works/register/)

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/universal-ar/react/


---

# A-Frame | Universal AR SDK

Universal AR SDK\
for A-Frame
===========

A-Frame is an open-source framework for building WebXR using HTML and entity components. With Universal AR and A-Frame, it is possible to create WebAR without having to write JavaScript.

## Get Universal AR SDK for A-Frame

A-Frame is built on top of the popular three.js library and allows developers to create content using HTML. Easy to learn, A-Frame plus Universal AR offers a great opportuntiy for everyone to start creating face, image and instant world tracked experiences.

[Download SDK for A-Frame](https://my.zap.works/downloads/#a-frame)

## Supported platforms

Universal AR for the web supports the following browsers, already installed on billions of\
devices worldwide:

![Google Chrome](https://zap.works/static/img/uar/platforms/chrome@2x.png.r.w40.png)

Google Chrome\
for Android

![Safari on](https://zap.works/static/img/uar/platforms/safari@2x.png.r.w40.png)

Safari on\
iOS 11.3+

## Learn how to use A-Frame SDK

Check out our extensive range of bootstrap projects, tutorials and documentation to support you developing AR projects using Universal AR for A-Frame.

#### [Bootstrap projects](https://github.com/zappar-xr)

[Head over to GitHub to find example projects for each SDK, and bootstrap projects to get you up and running quickly.](https://github.com/zappar-xr)

[GITHUB REPOSITORIES](https://github.com/zappar-xr)

#### [Documentation](https://docs.zap.works/universal-ar/a-frame/)

[Our documentation site covers everything you need to get started building with the Universal AR SDK for A-Frame.](https://docs.zap.works/universal-ar/a-frame/)

[READ MORE](https://docs.zap.works/universal-ar/a-frame/)

#### [Publishing & hosting](https://docs.zap.works/universal-ar/general/hosting/)

[Happy with your project? Learn about your various publishing and hosting options, including support for self-hosting.](https://docs.zap.works/universal-ar/general/hosting/)

[READ MORE](https://docs.zap.works/universal-ar/general/hosting/)

## Featured projects

![Icon](https://zap.works/static/img/cards/icons/a-frame%402x.jpg)

#### Business Card

Image tracked business card example showcasing, 3D models, audio and user interaction.

[Try it out](https://zap.works/universal-ar/aframe/#) [Open GitHub](https://github.com/zappar-xr/aframe-example-image-tracking-business-card/)

![Icon](https://zap.works/static/img/cards/icons/a-frame%402x.jpg)

#### 3D Model

Position a 3D model in your real world environment.

[Try it out](https://zap.works/universal-ar/aframe/#) [Open GitHub](https://github.com/zappar-xr/aframe-example-instant-tracking-3d-model/)

![Icon](https://zap.works/static/img/cards/icons/a-frame%402x.jpg)

#### Face Tracked Solar System

Looping animated 3D models tracked to the face, made using Zappar for A-Frame.

[Try it out](https://zap.works/universal-ar/aframe/#) [Open GitHub](https://github.com/zappar-xr/aframe-example-face-tracking-solar-system)

## You might also like these SDKs

### SDK for Three.js

Our SDK for the popular open-source JavaScript WebGL library.

[Learn more](https://zap.works/universal-ar/threejs/)

### SDK for JavaScript

Our low-level API wrapper for JavaScript offers lots of flexibility.

[Learn more](https://zap.works/universal-ar/javascript/)

### SDK for Unity

Our SDK for the world’s most popular game development engine.

[Learn more](https://zap.works/universal-ar/unity/)

![Build WebXR experiences with Mattercraft](https://zap.works/static/img/webxr/mattercraft@2x.png.r.w633.png)

### Try Mattercraft - our most powerful 3D development tool

Mattercraft is a browser based 3D content development environment perfected for building interactive experiences for the web. It takes the best features from existing tools and web SDKs but offers an intuitive 3D editor, integrated animation system and full realtime preview.

[Learn more](https://my.zap.works/register/)

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/universal-ar/aframe/


---

# PlayCanvas | Universal AR SDK

Universal AR SDK\
for PlayCanvas
==============

Create amazing AR experiences using the web-based 3D game engine, PlayCanvas. Construct your face filters, or image/world tracked experiences right in the PlayCanvas online editor, and publish instantly for access on Safari for iOS, or Chrome for Android.

## Get Universal AR SDK for PlayCanvas

Get started with Universal AR for PlayCanvas is as easy as forking one of our example and or template projects. Just head on over to our PlayCanvas page to start your AR creation journey.

[Download SDK for PlayCanvas](https://my.zap.works/downloads/#playcanvas)

## Supported platforms

Universal AR for the web supports the following browsers, already installed on billions of\
devices worldwide:

![Google Chrome](https://zap.works/static/img/uar/platforms/chrome@2x.png.r.w40.png)

Google Chrome\
for Android

![Safari on](https://zap.works/static/img/uar/platforms/safari@2x.png.r.w40.png)

Safari on\
iOS 11.3+

## Learn how to use PlayCanvas SDK

Check out our extensive range of bootstrap projects, tutorials and documentation to support you developing AR projects using Universal AR for PlayCanvas.

#### [Template Projects](https://playcanvas.com/user/zappar)

[Head over to PlayCanvas to find example projects and templates to get you up and running quickly with your AR project.](https://playcanvas.com/user/zappar)

[PLayCanvas](https://playcanvas.com/user/zappar)

#### [Documentation](https://docs.zap.works/universal-ar/playcanvas/)

[Our documentation site covers everything you need to get started building with the Universal AR SDK for PlayCanvas.](https://docs.zap.works/universal-ar/playcanvas/)

[READ MORE](https://docs.zap.works/universal-ar/playcanvas/)

#### [Publishing & hosting](https://docs.zap.works/universal-ar/general/hosting/)

[Happy with your project? Learn about your various publishing and hosting options, including support for self-hosting.](https://docs.zap.works/universal-ar/general/hosting/)

[READ MORE](https://docs.zap.works/universal-ar/general/hosting/)

## Featured projects

![Icon](https://zap.works/static/img/cards/icons/playcanvas%402x.png)

#### Whack-a-Mole Game

Image tracked whack-a-mole game. Includes animated 3D models, user input, audio, particle effects and game mechanics.

[Try it out](https://zap.works/universal-ar/playcanvas/#) [PlayCanvas](https://playcanvas.com/project/789082/overview/image-tracking--whack-a-mole)

![Icon](https://zap.works/static/img/cards/icons/playcanvas%402x.png)

#### Instant Tracked Rocket

Place a rocket in your environment and let it fly! Contains particle effects and tap-to-place UI.

[Try it out](https://zap.works/universal-ar/playcanvas/#) [PlayCanvas](https://playcanvas.com/project/797342/overview/instant-tracked--rocket)

![Icon](https://zap.works/static/img/cards/icons/playcanvas%402x.png)

#### Face Tracked Game

Face tracked example showcasing game mechanics, such as - particle systems, Cannon physics, score, and timer.

[Try it out](https://zap.works/universal-ar/playcanvas/#) [PlayCanvas](https://playcanvas.com/project/784792/overview/face-tracking--cannon-game)

## You might also like these SDKs

### SDK for Three.js

Our SDK for the popular open-source JavaScript WebGL library.

[Learn more](https://zap.works/universal-ar/threejs/)

### SDK for Unity

Our SDK for the world’s most popular game development engine.

[Learn more](https://zap.works/universal-ar/unity/)

### SDK for Babylon.js

Build best-in-class AR experiences for the web using the crazy-popular 3D library, Babylon.js.

[Learn more](https://zap.works/universal-ar/babylon-js/)

![Build WebXR experiences with Mattercraft](https://zap.works/static/img/webxr/mattercraft@2x.png.r.w633.png)

### Try Mattercraft - our most powerful 3D development tool

Mattercraft is a browser based 3D content development environment perfected for building interactive experiences for the web. It takes the best features from existing tools and web SDKs but offers an intuitive 3D editor, integrated animation system and full realtime preview.

[Learn more](https://my.zap.works/register/)

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/universal-ar/playcanvas/


---

# Babylon.js | Universal AR SDK

Universal AR SDK\
for Babylon.js
==============

Build best-in-class AR experiences for the web using the crazy-popular 3D library, Babylon.js. Leverage Babylon's fantastic ecosystem of tools, supporting libraries and documentation to craft your next immersive project.

## Get Universal AR SDK for Babylon.js

Getting started with Universal AR for Babylon.js is simple - either download the zip, use our CDN links, or install from NPM; the choice is yours. Once you're up and running, the SDK fits right in with the Babylon.js API. Face, image and world anchors are nodes you can parent to your 3D content, and the AR camera automatically handles all the complexity for you.

[Download SDK for Babylon.js](https://my.zap.works/downloads/#babylonjs)

## Supported platforms

Universal AR for the web supports the following browsers, already installed on billions of\
devices worldwide:

![Google Chrome](https://zap.works/static/img/uar/platforms/chrome@2x.png.r.w40.png)

Google Chrome\
for Android

![Safari on](https://zap.works/static/img/uar/platforms/safari@2x.png.r.w40.png)

Safari on\
iOS 11.3+

## Learn how to use Babylon.js SDK

Check out our extensive range of bootstrap projects, tutorials and documentation to support you developing AR projects using Universal AR for Babylon.js.

#### [Bootstrap projects](https://github.com/zappar-xr)

[Head over to GitHub to find example projects for each SDK, and bootstrap projects to get you up and running quickly.](https://github.com/zappar-xr)

[GITHUB REPOSITORIES](https://github.com/zappar-xr)

#### [Documentation](https://docs.zap.works/universal-ar/babylonjs/)

[Our documentation site covers everything you need to get started building with the Universal AR SDK for Babylon.js.](https://docs.zap.works/universal-ar/babylonjs/)

[READ MORE](https://docs.zap.works/universal-ar/babylonjs/)

#### [Publishing & hosting](https://docs.zap.works/universal-ar/general/hosting/)

[Happy with your project? Learn about your various publishing and hosting options, including support for self-hosting.](https://docs.zap.works/universal-ar/general/hosting/)

[READ MORE](https://docs.zap.works/universal-ar/general/hosting/)

## Featured projects

![Icon](https://zap.works/static/img/cards/icons/babylon%402x.png)

#### Instant Tracked 3D Model

Place a 3D model in your real world environment, contains particle effects.

[Try it out](https://zap.works/universal-ar/babylon-js/#) [Open GitHub](https://github.com/zappar-xr/babylonjs-example-instant-tracking-3d-model/)

![Icon](https://zap.works/static/img/cards/icons/babylon%402x.png)

#### Image Tracked Product Visualization

Animated 3D model displayed on a podium, includes dynamic lighting.

[Try it out](https://zap.works/universal-ar/babylon-js/#) [Open GitHub](https://github.com/zappar-xr/babylonjs-example-image-tracking-3d-model)

![Icon](https://zap.works/static/img/cards/icons/babylon%402x.png)

#### Face Tracked 3D Model

Face tracking project containing a beard and helmet 3D model, includes save / share snapshot button.

[Try it out](https://zap.works/universal-ar/babylon-js/#) [Open GitHub](https://github.com/zappar-xr/babylonjs-example-face-tracking-3d-model-photo-feature/)

## You might also like these SDKs

### SDK for Three.js

Our SDK for the popular open-source JavaScript WebGL library.

[Learn more](https://zap.works/universal-ar/threejs/)

### SDK for JavaScript

Our low-level API wrapper for JavaScript offers lots of flexibility.

[Learn more](https://zap.works/universal-ar/javascript/)

### SDK for PlayCanvas

Create amazing AR experiences using the web-based 3D game engine, PlayCanvas.

[Learn more](https://zap.works/universal-ar/playcanvas/)

![Build WebXR experiences with Mattercraft](https://zap.works/static/img/webxr/mattercraft@2x.png.r.w633.png)

### Try Mattercraft - our most powerful 3D development tool

Mattercraft is a browser based 3D content development environment perfected for building interactive experiences for the web. It takes the best features from existing tools and web SDKs but offers an intuitive 3D editor, integrated animation system and full realtime preview.

[Learn more](https://my.zap.works/register/)

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/universal-ar/babylon-js/


---

# Universal AR SDK

Universal AR is Zappar’s best-in-class computer vision libraries including image, face and instant world tracking available as SDKs for a wide variety of platforms and languages.

![Universal AR SDK](https://zap.works/static/img/uar/headers/uar-hero.png.r.w1080.png)

## Build immersive AR in the platform of your choice

For the first time, our world-leading computer vision technologies are available as libraries and SDKs for a wide range of platforms and creative tools. Developers of all stripes can now build magical AR content using their favorite development environments and languages. With **broad support for both web and native mobile platforms**, it's now possible to deliver awesome AR experiences to more end-users than ever before.

![Face tracking](https://zap.works/static/feature/face_tracking@2x.jpg.r.w650.jpg)

### Face tracking

Face tracking uses computer vision to build an understanding of a users’ face: recognising key landmarks such as the eyes, mouth, nose, and chin. By understanding where these landmarks are, we enable you to build interactive experiences by attaching 3D models and 2D images to them.

![World tracking](https://zap.works/static/feature/world_tracking@2x.jpg.r.w650.jpg)

### World tracking

World tracking allows us, through the phone camera, to build an understanding of a user’s environment, and place digital content on to flat surfaces. The position of content placed in the world is often set to remain fixed, allowing users to walk around and view it from any angle, making it feel like it is part of the room with you.

![Image tracking](https://zap.works/static/feature/image_tracking@2x.jpg.r.w650.jpg)

### Image tracking

Printed materials such as posters and magazine covers can be uploaded to ZapWorks to make ‘Target images’. Using our image tracking technology, through the phones camera, you can bring these materials to life.

## Featured projects

![Icon](https://zap.works/static/img/cards/icons/react-threejs%402x.jpg)

#### Physics

Real-time physics example using Cannon, made using Zappar for React Three.js.

[Try it out](https://zap.works/universal-ar/#) [Open GitHub](https://github.com/zappar-xr/react-three-example-image-tracking-cannon-physics/)

![Icon](https://zap.works/static/img/cards/icons/a-frame%402x.jpg)

#### Instant Tracked Solar System

Place the solar system in your real world environment, made using Zappar for A-Frame

[Try it out](https://zap.works/universal-ar/#) [Open GitHub](https://github.com/zappar-xr/aframe-example-instant-tracking-solar-system/)

![Icon](https://zap.works/static/img/cards/icons/unity%402x.png)

#### Face Tracked 3D Model

3D models tracked to the users face, made using Zappar for Unity.

[Try it out](https://zap.works/universal-ar/#) [Open GitHub](https://github.com/zappar-xr/unity-example-face-tracking-3d-model/)

## Range of tools for Universal AR SDK

### SDK for Three.js

Our SDK for the popular open-source JavaScript WebGL library.

[Learn more](https://zap.works/universal-ar/threejs/)

### SDK for A-Frame

Cross-platform face, image and world tracking in A-Frame.

[Learn more](https://zap.works/universal-ar/aframe/)

### SDK for JavaScript

Our low-level API wrapper for JavaScript offers lots of flexibility.

[Learn more](https://zap.works/universal-ar/javascript/)

### SDK for Unity

Our SDK for the world’s most popular game development engine.

[Learn more](https://zap.works/universal-ar/unity/)

### SDK for React-Three.js

Build WebAR experiences using React, the popular JavaScript library.

[Learn more](https://zap.works/universal-ar/react/)

### SDK for PlayCanvas

Create amazing AR experiences using the web-based 3D game engine, PlayCanvas.

[Learn more](https://zap.works/universal-ar/playcanvas/)

### SDK for Babylon.js

Build best-in-class AR experiences for the web using the crazy-popular 3D library, Babylon.js.

[Learn more](https://zap.works/universal-ar/babylon-js/)

![Build WebXR experiences with Mattercraft](https://zap.works/static/img/webxr/mattercraft@2x.png.r.w633.png)

### Try Mattercraft - our most powerful 3D development tool

Mattercraft is a browser based 3D content development environment perfected for building interactive experiences for the web. It takes the best features from existing tools and web SDKs but offers an intuitive 3D editor, integrated animation system and full realtime preview.

[Learn more](https://my.zap.works/register/)

## Learn how to use Universal AR SDK

Check out our extensive range of bootstrap projects, tutorials and documentation to support you developing AR projects using Universal AR.

[![GitHub](https://zap.works/static/img/uar/howto/uar1.png.r.w355.png)](https://github.com/zappar-xr)

#### [Bootstrap projects](https://github.com/zappar-xr)

[Head over to GitHub to find example projects for each SDK, and bootstrap projects to get you up and running quickly.](https://github.com/zappar-xr)

[![Documentation](https://zap.works/static/img/uar/howto/documentation-card.png.r.w409.png)](https://docs.zap.works/universal-ar/)

#### [Documentation](https://docs.zap.works/universal-ar/)

[Our documentation site covers everything you need to get started building with each of the Universal AR SDKs.](https://docs.zap.works/universal-ar/)

[![Publishing](https://zap.works/static/img/uar/howto/publishing-card.png.r.w418.png)](https://docs.zap.works/universal-ar/general/hosting/)

#### [Publishing & hosting](https://docs.zap.works/universal-ar/general/hosting/)

[Happy with your project? Learn about your various publishing and hosting options, including support for self-hosting.](https://docs.zap.works/universal-ar/general/hosting/)

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/universal-ar/


---

![WebAR](https://zap.works/static/img/webar/webar-hero@2x.png.r.w744.png)

# Zapworks: The complete WebAR and immersive platform

Create and deploy immersive web-based Augmented Reality (WebAR) experiences to the market share of web browsers – no apps or downloads.

[Get started](https://my.zap.works/register/)

## Reach over 6.5 billion smartphone users

Reach billions of global smartphone users by distributing AR experiences to web browsers using WebAR. Your audience can view and interact with the augmented reality experiences directly on their devices without any additional technology or downloads.

![Accolade Wines – Banrock Station](https://zap.works/static/img/showcase/screengrab/banrock-station.png.r.w170.png)

![Angry Birds Explore](https://zap.works/static/img/showcase/screengrab/angry-birds.png.r.w170.png)

![H\&M Kids - Back to School](https://zap.works/static/img/showcase/screengrab/hm-sustainability-regent-st.png.r.w170.png)

![Schwab Firebird](https://zap.works/static/img/showcase/screengrab/groove-jones-schwab-firebird.png.r.w170.png)

- ![Zappar Creative Studio's logo](https://zap.works/static/logo/104/zappar@2x.png.r.w45.png)

  ##### The Nose Wizard Challenge

  _Made by Zappar Creative Studio_

[DISCOVER MORE AR EXAMPLES](https://zap.works/showcase/?tag=ZapWorks%20Studio)

## WebAR drives your most important metrics

### Dwell time

Sibling Gin and PinPoint Media achieved an average dwell time of 5.34 minutes.

### 40,000 Views

Papa Murphy's increased engagement in internal training equating to 40,000 views of training videos.

### Engagement

Durbanville Hill Wines achieved 1 million seconds of brand engagement with a reach of 5.2 million on Facebook.

## Enhanced WebAR Distribution

With Enhanced WebAR Distribution your brand or client can have total flexibility when creating and deploying augmented reality experiences. Customise everything from the branding all the way through to the distribution and analytics.

![Fully branded from start to finish](https://zap.works/static/img/webar/webar-checkerboard1@2x.jpg.r.w633.jpg)

### Fully branded from start to finish

Customise every aspect of the user experience, from branded domains and splash pages to custom UI elements such as user prompts, typefaces and scanning components.

[Request a demo](https://zap.works/contact/?services=enhanced-webar-distribution)

![Exclusive access to beta features](https://zap.works/static/img/webar/webar-checkerboard2@2x.jpg.r.w632.jpg)

### Exclusive access to beta features

Launch cutting-edge WebAR campaigns with early access to new features and tracking types. The most recent and stable version will always be accessible, so you never have to worry about beta releases interfering with your published experiences.

[Request a demo](https://zap.works/contact/?services=enhanced-webar-distribution)

![Track and analyse every interaction](https://zap.works/static/img/webar/webar-checkerboard3@2x.jpg.r.w633.jpg)

### Track and analyse every interaction

Integrate end-to-end user monitoring with third-party technologies like Google Analytics and Microsoft Clarity to analyse and improve your WebAR content. Make your WebAR campaigns work harder with third-party integrations across analytics, CRM and retargeting.

[Request a demo](https://zap.works/contact/?services=enhanced-webar-distribution)

## Choose your tool

WebAR is available across our whole suite of AR development tools.

[![Zapworks Designer](https://zap.works/static/img/enterprise/card-designer.png.r.w408.png)](https://zap.works/designer/)

#### [Zapworks Designer](https://zap.works/designer/)

[Zapworks Designer makes it simple to engage your customers with stand-out WebAR experiences – no apps, no downloads and no coding.](https://zap.works/designer/)

[![Mattercraft](https://zap.works/static/img/enterprise/card-mattercraft.png.r.w408.png)](https://zap.works/mattercraft/)

#### [Mattercraft](https://zap.works/mattercraft/)

[Mattercraft is a fully visual, browser based 3D content development environment perfected for building rich 3D experiences for the web, including AR, VR and WebXR.](https://zap.works/mattercraft/)

[![Universal AR](https://zap.works/static/img/enterprise/card-universal.png.r.w408.png)](https://zap.works/universal-ar/)

#### [Universal AR](https://zap.works/universal-ar/)

[Universal AR is Zappar's best-in-class computer vision libraries including image, face and instant world tracking available as developer-ready SDKs.](https://zap.works/universal-ar/)

![Choose your distribution method](https://zap.works/static/img/webar/webar-checkerboard4@2x.jpg.r.w632.jpg)

### Choose your distribution method

Zapworks gives you three options when deploying your WebAR experiences so you can tailor your campaigns to your specific campaign objectives. AR experiences can be partially customised with Lite Branded or fully customised with Enhanced WebAR.

[Request a demo](https://zap.works/contact/?services=enhanced-webar-distribution)

![Deploy everywhere](https://zap.works/static/img/webar/webar-checkerboard5@2x.jpg.r.w632.jpg)

### Deploy everywhere

Upgrade your digital channels with a seamless user experiences across third-party browsers and social platforms such as, Facebook, LinkedIn, WeChat, Twitter, messenger apps and email. End users can quickly and easily access AR experiences, regardless of the platform.

“In the past, an AR experience could only launch through a downloaded app. This added a barrier to entry. Today, with WebAR all you need to do is scan the QR code, tap and enjoy the experience.”

![Oliver Bruce Headshot](https://zap.works/static/img/webar/oliver-bruce.jpg.r.w100.jpg)

Oliver Bruce

CEO & Founder of Pinpoint Media

![Pinpoint Media experience](https://zap.works/static/img/webar/pinpoint-media-experience@2x.png.r.w454.png)

## Learning materials to keep you up to date with WebAR

Utilize our useful webinars, tutorials, documentation, and in-depth guides to learn the best practises for developing captivating web-based augmented reality experiences. We are here to help you build the greatest augmented reality experiences for your brand with a team of technical experts in deploying augmented reality.

#### [Ebook: Zappar Guide to WebAR](https://www.zappar.com/ar-resources/guide-to-webar/)

[Learn about the benefits and opportunities of WebAR and how to execute stand-out campaigns.](https://www.zappar.com/ar-resources/guide-to-webar/)

#### [Watch: Build amazing WebAR experiences using Three.js](https://fast.wistia.net/embed/iframe/95utjzfiw6)

[Watch the ZapWorks support team demo the capabilities of our Universal AR SDK for Three.js.](https://fast.wistia.net/embed/iframe/95utjzfiw6)

#### [Watch: Creating World Class WebAR Experiences](https://www.youtube.com/watch?v=SbqkfoDl4QQ)

[Learn how to create world-class WebAR experiences with Groove Jones.](https://www.youtube.com/watch?v=SbqkfoDl4QQ)

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/webar/


---

![WebXR](https://zap.works/static/img/webxr/hero@2x.png.r.w745.png)

# Rich and immersive WebXR experiences - in an instant

WebXR makes it possible to build augmented, virtual and mixed reality experiences and deploy them instantly to users over the web - no need for apps or downloads.

## What is WebXR?

WebXR is a technology standard / API designed to make Augmented, Virtual and Mixed Reality (AR, VR and MR) experiences accessible through the web (also known as XR). Content built with WebXR can be accessed on a range of headsets and devices, typically without any modification. Headsets that support WebXR include: the Apple Vision Pro, Meta Quest, Magic Leap and Zapbox. Generally, these headsets support both Virtual and Augmented reality WebXR content out of the box, enabling both full virtual worlds and passthrough experiences. For handheld, WebXR’s ‘immersive AR’ mode is supported by Google Chrome, enabling high quality ‘world tracked’ 3D content on supported devices.

![shape-graphic](https://zap.works/static/img/top-shape.png.r.w96.png)

![Headsets image](https://zap.works/static/img/headsets.png.r.w632.png)

### Want to build virtual and mixed reality content for the Apple Vision Pro, Meta Quests, Magic Leap and Zapbox?

Build next-gen virtual and mixed reality experiences in the full suite of Zapworks tools. Zappar’s very own Zapbox has support for WebXR at an affordable price and comes with a lightweight headset with 100-degree field of view as well as two 6DoF Bluetooth controllers.

[Request a demo](https://zap.works/contact/?services=zapbox)

![Build WebXR experiences with Mattercraft](https://zap.works/static/img/webxr/mattercraft@2x.png.r.w633.png)

### WebXR in Mattercraft

Mattercraft is the ultimate web development tool for WebXR. With comprehensive controller support, XR cameras, locomotion and advanced hand tracking capabilities while leveraging the best 3D web rendering engine (three.js), Mattercraft stands as the unrivalled choice for WebXR development.

[Find out more](https://zap.works/mattercraft/)

## All the power of the web

The WebXR framework / API expands VR and AR's reach by eliminating the need for extra apps or plugins and providing a platform for easily shareable experiences accessible from anywhere with an internet connection.

### Low Friction

WebXR experiences are accessible directly in a web browser without additional software. This means users can access and enjoy WebXR content without specialized hardware or software.

### Cross-Platform Compatibility

WebXR experiences work on many devices, such as phones and VR headsets. Developers can make experiences that work on all platforms, without making different versions for each platform.

### Easy to Build

WebXR is based on familiar web technologies like HTML, CSS, and JavaScript, making it easy for developers to create immersive experiences without specialized skills or knowledge.

### Vibrant Developer Ecosystem

Since WebXR experiences are just front-end web pages, existing tooling and libraries for web development, including the NPM package library, can be leveraged by developers.

### High Performance

WebXR can fully utilize a user's device, including the GPU and other hardware, to create immersive and fast experiences. This means that WebXR content can be just as powerful as native VR and AR apps, while still being accessible through a web browser.

## Supported browsers and headsets

### Google Chrome

(For AR)

![Meta](https://zap.works/static/img/webxr/meta@2x.png.r.w186.png)

### Meta Quest Web Browser

(For AR and VR)

### Apple Vision Pro

(For VR)

### Zapbox

(For AR and VR)

### MagicLeap

(For AR and VR)

## WebXR Examples

Start building WebXR experiences using our easy-to-use templates in Mattercraft.

[Try Mattercraft](https://my.zap.works/register/)

### Controller support

Use controller tracking, controller inputs and raycast events to build immersive XR content deployed directly to the web.

### Hand Tracking

Track hands, listen for gestures or use your hands as controllers to enable user input, perfect for headsets like the Apple Vision Pro.

### Locomotion Systems

In full Virtual Reality experiences, use the locomotion systems to move around your 3D scene. Make use of teleport, walk or turn movement controls.

## What is the difference between WebXR and VR?

### What is WebXR?

WebXR is an emerging technology standard designed to make Augmented, Virtual and Mixed Reality (AR, VR and MR) experiences accessible through the web (also known as XR). This API enables developers to create immersive experiences directly within web browsers, eliminating the need for standalone applications. WebXR bridges the gap between standard day-to-day user devices and rich, interactive 3D environments, offering a platform-agnostic approach to immersive web content. Whether you're exploring virtual worlds, viewing 3D models, or interacting with augmented reality overlays, WebXR is at the forefront of bringing these experiences to a broad audience through the convenience of the web.

### Which browsers are compatible with WebXR?

Compatibility with WebXR is rapidly expanding among major web browsers to support immersive experiences directly from the internet. As of now, browsers that offer WebXR support include Google Chrome, Mozilla Firefox, Microsoft Edge, and Apple's Safari on iOS. These browsers have integrated WebXR APIs to enable XR content to run seamlessly on various devices, including desktops, smartphones, and dedicated VR headsets (such as the Meta Quest, Apple Vision Pro, Zapbox and Magic Leap).

### What is the difference between WebXR and VR?

WebXR is a technology framework that encompasses 3D handheld and headset web content under a single API, enabling developers to create immersive experiences that can run on a wide range of devices. The key difference between WebXR and traditional VR is in its delivery platform. Like WebAR, WebXR brings these experiences directly to web browsers, offering a more accessible and versatile way to engage with immersive Mixed Reality content. This means users can access Virtual Reality and Mixed Reality content without the need for specialized apps, making it a game-changer in how we interact with digital environments.

### What can I use WebXR for?

WebXR opens up a world of possibilities for creating and experiencing immersive web content. It can be used for a wide range of applications, including virtual tours, product visualizations, employee onboarding, educational simulations, gaming, interactive training, and virtual showrooms. WebXR also offers unique opportunities for creative expression and storytelling, allowing artists and designers to build engaging, spatial experiences that users can explore. WebXR is transforming how we interact with the web, providing powerful tools to create engaging, interactive experiences that were previously unimaginable.

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

[Get started](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/webxr/


---

# Powering the immersive web

Build, deploy and manage immersive 3D web experiences, from AR, VR and WebXR projects to app-free indoor navigation for complex real-world spaces.

[Talk to us](https://zap.works/contact/) [Start free trial](https://my.zap.works/register/?next=/account/add/business/)

## One platform to create, manage and scale immersive experiences

From no-code and low-code creative tooling to developer SDKs and app-free indoor navigation, Zapworks gives your team everything they need to create immersive 3D content for the web and the real world.

### Deploy app-free, indoor navigation in complex environments

Zapworks Spaces makes it easy to roll out and manage indoor navigation across complex, multi-level environments without apps or hardware.

[Learn more](https://zap.works/spaces/)

![Create immersive 3D web content with zero code](https://zap.works/static/img/homepage/designer.png.r.w1251.png)

### Create immersive 3D web content with zero code

With Zapworks Designer it’s never been easier to create 3D web experiences for marketing, learning and development, packaging and more.

[Start free trial](https://my.zap.works/register/)

![mattercraft blob](https://zap.works/static/img/homepage/mattercraft-blob.png.r.w176.png)

### Build next-gen 3D content for the web, with or without code

Mattercraft makes creating feature-rich 3D web experiences quicker and easier with an intuitive interface, powerful animation system, instant live preview and one click deployments.

[Start free trial](https://my.zap.works/register/)

## Develop AR in the platforms and frameworks you already know and love

![Unity SDK](https://zap.works/static/img/homepage/carousel/unity-sdk@2x.png.r.w744.webp)

### Unity

Use the Zapworks package in the world’s most popular 3D game engine to publish unparalleled image, face and world tracked Augmented Reality to both native apps and the web browser.

[LEARN MORE](https://zap.works/universal-ar/unity/)

![threejs SDK](https://zap.works/static/img/homepage/carousel/threejs-sdk@2x.png.r.w744.webp)

### Three.js

Combine the Zapworks computer vision library with three.js to unlock the power of the web with full flexibility.

[LEARN MORE](https://zap.works/universal-ar/threejs/)

![playcanvas SDK](https://zap.works/static/img/homepage/carousel/playcanvas-sdk@2x.png.r.w744.webp)

### PlayCanvas

Develop WebAR experiences directly in the PlayCanvas online editor and publish instantly for access on any web browser.

[LEARN MORE](https://zap.works/universal-ar/playcanvas/)

![babylon SDK](https://zap.works/static/img/homepage/carousel/babylon-sdk@2x.png.r.w744.webp)

### Babylon.js

Use Babylon.js and the Zapworks AR package to develop flexible and powerful WebAR.

[LEARN MORE](https://zap.works/universal-ar/babylon-js/)

![Join our developer community](https://zap.works/static/img/homepage/discord.png.r.w632.png)

### Join our developer community

We have an active Discord community where you can get support, share ideas and collaborate with other creative minds.

[Join us on Discord](https://discord.gg/D8F5YpnukH)

## Bring the power of immersive 3D content to everything you do

[See our showcase](https://zap.works/showcase/)

## Deploy anywhere

![Mobile](https://zap.works/static/img/homepage/handheld.png.r.w281.png)

### Mobile

Web-based augmented reality across iOS & Android smartphones

![Headsets](https://zap.works/static/img/homepage/headset.png.r.w281.png)

### Headsets

Web-based VR/MR on market share of headsets

![Desktop](https://zap.works/static/img/homepage/desktop.png.r.w281.png)

### Desktop

Immersive and interactive 3D websites with or without code

## A platform that embraces the web ecosystem

With Zapworks it’s never been easier to deliver immersive and engaging experiences to users, leveraging the power and flexibility of the web.

[Start free trial](https://my.zap.works/register/?next=/account/add/business/)

### Best-in-class computer vision for the web

Instantly publish image, face, world and curved surface tracked experiences.

### Zero build time with one click deployments

Build, preview and publish content lightning fast – no app reviews or submissions.

### Build once, deploy to any device or browser

Quickly deploy and repurpose AR, VR & MR content to any device with a browser.

### Make use of existing web libraries

Explore the pre-built Zapworks packages or integrate existing JavaScript libraries via NPM.

### Powerful cloud-based visual tooling

Designer and Mattercraft are purpose built for creating immersive XR content in the browser.

### Track every interaction with 3rd party analytics

Improve the effectiveness of your campaigns with Google Analytics and Microsoft Clarity.

## Do more with one immersive tech platform

![squint-headshot](https://zap.works/static/img/homepage/squint-headshot.png.r.w80.png)

_“Our clients are noticing a lot more interactivity with their brand and love to be at the forefront of emerging technologies.”_

**Anthony Heaney**\
Co-Founder & Creative Director\
SQUINT Creative

![mill-headshot](https://zap.works/static/img/homepage/mill-headshot.png.r.w80.png)

_“Great customer service and support throughout - very quick to respond to any questions or requests at short notice.”_

**Sinead Catney**\
Producer\
The Mill

![brightline-headshot](https://zap.works/static/img/homepage/brightline-headshot.png.r.w80.png)

_”We have partnered with Zappar to deliver multiple WebAR solutions to our clients and have had a fantastic experience utilizing their AR tools.”_

**Robert Dough**\
Director, Strategic Partnerships\
Brightline Interactive

## Built for Enterprise scale

Give your team the power to create, publish, and manage all your immersive web content collaboratively at scale.

[Find out more](https://zap.works/enterprise/)

### Best-in-class computer vision for the web

Instantly publish image, face, world, curved surface and WebXR tracked experiences.

### Custom branding and hosting

Take control of every aspect of your XR programmes with self-hosting and custom branding.

### Award-winning support & documentation

We invest in your success, with in-depth documentation, award-winning support and training.

### Your compliance and security needs covered

Zapworks for Enterprise ensures high-level security and data compliance, all the way from procurement to deployment.

### Deploy immersive experiences globally

Access our partners across the globe, including the Chinese market (WeChat, ICP licenses and serving & hosting solutions).

### Transparent pricing and contracts

Say goodbye to additional hosting and maintenance costs with all-you-can-eat packages that are tailored to your objectives.

Need expert help with your next XR project? Our in-house creative studio has been delivering award-winning immersive campaigns that drive meaningful results for the world’s biggest brands since 2011.

[Find out more](https://www.zappar.com/creative-studio/)

![Zappar creative studio](https://zap.works/static/img/homepage/zcs-graphic.png.r.w494.png)

## We’re here to help you get started

[![Documentation card](https://zap.works/static/img/homepage/docs-card.png.r.w408.png)](https://docs.zap.works/)

#### [Documentation](https://docs.zap.works/)

[Explore everything you can create with our Zapworks tools.](https://docs.zap.works/)

[![Training card](https://zap.works/static/img/homepage/training-card.png.r.w408.png)](https://zap.works/training/)

#### [Training](https://zap.works/training/)

[Upskill your team with training led by industry experts.](https://zap.works/training/)

[![Webinars card](https://zap.works/static/img/homepage/webinars-card.png.r.w408.png)](https://zap.works/webinars/)

#### [Webinars](https://zap.works/webinars/)

[Dive into our latest talks on how to leverage the power of XR and Zapworks.](https://zap.works/webinars/)

## Try Zapworks today

Our 14-day trial gives you access to the entire Zapworks toolkit.

#### 730,000+

Projects created

#### 370,000+

Zapworks accounts created

#### 187

Countries across the world

[Start free trial](https://my.zap.works/register/?next=/account/add/business/)

---
Canonical: https://zap.works/


---

# 2020 Guide to WebAR: Live Launch

- Type: Webinar
- Date: 18 August 2020, 15:00 UTC
- Location: London

Canonical: https://zap.works/webinars/2020-guide-webar-live-launch/

Join us for the launch of our 2020 Guide to WebAR where our Account Director, Jeremy Yates will be joined by Co- Founder and CTO, Connell Gauld to talk you through the guide and our experiences with WebAR.

Join us for the launch of our 2020 Guide to WebAR where our Account Director, Jeremy Yates will be joined by Co- Founder and CTO, Connell Gauld to talk you through the guide and our experiences with WebAR.

There will also be a chance to put your questions to Jeremy and Connell as well as exclusive first access to our guide.

What you'll learn:

  * What is WebAR
  * How can you use it?
  * Product considerations, how to create the best UX experience.
  * Our top WebAR examples



 

**2020 Guide to WebAR**

At Zappar we've had the privilege to work with hundreds of brands across the world delivering thousands of AR experiences for a multitude of use cases spanning retail, connected packaging, learning & development, entertainment, sports marketing, tours & events, product visualization, remote assistance, new product development, enterprise sales and more. As with all things in life there's no substitute for learning through doing and practical application to understand what works and more importantly, what doesn't. 

This guide is designed to not only to give you a thorough grounding in the current capabilities of WebAR but to also showcase some of these use cases.

## Speakers

- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.
- **Jeremy Yates** — Account Director, Zappar. Jeremy is our Account Director here at Zappar. He looks after our agency client accounts working alongside our producers to help them achieve AR success.


---

# The 5 Cs and Ds for AR Success

- Type: Webinar
- Date: 23 February 2021, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/mvx79jgbkn

Canonical: https://zap.works/webinars/5-cs-and-ds-ar-success/

In this webinar, our CEO and Managing Director will be coming together to share Zappar’s framework for creating successful AR experiences.

In this webinar, Zappar's CEO ([Caspar Thykier](<https://www.linkedin.com/in/caspar-thykier-a160a115/>)) and Managing Director ([Max Dawes](<https://www.linkedin.com/in/maxdawes/>)) will be talking through Zappar's framework for success when coming up with the best execution and development processes for AR experiences. Having spent the past decade delivering 100s of AR experiences around the world working, directly with brands and their agencies, this tried and tested framework has proven useful time and time again.

[Caspar](<https://www.linkedin.com/in/caspar-thykier-a160a115/>) will be sharing Zappar's five Cs for success in AR (a framework for thinking about campaign activation) and [Max](<https://www.linkedin.com/in/maxdawes/>) will be showcasing the business' five Ds development process (to get from initial brief to final deployment).

As with all ZapWorks webinars, the last 15 minutes will be left open for Q&A.

## What you'll learn:

1\. The process Zappar went through to develop the 5 C's and D's   
2\. Why structuring processes like these matter  
3\. The 5 C's for success in AR  
4\. The 5 D's development process

## Speakers

- **Max Dawes** — Managing Director, Zappar. Max  advises retailers, brands and agencies on their AR/VR/MR strategy working with Zappar’s partners including the likes of Coca-Cola, Warner Bros., Carrefour, Vodafone and hundreds of others.
- **Caspar Thykier** — Chief Executive Officer, Zappar. Caspar is one of Zappar's Co-Founders and is responsible for driving Zappar’s mission to make Augmented Reality technology accessible to the masses - putting the tools in the hands of as many people as possible.


---

# A story in a glass, how alcobev brands are driving engagement with AR

- Type: Webinar
- Date: 24 November 2021, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/bxwpaxf5vx

Canonical: https://zap.works/webinars/a-story-in-a-glass-how-alcobev-brands-are-driving/

A brand’s packaging is one of their most under-utilised marketing channels and in this webinar we will show you how major players including AB InBev and Diageo are harnessing AR to deliver commercial value back to the business.

Bring your alcobev brand to life with AR.

  
A brand's packaging is one of their most under-utilised marketing channels and in this webinar we will show you how major players including AB InBev and Diageo are harnessing AR to deliver commercial value back to the business.

The power of connected packaging for consumer engagement is becoming impossible to ignore and for the alcobev industry the opportunities to leverage AR are particularly exciting. Whether it's creating selfie social media moments, promoting cocktail recipes or creating drama around the brand story AR creates unique moments for customer connection.

Join [Martin Stahel](<https://www.linkedin.com/in/martinstahel/>) (Sales Director) and [Ed Morris](<https://www.linkedin.com/in/edwardamorris/>) (VP of Strategic Partnerships - North America) as they take a look at some of the different ways AR can be used for different alcobev brands and some of the outcomes that can be achieved.

  
**What you 'll learn:**

  * The data behind why AR is so effective for alcobev brands
  * Examples of how AR is being used
  * The best practice guide for implementing an AR campaign

## Speakers

- **Martin Stahel** — Sales Director, Zappar. Martin looks after our agency clients working alongside our producers to help them achieve AR success.
- **Ed Morris** — VP of Strategic Partnerships - North America, Zappar. Ed leads Zappar’s North American business, prior to Zappar, Ed co-founded Gate Reality - a London and NYC based AR/VR production studio.


---

# Accelerating STEM Education using Augmented Reality

- Type: Webinar
- Date: 22 April 2020, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/uz3b8lio3h

Canonical: https://zap.works/webinars/accelerating-stem-education-using-augmented-realit/

How can Augmented Reality empower educators and students alike in STEM education? Our CEO Caspar Thykier will be joined by Matthew McKee from StoneOak Media to discuss just that. StoneOak Media is a company that develops groundbreaking Science, Technology, Engineering, and Math (STEM) focused educational products.

How can Augmented Reality empower educators and students alike in STEM education? Our CEO Caspar Thykier will be joined by Matthew McKee from StoneOak Media to discuss just that. StoneOak Media is a company that develops groundbreaking Science, Technology, Engineering, and Math (STEM) focused educational products, including two Zappar AR-enabled workbooks which are currently free to download to assist with remote learning.

  
As with all ZapWorks webinars, we'll leave 15mins of Q&A at the end of the session for you to ask your most pressing questions to Caspar and Matthew.  

Download StoneOak Media AR Workbooks

[Solar System Expedition](<https://scenefiles.s3.amazonaws.com/StoneOak_AugmentedRealityWorkbooks/SSE-2020_TempDigitalEdition.pdf>)

[Water Cycle Engineer](<https://scenefiles.s3.amazonaws.com/StoneOak_AugmentedRealityWorkbooks/WCE-2020-TempDigitalEdition.pdf>)

[Webinar Presentation](<https://www.dropbox.com/s/woec3m51rrdcpjw/Accelerating%20STEM%20Education%20using%20Augmented%20Reality%20Download.pdf?dl=0>)

**What you 'll learn: **

  * How AR can practically work in education and a classroom setting
  * The process behind creating AR-enabled workbooks that kids and teachers love 
  * How to get started with AR, ZapWorks and StoneOak media workbooks

## Speakers

- **Caspar Thykier** — Chief Executive Officer, Zappar. Caspar is one of Zappar's Co-Founders and is responsible for driving Zappar’s mission to make Augmented Reality technology accessible to the masses - putting the tools in the hands of as many people as possible.
- **Matthew McKee** — Chief Operating Officer, StoneOak Media. StoneOak Media is a company that develops groundbreaking Science, Technology, Engineering, and Math (STEM) focused educational products.


---

# AMA with the Zappar founders

- Type: Webinar
- Date: 11 December 2019, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/n3whqfia2f

Canonical: https://zap.works/webinars/ama-founders-webinar/

Join Zappar’s founders Caspar Thykier (Chief Executive Officer), Simon Taylor (Chief R&D Officer) and Connell Gauld (Chief Technology Officer) for an interactive ‘Ask Me Anything’ webinar to get answers to your most pressing questions.

Join Zappar's founders Caspar Thykier (Chief Executive Officer), Simon Taylor (Chief R&D Officer) and Connell Gauld (Chief Technology Officer) for an interactive 'Ask Me Anything' webinar to get answers to your most pressing questions.

Hosted by our Managing Director Max Dawes, we're giving you exclusive access to the very people who founded Zappar and built the technology that enables you to create magical AR experiences.

## Speakers

- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.
- **Max Dawes** — Managing Director, Zappar. Max  advises retailers, brands and agencies on their AR/VR/MR strategy working with Zappar’s partners including the likes of Coca-Cola, Warner Bros., Carrefour, Vodafone and hundreds of others.
- **Caspar Thykier** — Chief Executive Officer, Zappar. Caspar is one of Zappar's Co-Founders and is responsible for driving Zappar’s mission to make Augmented Reality technology accessible to the masses - putting the tools in the hands of as many people as possible.
- **Simon Taylor** — Chief Research & Development Officer, Zappar. Simon is one of Zappar's Co-Founders and has worked to develop Zappar’s proprietary technology in addition to patenting their Zapcode system, and continues to work on delivering Zappar’s mission today.


---

# AMA with our Executive Creative Director

- Type: Webinar
- Date: 6 April 2020, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/yr65owm52p

Canonical: https://zap.works/webinars/ama-zappars-executive-creative-director/

Worried about working in isolation with no one to bounce ideas off? Don’t worry, we’ve got your back. Zappar Executive Creative Director, Andre Assalino and Zappar Managing Director, Max Dawes are here to help with your creative thinking process and answer any questions you might have. This is an open AMA where you’ll have the opportunity to run some of your AR project ideas past Andre and Max.

Worried about working in isolation with no one to bounce ideas off? Don't worry, we've got your back. Zappar Executive Creative Director, Andre Assalino and Zappar Managing Director, Max Dawes are here to help with your creative thinking. This is an open AMA where you'll have the opportunity to run some of your AR project ideas past Andre and Max as they talk you through the creative process we use at Zappar and what goes into creating compelling AR. 

Projects sketches and questions can be submitted via the [forum](<https://forum.zap.works/t/ama-with-zappar-s-executive-creative-director/5505>) or [_marketing@zappar.com_](<mailto:marketing@zappar.com>) beforehand.

 

**What to expect:**

  * Learn about some of the projects that inspire Andre
  * How to generate new ideas for your next AR project 
  * Andre's creative process and workflows 
  * Run your own project ideas past Andre for feedback and creative collaboration



 

**Andre Assalino**

Andre Assalino leads our award-winning creative consultancy and is responsible for the best-in-class AR campaigns we deliver for brands and businesses all over the world. These experiences shape our company-wide vision.

Andre has worked at Oscar-winning studio [_Moving Picture Company (MPC)_](<https://www.moving-picture.com/>) where he was responsible for concepting and delivering solutions across digital, mobile, VR/AR, experiential and social landscapes. He is one of the global leaders in VFX and his experience adding visual wonder and creative expertise to the advertising, film and entertainment industries is invaluable.

## Speakers

- **Max Dawes** — Managing Director, Zappar. Max  advises retailers, brands and agencies on their AR/VR/MR strategy working with Zappar’s partners including the likes of Coca-Cola, Warner Bros., Carrefour, Vodafone and hundreds of others.
- **Andre Assalino** — Executive Creative Director, Zappar. Andre leads our award-winning creative consultancy and is responsible for the best-in-class AR campaigns we deliver for brands and businesses all over the world.


---

# Announcing ZapWorks Training

- Type: Webinar
- Date: 27 July 2021, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/w0gh4i5omh

Canonical: https://zap.works/webinars/announcing-zapworks-training/

Join us live for the launch of our new ZapWorks Training, where George Martin (Product Manager: Learning & Support) will be talking through our new hands-on training product with Johan Walters (Augmented Reality Producer at Digital Narrative) who has been working with Zappar to design this innovative new 360 approach, perfected for digital learning.

For 10 years the team at Zappar have been at the forefront of augmented reality. From building an award-winning creative team that helped define what good looks like when it comes to mobile AR experiences, to our incredible platform and R&D team that have consistently built products that enable creators to find their own success, we have learned a few things along the way. Now our team is ready to share all that knowledge with yours by launching our all new [ZapWorks Training](<https://zap.works/training/>) product.

This Webinar featured the live launch of our new [ZapWorks Training](<https://zap.works/training/>), where George Martin (Product Manager: Learning & Support) talked through our new hands-on training product with Johan Walters (Augmented Reality Producer at Digital Narrative) who has been working with Zappar to design this innovative new 360 approach, perfected for digital learning. 

 

**Watch on-demand to  learn:**

\- Why ZapWorks training has been created

\- What the training consists of and how it can help your teams

\- Who it has been designed for

\- How much it costs

\- How can you sign up

\- [Find out more about ZapWorks Training here ](<https://zap.works/training/>)

## Speakers

- **George Martin** — Senior Product Manager, Zappar. As Senior Product Manager, George drives the product roadmap and development of Zapworks, Zappar's 3D web platform, and their assistive solution, Zapvision.
- **Johan Walters** — Augmented Reality Producer, Digital Narrative. With 20+ years of experience in Digital Marketing, Johan is an augmented reality producer who specialises in helping brands to harness the potential of Digital solutions. Using his knowledge of the AR space and past experience with designing training products, Johan has been working closely with Zappar to help create our brand new ZapWorks Training.


---

# How to apply Design Thinking to your AR campaigns

- Type: Webinar
- Date: 7 February 2023, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/55918pgmbk

Canonical: https://zap.works/webinars/application-of-design-thinking-for-ar-v/

Join Zappar Training Partner and AR Producer at Augmented Cities, Johan Walters for an in-depth session on how you can best apply Design Thinking when creating AR experiences.

Join our training partner Johan Walters as he takes a deeper dive into creating AR experiences from start to finish incorporating Design Thinking.

What will be covered:

  * Introduction to applied Design Thinking
  * The define stage: How to understand your audience and establish problem statements
  * The ideation stage: Start generating ideas and prototype your AR experiences
  * The prototyping stage: 2D & 3D storyboarding
  * Finally… Testing, testing and more testing

## Speakers

- **Johan Walters** — Augmented Reality Producer, Digital Narrative. With 20+ years of experience in Digital Marketing, Johan is an augmented reality producer who specialises in helping brands to harness the potential of Digital solutions. Using his knowledge of the AR space and past experience with designing training products, Johan has been working closely with Zappar to help create our brand new ZapWorks Training.


---

# Approaching photorealistic AR for the web

- Type: Webinar
- Date: 24 August 2021, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/4h2qhyqfry

Canonical: https://zap.works/webinars/approaching-photorealistic-ar-web/

Join Zappar’s CTO, Connell Gauld for a discussion on how to increase the realism of your AR experiences using a number of techniques and tricks, including a first-look at Zappar’s latest release; real-time camera-based reflections.

Join Zappar's CTO, Connell Gauld, as he walks through how to increase the realism of your AR experiences using a number of techniques and tricks, including a first-look at Zappar's latest release; real-time camera-based reflections. For a step-by-step breakdown and code snippets, check out our blog on [how to improve the photorealism of your AR experiences on the web](<https://www.zappar.com/blog/approaching-photorealistic-ar-web/>).

  
**What you 'll learn:**

\- What techniques are available in the mobile web

\- What are the pros and cons of each technique

\- How to leverage these techniques using our Universal AR SDKs

- How to effectively use Zappar's new real-time reflections

## Speakers

- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.


---

# AR Ecosystem Panel

- Type: Webinar
- Date: 29 September 2020, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/7nlenzenji

Canonical: https://zap.works/webinars/ar-ecosystem-panel/

In the one-of-a-kind ZapWorks Webinar we are excited to be joined by leading industry innovators Annie Eaton, CEO at Futurus, Fadi Chehimi, XR Capability and XR for Consumer Lead in Europe at Accenture and Sander van der Vegte, Head of MediaMonks Labs to discuss all things AR.

In the one-of-a-kind ZapWorks Webinar we are excited to be joined by leading industry innovators Annie Eaton, CEO at Futurus, Fadi Chehimi, XR Capability and XR for Consumer Lead at Accenture and Sander van der Vegte, Head of MediaMonks Labs to discuss all things AR. We'll cover a wide variety of use cases (covering B2B and B2C) as well as ways of working, the rise of WebAR, future trends and other insights.

**Some key points of discussion:**

  * Different markets and AR uses
  * How the tech landscape has changed and is changing
  * WebAR adoption
  * Top AR use cases



We will be leaving the last 20 minutes open for your questions for us and the panel.

**The Panel**

**Annie Eaton - CEO, Futurus and Executive Producer, Amebous Labs**

Annie Eaton is an immersive content producer, specializing in engaging and interactive virtual reality and augmented reality experiences. She currently serves as the CEO of Futurus, an Atlanta-based software development company, and Executive Producer of Amebous Labs, a virtual reality-focused game studio.  As a Georgia Tech graduate, she stays involved in the Atlanta technology community, managing XR Atlanta, a community organization which now boasts over 1,400 members. Annie is also involved with Women in XR Atlanta, Women in Technology (WIT) and Young Entrepreneurs Council. She has been recognized by various organizations for her work in tech, including Women in IT (Rising Star Award), Women in Technology (Woman of the Year Award), and Technology Association of Georgia (Young Professionals' Technologist of the Year Award). Annie has vast public speaking experience, having been invited as a speaker for conferences, podcasts, educational institutions and corporate events to share her love and knowledge of immersive technology. 

**Fadi Chehimi -  XR Capability and XR for Consumer Lead in Europe, Accenture**

Fadi is the XR Capability and XR for Consumer Lead in Europe at Accenture. He looks after all XR projects in the UK and the passionate team who excels at making them a reality. And he oversees the solutions and ideas delivered to our clients by our exceptionally talented team cross Europe. Fadi's focus is on advocating and delivering XR to solve "real" business and human problems. For that Fadi wears two hats: a User-Centric Design hat to create differentiating experiences in XR that people would "want and love" to use, and a Tech Architect hat to deliver that value using the most optimal technical solutions and modern methodologies. Fadi has been working in the digital space since 2006 where he worked and specialised on creating digital experiences and consulting for clients in a host of industries including automotive, construction, FMCG, entertainment, banking, telecoms and utilities. Fadi has helped clients in their digital journeys by designing, developing, leading and delivering value to both their employees and customers using cutting-edge methodologies and innovative technologies like mobile, web, cognitive computing and most recently Extended Reality.

**Sander van der Vegte - Head of Labs, MediaMonks**

An eighteen-year digital production veteran, Sander van der Vegte knows the possibilities of new tech like no other. As head of MediaMonks Labs, Sander advises major brands, IPs and agencies on the production of new digital builds. He has led the production of award-winning projects for clients such as Activision, Google, LEGO and Old Spice, and was behind the world's biggest public AR experience, Into The Wild with Google, Lenovo and WWF. Before joining MediaMonks in 2014 as the head of games, Sander started his career in the gaming industry as a developer and journalist, later founding and directing a number of production studios including Green Hill and Coin-Op.

## Speakers

- **Max Dawes** — Managing Director, Zappar. Max  advises retailers, brands and agencies on their AR/VR/MR strategy working with Zappar’s partners including the likes of Coca-Cola, Warner Bros., Carrefour, Vodafone and hundreds of others.
- **Sander van der Vegte** — Head of Labs, MediaMonks. As head of MediaMonks Labs, Sander advises major brands, IPs and agencies on the production of new digital builds. He has led the production of award-winning projects for clients such as Activision, Google, LEGO and Old Spice, and was behind the world's biggest public AR experience, Into The Wild with Google, Lenovo and WWF.
- **Fadi Chehimi** — XR Capability and XR for Consumer Lead in Europe, Accenture. Fadi is the XR Capability and XR for Consumer Lead in Europe at Accenture. He looks after all XR projects in the UK and the passionate team who excels at making them a reality. And he oversees the solutions and ideas delivered to our clients by our exceptionally talented team across Europe.
- **Annie Eaton** — CEO, Futurus. Annie Eaton is an immersive content producer, specializing in engaging and interactive virtual reality and augmented reality experiences. She currently serves as the CEO of Futurus, an Atlanta-based software development company, and Executive Producer of Amebous Labs, a virtual reality-focused game studio.


---

# The AR producer's toolkit

- Type: Webinar
- Date: 21 July 2020, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/6yppmmu4ds

Canonical: https://zap.works/webinars/ar-producer-toolkit/

Join our Head of Production Paul Spittlehouse as he talks all things AR production with Augmented Reality Producer Johan Walters, covering everything an AR producer needs in their toolkit for success.

Join our Head of Production Paul Spittlehouse as he talks all things AR production with Augmented Reality Producer Johan Walters, covering everything an AR producer needs in their toolkit for success. From the actual role of an AR producer and setting out a campaign through to handling remote workflows and optimising the user journey.

Like with all ZapWorks webinars the last 15 minutes will be left open for questions.

What you'll learn: 

  * The role of an AR producer
  * How to develop an AR Strategy
  * How to develop a common language with your AR developers
  * Managing remote workflows
  * User journey management and optimisation

## Speakers

- **Johan Walters** — Augmented Reality Producer, Digital Narrative. With 20+ years of experience in Digital Marketing, Johan is an augmented reality producer who specialises in helping brands to harness the potential of Digital solutions. Using his knowledge of the AR space and past experience with designing training products, Johan has been working closely with Zappar to help create our brand new ZapWorks Training.
- **Paul Spittlehouse** — Head of Production, Zappar. Paul manages our creative studio and is responsible for our production team delivering best-in-class AR campaigns for brands and businesses all over the world.


---

# Augmenting the Marketing Mix with WebAR

- Type: Webinar
- Date: 9 February 2021, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/1cuiqvuufk

Canonical: https://zap.works/webinars/augmenting-marketing-mix-webar/

In this webinar Zappar’s Managing Director, Max Dawes will be sitting down with ZapWorks user, Johan Walters from Digital Narrative to talk about their WebAR campaign with Durbanville Hills wines.

In this webinar Zappar's Managing Director, [Max Dawes](<https://www.linkedin.com/in/maxdawes/>), will be sitting down with ZapWorks user, [Johan Walters](<https://www.linkedin.com/in/johanchristiaanwalters/>) from [Digital Narrative](<http://www.digitalnarrative.co.za/>), to talk about their [WebAR](<https://zap.works/webar/>) campaign with Durbanville Hills wines. 

WebAR has become one of the most pervasive and effective ways to Augment the Marketing Mix and the campaign created by [Digital Narrative](<http://www.digitalnarrative.co.za/>) is no exception to this. In this session, we'll take a deep dive into how [WebAR](<https://zap.works/webar/>) can augment Social Media Marketing as a use case but more specifically how Johan and the team went about creating the campaign from start to finish. 

As with all ZapWorks webinars, the last 15 minutes will be left open for Q&A.

## What you'll learn:

1\. Why [WebAR](<https://zap.works/webar/>) is such an effective use case for augmenting the Marketing Mix.  
2\. How to approach creating an AR experience for a brand  
3\. How to develop an AR campaign from start to finish   
4\. Delivery methods via the web  
5\. How to measure the results of your AR campaigns

## Speakers

- **Max Dawes** — Managing Director, Zappar. Max  advises retailers, brands and agencies on their AR/VR/MR strategy working with Zappar’s partners including the likes of Coca-Cola, Warner Bros., Carrefour, Vodafone and hundreds of others.
- **Johan Walters** — Augmented Reality Producer, Digital Narrative. With 20+ years of experience in Digital Marketing, Johan is an augmented reality producer who specialises in helping brands to harness the potential of Digital solutions. Using his knowledge of the AR space and past experience with designing training products, Johan has been working closely with Zappar to help create our brand new ZapWorks Training.


---

# Branding your AR experience

- Type: Webinar
- Date: 26 January 2021, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/h3j0409ng4

Canonical: https://zap.works/webinars/branding-your-ar-experience/

Join AR experts Dave Mather and George Martin as they discuss the many ways in which you can personalise and brand the AR experiences you publish with ZapWorks.

Being able to fully customize the complete user journey when building and publishing innovative AR experiences is more often than not a key component in their success. In 2021, more brands and businesses will be looking at the different ways they can customize their AR experiences to maximize their impact. 

Join AR experts [Dave Mather](<https://www.linkedin.com/in/david-john-mather/>) and [George Martin](<https://www.linkedin.com/in/george-w-martin/>) as they take you through the ways in which you can customize your AR experiences and when and how to use them.

Like with all ZapWorks webinars the last 15 minutes will be left open for questions.

 

### What you'll learn:

• How to build a Lite Branded Splash Screen (with a Pro or Enterprise account)

• How and when to use a branded WebAR splash page

• How to integrate AR into an existing app

• How to custom host with ZapWorks

## Speakers

- **Dave Mather** — Head of Marketing, Zappar. Dave is Head of Marketing at Zappar and has been working in the AR space for over 9 years bringing Zappar’s award-winning mix of creative studio services, XR platform, Zapworks and accessibility solution, Zapvision to market.
- **George Martin** — Senior Product Manager, Zappar. As Senior Product Manager, George drives the product roadmap and development of Zapworks, Zappar's 3D web platform, and their assistive solution, Zapvision.


---

# Bring bottles, cups, & cans to life in WebAR with Zappar's new curved surface tracking

- Type: Webinar
- Date: 22 February 2022, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/jm7zkdnrbh

Canonical: https://zap.works/webinars/bring-bottles-cups-cans-to-life-in-webar-with-zapp/

We are excited to announce that we have now added curved surface tracking to our Universal AR SDKs and would like to invite you to join our CTO and co-founder, Connell Gauld for a live demo of our latest tracking type.

Join Zappar CTO and Co-Founder, Connell Gauld for a live demo of our latest tracking type for curved surfaces. 

Curved surface tracking expands upon Zappar's existing image tracking which was previously only designed for flat surfaces, opening up a world of new opportunities, especially when it comes to connected packaging, allowing you to create interactive, branded experiences on a range of curved surfaces including cans, cups or bottles.  
 

**What you 'll learn…**

1\. What curved surface tracking is

2\. The different use cases 

3\. How to get started with curved surface tracking

4\. How to use curved surface tracking in your experiences

## Speakers

- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.
- **Sheridan Darko-Defoe** — Customer Success Manager, Zappar. Sheridan looks after our ZapWorks users, ensuring they are making the most out of the tools and are on their way to AR success.


---

# Building a scalable XR strategy; an industry panel

- Type: Webinar
- Date: 13 September 2022, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/b5n5t2n8me

Canonical: https://zap.works/webinars/building-a-scalable-xr-strategy-an-industry-panel/

Want to build a scalable XR strategy for your business?

We are gathering a panel of industry professionals leading the XR charge, to ask them how your business can tackle this rapidly developing technology.

**Want to build a scalable XR strategy for your business?**

We have gathered a panel of industry professionals who have been leading the XR charge to find out how your business can tackle this rapidly developing technology.

[**Get ahead of the game download our XR strategy guide today >>**](<https://www.zappar.com/ebooks/how-to-build-a-scalable-xr-strategy-in-your-organization/>)

The XR industry has been developing rapidly over the past year, and many businesses are now trying to understand where they fit in. In conjunction with the release of our XR strategy guide earlier this year, we gathered a panel of professionals leading the XR charge in many different business sectors. With many different opportunities to carve a path in this space, join us to find out how businesses can tackle a rapidly developing technology without getting in over their heads.

**Our Host**

[Tom Defraine](<https://www.linkedin.com/in/tomdefraine/>), Zappar's Head of Customer Experience 

**The Panel so far...**

[Rich Hess](<https://www.linkedin.com/in/rich-hess/>), Zapbox lead and ex-Immersive Tech Lead at Nestle

[Will Luttrell](<https://www.linkedin.com/in/will-luttrell/>), Partner and Chief Technology Officer at The Brandtech Group

[Emily Friedman](<https://www.linkedin.com/in/emilyafriedman/>), Partner & Head of Content at BrainXchange

## Speakers

- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.
- **Richard Hess** — Zapbox Product and Sales Manager, Zappar. Rich is the Product and Sales Manager for Zapbox and previously led the Immersive Experiences team at Nestlé's Global Digital Hub in Barcelona scaling their XR strategy to Nestlé's global brands and markets.
- **Emily Friedman** — Partner & Head of Content, BrainXchange. Emily is currently advancing emerging technologies in the enterprise through content at BrainXchange, a boutique conference company with 30+ years of combined B2B event experience.
- **Will Luttrell** — Partner and Chief Technology Officer, The Brandtech Group. An expert in brand safety, fraud detection, viewability, and transparency in adtech and co-founder and CTO of the The Brandtech Group (formerly known as You & Mr Jones).  A leading global enterprise level marketing technology group, and the largest global digital partner for some of the world’s biggest brands.


---

# Building with Babylon.js

- Type: Webinar
- Date: 10 August 2021, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/kd4jlrb41q

Canonical: https://zap.works/webinars/building-babylonjs/

Join Francesca Ellis (Support Engineer) and Adam Mccormick (Technical Operations Support) from our Learning & Support team for a live demo and discover more about the 2nd of our newest Universal AR SDKs, Babylon.js.

Join Francesca Ellis (Support Engineer) and Adam Mccormick (Technical Operations Support) from our Learning & Support team for a live demo and discover more about the 2nd of our newest Universal AR SDKs, Babylon.js. Learn how you can utilise Babylon's awesome framework of supporting libraries and documentation to create your next AR project. 

As with all ZapWorks webinars, the last 15 minutes will be left open for you to ask any questions you might have for the team.

**Here 's what you'll learn:**

\- What Zappar's Universal AR SDKs are all about

\- How to get started with Babylon.js

\- How to build using Babylon.js

\- How to publish your AR experiences

## Speakers

- **Francesca Ellis** — Technical Account Manager (Training & Enablement), Zappar. Fran is a Technical Account Manager at Zappar, working closely with some of our biggest enterprise clients to troubleshoot, problem-solve, and bring end-to-end XR campaigns to life. She leads workshops, delivers training, and runs ZapChat, our monthly live learning session making sure partners have the tools and know-how to create their best immersive work.
- **Adam Mccormick** — Technical Operations Support, Zappar. Adam works within our Learning & Support team providing support for all things ZapWorks as well as writing technical documentation and learning resources.


---

# Building Mobile WebAR in Wonderland Engine with Zappar


- Type: Webinar
- Date: 26 February 2026, 16:00 UTC
- Location: Online

Canonical: https://zap.works/webinars/building-mobile-webar-in-wonderland-engine-with-zappar/

Wonderland Engine and Zappar have joined forces to bring Zappar’s WebAR tracking and publishing tools directly into the Wonderland Engine editor, making it faster and smoother to build mobile WebAR experiences. In this launch webinar, learn how to build and publish immersive WebAR experiences inside Wonderland Engine using the Zappar WebAR plugin, with a complete walkthrough of project setup, smartphone-based testing, debugging, and deployment from the people who built the tools.

WebAR is a core part of what we do at Zappar, and we’re expanding where developers can use it. With the new Zappar WebAR plugin for Wonderland Engine, XR creators can now access Zappar’s image, world and face tracking, testing, and publishing tools directly inside the Wonderland Engine editor, opening the door to more immersive, smartphone-based experiences.

In this launch webinar, Connell Gauld (CTO, Zappar) is joined by Jonathan Hale (CEO/CTO, Wonderland Engine) to introduce the integration and walk through what it enables in practice. You’ll see how Zappar’s WebAR fits into Wonderland Engine, how mobile testing works, and how to take a project all the way from setup to a published WebAR experience.


### What You'll Learn

In this live session, you’ll discover:

  -  How the Zappar plugin integrates Zappar’s tracking and publishing workflow inside Wonderland Engine
  -  How to create a WebAR project and structure it for mobile delivery
  -  How to connect your smartphone for fast, real-world testing
  -  Common WebAR setup and debugging issues, and how to solve them
  -  How to work with a demo project and adapt it to your own use case
  -  How to publish a finished WebAR experience to the web


### Can’t join live?

Sign up and we’ll send you the full recording afterwards.

## Speakers

- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.
- **Jonathan Hale** — CEO/CTO, Wonderland Engine. Jonathan is the founder & CEO of Create Worlds, the company behind Wonderland Engine. Since 2018, he has been working on optimizing the WebGL & WebAssembly based 3D engine to achieve native 3D rendering performance on the web, focusing on VR, AR and 3D on the web.


---

# Building with Universal AR SDKs

- Type: Webinar
- Date: 23 June 2020, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/k8pufclt5p

Canonical: https://zap.works/webinars/building-universal-ar-sdks/

Next in our Universal AR series, join our CTO and co-founder Connell Gauld for a set of live demos with two of our Universal AR SDKs: A-Frame & Three.js.

Next in our Universal AR series, join our CTO and co-founder Connell Gauld for a set of live demos with two of our Universal AR SDKs: A-Frame & Three.js. Showcasing our core computer vision technologies, including face tracking, image tracking and instant world tracking.

Like with all ZapWorks webinars the last 15 minutes will be left open for questions

We would also like to encourage you to share this with any developers on your team and watch it together and collaborate.

## Speakers

- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.


---

# Can AI unlock your creative potential? Augmenting reality with AI tools

- Type: Webinar
- Date: 23 May 2023, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/lccnlafwj2

Canonical: https://zap.works/webinars/can-ai-unlock-your-creative-potential-augmenting-r/

Is augmented reality AI’s next frontier?

Join us for an in-depth look at whether Artificial Intelligence (AI) tools can actually be used to help create compelling AR experiences.

**Is augmented reality AI 's next frontier?**

Join us for an in-depth look at whether Artificial Intelligence (AI) tools can actually be used to create compelling AR experiences.

In this webinar, we took a look at a selection of AI tools and how they can be integrated into AR workflows with the end goal of creating great user experiences. 

Our session we cover four main areas: **strategy, ideation, creation, and evaluation**. Within each area, we will discuss how AI can be utilized for AR campaigns, provide tips on its limitations, and showcase some outtakes of where AI has missed the mark.

Our AR experts share their insights and experiences on how AI can be used to create AR experiences in a variety of industries, from gaming and entertainment to education and healthcare.

  
[Download our take home slides here](<https://hubs.ly/Q01Q_LYR0>)

## Speakers

- **Andre Assalino** — Executive Creative Director, Zappar. Andre leads our award-winning creative consultancy and is responsible for the best-in-class AR campaigns we deliver for brands and businesses all over the world.
- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.
- **Dapo Ajisafe** — Customer Support Engineer, Zappar. Dapo is the Customer Support Engineer within our CX Team.
Before joining Zappar he was working as an Immersive Solutions Consultant and Freelance XR & Web developer.
He moved to Manchester 6 months ago from from Toronto, Canada. When he's not immersed in technology and XR,  you can find him hitting the gym, exploring the Manchester food scene or watching basketball.


---

# Corporate Social Responsibility with Eden Reforestation Projects

- Type: Webinar
- Date: 16 March 2021, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/eiutyycung

Canonical: https://zap.works/webinars/corporate-social-responsibility-eden-reforestation/

In this webinar, we'll be talking about the partnership between Zappar and Eden Reforestation Projects and how your plan (and ZapBox) purchases are making a difference to our planet.

In this webinar, Zappar's Customer Success Manager ([Tom DeFraine](<https://www.linkedin.com/in/tomdefraine/>)) will be sitting down with [Daniel Hartz](<https://www.linkedin.com/in/hartzdaniel/>) from [Eden Reforestation Projects](<https://edenprojects.org/>) to talk about the partnership between the two companies, what Eden Reforestation Projects do, and how your plan and ZapBox purchases are making a difference to our planet. 

Zappar announced their partnership with Eden Reforestation Projects in November 2020. This session is an opportunity for existing and prospective ZapWorks users to discover more about Eden Reforestation Projects and how their purchases and subscriptions are now playing an important role in helping us build a more sustainable planet. 

As with all ZapWorks webinars, the last 15 minutes will be left open for Q&A.

## What you'll learn:

1\. Why Zappar have partnered with Eden Reforestation Projects  
2\. Who Eden Reforestation Projects are & what they do  
3\. How purchasing a ZapWorks plan or a ZapBox plan can involve you in this process  
4\. Ways that you, and your business, can get more involved

## Speakers

- **Daniel Hartz** — Accounts Specialist, Eden Reforestation Projects. Daniel Hartz is the London-based Accounts Specialist at Eden Reforestation Projects. Eden Reforestation Projects has a mission to alleviate extreme poverty through forest restoration. In 2020, Eden planted its 485th millionth tree and announced a $5 million grant from the Bezos Earth Fund.
- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.


---

# Creating the perfect internal AR strategy

- Type: Webinar
- Date: 23 March 2020, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/s89plqz5ld

Canonical: https://zap.works/webinars/creating-perfect-internal-ar-strategy/

Join Daniel Hartz and Martin Stahel as they talk you through building the perfect internal AR strategy. From utilizing augmented reality to putting together the perfect team, we will help you identify the internal AR strategy that works for you and your business.

Join Daniel Hartz and Martin Stahel as they talk you through building the perfect internal AR strategy. From utilizing augmented reality to putting together the perfect team, we will help you identify the internal AR strategy that works for you and your business.

**What you learn:  **

  * How to utilise AR inside your business.
  * How to sell AR to your internal teams.
  * Putting together your AR team.
  * How to create an internal AR strategy.



As with all ZapWorks webinars, we'll leave 15mins of Q&A at the end of the session for you to ask your most pressing questions to Daniel and Martin.

## Speakers

- **Daniel Hartz** — Accounts Specialist, Eden Reforestation Projects. Daniel Hartz is the London-based Accounts Specialist at Eden Reforestation Projects. Eden Reforestation Projects has a mission to alleviate extreme poverty through forest restoration. In 2020, Eden planted its 485th millionth tree and announced a $5 million grant from the Bezos Earth Fund.
- **Martin Stahel** — Sales Director, Zappar. Martin looks after our agency clients working alongside our producers to help them achieve AR success.


---

# Creating World Class WebAR Experiences

- Type: Webinar
- Date: 25 February 2020, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/w38c6p7knd

Canonical: https://zap.works/webinars/creating-world-class-webar-experiences/

Join us as we talk all things AR with award winning creative agency Groove Jones, covering WebAR, awesome collaborations and some of the latest developments in our technology.

Join us as we dive into the specifics of creating world-class augmented reality experiences for the web with award-winning creative agency, [Groove Jones](<https://www.groovejones.com/>). We'll be covering WebAR in detail and looking at how [Groove Jones](<https://www.groovejones.com/>) has been leveraging the tech for innovative brands, like; Dallas Mavericks, Modelo Beer and Callaway Golf. 

What you learn: 

* The benefits of WebAR  
* How to optimize your WebAR experience   
* An in depth look at 3 different WebAR campaigns  
* How to sell WebAR to clients

As with all ZapWorks webinars, we'll leave 15mins of Q&A at the end of the session for you to ask your most pressing questions to Max and Dale.

## Speakers

- **Max Dawes** — Managing Director, Zappar. Max  advises retailers, brands and agencies on their AR/VR/MR strategy working with Zappar’s partners including the likes of Coca-Cola, Warner Bros., Carrefour, Vodafone and hundreds of others.
- **Dale Carman** — Executive Creative Director, Groove Jones. Carman is one of four who in 2015 founded next-generation creative agency Groove Jones, which uses virtual and augmented reality to bring imagination to life.


---

# Designing AR experiences for an adapting workplace

- Type: Webinar
- Date: 15 September 2020, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/04e15kkveb

Canonical: https://zap.works/webinars/designing-ar-experiences-adapting-workplace/

Following on from our last session; ‘Safely returning to the workplace with AR’, in this webinar we'll be talking to Johnny Hamilton, Senior Design and Innovation Consultant for Providence St. Joseph Health as he walks us through some of his recent builds which have been specifically designed to help an adapting workplace.

Whether you're bringing your workforce back to the office or forging a new, more virtual path, AR can provide the perfect addition to your learning & development materials. 

Following on from our last session; 'Safely returning to the workplace with AR', in this webinar we'll be talking to Johnny Hamilton, Senior Design and Innovation Consultant for Providence St. Joseph Health as he walks us through some of his recent builds which have been specifically designed to help an adapting workplace.

Like with all ZapWorks webinars the last 15 minutes will be left open for questions.

  
What you'll learn:

  * AR use cases for performance support and learning
  * How to use AR to enhance teachable moments in the workplace
  * What goes into designing AR-enabled PDFs
  * How to create an AR-enabled PDF in Designer



 

Johnny Hamilton:

  
**Editor of the Medium Publication**  
[The Future of Workplace Learning](<https://medium.com/the-future-of-workplace-learning>)

  
**Blogger on learning, design, and more**  
[Ingenuiti](<https://www.ingenuiti.com/blog>)

  
**Host of the Podcast**  
[The Future of Workplace Learning](<http://thefutureofworkplacelearning.buzzsprout.com/>)

  
**Owner of the LinkedIn Groups**  
[The Future of Workplace Learning](<https://www.linkedin.com/groups/10495140/>)  
[Microlearning with Augmented and Virtual Reality](<https://www.linkedin.com/groups/13574716/>)

 

**Presenter on AR focused webinars**  
[Level-Up Your Videos with Augmented Reality Branching Scenarios](<https://move.vyond.com/webinar-level-up-your-videos-zappar/>)

  
**Author of the Whitepapers**  
[The Future of Workplace Learning is Now  ](<http://www.bit.ly/the-future-of-learning>)  
[This Is What Happens When MicroLearning Meets AR  ](<http://bit.ly/ML-AR-whitepaper>)  
[A New Learning Design Using Alexa Voice User Interface](<http://bit.ly/alexa-whitepaper>)

 

If you'd like to continue the discussion or if you're interested in having an AR-enhanced learning experience developed, please contact Johnny Hamilton at [Johnny@ingenuiti.com](<mailto:Johnny@ingenuiti.com>).

## Speakers

- **Daniel Hartz** — Accounts Specialist, Eden Reforestation Projects. Daniel Hartz is the London-based Accounts Specialist at Eden Reforestation Projects. Eden Reforestation Projects has a mission to alleviate extreme poverty through forest restoration. In 2020, Eden planted its 485th millionth tree and announced a $5 million grant from the Bezos Earth Fund.
- **Johnny Hamilton** — Manager of Learning Innovation, Providence Health. Johnny Hamilton leads initiatives that integrate cutting-edge technologies like AI and immersive media into learning programs that address workforce needs, from leadership development to behavioral health. With over 25 years in the learning innovation space, Johnny has won numerous awards for the impact of his solutions, known for blending creativity, human-centered design, and measurable outcomes.


---

# Developer Build Along: A-Frame

- Type: Webinar
- Date: 29 September 2022, 15:00 UTC
- Location: London

Canonical: https://zap.works/webinars/developer-build-along-aframe/

Join us to create a face tracked solar system with A-Frame. Just one of the Universal AR SDK's available within ZapWorks.

Join us for an step by step walkthrough of a Universal AR SDK example project. In this walkthrough we will be taking a look at the Face Tracked Solar System example for A-Frame. Our Technical Support and Learning Manager Francesca Ellis will explain the ins and outs of how this project was developed; providing helpful tips and best practices along the way so you can create this project too.

Afterwards, stay tuned for a live Q&A session about the walkthrough with Francesca and Customer Support Engineer Dapo Ajisafe.

## Speakers

- **Francesca Ellis** — Technical Account Manager (Training & Enablement), Zappar. Fran is a Technical Account Manager at Zappar, working closely with some of our biggest enterprise clients to troubleshoot, problem-solve, and bring end-to-end XR campaigns to life. She leads workshops, delivers training, and runs ZapChat, our monthly live learning session making sure partners have the tools and know-how to create their best immersive work.
- **Dapo Ajisafe** — Customer Support Engineer, Zappar. Dapo is the Customer Support Engineer within our CX Team.
Before joining Zappar he was working as an Immersive Solutions Consultant and Freelance XR & Web developer.
He moved to Manchester 6 months ago from from Toronto, Canada. When he's not immersed in technology and XR,  you can find him hitting the gym, exploring the Manchester food scene or watching basketball.


---

# Easy-build AR with ZapWorks Studio Project Templates

- Type: Webinar
- Date: 6 April 2021, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/cqd06f6mcg

Canonical: https://zap.works/webinars/easy-build-ar-zapworks-studio-project-templates/

Join Zappar’s CRM Executive, Christie Clark, as she builds powerful AR experiences using ZapWorks Studio Templates in minutes.

Join Zappar's CRM Executive, [Christie Clark](<https://www.linkedin.com/in/christie-clark-023583151/>), as she builds powerful AR experiences using ZapWorks Studio Templates (in minutes) with the help of [Tom DeFraine](<https://www.linkedin.com/in/tomdefraine/?originalSubdomain=uk>), ZapWorks Customer Success Manager. ZapWorks Studio is Zappar's AR-first toolkit (with support for image-, face-, and world tracking, 3D models, and custom animations, as well as the ability to create virtual and mixed reality experiences for ZapBox) that enables you to create fully customizable AR experiences and instantly publish them to the mobile web, iOS or Android. 

ZapWorks Studio now provides a number of project templates that demo certain functionalities and can be modified by swapping in your own assets. Creating AR Projects with ZapWorks Studio has never been easier!

## What you'll learn:

1\. What project templates are (and where to find them)   
2\. How to use image, face and world-tracked project templates   
3\. How to replace assets within projects templates  
4\. How to preview and publish your AR experience

## Speakers

- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.
- **Christie Clark** — CRM Executive, Zappar Ltd. Christie is a member of the marketing team at Zappar Ltd. She is responsible for devising and delivering customer-facing activities and communications (like ZapWorks webinars and monthly newsletters).


---

# Engage and upskill your remote workforce with AR

- Type: Webinar
- Date: 28 April 2020, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/q70mu6n8t6

Canonical: https://zap.works/webinars/engage-and-upskill-your-remote-workforce-ar/

How can Augmented Reality be used to engage with and upskill your remote workforce? Now more than ever companies are needing to connect with their workers remotely, from communicating key messages and targets, to on the job training for key workers.

How can Augmented Reality be used to engage with and upskill your remote workforce? Now more than ever companies are needing to connect with their workers remotely, from communicating key messages and targets, to on the job training for key workers. Join Daniel Hartz and Destery Hildenbrand as they explore how AR can be used by L&D professionals to enhance distance learning to provide valuable up to date communication and training.

  
As with all ZapWorks webinars, we'll leave 15mins of Q&A at the end of the session for you to ask your most pressing questions to Daniel and Destery.

What you'll learn: 

  * How AR can be used help you engage with and upskill your remote workforce
  * We'll brainstorm a variety of AR use cases for different industries
  * Talk you through how to enhance your employee onboarding remotely using 360 degree gyrospheres.

## Speakers

- **Daniel Hartz** — Accounts Specialist, Eden Reforestation Projects. Daniel Hartz is the London-based Accounts Specialist at Eden Reforestation Projects. Eden Reforestation Projects has a mission to alleviate extreme poverty through forest restoration. In 2020, Eden planted its 485th millionth tree and announced a $5 million grant from the Bezos Earth Fund.
- **Destery Hildenbrand** — XR Solutions Architect, Intellezy. Destery is a learning experience producer and has over 15 years of experience in training and development for corporate and higher education, focusing on engaging others through technology and immersive reality experiences.


---

# How to Enhance Workforce Learning with Volumetric Video

- Type: Webinar
- Date: 31 July 2025, 15:00 UTC
- Location: Online
- Video: https://fast.wistia.net/embed/iframe/hmrv7eidq4

Canonical: https://zap.works/webinars/enhance-workforce-learning-with-volumetric-video/

Unlock the power of volumetric video to deliver workplace training that truly resonates – no developer required. Join Zappar, Evercoast, and Providence to see how Providence UPmersiv™ embedded rich, human-centred volumetric modules directly into an Articulate Rise course, supercharging the engagement and impact of their workforce-wellness program.

Unlock the power of volumetric video to deliver workplace training that truly resonates - no developer required. Join Zappar, [Evercoast](<https://www.evercoast.com/>), and [Providence](<https://www.providence.org/>) to see how Providence UPmersiv™ embedded rich, human-centred volumetric modules directly into an Articulate Rise course, supercharging the engagement and impact of their workforce-wellness program.

### **What You 'll Learn**

In this live session, you'll discover how the new Mattercraft + Evercoast integration lets learning teams:

✅ **Capture Emotion & Body Language at Scale:** Preserve nuanced human cues to boost empathy, retention, and learner satisfaction.  
   
✅ **Produce Immersive Content in Hours, Not Weeks** : Leverage turnkey volumetric workflows--no developers, no expensive studios.  
  
✅ **Seamlessly Embed into Your LMS** : Maintain familiar deployment, tracking, and reporting while delivering a richer experience.  
  
✅ **Replicate Providence 's Success:** Learn exactly how they rolled out immersive modules to their staff.   
  
✅ **Scale Securely & Efficiently**: Best practices for governance, versioning, and global rollout without vendor lock-in.

Whether you're a learning designer, manager or leading L&D, HR, or innovation at your company, you'll gain a new perspective on how spatial storytelling and volumetric video can improve learner comprehension, engagement, and well-being, using platforms and processes organisations already have in place..  
  
👉 **Can 't join live?** Sign up and we'll send you the full recording afterwards.

### **Webinar Partners**

#### **Evercoast  **

[Evercoast](<https://www.evercoast.com/>) is an end-to-end volumetric video platform that turns real-world video into spatial data for media production, immersive applications and intelligent systems. Its solutions, from Mavericks capture software to Cloudbreak rendering and streaming, provide a unified platform to empower creators to deliver authentic, human-centred experiences seamlessly and at scale

#### **Providence**

[Providence](<https://www.providence.org/>) is a not-for-profit Catholic health system serving communities across seven Western states, with 125,000 caregivers in 51 hospitals and 1,014 clinics. Dedicated to compassionate, holistic care, it leverages advanced treatments, virtual and social services to improve access, health equity, and community well-being for millions regardless of coverage and affordability.

## Speakers

- **George Martin** — Senior Product Manager, Zappar. As Senior Product Manager, George drives the product roadmap and development of Zapworks, Zappar's 3D web platform, and their assistive solution, Zapvision.
- **Johnny Hamilton** — Manager of Learning Innovation, Providence Health. Johnny Hamilton leads initiatives that integrate cutting-edge technologies like AI and immersive media into learning programs that address workforce needs, from leadership development to behavioral health. With over 25 years in the learning innovation space, Johnny has won numerous awards for the impact of his solutions, known for blending creativity, human-centered design, and measurable outcomes.
- **Robert Dough** — Director of Business Development, Evercoast. Robert Dough is Director of Business Development at Evercoast, helping organizations use volumetric video to create immersive, human-centered training and storytelling. With a background in emerging tech and strategic partnerships, he focuses on turning complex tools into real-world solutions where presence and empathy matter most.


---

# Enhancing Learning Experiences with AR, an industry panel

- Type: Webinar
- Date: 5 December 2023, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/hwansu7b64

Canonical: https://zap.works/webinars/enhancing-learning-experiences-with-ar-an-industry/

Looking to upgrade your learning solutions?

We have gathered together a panel of experts to discuss all things immersive learning, celebrating the release of our new AR download ‘Enhancing Learning Experiences with Augmented Reality’ with its contributors.

Looking to upgrade your learning solutions?

We  gathered together a panel of experts to discuss all things immersive learning, celebrating the release of our new AR download ['Enhancing Learning Experiences with Augmented Reality'](<https://www.zappar.com/ar-resources/how-to-integrate-ar-into-your-learning-and-development-program/>) with its contributors.

\- Understand how AR can enhance learning experiences, making them more interactive, engaging, and effective.

\- Gain valuable insights into integrating AR technology into your existing L&D programs, directly from industry pioneers.

\- Learn how to navigate the challenges of implementing AR, from technical considerations to budgeting and user engagement.

\- Have your questions answered in real-time by our panel of experts and learn from the experiences of others in your field.

## Speakers

- **Betty Dannewitz** — Immersive Experience Designer, Ifyouaskbetty. Betty Dannewitz is an Immersive Experience Designer with 18+ years in corporate learning and development. She is also a Speaker, Podcaster, and High Performance Coach. Betty’s passion is to help people become better humans and she advocates that innovative technology, like augmented reality, has a HUGE role in making that happen.
- **Jeff Batt** — Learning Experience Designer, Amazon. Jeff Batt has 15+ years of experience in the digital learning and media industry. Currently, Jeff Batt is a learning experience designer for Amazon. He is the founder and trainer at Learning Dojo, a company dedicated to training you to become a software ninja in various eLearning, web, and mobile-related software applications.
- **Rachel Arpin** — Learning and Development Consultant, OSUWMC James Cancer Hospital. In her main quest, Rachel is a Learning and Development Consultant for OSUWMC James Cancer Hospital. She creates videos and online interactive experiences to support staff with education and wellness initiatives. In her side quests, Rachel creates fun and engaging experiences; anything from escape games to animated TikToks and just general shenanigans.
- **Phoenix Cavalier** — Founder, Verus Learning. Founder of Verus Learning, a company grounded in one core belief. It's about people. Phoenix’s background in leadership, instructional design, corporate training, and brand strategy has allowed him to work directly with organizational leaders to develop learning strategies used around the world.


---

# Exploring interactive engagement and diversity with AR and video

- Type: Webinar
- Date: 5 April 2022, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/3chg99391z#

Canonical: https://zap.works/webinars/exploring-interactive-engagement/

Discover how technology is evolving to equip organizations with the skills necessary to future-proof the workforce

Discover how technology is evolving to equip organizations with the skills necessary to future-proof the workforce.

**What you 'll learn:**

1\. How to effectively blend AR and animated video to create dynamic learning solutions  
2\. Tips to rapidly create diverse animated characters for your D&I projects and experiences  
3\. Discover how personalisation can become a key driver for your organisation's learning culture

## Speakers

- **Dan Nathan** — Head of Customer Success, Powtoon. Since joining the company in 2014, Dan has built what is today the Powtoon Customer Support & Success teams, responsible for assisting Powtoon's 40M+ strong customer base.
- **Betty Dannewitz** — Immersive Experience Designer, Ifyouaskbetty. Betty Dannewitz is an Immersive Experience Designer with 18+ years in corporate learning and development. She is also a Speaker, Podcaster, and High Performance Coach. Betty’s passion is to help people become better humans and she advocates that innovative technology, like augmented reality, has a HUGE role in making that happen.


---

# From Codes to Connection: Unlocking inclusivity on pack with Accessible QR

- Type: Webinar
- Date: 19 July 2023, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/ptlkrk2m3y

Canonical: https://zap.works/webinars/from-codes-to-connection-unlocking-inclusivity-on/

Join Zappar CEO (Caspar Thykier) as he talks to Marc Powell from the RNIB and our brand partners at Unilever Sarah Masters and Mark Hewitt, about the recent launch of Accessible QR codes for product packaging and why they are an important step for brands.

Zappar CEO (Caspar Thykier) talks to Marc Powell from the RNIB and our brand partners at Unilever Sarah Masters and Mark Hewitt, about the recent launch of Accessible QR codes for product packaging and why they are an important step for brands in making products accessible to everyone, everywhere whatever their visual acuity as a basic human right.

[Download our latest guide](<https://share.hsforms.com/1_rKXKLKeQtO9x6fB6a_Kdw212kz>) **' The new age of connected packaging for everyone, everywhere: Introducing Accessible QR codes'** which covers the three mega trends that have brought AQR about and what you should do next if you're a brand manager or business selling products to consumers to take advantage of this new reality.

**Fact:** An Accessible QR code is made up of a standard QR code and a series of dots and dashes set round one corner and two sides of a QR. This simple patent-pending addition unlocks the ability for this one machine readable code to be scanned as normal by your phone's camera, Google lens or QR scanner of your choice to reach the brands chosen website. But it also houses the ability for existing apps serving the blind and partially sighted community featuring our royalty free  SDK called Zapvision to recognise these same codes on pack from greater distances and most importantly use the accessibility features on the device for VoiceOver assistance, larger fonts, contrast settings etc.  **Meaning blind and partially sighted people can use Accessible QR codes on packaging to access all the product information they need both in store and at home.**

## Speakers

- **Caspar Thykier** — Chief Executive Officer, Zappar. Caspar is one of Zappar's Co-Founders and is responsible for driving Zappar’s mission to make Augmented Reality technology accessible to the masses - putting the tools in the hands of as many people as possible.
- **Mark Hewitt** — Brand and Digital Transformation Partner, CEC. Mark is specialist in Connected Packaging connecting brand strategy, marketing, digital, data and IoT delivering Always-On Pack Platforms for brands around the world.
- **Sarah Masters** — Digital & Ecommerce Director, Unilever. Sarah is the Digital Transformation Director at Unilever driving digital innovation across multiple brands.
- **Marc Powell** — Head of Accessibility Innovation, RNIB. Marc is a passionate advocate and evangelist within the world of accessibility, having represented the RNIB since retiring from his professional sporting career as a Paralympic judo athlete. Marc is the Strategic Accessibility Lead at RNIB and works closely with a number of global organisations to raise the bar when it comes to accessibility and inclusion, creating sustainable long lasting social change.


---

# Future-proof your L&D programmes with video and AR in 2023

- Type: Webinar
- Date: 13 February 2023, 15:49 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/qro0kjiz8w

Canonical: https://zap.works/webinars/future-proof-your-ld-programmes-with-video-and-ar/

Learn how to harness the power of video and Augmented Reality to future-proof your blended learning programmes and ensure you're adopting the latest methodologies to increase engagement and reduce time to competency for your learners.

Learn how to harness the power of video and Augmented Reality to future-proof your blended learning programmes and ensure you're adopting the latest methodologies to increase engagement and reduce time to competency for your learners. 

  
**What 's covered: **

1\. Upskilling and reskilling and new skilling employees  
2\. Recession-proofing your Learning & Development programmes  
3\. Enhancing employee retention & engagement  
4\. How to use AR to upskill and reskill employees   
5\. How to get started

## Speakers

- **Destery Hildenbrand** — XR Solutions Architect, Intellezy. Destery is a learning experience producer and has over 15 years of experience in training and development for corporate and higher education, focusing on engaging others through technology and immersive reality experiences.
- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.
- **Dan Nathan** — Head of Customer Success, Powtoon. Since joining the company in 2014, Dan has built what is today the Powtoon Customer Support & Success teams, responsible for assisting Powtoon's 40M+ strong customer base.
- **Betty Dannewitz** — Immersive Experience Designer, Ifyouaskbetty. Betty Dannewitz is an Immersive Experience Designer with 18+ years in corporate learning and development. She is also a Speaker, Podcaster, and High Performance Coach. Betty’s passion is to help people become better humans and she advocates that innovative technology, like augmented reality, has a HUGE role in making that happen.


---

# Getting the most out of ZapWorks in 2020

- Type: Webinar
- Date: 16 January 2020, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/pdzjh7v8v2

Canonical: https://zap.works/webinars/getting-most-out-zapworks-2020/

Join ZapWorks specialists, led by Sebastian Garcia Cardona, as they talk you through the skills you'll need to make the most out ZapWorks and optimise AR for your business in 2020. Our experts will be taking you through world tracking, a skill that we believe will be vital to your AR journey this year!

Join ZapWorks specialists, led by Sebastian Garcia Cardona, as they talk you through the skills you'll need to make the most out ZapWorks and optimise AR for your business in 2020. Our experts will be taking you through world tracking, a skill that we believe will be vital to your AR journey this year! 

[Download the Demo](<https://d2j4z507ms5wl7.cloudfront.net/webinars/getting-the-most-out-of-zapworks-in-2020.zip>)

## Speakers

- **Sebastian Garcia Cardona** — Head of Technical Support, Zappar. Sebastian is Head of Technical Support at Zappar. He leads our team of augmented reality specialists, overseeing technical support and delivering training.
- **Anita Darko** — Instructional Designer, Zappar. Anita is our instructional designer at Zappar. She works with our support team optimising and designing our tutorials and workshops to ensure our users get the most out of the tools.


---

# Getting Started with ZapWorks Designer

- Type: Webinar
- Date: 20 September 2022, 15:00 UTC
- Location: London

Canonical: https://zap.works/webinars/getting-started-with-zapworks-designer/

Join us for a tour around ZapWorks designer our no code AR tool. Get the information you need to start creating 3D AR models with no code for your brand.

Join us for a ZapWorks Designer product walkthrough. We will be taking you through our no-code tool including what it is, what it does, how it has helped our current customers and how it can help you. We will go through some past and live use cases to display how customers have been using AR made within ZapWorks Designer.

After the webinar you will be able to create a project within Designer, adding animations and movement to your models using the webinar asset pack.

As we move from traditional e-commerce to immersive commerce, tools like ZapWorks Designer can help you stay ahead of the game and create product experiences your customers will love with zero code.

## Speakers

- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.
- **Emma Moore** — Product Marketing Manager, Zappar. Emma is the Product Marketing Manager for ZapWorks. She creates material to support our ZapWorks customers and the Zappar team democratise and understand AR as well as writing blogs, running webinars and polishing her AR skills.


---

# How to create immersive out-of-home WebAR activations with Groove Jones

- Type: Webinar
- Date: 25 October 2022, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/bx3zf8np39

Canonical: https://zap.works/webinars/groove-jones-fc-dallas-stadium-ar/

Join us for an insight into how Groove Jones developed an out-of-home AR experience for FC Dallas. Dan Ferguson from Groove Jones will join us to share his expertise on using AR in out-of-home experiences and more.

As the world moves further away from the days of lockdown and social distancing, [investment in Out-of-home (OOH)](<https://www.thedrum.com/news/2022/08/18/signs-signs-everywhere-signs-outdoor-ad-revenue-soared-29-q2>) advertising is flourishing yet again and to stay ahead of the curve, brands and businesses should be thinking about how they can capitalise and make their OOH advertising work harder with augmented reality.

AR-enabled OOH is something that Dallas-based immersive agency, Groove Jones excels at, creating large-scale immersive WebAR murals for the likes of FC Dallas, Modelo beer, Dallas Mavericks and more.

In this webinar, we'll be joined by Dan, Founding Partner at Groove Jones, where we'll be asking him about their approach to creating WebAR for OOH, the watch-outs and his expert advice on how to create and launch WebAR experiences on a large scale.

## Speakers

- **Emma Moore** — Product Marketing Manager, Zappar. Emma is the Product Marketing Manager for ZapWorks. She creates material to support our ZapWorks customers and the Zappar team democratise and understand AR as well as writing blogs, running webinars and polishing her AR skills.
- **Dan Ferguson** — Founding Partner, Groove Jones. Dan is a marketing and creative executive with 30+ years of experience in the digital marketing and strategy space. He is considered an innovator of XR/AR/VR, Advergaming, Viral Marketing, and Gamification. He consults with companies on their next-generation technology strategies.


---

# Guide to Connected Packaging

- Type: Webinar
- Date: 22 July 2020, 14:30 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/zk6w1q2ufw

Canonical: https://zap.works/webinars/guide-connected-packaging/

Join us for the launch of our Guide to Connected Packaging where our Sales Director, Martin Stahel will be joined by our CEO, Caspar Thykier to talk you through the guide and our experiences with connected packaging.

Join us for the launch of our [Guide to Connected Packaging](<https://www.zappar.com/ebooks/guide-to-connected-packaging/>) where our Sales Director, [_Martin Stahel_](<https://www.linkedin.com/in/martinstahel/>) will be joined by our CEO, [_Caspar Thykier_](<https://www.linkedin.com/in/caspar-thykier-a160a115/>) to talk you through the guide and our experiences with connected packaging.

There will also be a chance to put your questions to Martin and Caspar as well as exclusive first access to our guide.

### Guide to Connected Packaging

_Packaging represents one of the brands most undervalued owned media channels but in many cases it is an analogue proposition in an increasingly mobile first world._

In our latest guide we have laid out the what's, whys and hows of [_connected packaging_](<https://www.zappar.com/solutions/packaging/>) :  

  * What does connected packaging mean and how does augmented reality fit in?
  * Why is it important and why should brands be considering their strategic approach to connected packaging?
  * How forward thinking brands are deploying connected in the real world today?



 

[Download our guide to connected packaging](<https://www.zappar.com/ebooks/guide-to-connected-packaging/>)

## Speakers

- **Caspar Thykier** — Chief Executive Officer, Zappar. Caspar is one of Zappar's Co-Founders and is responsible for driving Zappar’s mission to make Augmented Reality technology accessible to the masses - putting the tools in the hands of as many people as possible.
- **Martin Stahel** — Sales Director, Zappar. Martin looks after our agency clients working alongside our producers to help them achieve AR success.


---

# How to choose which AR tools work best for you

- Type: Webinar
- Date: 10 November 2020, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/qfr1dxcc0j

Canonical: https://zap.works/webinars/how-choose-which-ar-tools-work-best-you/

Whether you are new to AR or a master of the technology we have designed our tools to be accessible to everyone whatever your skill level or use case. Join George and Francesca from our Learning & Support team as they talk you through the ZapWorks options and help you decide which of our AR tools work best for you.

Whether you are new to AR or a master of the technology we have designed our tools to be accessible to everyone whatever your skill level or use case. Join George and Francesca from our Learning & Support team as they talk you through the ZapWorks options and help you decide which of our AR tools work best for you.

Like with all ZapWorks webinars the last 15 minutes will be left open for questions.

  
What you'll learn:

With our ZapWorks platform you have a choice of different tools which you can use to create your augmented reality content: Universal AR, Studio and Designer. 

In the session we will be:

  * Introducing the features and possible use cases for all three tools
  * Demonstrating all three tools
  * Walking you through our updated CMS system

## Speakers

- **George Martin** — Senior Product Manager, Zappar. As Senior Product Manager, George drives the product roadmap and development of Zapworks, Zappar's 3D web platform, and their assistive solution, Zapvision.
- **Francesca Ellis** — Technical Account Manager (Training & Enablement), Zappar. Fran is a Technical Account Manager at Zappar, working closely with some of our biggest enterprise clients to troubleshoot, problem-solve, and bring end-to-end XR campaigns to life. She leads workshops, delivers training, and runs ZapChat, our monthly live learning session making sure partners have the tools and know-how to create their best immersive work.


---

# How to create a 3D exploded view in AR

- Type: Webinar
- Date: 15 April 2020, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/iw34exovmk

Canonical: https://zap.works/webinars/how-create-ar-exploded-view/

Looking to upskill with ZapWorks? Join our augmented reality specialists Seb and George and they walk you through one of our most effective AR use cases - the exploded view. Based on our work with TAFE NSW on and exploded view eyeball this functionality has applications from L&D to retail and product visualisation.

Looking to upskill with ZapWorks? Join our augmented reality specialists Seb and George and they walk you through one of our most effective AR use cases - the exploded view. Based on our work with TAFE NSW on and exploded view eyeball this functionality has applications from L&D to retail and product visualisation.

**What to expect:**

  * Build along with Seb and George
  * How to set up an exploded state
  * How to add additional functionality like hotspots & text pop-ups
  * How to apply an AR exploded view to different use cases



As with all ZapWorks webinars, we'll leave 15mins of Q&A at the end of the session for you to ask your most pressing questions to Seb and George.

[Click here](<https://docs.zap.works/>) the starter asset pack here

## Speakers

- **George Martin** — Senior Product Manager, Zappar. As Senior Product Manager, George drives the product roadmap and development of Zapworks, Zappar's 3D web platform, and their assistive solution, Zapvision.
- **Sebastian Garcia Cardona** — Head of Technical Support, Zappar. Sebastian is Head of Technical Support at Zappar. He leads our team of augmented reality specialists, overseeing technical support and delivering training.


---

# How to leverage AR in the new retail revolution

- Type: Webinar
- Date: 21 September 2021, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/27z25sp7s9

Canonical: https://zap.works/webinars/how-leverage-ar-new-retail-revolution/

Join us as we discuss some of the key opportunities we have identified when it comes to the use of AR and spatial storytelling that will help your retail business keep ahead of the curve both now and in the future.

We are heading into a transformational five years for retail as thought leading brands are increasingly reaping the benefits from the increased engagement, dwell times, memory recall and sales success that AR affords.

Join us as we discuss some of the key opportunities we have identified when it comes to the use of AR and spatial storytelling that will help your retail business keep ahead of the curve both now and in the future.

**Here 's what you'll learn:**

  * The opportunities for AR in retail right now
  * How AR can be leveraged across the retail customer journey
  * How you can start implementing AR in your shopper marketing / retail campaigns
  * How AR will be increasingly used in the future



 

**Download our Guide: How to leverage AR in the new retail revolution, 5 innovative opportunities for retailers**

## Speakers

- **Caspar Thykier** — Chief Executive Officer, Zappar. Caspar is one of Zappar's Co-Founders and is responsible for driving Zappar’s mission to make Augmented Reality technology accessible to the masses - putting the tools in the hands of as many people as possible.
- **Martin Stahel** — Sales Director, Zappar. Martin looks after our agency clients working alongside our producers to help them achieve AR success.
- **Ed Morris** — VP of Strategic Partnerships - North America, Zappar. Ed leads Zappar’s North American business, prior to Zappar, Ed co-founded Gate Reality - a London and NYC based AR/VR production studio.


---

# How to leverage Digital-First AR

- Type: Webinar
- Date: 11 May 2021, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/b917pi92sk

Canonical: https://zap.works/webinars/how-leverage-digital-first-ar/

Join us as we discuss how WebAR opens the door to a whole new world of digital-first delivery methods for your AR experiences and show you how to start leveraging this new capability today.

Although augmented reality is at its best when transforming physical print, products, and places into more engaging, digital experiences, [WebAR](<https://zap.works/webar/>) (and the pandemic) has accelerated the usage of digital to digital formats, revolutionizing how we interact with everyday channels like email, social media, e-commerce, and slide decks.

  
So, join Zappar's Managing Director, [Max Dawes](<https://www.linkedin.com/in/maxdawes/>), and ZapWorks Customer Success Manager, [Tom DeFraine](<https://www.linkedin.com/in/tomdefraine/>), as they discuss how WebAR opens the door to a whole new world of digital-first delivery methods for your AR experiences and talk you through how you can start leveraging this new capability today.

  
Zappar WebAR enables you to reach over 3.5 billion global smartphone users by delivering image-, face-, and instant- world-tracked AR experiences instantly to their web browser.  
 

## What you'll learn:

1\. What WebAR is  
2\. What digital access points WebAR can now facilitate  
3\. What to consider when building an AR experience with a digital access point  
4\. The best use-cases for digital-to-digital formats.  
5\. How you can start using WebAR

## Speakers

- **Max Dawes** — Managing Director, Zappar. Max  advises retailers, brands and agencies on their AR/VR/MR strategy working with Zappar’s partners including the likes of Coca-Cola, Warner Bros., Carrefour, Vodafone and hundreds of others.
- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.


---

# How to perfect your AR user experience

- Type: Webinar
- Date: 7 July 2020, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/n2314w01l4

Canonical: https://zap.works/webinars/how-perfect-your-ar-user-experience/

Join our Head of Commercial, Dave Mather as he talks all things AR and UX design with Joe Brazao our ZapWorks Lead UX designer to guide you through how to perfect your augmented reality user experience.

Join our Head of Commercial, Dave Mather as he talks all things AR and UX design with Joe Brazao our ZapWorks Lead UX designer to guide you through how to perfect your augmented reality user experience.  Sharing practical advice for creating AR experiences that add real value, as well as common UI/UX mistakes to avoid. 

  
Like with all ZapWorks webinars the last 15 minutes will be left open for questions.

  
What you'll learn: 

  * How to utilise your AR toolkit
  * How to think about your user's environment
  * How to keep your user engaged
  * What makes a clear call to action
  * What other factors you need to consider.

## Speakers

- **Dave Mather** — Head of Marketing, Zappar. Dave is Head of Marketing at Zappar and has been working in the AR space for over 9 years bringing Zappar’s award-winning mix of creative studio services, XR platform, Zapworks and accessibility solution, Zapvision to market.
- **Joe Brazao** — Design Lead | ZapWorks, Zappar. Joe leads on the design and user experience for everything ZapWorks from our website to our own proprietary software.


---

# How to sell AR to your clients

- Type: Webinar
- Date: 12 May 2020, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/plj1aomqyv

Canonical: https://zap.works/webinars/how-sell-ar-your-clients/

As Augmented Reality secures it’s position as a valuable and effective marketing tool, the question is how do you sell what is still a comparatively new technology to clients? Join Daniel Hartz and Jeremy Yates as they share their insights into how to show your clients the value of using AR strategically within their business.

As Augmented Reality secures it's position as a valuable and effective marketing tool, the question is how do you sell what is still a comparatively new technology to clients? Join Daniel Hartz and Jeremy Yates as they share their insights into how to show your clients the value of using AR strategically within their business.

As with all ZapWorks webinars, we'll leave 15mins of Q&A at the end of the session for you to ask your most pressing questions to Daniel and Jeremy.

What you'll learn: 

  * What makes a great AR pitch?
  * How to demonstrate the value of AR to your clients
  * How to set clear campaign objectives.
  * Frequently asked questions.



 

**Helpful Articles**

[6 key questions to ask your client before starting any AR project](<https://www.zappar.com/blog/insights-agencies-key-questions-ask-your-client-starting-any-ar-project/>)

[How augmented reality affects the brain](<https://www.zappar.com/blog/how-augmented-reality-affects-brain/>)

## Speakers

- **Daniel Hartz** — Accounts Specialist, Eden Reforestation Projects. Daniel Hartz is the London-based Accounts Specialist at Eden Reforestation Projects. Eden Reforestation Projects has a mission to alleviate extreme poverty through forest restoration. In 2020, Eden planted its 485th millionth tree and announced a $5 million grant from the Bezos Earth Fund.
- **Jeremy Yates** — Account Director, Zappar. Jeremy is our Account Director here at Zappar. He looks after our agency client accounts working alongside our producers to help them achieve AR success.


---

# How technology is making the world more accessible for people who are blind or partially sighted

- Type: Webinar
- Date: 16 May 2024, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/ui9swit77c

Canonical: https://zap.works/webinars/how-technology-is-making-the-world-more-accessible/

Join us this Global Accessibility Awareness Day when we’ll be exploring how different technologies are helping to make the world more accessible for people who are blind or partially sighted.

Join us this Global Accessibility Awareness Day when we'll be exploring how different technologies are helping to make the world more accessible for people who are blind or partially sighted. 

Our host Product Director, Chris Holton will join; Andy Lane, Be My Eyes, and Darren Tan, Zapvision, as they share the latest updates, delve into the current and future roles of assistive technologies and share their experiences. The session will also feature a special pre-recorded introduction by Joe Devon, co-founder of GAAD. 

  
What You'll Learn:

  * The significance of Global Accessibility Awareness Day and its impact on technology and accessibility.
  * Insights on technologies shaping accessibility solutions for people who are blind or partially sighted. 
  * A deep dive into Zapvision and Be My Eyes and how they are impacting the lives of people who are blind or partially sighted.

## Speakers

- **Chris Holton** — Sales Director, Zappar. Chris is Sales Director at Zappar, leading the company’s commercial strategy and revenue growth across its platform business. He is responsible for driving sales performance, developing key client relationships, and expanding market adoption of Zappar’s platform solutions.
- **Darren Tan** — Zapvision Product Specialist, Zappar. Darren lends his knowledge and experience to the Zapvision team helping test and develop our Accessible QR codes.
- **Andy Lane** — Product Evangelist, Be My Eyes. Andy works with Be My Eyes testing their technology, including Be My AI and Accessible QR codes within the Be My Eyes app.
- **Joe Devon** — Co-Founder, Global Accessibility Awareness Day (GAAD) Foundation. As the Co-Founder and Chair of the Global Accessibility Awareness Day (GAAD) Foundation, Joe is dedicated to raising awareness about the importance of creating inclusive digital experiences.


---

# From proof of concept to global execution: How to build a scalable XR strategy in your organisation

- Type: Webinar
- Date: 15 March 2022, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/x1yb7fa467

Canonical: https://zap.works/webinars/how-to-build-a-scalable-XR-strategy/

Join Zappar Senior Customer Success Manager, Tom DeFraine and Zapbox Product and Sales Manager, Rich Hess as they give you the playbook for implementing an internal, enterprise-scale XR strategy.

[Download the accompanying slides](<https://f.hubspotusercontent30.net/hubfs/3409235/How%20to%20build%20a%20scalable%20XR%20strategy%20in%20your%20organisation.pdf>). 

Join Zappar Senior Customer Success Manager, Tom DeFraine and Zapbox Product and Sales Manager, Rich Hess as they give you the playbook for implementing a scalable XR strategy across global brands and markets. 

Rich and Tom take you through the frameworks and internal processes to set your teams up for success, including what resources, training and tools you'll need along the way. 

**What you 'll learn: **

1\. Use cases across consumer and enterprise   
2\. How to get internal buy-in and drive adoption   
3\. How to think about resourcing a scalable XR strategy  
4\. Watch-outs and best practices for rollout  
5\. How you can use ZapWorks for Enterprise to fuel an 'always-on' XR strategy 

**Discuss your XR strategy with one of our experts**  
  
If this webinar got you thinking about building an XR strategy within your organisation. [Speak to one of our team today](<https://www.zappar.com/contact/>).

## Speakers

- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.
- **Richard Hess** — Zapbox Product and Sales Manager, Zappar. Rich is the Product and Sales Manager for Zapbox and previously led the Immersive Experiences team at Nestlé's Global Digital Hub in Barcelona scaling their XR strategy to Nestlé's global brands and markets.


---

# How to: Build for WebAR

- Type: Webinar
- Date: 14 November 2019, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/khrk1k8iqc

Canonical: https://zap.works/webinars/How-to-build-for-webar-webinar/

Join ZapWorks aficionados George Martin and Konstantina Tagkopoulou as they talk through the creation of a project specifically intended to launch in a browser.

Zappar WebAR is the Zappar app technology you know and love, running in the web browser. This enables you to distribute AR experiences instantly to both iOS and Android devices and gives your users near friction-less access to the content you create. Fundamentally, WebAR means less friction and more fun for users.  
  
Removing the need to search for and download an app reduces the number of steps a user has to take between awareness and experience but this reduction in time-to-experience doesn't have to mean a reduction in quality.   
  
Join ZapWorks aficionados George Martin and Konstantina Tagkopoulou as they talk through the creation of a project specifically intended to launch in a browser.

## Speakers

- **Konstantina Tagkopoulou** — Account Executive | ZapWorks, Zappar. Konstantina is an ZapWorks Account Executive. She looks after our ZapWorks users, ensuring they are making the most out of the tools and are on their way to AR success.
- **George Martin** — Senior Product Manager, Zappar. As Senior Product Manager, George drives the product roadmap and development of Zapworks, Zappar's 3D web platform, and their assistive solution, Zapvision.


---

# How to Create Branching Scenarios for Immersive 3D Soft Skills Training

- Type: Webinar
- Date: 7 January 2026, 10:01 UTC
- Location: Online
- Video: https://fast.wistia.net/embed/iframe/2c77kcykcb

Canonical: https://zap.works/webinars/how-to-create-branching-scenarios-for-immersive-3d/

Learn how to create branching scenario–based soft skills training using a no-code workflow in Mattercraft, with decision points, real-time feedback, and publish-ready delivery for LMS, web, or QR code access.

In this step-by-step tutorial, Francesca Ellis, Technical Account Manager at Zappar, shows how to build a complete branching scenario training module for soft skills using Mattercraft, without writing code.

You’ll follow the full process of creating a scenario-based learning experience where learners respond to a challenging customer interaction, receive immediate feedback, and progress through multiple decision paths. The tutorial covers how to structure reusable scenes, manage branching logic with states and behaviours, and publish the final experience as a shareable WebAR link, QR code, or SCORM package for LMS delivery.



### **What You 'll Learn**

In this session, you’ll learn how to:

  * Design branching scenarios for soft skills training, including customer service, emotional intelligence, and decision-making
  * Build scenario-based learning flows using Mattercraft’s no-code components, states, and behaviours
  * Create reusable UI and feedback screens to keep branching logic clean and scalable
  * Provide real-time learner feedback based on response choices, without scripting
  * Use templates and world tracking to place interactive roleplay scenarios into a web-based AR experience
  * Test, iterate, and publish your training module via QR code, web link, or SCORM for LMS integration



Whether you’re an L&D professional, instructional designer, or training team looking to move beyond static eLearning, this tutorial gives you a practical foundation for building interactive, decision-based training experiences that are engaging, measurable, and easy to deploy.

## Speakers

- **Francesca Ellis** — Technical Account Manager (Training & Enablement), Zappar. Fran is a Technical Account Manager at Zappar, working closely with some of our biggest enterprise clients to troubleshoot, problem-solve, and bring end-to-end XR campaigns to life. She leads workshops, delivers training, and runs ZapChat, our monthly live learning session making sure partners have the tools and know-how to create their best immersive work.


---

# How to Create Interactive Artwork with AI + AR

- Type: Webinar
- Date: 16 July 2026, 15:00 UTC
- Location: London

Canonical: https://zap.works/webinars/how-to-create-interactive-artwork-with-ai-and-ar/

Discover how to turn AI-generated imagery into immersive, image-tracked experiences that transform how audiences engage with your art.

In this live session, artist and creative technologist Dan Marcolina joins Zappar to break down how AI-generated imagery and augmented reality are reshaping visual storytelling. Drawing from his Diffused Reality work, Dan will show how still images evolve into layered, living experiences, where motion, narrative, and interaction exist beyond the printed surface.

Dan will show how features in Zapworks Designer such as 360 environments, world tracking, face tracking, particles, avatars, and interactive triggers can be amplified by AI to create experiences that feel magical, personal, and alive. Rather than treating AI and AR as separate technologies, Dan will demonstrate how their synergy can extend reality, transform storytelling, and turn physical artwork into immersive encounters that continue unfolding beyond the printed page.

### **What you’ll learn**

* How artists are using AI as part of a controlled, intentional creative process, not a shortcut
* A step-by-step workflow: AI image generation → Image Animation → Novel implementations of the Zapworks Designer tool kit → immersive experience
* How image tracking turns prints, books, and exhibitions into interactive entry points
* What makes an AR-enhanced artwork actually engaging (and what just feels gimmicky)
* How to design experiences that work in real-world environments like galleries and publications

### **Who this is for**

* Artists, photographers, and creative technologists exploring new mediums
* Galleries, publishers, and curators looking to create more engaging exhibitions
* Brands experimenting with print, packaging, or storytelling beyond the screen
* Anyone curious about combining AI \+ AR without deep technical overhead

### **Can’t attend live?**

Sign up anyway and we’ll send you the full recording afterwards.

## Speakers

- **Dave Mather** — Head of Marketing, Zappar. Dave is Head of Marketing at Zappar and has been working in the AR space for over 9 years bringing Zappar’s award-winning mix of creative studio services, XR platform, Zapworks and accessibility solution, Zapvision to market.
- **Dan Marcolina** — Co-Founder, Marcolina Design. Dan Marcolina is a photographer and artist behind Diffused Reality, where AI and augmented reality turn still photos into images that move when scanned with a phone. He recently led a session at Adobe MAX 2025 and has shown his work at the AIPAD Photography Show.


---

# How to Migrate from 8th Wall: Moving Your Projects to Mattercraft and Universal AR


- Type: Webinar
- Date: 28 January 2026, 11:00 UTC
- Location: Online
- Video: https://fast.wistia.net/embed/iframe/1fxclm9ptv

Canonical: https://zap.works/webinars/how-to-migrate-from-8th-wall-moving-your-projects/

Moving on from 8th Wall? Join Zappar and Alex Di Guida, Lead XR Designer at XR Studio, Designium, to learn how to migrate your existing 8th Wall projects to Mattercraft and Universal AR, without starting from scratch or losing the workflows you rely on.

With 8th Wall winding down, many developers are asking the same hard questions. What happens to my existing projects? What tools actually replace what I use today? And how much work is this really going to take?

In this live webinar, Francesca Ellis, Senior Technical Account Manager at Zappar, is joined by Alex Di Guida, Lead XR Designer and Creative Technologist at Designium in Tokyo, to walk through the practical reality of moving from 8th Wall to Zappar’s ecosystem. Together, they will break down how Mattercraft and Universal AR align with familiar 8th Wall workflows, what changes you can expect, and where you can take advantage of more flexible deployment and ownership going forward.

This session focuses on real projects, real constraints, and real trade-offs. Not a sales pitch, but a clear-eyed look at how to move forward with confidence.

### What You'll Learn

In this live session, you’ll discover:

  - How common 8th Wall project types translate into Mattercraft and Universal AR.
  - What actually changes when moving from 8th Wall Studio to Mattercraft’s visual editor and scripting model.
  - How Universal AR supports image tracking, world tracking, VPS, and camera-based experiences on the web.
  - Practical migration tips to avoid common pitfalls and rework when rebuilding existing experiences.
  - How Mattercraft’s publishing, hosting, and export options compare to 8th Wall’s hosted model.
  - Lessons learned from real-world studio workflows, including what is faster, what is different, and what requires rethinking.

## Speakers

- **Francesca Ellis** — Technical Account Manager (Training & Enablement), Zappar. Fran is a Technical Account Manager at Zappar, working closely with some of our biggest enterprise clients to troubleshoot, problem-solve, and bring end-to-end XR campaigns to life. She leads workshops, delivers training, and runs ZapChat, our monthly live learning session making sure partners have the tools and know-how to create their best immersive work.
- **Alex Di Guida** — Lead XR Designer, Designium. Based in Tokyo, Alex leads XR design and development at Designium, working across commercial, cultural, and experimental AR projects. Having built and shipped experiences using 8th Wall and alternative WebAR stacks, Alex will share a studio perspective on what migration looks like in practice, including design considerations, technical tradeoffs, and workflow changes that matter once client deadlines are involved.


---

# How to supercharge your WebAR projects with App Clips

- Type: Webinar
- Date: 3 April 2025, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/5m2qqxvfc8

Canonical: https://zap.works/webinars/how-to-supercharge-webar-with-app-clips/

Unlock high-performance web-based augmented reality with native world tracking—no app install required. Learn how App Clips and Instant Apps can supercharge your WebAR experiences in this live session.

Join us for the launch of Zappar's exciting new App Clip solution that unlocks native world tracking for your WebAR experiences. Zappar's App Clip solution offers a unique combination of functionality:

✅ All the benefits and capabilities of Zappar's WebAR platform - use multiple tracking types, switch cameras, capture and share photos and videos, easily integrate other web-based libraries and content, instantly publish content updates, and much more

✅ Native world tracking, offering the highest possible stability for AR content  with accurate real-world scale estimation

✅ Launch instantly by scanning a QR code in the camera app or from a web link, no app install required

✅ Seamlessly integrated into Mattercraft, the leading visual development environment for WebAR experiences

George, Connell, and Abbie will show you the benefits of our new App Clips solution, with real-world use cases, UX best practices and examples you can try for yourself. Whether you're a developer looking to level up your projects, or a brand or business exploring the potential of immersive technology, this live session will show you how to unlock high-performance WebAR--no compromises. 

🧠 **What you 'll learn:**

✅ How App Clips and Instant Apps work

✅ Performance benefits and advantages

✅ UX best practices 

✅ Real-world use cases & examples

✅ How to deploy your WebAR projects to App Clips & Instant Apps

**👉 Can 't attend live?** Sign up and we'll send you a link to the recording.

## Speakers

- **George Martin** — Senior Product Manager, Zappar. As Senior Product Manager, George drives the product roadmap and development of Zapworks, Zappar's 3D web platform, and their assistive solution, Zapvision.
- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.
- **Abbie Peach** — XR Designer, Zappar. As Zappar’s XR Designer, she creates engaging XR tutorials, demos, and industry-leading immersive projects. Abbie has previously collaborated with Meta, Snap Inc., Disney, the BBC, and major record labels


---

# How to use mixed reality as an effective sales tool

- Type: Webinar
- Date: 5 May 2020, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/gql9jetzqe

Canonical: https://zap.works/webinars/how-use-mixed-reality-effective-sales-tool/

Our very own Dave Mather will be joined by Stephen Bedser, AR Media Designer for CooperSurgical Fertility & Genomics, to discuss how mixed reality can be used as an effective sales tool. Stephen will talk through the process of creating a mixed reality experience from concept to project evaluation.

Our very own Dave Mather will be joined by Stephen Bedser, AR Media Designer for [CooperSurgical Fertility & Genomics](<https://fertility.coopersurgical.com/>), to discuss how mixed reality can be used as an effective sales tool. Stephen will talk through the process of creating a mixed reality experience from concept to project evaluation.

[G210 InviCell incubator](<https://fertility.coopersurgical.com/equipment/g210-invicell/>)

What you'll learn:

  * Stephen's background, which led him to CooperSurgical Fertility & Genomics.
  * How to plan and concept a commercial mixed reality experience.
  * What goes into the creation and delivery of a mixed reality project, including software and the environment the experience will be hosted in.
  * How to evaluate the success of your mixed reality project.

## Speakers

- **Dave Mather** — Head of Marketing, Zappar. Dave is Head of Marketing at Zappar and has been working in the AR space for over 9 years bringing Zappar’s award-winning mix of creative studio services, XR platform, Zapworks and accessibility solution, Zapvision to market.
- **Stephen Bedser** — Graphic & Media Designer, CooperSurgical Fertility & Genomics. Stephen (Bedser) cut his ‘digital’ cloth in the games industry designing for 8 and 16 bit  platforms. From there after he entered the world of Virtual Reality designing experiences for Ford  and the Belgium Government whilst at IBM’s UK Labs. Fast forwarding through Virtual Studios for the BBC’s Tomorrow’s World and digital media for The Eden Project he now creates engaging projects globally for CooperSurgical Fertility & Genomics.


---

# How Video & AR will transform Learning & Development for frontline workers

- Type: Webinar
- Date: 31 October 2022, 10:36 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/il3qbu8jvy

Canonical: https://zap.works/webinars/how-video-ar-will-transform-learning-development-f/

Discover how using a video & AR strategy with your frontline workers can increase skill development, boost engagement, and accelerate meaningful business results.

Discover how technology is evolving to equip organizations with the skills necessary to future-proof the workforce with Powtoon's Account Executive Ryan Ward and Betty Dannewitz, Immersive Experience Designer at Ifyouaskbetty.

In this webinar you will learn:

  * Best practices to engage & upskill your frontline workers
  * How to create a training strategy for frontline workers
  * Tips on how to distribute engaging video content in the flow of work
  * Key video & AR trends to look out for in 2023

## Speakers

- **Betty Dannewitz** — Immersive Experience Designer, Ifyouaskbetty. Betty Dannewitz is an Immersive Experience Designer with 18+ years in corporate learning and development. She is also a Speaker, Podcaster, and High Performance Coach. Betty’s passion is to help people become better humans and she advocates that innovative technology, like augmented reality, has a HUGE role in making that happen.
- **Ryan Ward** — Account Executive, Powtoon. Powtoon changes how we communicate and learn at each stage of our careers by amplifying messages with short custom videos. Ryan works with clients to make visual communication easy to create, simple to manage, and quick to distribute.


---

# Introducing all-new ZapBox

- Type: Webinar
- Date: 16 October 2020, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/ogce5hayjb

Canonical: https://zap.works/webinars/introducing-all-new-zapbox/

To mark the launch of all-new ZapBox on Kickstarter, we invite you to join Zappar’s CEO, Caspar Thykier, Co-founder and Chief Research & Development Officer Simon Taylor and our Industrial Design Consultant Steven Spong, MD of Runnerfly, as they discuss all-new ZapBox and the next phase of affordable Mixed Reality.

To mark the launch of [all-new ZapBox on Kickstarter](<https://www.kickstarter.com/projects/all-newzapbox/all-new-zapbox-awesome-mixed-reality-for-40>), we invite you to join Zappar's CEO, Caspar Thykier, Co-founder and Chief Research & Development Officer Simon Taylor and our Industrial Design Consultant Steven Spong, MD of Runnerfly, as they discuss all-new ZapBox and the next phase of affordable Mixed Reality. 

The last 15 minutes will be left open for questions.

 

Introducing all-new ZapBox, a revolutionary step in Zappar's mission to bring affordable Mixed Reality to the mass market. ZapBox enables content creators and developers to build truly immersive, 6-DoF Mixed Reality (MR) and Virtual Reality (VR) experiences at an unrivaled price point of just $40. 

  
What you'll learn:

  * The journey so far - from ideation to Kickstarter launch.
  * What makes all-new ZapBox different?
  * How you can get involved in all-new ZapBox
  * What it all means for the future of affordable Mixed Reality

## Speakers

- **Caspar Thykier** — Chief Executive Officer, Zappar. Caspar is one of Zappar's Co-Founders and is responsible for driving Zappar’s mission to make Augmented Reality technology accessible to the masses - putting the tools in the hands of as many people as possible.
- **Simon Taylor** — Chief Research & Development Officer, Zappar. Simon is one of Zappar's Co-Founders and has worked to develop Zappar’s proprietary technology in addition to patenting their Zapcode system, and continues to work on delivering Zappar’s mission today.
- **Steven Spong** — Managing Director, Runnerfly. Managing Director of Runnerfly, an independent industrial design consultancy that takes ideas from concept to completion and into the hands of customers, Steven also works as an industrial design consultant for Zappar.


---

# Introducing new and improved world tracking for WebAR

- Type: Webinar
- Date: 8 February 2022, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/uhqeqzizko

Canonical: https://zap.works/webinars/introducing-new-and-improved-world-tracking-for-we/

Join Zappar’s Chief R&D Officer, Simon Taylor, George Martin (Product Manager: Learning & Support) and Francesca Ellis (Support Engineer) as they showcase Zappar’s new and improved world tracking for the web.

Join Zappar's Chief R&D Officer, Simon Taylor, George Martin (Product Manager: Learning & Support) and Francesca Ellis (Support Engineer) as they showcase Zappar's new and improved world tracking for the web. 

This is just the first in many improvements to our World Tracking implementation for the web in 2022, so join us as we celebrate this exciting milestone and give you a snapshot of the roadmap ahead. 

  
**What we  cover: **

  
1\. The key improvements beyond our existing Instant World Tracking implementation  
2\. Live demos   
3\. What this means for your WebAR experiences  
4\. How you can get started with our improved world tracking  
5\. Future improvements & roadmap

## Speakers

- **George Martin** — Senior Product Manager, Zappar. As Senior Product Manager, George drives the product roadmap and development of Zapworks, Zappar's 3D web platform, and their assistive solution, Zapvision.
- **Simon Taylor** — Chief Research & Development Officer, Zappar. Simon is one of Zappar's Co-Founders and has worked to develop Zappar’s proprietary technology in addition to patenting their Zapcode system, and continues to work on delivering Zappar’s mission today.
- **Francesca Ellis** — Technical Account Manager (Training & Enablement), Zappar. Fran is a Technical Account Manager at Zappar, working closely with some of our biggest enterprise clients to troubleshoot, problem-solve, and bring end-to-end XR campaigns to life. She leads workshops, delivers training, and runs ZapChat, our monthly live learning session making sure partners have the tools and know-how to create their best immersive work.


---

# Introducing Universal AR

- Type: Webinar
- Date: 10 June 2020, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/3bwgeenuvu

Canonical: https://zap.works/webinars/introducing-universal-ar/

Join our Head of Product, Chris Holton as he talks to co-founders Simon Taylor, Chief Research & Development Officer and Connell Gauld, Chief Technology Officer about our brand new suite of libraries and SDKs we are calling Universal AR.

Join our Head of Product Chris Holton as he talks to co-founders Simon Taylor and Connell Gauld about our brand new suite of libraries and SDKs we are calling Universal AR. 

At Zappar we already provide a fully integrated suite of tools for building AR experiences but now, for the first time, we have released our core computer vision technologies, including face tracking, image tracking and instant world tracking for you to use with the platform or creative tool of your choice including Three.js, Unity, A-Frame & more. 

The last 30 minutes will be left free for all your burning Universal AR questions.

What you'll learn: 

  * What is Universal AR?
  * The different SDKs available 
  * Tracking types supported 
  * What it all means for developers

## Speakers

- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.
- **Simon Taylor** — Chief Research & Development Officer, Zappar. Simon is one of Zappar's Co-Founders and has worked to develop Zappar’s proprietary technology in addition to patenting their Zapcode system, and continues to work on delivering Zappar’s mission today.
- **Chris Holton** — Sales Director, Zappar. Chris is Sales Director at Zappar, leading the company’s commercial strategy and revenue growth across its platform business. He is responsible for driving sales performance, developing key client relationships, and expanding market adoption of Zappar’s platform solutions.


---

# Introducing Universal AR for PlayCanvas

- Type: Webinar
- Date: 20 July 2021, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/fadpf4rkik

Canonical: https://zap.works/webinars/introducing-universal-ar-playcanvas/

During our AR Pioneers event we announced two brand new Universal AR SDKs: for Babylon.js & PlayCanvas. Now we are inviting you to join our CTO, Connell Gauld, for a live first look at our SDK that allows you to create awesome AR experiences using the PlayCanvas web-based 3D game engine.

During our AR Pioneers event we announced two brand new Universal AR SDKs: for Babylon.js & PlayCanvas. Now we are inviting you to join our CTO, Connell Gauld, for a live first look at our SDK that allows you to create awesome AR experiences using the PlayCanvas web-based 3D game engine.

**Here 's what you'll learn:**

\- What Zappar's Universal SDKs are all about

\- How to get started with PlayCanvas

\- How to build using PlayCanvas

\- How to publish your AR experiences

## Speakers

- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.
- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.


---

# Introducing World Tracking in ZapWorks Designer

- Type: Webinar
- Date: 29 March 2022, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/fmfk9s5km4

Canonical: https://zap.works/webinars/introducing-world-tracking-in-zapworks-designer/

Join Chris Holton (Head of Product) and Tom DeFraine (Senior Customer Success Manager) for the live launch of our next major update to ZapWorks Designer which brings Zappar’s recently updated world tracking to your Designer projects.

Join Chris Holton (Head of Product) and Tom DeFraine (Senior Customer Success Manager) for the live launch of our next major update to ZapWorks Designer which brings Zappar's recently[ _updated world tracking_](<https://www.zappar.com/blog/create-more-immersive-webar-with-zappars-new-world-tracking/>) to your Designer projects. 

Chris and Tom will be giving you an in-depth look at this new tracking type and how you can leverage it in your Designer projects, including the updated UI and changes to the end-user experience.  
  
**What 's covered:  **  
  
  1\. World tracking use cases  
  2\. New UI updates  
  3\. Live demo  
  4\. Designer roadmap  
  5\. How to get started 

Get started with ZapWorks Designer - [create your 14-day trial](<http://my.zap.works/register>)

## Speakers

- **Chris Holton** — Sales Director, Zappar. Chris is Sales Director at Zappar, leading the company’s commercial strategy and revenue growth across its platform business. He is responsible for driving sales performance, developing key client relationships, and expanding market adoption of Zappar’s platform solutions.
- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.


---

# Introducing ZapWorks for Enterprise

- Type: Webinar
- Date: 17 March 2020, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/5kbtv9xjdz

Canonical: https://zap.works/webinars/introducing-zapworks-enterprise/

Join our Head of Commercial, David Mather and Head of Product, Chris Holton as they talk AR for Enterprise. Learn how the ZapWorks ecosystem has evolved to meet the needs of the world’s biggest businesses with the introduction of ZapWorks for Enterprise.

**What you will learn:**

  * Why we created ZapWorks for Enterprise
  * The key features and benefits of the plan
  * Case studies from Nestle, Telia and Groove Jones and how they're already leveraging ZapWorks for Enterprise to facilitate their AR strategies
  * How to get started



  
**ZapWorks Enterprise**

[ZapWorks for Enterprise](<https://zap.works/enterprise/>) puts Zappar's 10 years of industry expertise at your fingertips, giving you everything you need to create best-in-class AR, including expert training and workshops, VIP support and quarterly performance reviews. Join the world's most innovative businesses and request a demo today.

## Speakers

- **Dave Mather** — Head of Marketing, Zappar. Dave is Head of Marketing at Zappar and has been working in the AR space for over 9 years bringing Zappar’s award-winning mix of creative studio services, XR platform, Zapworks and accessibility solution, Zapvision to market.
- **Chris Holton** — Sales Director, Zappar. Chris is Sales Director at Zappar, leading the company’s commercial strategy and revenue growth across its platform business. He is responsible for driving sales performance, developing key client relationships, and expanding market adoption of Zappar’s platform solutions.


---

# Introducing Zapworks Spaces: App-free, indoor navigation for complex environments

- Type: Webinar
- Date: 2 April 2026, 15:00 UTC
- Location: Online
- Video: https://fast.wistia.net/embed/iframe/lzugwd7hc5

Canonical: https://zap.works/webinars/introducing-zapworks-spaces-app-free-indoor-navigation-for-complex-environements/

Large workplaces, campuses, and industrial facilities are becoming harder to navigate, but most indoor navigation systems remain complex, expensive, and difficult to maintain. In this webinar, discover how Zapworks Spaces enables organisations to create app-free, indoor navigation using existing 3D scans, with no hardware infrastructure required.

Large workplaces, campuses, and industrial facilities are becoming harder to navigate, but most indoor navigation systems remain complex, expensive, and difficult to maintain.In this webinar, discover how Zapworks Spaces enables organisations to create app-free, indoor navigation using existing 3D scans, with no hardware infrastructure required.

Whether you're managing a large workplace, operating a complex facility, or building visitor experiences in public venues, this session will show how indoor navigation can become a practical operational tool.

### **What You 'll Learn**

  * How Spaces maps indoor environments using spatial scans and navigation meshes
  * Importing an existing 3D scan and automatically generate walkable areas
  * Adding landmarks, points of interest, and searchable destinations
  * Creating navigation routes across multiple floors
  * Guide users to rooms, equipment, or facilities using turn-by-turn navigation
  * Publish an app-free indoor navigation experience that works directly in the browser


### **Who should attend**

  * Facilities and operations teams managing complex buildings
  * Enterprise innovation and workplace technology leaders
  * Developers and XR teams building spatial experiences
  * Organisations looking to improve accessibility and navigation in large environments


### **Can't join live?**

Sign up and we'll send you the full recording and Q&A after the session.

## Speakers

- **Chris Holton** — Sales Director, Zappar. Chris is Sales Director at Zappar, leading the company’s commercial strategy and revenue growth across its platform business. He is responsible for driving sales performance, developing key client relationships, and expanding market adoption of Zappar’s platform solutions.
- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.


---

# Learn how to build immersive headset content with WebXR in Mattercraft

- Type: Webinar
- Date: 26 March 2024, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/ei405pm2rr

Canonical: https://zap.works/webinars/learn-how-to-build-immersive-headset-content/

Join us to discover how you can build immersive headset experiences with WebXR for the Apple Vision Pro, Meta Quest and more in Mattercraft.

Join us to discover how you can build immersive headset experiences with WebXR for the Apple Vision Pro, Meta Quest and more in Mattercraft.

In this session Zappar Co-Founder & CTO, Connell Gauld and Product Manager, George Martin will be taking a deep dive into WebXR and how it can be used in Mattercraft to create stand-out immersive content for a range of devices, including the Meta Quest(s) and Apple Vision Pro, without the need for app submissions.

**We 'll be taking you through…**

  * WebXR and Mattercraft 
  * Building immersive content for Meta Quests
  * Building immersive content for Apple Vision Pro
  * A live build



Connell and George will also be on hand at the end of the session to answer any questions you might have.

## Speakers

- **George Martin** — Senior Product Manager, Zappar. As Senior Product Manager, George drives the product roadmap and development of Zapworks, Zappar's 3D web platform, and their assistive solution, Zapvision.
- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.


---

# Leveraging WebAR

- Type: Webinar
- Date: 17 October 2019, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/qmokdtendg

Canonical: https://zap.works/webinars/leveraging-webar-webinar/

Join our very own Dave Mather and Konstantina Tagkopoulou as they discuss the many benefits of implementing WebAR into Augmented Reality campaigns.

Join our very own Dave Mather and Konstantina Tagkopoulou as they discuss the many benefits of implementing WebAR into Augmented Reality campaigns. They'll be covering accessibility, interactivity and the ability to take full ownership of the user journey by investing in custom splash pages - placing your brand at the virtual gateway to immersive content!

Zappar [WebAR](<https://zap.works/webar/>) is the Zappar app technology you know and love running in the web browser. It enables you to distribute AR experiences instantly to both iOS and Android devices - giving your users near friction-less access to the content you create using our ZapWorks tools.

## Speakers

- **Dave Mather** — Head of Marketing, Zappar. Dave is Head of Marketing at Zappar and has been working in the AR space for over 9 years bringing Zappar’s award-winning mix of creative studio services, XR platform, Zapworks and accessibility solution, Zapvision to market.
- **Konstantina Tagkopoulou** — Account Executive | ZapWorks, Zappar. Konstantina is an ZapWorks Account Executive. She looks after our ZapWorks users, ensuring they are making the most out of the tools and are on their way to AR success.


---

# Live learning: Multiple face tracking

- Type: Webinar
- Date: 5 October 2021, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/6lba7x57o7

Canonical: https://zap.works/webinars/live-learning-multiple-face-tracking/

Learn how to build a multiple face tracking experience using Zappar's Universal AR SDK for Three.js. 

Join Francesca Ellis (Support Engineer) for a live learning session, where she will be walking you through an example project created using Zappar’s new multiple face tracking technology.

Learn how to build a multiple face tracking experience using Zappar's Universal AR SDK for Three.js.

Join Francesca Ellis (Support Engineer) for a live learning session, where she will be walking you through an example project created using Zappar's new multiple face tracking technology.   
Learn advanced face tracking techniques, including how to track to 3 faces simultaneously to create awesome, shareable AR experiences.

As with all ZapWorks webinars, the last 15 minutes will be left open for you to ask any questions you might have for the team.

  
**Here 's what you'll learn:**

  * What Zappar's Universal AR SDKs are all about
  * What Face Tracking technology is
  * How you can use Universal AR's pipelines and face anchors 
  * Project walk through - how to make a multiple face tracked experience

## Speakers

- **Francesca Ellis** — Technical Account Manager (Training & Enablement), Zappar. Fran is a Technical Account Manager at Zappar, working closely with some of our biggest enterprise clients to troubleshoot, problem-solve, and bring end-to-end XR campaigns to life. She leads workshops, delivers training, and runs ZapChat, our monthly live learning session making sure partners have the tools and know-how to create their best immersive work.
- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.


---

# Mattercraft AI Assistant–  Exclusive Beta Launch

- Type: Webinar
- Date: 29 May 2025, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/3hm531kcof

Canonical: https://zap.works/webinars/mattercraft-ai-assistant-exclusive-beta-launch/

Get an exclusive look at Mattercraft’s new AI-powered assistant—your creative partner for building immersive 3D experiences, faster and smarter. Mattercraft AI Assistant features three powerful and fully integrated modes: Ask, Edit and AI Code Completion.

Introducing Mattercraft's new AI Assistant: your brand-new creative partner for building immersive 3D experiences.  
  
In this session, you'll get an exclusive look at AI Assistant's powerful and fully integrated features, including Ask, Edit and AI Code Completion.

In this live session, we cover: 

✅ AI Assistant's three modes: Ask, Edit and AI Code completion

✅ Prompting best practice   
  
✅ How to create custom shaders & post-processing effects   
  
✅ AI Credits

  
Sign up for the beta: <https://share.hsforms.com/2uuVE735IQjK6IMIyMt99Xw212kz>

## Speakers

- **George Martin** — Senior Product Manager, Zappar. As Senior Product Manager, George drives the product roadmap and development of Zapworks, Zappar's 3D web platform, and their assistive solution, Zapvision.
- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.


---

# Mattercraft Beta: Virtual Launch

- Type: Webinar
- Date: 13 June 2023, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/gqe05qkoh6

Canonical: https://zap.works/webinars/mattercraft-beta-virtual-launch/

Join us for the beta launch of our latest release, Mattercraft, a brand new creative tool for building rich 3D experiences for the web, including AR, VR and WebXR.

Join our CTO Connell Gauld for the beta launch of Mattercraft by Zapworks, a brand new creative tool for building rich 3D experiences for the web, including AR, VR and WebXR.

Mattercraft provides a fully-integrated 3D development environment for building interactive experiences for the web. Gone are the days of having to hand-code 3D environments, animations, or UI - Mattercraft's flexible and intuitive 3D editor lets you construct your experiences visually, nesting components and behaviours, and coding full interactivity and gameplay with TypeScript. 

To mark the opening of the public beta Connell demonstrates all its different functionalities and provides a jumping-off point to get stuck into the tool and start creating.

## Speakers

- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.


---

# Mattercraft x Cognitive3D: Measure What Matters in XR Using Spatial Analytics

- Type: Webinar
- Date: 4 June 2026, 15:00 UTC
- Location: Online
- Video: https://fast.wistia.net/embed/iframe/g1eke9qemb

Canonical: https://zap.works/webinars/mattercraft-x-cognitive3D-measure-what-matters-in-xr-using-spatial-analytics/

Discover how the new Mattercraft + Cognitive3D integration brings advanced spatial analytics and behavioural insights to your immersive 3D web projects in headset and mobile AR experiences, helping you measure engagement, optimise experiences, and understand ROI in XR.

Join George Martin, Senior Product Manager at Zappar,  and Tony Bevilacqua, CEO and Founder at Cognitive3D, for a live look at Mattercraft’s new Cognitive3D integration, bringing enterprise-grade XR analytics directly into immersive experiences built for the web and headsets.

In this session, George and Tony will demonstrate how creators, developers, and enterprise teams can track and analyse user behaviour across mobile AR, WebXR, and headset-based experiences using Cognitive3D’s analytics platform integrated directly with Mattercraft.


### **What You 'll Learn**

In this live session, you'll discover:

  * How to integrate Cognitive3D analytics directly into Mattercraft projects.
  * How to track sessions and user interactions across headset and mobile AR experiences.
  * How spatial analytics help teams understand navigation, engagement, attention, and behaviour in immersive environment
  * How to replay XR sessions and visualise user movement and interaction data on the Cognitive 3D dashboard.
  * How enterprise teams can use immersive analytics to support training, consumer research, retail merchandising, and branded activations.
  * Best practices for implementing spatial analytics into real-world WebXR workflows using Mattercraft.

Whether you’re building immersive training, retail visualisation, consumer engagement campaigns, or spatial research experiences, you’ll leave with practical insight into how XR experiences can become measurable, optimizable business tools.

## Speakers

- **George Martin** — Senior Product Manager, Zappar. As Senior Product Manager, George drives the product roadmap and development of Zapworks, Zappar's 3D web platform, and their assistive solution, Zapvision.
- **Tony Bevilacqua** — Founder & CEO, Cognitive3D. Tony Bevilacqua is the Founder and CEO of Cognitive3D, the platform helping enterprises understand everything that happens in XR through spatial analytics, session replay, and behavioural insights. Cognitive3D supports organisations across training, simulation, retail, consumer research, and immersive operations with tools designed to measure engagement, performance, and user behaviour in immersive environments.


---

# Mattercraft x MultiSet: Enterprise VPS Meets the Real-world Web

- Type: Webinar
- Date: 4 December 2025, 16:00 UTC
- Location: Online
- Video: https://fast.wistia.net/embed/iframe/r5jl24wy8a

Canonical: https://zap.works/webinars/mattercraft-x-multiset-enterprise-vps-meets-the-re/

Discover how MultiSet’s advanced mapping and navigation tools in Mattercraft bring true spatial awareness, data ownership, and enterprise flexibility to AR experiences built entirely on the web.

Join Zappar CTO and Co-Founder, Connell Gauld, Sales Director, Chris Holton and MultiSet CEO and Co-Founder, Nikhil Sawlani, to see how the new Mattercraft + MultiSet integration empowers creators and enterprises to build immersive, data-secure, location-based 3D experiences that scale across devices and spaces.

 

### **What You 'll Learn**

In this live session, you'll discover: 

  * How spatial mapping and localisation work and what makes Visual Positioning Systems (VPS) essential for accurate, real-world AR.
  * Practical steps for building a persistent, location-aware experience directly in Mattercraft.
  * How to create multi-floor navigation and wayfinding experiences using MultiSet's Navmesh functionality.
  * Best practices for managing and hosting spatial data securely, whether in the cloud or on-prem.
  * Inspiration and real-world examples of how spatial experiences are transforming marketing, training, navigation, and operations.
  * How to get started with the MultiSet integration with easy-to-use templates and in-depth documentation.



Whether you're a creative technologist, enterprise developer, or innovation lead exploring immersive technology, you'll walk away with practical insight on how to deliver private, precise, and scalable real-world AR -- built and deployed entirely in the browser.

## Speakers

- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.
- **Chris Holton** — Sales Director, Zappar. Chris is Sales Director at Zappar, leading the company’s commercial strategy and revenue growth across its platform business. He is responsible for driving sales performance, developing key client relationships, and expanding market adoption of Zappar’s platform solutions.
- **Nikhil Sawlani** — CEO and Founder, MultiSet AI. As CEO and Founder of MultiSet AI, Nikhil oversees the company’s technology, product, and overall vision. A repeat founder, his previous company successfully went public. With over nine years of experience in computer vision, robotics, and SLAM, Nikhil has built products in location-based augmented reality. He is the recipient of 15+ awards for his AR innovations, has published research papers in augmented reality, and has two patents under review with the USPTO for 3D computer vision software h


---

# Planning for AR success in 2022

- Type: Webinar
- Date: 7 December 2021, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/83v3hx6olg

Canonical: https://zap.works/webinars/planning-for-ar-success-in-2022/

What does 2022 hold for the AR industry?

Join us as we talk to a panel of some of our talented agency partners and get their take on the past year and how to plan for success in the year ahead.

What does 2022 hold for the AR industry?

  
Join us as we talk to a panel of some of our talented agency partners and get their take on the past year and how to plan for success in the year ahead.

  
Introducing…

Lauren Chester - Head of Tech Projects, Byte (part of Dept)  
Caleb Wood - Lead Creative Technologist, Phantom  
Henning Westerwelle - Founder & Managing Director, Curious Company

**Some key points of discussion:**

  * Learning from the highlights and challenges of 2021
  * How the industry landscape is changing
  * Planning for 2022
  * Emerging use cases and future predictions

## Speakers

- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.
- **Lauren Chester** — Head of Tech Projects, BYTE/DEPT®. Head of Tech Projects at BYTE/DEPT®, a marketing technology agency based in London, New York and Berlin on a mission to combine technology and creativity to solve brands’ problems.
- **Caleb Wood** — Lead Creative Technologist, Phantom. Lead creative technologist at Phantom, coming from a web design time when the blink tag was a thing, through the flash years, to finally embracing his inner tinkerer leading the Creative Technologist team at Phantom.
- **Henning Westerwelle** — Founder & Managing Director, Curious Company. Founder of Curious Company, a digital Studio helping brands and corporations to create immersive digital experiences.


---

# publicis.poke: EE Unbox Gaming On The Go

- Type: Webinar
- Date: 7 September 2021, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/qcfmcno2hq

Canonical: https://zap.works/webinars/publicispoke-ee-unbox-gaming-go/

Tom DeFraine (Senior Customer Success Manager)  talks to Andy Dobson (Head of Technology) and Sam Wray (Senior Experience Technologist) from creative agency publicis.poke about their innovative AR campaign for EE, Unbox Gaming On The Go.

Tom DeFraine (Senior Customer Success Manager) talks to Andy Dobson (Head of Technology) and Sam Wray (Senior Experience Technologist) from creative agency [publicis.poke](<https://www.publicispoke.com/>) about their innovative AR campaign for EE, Unbox Gaming On The Go. 

In the webinar, Andy and Sam cover everything from ideation, why AR was the right choice for the project, through to the creative process and the end result. 

  
**What you 'll learn:**

  * What is 'Unbox Gaming On The Go'
  * What did EE want to achieve with the experience
  * Why AR was chosen for the project
  * What ZapWorks tools were used on the project
  * How was the project created  both technically and creatively



 

**Webinar resources:**

Asset Optimisation links:

[threejs.org/docs/#examples/en/loaders/KTX2Loader](<https://threejs.org/docs/#examples/en/loaders/KTX2Loader>)

[threejs.org/docs/#examples/en/loaders/DRACOLoader ](<https://threejs.org/docs/#examples/en/loaders/DRACOLoader>)

[github.com/CesiumGS/gltf-pipeline](<http://github.com/CesiumGS/gltf-pipeline>)

[github.com/facebookincubator/FBX2glTF](<http://github.com/facebookincubator/FBX2glTF>)

## Speakers

- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.
- **Andy Dobson** — Head of Technology, publicis.poke. Andy Dobson has been working at the intersection of creativity and technology since the mid-90s. Starting out as a Flash developer, he subsequently lead digital teams inside the creative process both client and agency side. His teams have put the world’s first AR dress and an AI driven Hologram  on the BAFTA red carpet, a real-time app up on the iconic Piccadilly Lights screen and is responsible for countless brand digital experiences, platforms and services.
- **Sam Wray** — Senior Experience Technologist, publicis.poke. Digital artist, creative coder, musician and visualist Sam Wray has an unstoppable interest in interactive arts, emerging technologies, their place in the everyday and beyond. Active since 2012, Sam has collaborated with clients and artists alike to create immersive and thoughtful digital works. Solo projects include 2xAA, creating modern music using retro computing consoles and modV, an open source audio visualisation environment attempting to push the boundaries of the web browser, being used


---

# Rated AR: the future of journaling

- Type: Webinar
- Date: 24 November 2020, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/lv85l2ye7m

Canonical: https://zap.works/webinars/rated-ar-future-journaling/

Join our Head of Commercial, Dave Mather as he sits down with AR evangelist and CEO of L.Michelle Media, L.Michelle Salvant, to delve into the possibilities of using AR as a storytelling medium for personal life reflection that extends beyond the traditional journal.

Join our Head of Commercial, Dave Mather as he sits down with AR evangelist and CEO of [L.Michelle Media](<https://www.lmichellemedia.co/>), L.Michelle Salvant, to delve into the possibilities of using AR as a storytelling medium for personal life reflection that extends beyond the traditional journal. 

Creator of the 2020 'Life Film Immersive Journaling' series (featured in our [October edition of a Month in AR](<https://www.zappar.com/blog/month-ar-october-2020/>)), L.Michelle has been exploring how AR and other immersive media can be used to broaden horizons and effectively communicate the issues that affect our day to day lives, including race, childhood trauma, faith, health and leadership. 

  
Like with all ZapWorks webinars the last 15 minutes will be left open for questions.

  
**What you 'll learn:**

  * More about L.Michelle and 2020 Life Film Immersive Journaling series
  * The opportunities for AR as a storytelling medium
  * How the next generation can be using AR to express themselves
  * What's next for the 2020 Life Film Immersive Journaling series

## Speakers

- **L.Michelle Salvant** — CEO, LMichelleMedia. L.Michelle Salvant has been using Augmented Reality to bring content to life since 2017.  Recently she and her husband started a non-profit production division of their company (LMichelleMedia:BeyondMe Productions) to use AR and other emerging mediums to aid in telling Stories of Faith and the African American Experience.  She lives in Tallahassee, FL(USA).


---

# Reigniting the value of brand character with AR

- Type: Webinar
- Date: 9 November 2021, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/9564dzs54m

Canonical: https://zap.works/webinars/reigniting-the-value-of-brand-character-with-ar/

Join us as we look at some of the different ways AR can be used to give a renewed purpose and lease of life to different brand characters, enabling them to engage audiences, tell brand stories and drive sales.

The unique ability of AR to deliver rich spatial storytelling opens up interesting and exciting news ways for brands and license holders to connect with audiences especially when it comes to use of brand characters.

Join us as we look at some of the different ways AR can be used to give a renewed purpose and lease of life to different brand characters, enabling them to engage audiences, tell brand stories and drive sales.

  
**What you 'll learn:**

  * Why AR is such a valuable storytelling tool
  * How is AR being used to amplify brand characters 
  * The data behind it all
  * How you can get started

## Speakers

- **Max Dawes** — Managing Director, Zappar. Max  advises retailers, brands and agencies on their AR/VR/MR strategy working with Zappar’s partners including the likes of Coca-Cola, Warner Bros., Carrefour, Vodafone and hundreds of others.


---

# Reporting with ZapWorks Analytics

- Type: Webinar
- Date: 19 May 2020, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/yjt2y837n7

Canonical: https://zap.works/webinars/reporting-zapworks-analytics/

Join our Managing Director Max Dawes and Senior AR Developer Jack Anders as they walk you through our ZapWorks Analytics platform. Covering everything from how to set up basic tracking events in Studio, to how to set and evaluate your campaign results.

Join our Managing Director Max Dawes and Senior AR Developer Jack Anders as they walk you through our ZapWorks Analytics platform. Covering everything from how to set up basic tracking events in Studio, to how to set and evaluate your campaign results.

As with all ZapWorks webinars, we'll leave 15mins of Q&A at the end of the session for you to ask your most pressing questions to Max and Jack.

  
What you'll learn: 

 

  * The features of ZapWorks Analytics
  * How to create events within ZapWorks studio?
  * How to set data driven objectives?
  * How to measure campaign results against your objectives?

## Speakers

- **Max Dawes** — Managing Director, Zappar. Max  advises retailers, brands and agencies on their AR/VR/MR strategy working with Zappar’s partners including the likes of Coca-Cola, Warner Bros., Carrefour, Vodafone and hundreds of others.
- **Jack Anders** — Senior AR Developer, Zappar. Jack is one of our Senior AR Developers here at Zappar, working within ZapWorks studio to create a range of AR experiences for our clients.


---

# Safely returning to the workplace with AR

- Type: Webinar
- Date: 1 September 2020, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/gmv8urm5wg

Canonical: https://zap.works/webinars/safely-returning-workplace-ar/

Join our Instructional Designer, Anita Darko & Augmented Reality Specialist, George Martin as they talk you through one of our example 360 onboarding experiences and how our technology can help you bring your staff safely back to the workplace.

As things shift and businesses start looking to bring their workforce back to the office, new methods of onboarding become more important. From one way systems to social distancing companies need to find ways of informing and reassuring their staff of safety measures ahead of their return to the workplace.

Join our Instructional Designer, Anita Darko & Augmented Reality Specialist, George Martin as they talk you through one of our example 360 onboarding experiences and how our technology can help you bring your staff safely back to the workplace.

Like with all ZapWorks webinars the last 15 minutes will be left open for questions.

 

What you'll learn:

  * We'll be discussing how to go about creating your own 360 images and video
  * How to set up a 360 panoramic AR experience in Studio
  * Adding functionality such as hotspots, text pop-ups and other points of interest
  * We'll discuss how to use deep-links to create networked AR experiences that users can 'travel' between.

## Speakers

- **George Martin** — Senior Product Manager, Zappar. As Senior Product Manager, George drives the product roadmap and development of Zapworks, Zappar's 3D web platform, and their assistive solution, Zapvision.
- **Anita Darko** — Instructional Designer, Zappar. Anita is our instructional designer at Zappar. She works with our support team optimising and designing our tutorials and workshops to ensure our users get the most out of the tools.


---

# Spring Product Releases

- Type: Webinar
- Date: 28 March 2023, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/rddn0neys1

Canonical: https://zap.works/webinars/spring-product-releases/

Join us for The ZapWorks Spring Roundup, where we will be taking you through our top releases within ZapWorks Designer as well as giving you a first look at the roadmap ahead.

Join us for The ZapWorks Spring Roundup, where we will be taking you through our top releases within ZapWorks Designer as well as giving you a first look at the roadmap ahead. 

  
It's been an exciting few months for us creating and implementing new features in our mission to make ZapWorks Designer the complete no-code AR tool. We have also been exploring different ways of using our tools to create stand out AR experiences as well as adapting and improving different functionality to make our no code tool even easier and more user friendly. Remember this is just our Spring Roundup, we have so much more in store for the year ahead!

  
What you'll learn:

  * How to use our new features
  * Ideas for how to implement the new features
  * Adapted and improved UI within ZapWorks Designer
  * Whats coming up within ZapWorks



 

[Download PDF summary](<https://3409235.fs1.hubspotusercontent-na1.net/hubfs/3409235/ZapWorks%20Spring%20Releases%20PDF.pdf>)

## Speakers

- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.
- **Emma Moore** — Product Marketing Manager, Zappar. Emma is the Product Marketing Manager for ZapWorks. She creates material to support our ZapWorks customers and the Zappar team democratise and understand AR as well as writing blogs, running webinars and polishing her AR skills.


---

# Strategies for AR Success in 2024; an agency panel

- Type: Webinar
- Date: 16 January 2024, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/pqp8klkly1

Canonical: https://zap.works/webinars/strategies-for-ar-success-in-2024-an-agency-panel/

This new year we are joined by a panel of our talented agency partners to tackle the possibilities and practicalities of integrating AR into your client projects.

This new year we are joined by a panel of our talented agency partners to tackle the possibilities and practicalities of integrating AR into your client projects. Our industry experts will share their experiences and insights on key topics like AR integration, budgeting, and accessibility as well as some highlights from the previous year and anticipations for 2024.

**Join us to...**

  * Discover the unique journeys of our panellists and their agencies.
  * Gain valuable insights on some of the key trends and focuses for 2024.
  * Put your questions to the experts and learn from the experiences of others in your industry.

## Speakers

- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.
- **Daria Fedko** — Founder & CEO, WE/AR Studio. Daria Fedko is the Founder & CEO of WE/AR Studio – a Ukrainian XR development company recognized as one of the world’s top 25 AR/VR companies. Her company is an official partner of Intel, Qualcomm, Cisco, and Lenovo. Additionally, Daria is a Board member of Euromersive - a European federation of immersive tech professionals, and the founder of XR Ukraine - a community of AR/VR companies, professionals, and enthusiasts in Ukraine.
- **Jon Meggit** — CEO, ARCADE. As the CEO of ARCADE, Jon leads a team of creative and technical experts who specialise in using AI and XR technologies to reimagine audience engagement for brands & retail, sports & entertainment and arts & culture. ARCADE delivers engaging and innovative experiences that enhance learning, storytelling and interaction.
- **Scott Marshall** — Co-Founder, Creative Director/XR Producer, BCVR Immersive. Scott’s work includes award winning holographic experiences for The Victoria & Albert Museum in London, Installations for Frieze Art Fair, The 2022 Commonwealth Games, and Brand Commercial Augmented Reality experiences for Disney, Marvel, the W Hotel Group, AmBev Breweries and many many more. He also creates experiences that focus on the environment, wellness and fashion, such as EarthXR a learning / climate data AR tool that will be used to raise further awareness of our planets plight.
- **Emy Cragoe** — Technical Business Development Lead, Dept. Emy is the Technical Business Development lead at DEPT, a pioneering technology and marketing services company that creates end-to-end digital experiences for brands such as Just Eat, Netflix, Roblox, Twitch, Easyjet, eBay and more. As part of the tech team, she looks after AR excellence and growth by ensuring the team is equipped to truly transform what's possible in creative technology for brands and their audiences.


---

# Enhance your Unity WebAR projects with 3D asset streaming from echo3D and Zappar

- Type: Webinar
- Date: 18 October 2022, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/tlamr8xaf3

Canonical: https://zap.works/webinars/stream-3d-assets-with-echo3d-and-zappar/

Streaming 3D assets has never been so easy. Join us to learn how to build optimal WebAR experiences with Zappar and Unity and how to control 3D assets with echo3D's platform.

Streaming 3D assets has never been so easy. Join George Martin (Product Manager at Zappar) and Alon Grinshpoon (CEO at echo3D) to learn how to build optimal WebAR experiences with Zappar on the Unity game engine and control 3D assets remotely through echo3D's cloud platform.

We will introduce both the ZapWorks and the echo3D platform, and how they play together. We will then dive into a Unity example with George and Alon as they make optimized WebAR experiences. 

As always we will leave time at the end for Q&A. See you there.

## Speakers

- **George Martin** — Senior Product Manager, Zappar. As Senior Product Manager, George drives the product roadmap and development of Zapworks, Zappar's 3D web platform, and their assistive solution, Zapvision.
- **Alon Grinshpoon** — CEO, echo3D. Alon is a big-believer in 3D, augmented reality (AR), and virtual reality (VR) and is working on building the world's best 3D-first content management system (CMS) and delivery network (CDN) to help companies scale their 3D solutions.


---

# Summer Releases Event

- Type: Webinar
- Date: 5 July 2023, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/rpj5byik03#

Canonical: https://zap.works/webinars/summer-releases-event/

It’s time for our Summer Releases event, join us for an in-depth look at our latest updates to Designer, an introduction to our new tool, Mattercraft, and top it off with everything you need to know about Zapbox.

Join us for our Summer Releases event, where we gather our Zapworks community together to celebrate our latest updates and introduce exciting new releases.

What's on the agenda…

Check out the slides from the session [here](<https://hubs.ly/Q01WSDBy0>)

We are thrilled to introduce curved surface tracking and particle animations to Zapworks Designer, allowing you to unlock a new storytelling canvas by tracking content to curved surfaces and adding depth and realism to 3D scenes.

We will also be showcasing Mattercraft, our new tool for creating experiences for AR, MR, and WebXR. It provides a 3D development environment with a flexible and intuitive 3D editor for visual construction of experiences, nesting components and behaviours, and coding full interactivity and gameplay with TypeScript.

Finally, we are very excited to say Zapbox is now available to buy at an unrivalled price point and we are looking forward to sharing all the exciting updates and partnerships we have in store. 

Along with the product updates we will also pack this session with updates on more learning content as well as Zappar news from events, awards, the launch of our Discord community.

This is a community event and as usually we will be looking for your thoughts and ideas so keep your eyes peeled for those polls.

## Speakers

- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.
- **Lucelia Nechaeva** — Visual Product Designer, Zappar. Lucy is the Visual Product Designer for Zapworks she works on everything design and user experience for our Zapworks offering. She focuses most of her time on our Designer but also has a hand in other website and CMS updates, ensuring we provide the optimum user experience. You'll also see her feature in some of our YouTube tutorials.
- **Kirk Ewing** — Co-founder & Zapbox General Manager, Zappar. Kirk is a visionary entrepreneur with over 25 years of experience in digital, gaming, and immersive technologies. He's known for his groundbreaking work, including creating State of Emergency and developing the world's first docu-game, JFK Reloaded. Kirk has also held influential positions contributing to Sony's PlayStation Home and serving as a gaming advisor to Audi. In 2011, he co-founded Zappar to democratize augmented reality and bring it to the masses. Currently, Kirk spearheads Zapbox as


---

# Supercharging Universal AR for Unity

- Type: Webinar
- Date: 19 October 2021, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/r737fly28s

Canonical: https://zap.works/webinars/supercharging-universal-ar-for-unity/

It's been over a year since we celebrated the launch of our Universal AR SDK for Unity and it's been full of exciting developments. Join our CTO, Connell Gauld and Customer Success Manager, Sheridan Darko-Defoe  as they take a deep dive into some of our latest updates and talk about what lies ahead.

It's been over a year since we celebrated the launch of our Universal AR SDK for Unity and it's been full of exciting developments. Join our CTO, Connell Gauld and Customer Success Manager, Sheridan Darko-Defoe as they take a deep dive into some of our latest updates and talk about what lies ahead.

  
**What you 'll learn:**

  * What's new with Universal AR for Unity
  * How to get started with the SDK
  * Best practices for building for the web

## Speakers

- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.
- **Sheridan Darko-Defoe** — Customer Success Manager, Zappar. Sheridan looks after our ZapWorks users, ensuring they are making the most out of the tools and are on their way to AR success.


---

# The power of WebXR, putting your immersive 3D experiences to work on the web

- Type: Webinar
- Date: 9 July 2024, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/293mfiuusb

Canonical: https://zap.works/webinars/the-power-of-webxr-putting-your-immersive-3d-exper/

Enter your WebXR era - check out how our latest updates to our immersive tooling, hardware and computer vision engine can support creating stand-out augmented, virtual and mixed reality content for the web as well as some of the best web experiences from creators across the globe.

The spatial computing era is well and truly here, and at Zappar we firmly believe that the web is the best place for short-form immersive 3D experiences, including AR, VR and WebXR. It's fast, it's interoperable and offers creators like you, ultimately flexibility when deciding when and where to publish immersive 3D content to engage your audience. 

During this live session, we'll be showcasing how the latest updates to our immersive tooling, hardware and computer vision engine can best support creating stand-out augmented, virtual and mixed reality content for the web. Alongside this, we'll be highlighting the best web experiences from creators across the globe, from immersive gaming and product visualisation to marketing and sales use cases.  

Get ready to deliver more immersive and impactful 3D experiences to your customers with the power of Zapworks and the flexibility of WebXR. 

In this live session, we'll cover: 

  * Why the web? 
  * Zappar's end-to-end WebXR support across tooling and hardware 
  * New SLAM tracking for the web 
  * How to use of real-time physics in your projects
  * Hear from the XR pioneers building content for the immersive web

## Speakers

- **George Martin** — Senior Product Manager, Zappar. As Senior Product Manager, George drives the product roadmap and development of Zapworks, Zappar's 3D web platform, and their assistive solution, Zapvision.
- **Francesca Ellis** — Technical Account Manager (Training & Enablement), Zappar. Fran is a Technical Account Manager at Zappar, working closely with some of our biggest enterprise clients to troubleshoot, problem-solve, and bring end-to-end XR campaigns to life. She leads workshops, delivers training, and runs ZapChat, our monthly live learning session making sure partners have the tools and know-how to create their best immersive work.
- **Dilmer Valecillos** — Founder & XR Developer, Learn XR. Dilmer is an extended reality developer and influencer who runs Learn XR, a site and YouTube channel with over 80k subscribers dedicated to teaching beginner and experienced devs alike to improve how they build and ship AR, VR and AI content. Dilmer is passionate about helping creators transform their careers and lives by leveraging XR tools.
- **Abbie Peach** — XR Designer, Zappar. As Zappar’s XR Designer, she creates engaging XR tutorials, demos, and industry-leading immersive projects. Abbie has previously collaborated with Meta, Snap Inc., Disney, the BBC, and major record labels
- **Declan Johnson** — XR Designer and Developer, DCLN. With over three years of expertise at WebAR development and two in Unity VR development, Declan has developed more than 30 commercial WebAR campaigns and crafted over 300 prototypes. Declan is passionate about using WebAR to enhance marketing and educational experiences and is currently expanding his skills to explore a variety of WebXR tools and platforms within the industry like Mattercraft.
- **Arthur Bouffard** — Creative Technologist, VOXL. Known for his viral AR videos that seamlessly blend the real and digital worlds. Having a Telecommunications Engineering Master’s and a passion for visual arts he merges creativity and technology throughout his work. While at gospooky, he co-developed experiences for Snap, Nike, Dior, Tiffany & Co, Samsung, JBL & many others. As a full-time freelancer, his expertise now revolves around AR headsets, Visual Positioning Systems (VPS), real-time physics, particle systems and MR utility applications.


---

# Transforming location-based AR experiences through the web with Mattercraft and Immersal

- Type: Webinar
- Date: 6 November 2024, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/uwel5k08o9

Canonical: https://zap.works/webinars/transforming-location-based-ar-experiences-through/

Join us as we celebrate the launch of our partnership with Immersal and explore how web-based technologies are revolutionising location-based AR experiences, making them more accessible and scalable than ever before.

Join us as we celebrate the launch of our partnership with Immersal and explore how web-based technologies are revolutionising location-based AR experiences, making them more accessible and scalable than ever before. 

Connell Gauld, CTO at Zappar, and May Hertonen, Head of Developers Community at Immersal, will demonstrate how to map any location while maintaining ownership of your data in the cloud and how you can create scalable location-based AR experiences that work seamlessly across platforms and devices, directly on the web--without the need for complex approvals or third-party control.

 

What You'll Learn:

  * How the web is transforming location-based AR experiences for broader accessibility and scalability.
  * The role of spatial mapping and visual positioning systems in creating precise and reliable AR content.
  * Techniques for building AR experiences using Mattercraft and Immersal that work seamlessly across iOS and Android.

## Speakers

- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.
- **May Hertonen** — Head of Developers Community, Immersal. With her profound expertise in customer and product success, May has been a beacon of innovation and dedication. May is poised to drive the future of scalable augmented reality and spatial mapping forward, leveraging her extensive background and passion for making a difference in the cutting-edge realm of technology. She embodies the essence of continuous learning, innovation, and quality and has helped developers around the world build exciting spatial computing and immersive projects.


---

# Universal AR: Example Project Library

- Type: Webinar
- Date: 20 April 2021, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/w2eoppovuy

Canonical: https://zap.works/webinars/universal-ar-example-project-library/

Join Zappar’s resident AR specialists, George Martin and Francesca Ellis, as they discuss the new Universal AR Example Project Library, the examples contained within, and how to use these examples to create your own Universal AR projects.

Join Zappar's resident AR specialists, [George Martin](<https://www.linkedin.com/in/george-w-martin/>) (Product Manager: Learning & Support) and [Francesca Ellis](<https://www.linkedin.com/in/francescamayellis/>) (ZapWorks' Support Engineer), as they discuss the new Universal AR Example Project Library, the examples contained within, and how to use these examples to create your own Universal AR projects.

[Universal AR ](<https://zap.works/universal-ar/>)is Zappar's best-in-class computer vision libraries (including image-, face-, and instant world-tracking) available as SDKs for a wide variety of platforms and languages. Developers of all stripes can now build immersive AR content using their favorite development environments and languages. With broad support for both web and native mobile platforms, it's now possible to deliver awesome AR experiences to more end-users than ever before.

 

## What you'll learn:

1\. What Universal AR is  
2\. What the new Project Library is  
3\. Where project examples can now be found on the [zap.works](<https://docs.zap.works/universal-ar/example-project-library/>) website  
4\. How to use these examples to create your own Universal AR projects

## Speakers

- **George Martin** — Senior Product Manager, Zappar. As Senior Product Manager, George drives the product roadmap and development of Zapworks, Zappar's 3D web platform, and their assistive solution, Zapvision.
- **Francesca Ellis** — Technical Account Manager (Training & Enablement), Zappar. Fran is a Technical Account Manager at Zappar, working closely with some of our biggest enterprise clients to troubleshoot, problem-solve, and bring end-to-end XR campaigns to life. She leads workshops, delivers training, and runs ZapChat, our monthly live learning session making sure partners have the tools and know-how to create their best immersive work.


---

# Universal AR for React+three.js

- Type: Webinar
- Date: 12 January 2021, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/xibsrinpee

Canonical: https://zap.works/webinars/universal-ar-react-three-js/

We are delighted to be announcing the release of Zappar’s Universal AR for React+three.js SDK and invite you to join us for a live demo.

We are delighted to be announcing the release of Zappar's Universal AR for React+three.js SDK and invite you to join us for a live demo of our newest SDK. Led by our CTO and co-founder, [Connell Gauld](<https://www.linkedin.com/in/connell-gauld-95a56b7b/>), we'll be taking you through our core computer vision support and demonstrating the easy integration.

Like with all ZapWorks webinars the last 15 minutes will be left open for questions.

## Speakers

- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.


---

# Universal AR for Unity

- Type: Webinar
- Date: 4 August 2020, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/906aqxgcaq

Canonical: https://zap.works/webinars/universal-ar-unity/

We are delighted to be announcing the release of Zappar’s Universal AR for Unity SDK and invite you to join our CTO and co-founder, Connell Gauld and Platform Developer, Jordan Campbell for a live demo.

We are delighted to be announcing the release of Zappar's Universal AR for Unity SDK and invite you to join our CTO and co-founder, Connell Gauld and Platform Developer, Jordan Campbell for a live demo. Where they will be taking you through our core computer vision support and demonstrating the easy integration.

Like with all ZapWorks webinars the last 15 minutes will be left open for questions.

## Speakers

- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.
- **Jordan Campbell** — Platform Developer, Zappar. Jordan is a Platform Developer here at Zappar. He works on our ZapWorks platform team, assisting with developing new features including our latest release, Universal AR.


---

# Unpacking the metaverse

- Type: Webinar
- Date: 17 May 2022, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/7tz00zvi6t

Canonical: https://zap.works/webinars/unpacking-the-metaverse/

Things are moving fast in the metaverse, and in the wider world of web3, but how many of us actually fully understand its potential and what kind of role AR and VR will play within it. Depending on who you ask, this futuristic, blockchain-based space is either the next big thing in marketing – or an overhyped fad.

Things are moving fast in the metaverse, and in the wider world of web3, but how many of us actually fully understand its potential and what kind of role AR and VR will play within it. Depending on who you ask, this futuristic, blockchain-based space is either the next big thing in marketing - or an overhyped fad.   
  
Join Zappar's Head of Customer Success, Tom DeFraine and an exclusive panel of industry experts as they unpack the value and opportunity of the metaverse for brands and businesses and AR's role within it, highlighting the challenges faced and the potential watch-outs as we explore this brave new world of interoperability.   
  
**What you 'll learn:**  
  
1. A breakdown of the metaverse and AR's role within it
2. Metaverse myth-busting (the metaverse isn't Meta)
3. The opportunity for AR creators
4. Strategic advice on how to plan for the metaverse
5. Potential pitfalls and 'watch outs' for brands
6. Where to get started

As with all webinars, the last 15 minutes will be left open for questions.

## Speakers

- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.
- **Lauren Chester** — Head of Tech Projects, BYTE/DEPT®. Head of Tech Projects at BYTE/DEPT®, a marketing technology agency based in London, New York and Berlin on a mission to combine technology and creativity to solve brands’ problems.
- **Charlie Fink** — Metaverse Consultant, Forbes Columnist, Forbes. Charlie Fink writes the weekly Forbes column "This Week in XR" and co-hosts its companion podcast. He is the author of the upcoming "The New Metaverse Book" (Fall 2022), "Remote Collaboration, Virtual Conferences and the Future of Work (2020)," and the critically acclaimed AR-enabled books "Charlie Fink’s Metaverse" (2017), and "Convergence, How The World Will Be Painted With Data" (2019).
- **Rafael Pagés** — Co-Founder & CEO, Volograms. Rafael is the Co-Founder and Coffee Enthusiast Officer at Volograms, a company that creates awesome volumetric video for the immersive worlds. He's been working in the 3D reconstruction field for 10+ years, both as an entrepreneur and also as a researcher.
- **Emily Friedman** — Partner & Head of Content, BrainXchange. Emily is currently advancing emerging technologies in the enterprise through content at BrainXchange, a boutique conference company with 30+ years of combined B2B event experience.


---

# Using 3D creatively in ZapWorks Designer

- Type: Webinar
- Date: 5 July 2022, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/xn2jxqn8va

Canonical: https://zap.works/webinars/using-3d-creatively-in-zapworks-designer/

Join Zappar’s Head of Customer Success, Tom DeFraine and Technical Support Specialist, Adam McCormick as they take you through how to think creatively about 3D assets and how to leverage them in your Designer projects to build more immersive experiences.

With 3D animations and templates in ZapWorks Designer, it's now even easier to create compelling WebAR experiences that incorporate 3D. However, thinking creatively about how to use 3D to build more compelling content, might not come as easily if you're used to working with 2D assets.

Join Zappar's Head of Customer Success, Tom DeFraine and Technical Support Specialist, Adam McCormick as they take you through how to think creatively about 3D assets and how to leverage them in your Designer projects to build more immersive experiences.

## Speakers

- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.
- **Adam Mccormick** — Technical Operations Support, Zappar. Adam works within our Learning & Support team providing support for all things ZapWorks as well as writing technical documentation and learning resources.


---

# What's New in Zapworks Spaces: 360° Panoramas, Better Accessibility, & Faster Setup

- Type: Webinar
- Date: 10 September 2026, 15:00 UTC
- Location: Online

Canonical: https://zap.works/webinars/whats-new-in-zapworks-spaces-360-panoramas-better-accessibility-and-faster-setup/

Zapworks Spaces has evolved quickly since launch. Join Chris Holton and Connell Gauld for a live walkthrough of the latest updates, including new 360° panoramas, accessibility improvements and a faster setup flow for getting Spaces live. You’ll also get an early look at what’s coming next, including live third-party data in landmark cards, Gaussian splat support and kiosk mode.

Zapworks Spaces is evolving quickly, with new capabilities that make indoor navigation easier to deploy, more accessible to use and richer for visitors and teams on site.

In this live webinar, Chris Holton and Connell Gauld will walk through the latest updates in action. See the new 360° panorama experience, recent accessibility improvements and a faster setup flow designed to reduce the time it takes to get a new Space live.

You’ll also get an early look at what’s coming next, including live third-party data in landmark cards, Gaussian splat support and kiosk mode, plus the opportunity to put your questions directly to the team.



### **What you'll learn**

- How Spaces is being used across retail, healthcare and manufacturing, and how indoor navigation requirements differ between these environments
- How to add 360° panoramas to a Space and embed them on your own website with a simple iframe
- What's changed in the accessibility experience, from step-free routing to Accessible QR scanning
- What's new in the Space setup flow, and how it cuts the time it takes to get a Space live
- What's coming next: live third-party data in a landmark card, Gaussian splat support, and kiosk mode


### **Who should attend**

- Facilities, estates, and digital experience leads at retail, hospital, or manufacturing sites
- Anyone already running a project in Zapworks Spaces who wants to see what's new
- Teams evaluating indoor navigation software for a multi-floor building
- Partners and integrators building on top of Zapworks Spaces


### **Can't join live?**

Register anyway. We'll send the recording to everyone who signs up.

## Speakers

- **Chris Holton** — Sales Director, Zappar. Chris is Sales Director at Zappar, leading the company’s commercial strategy and revenue growth across its platform business. He is responsible for driving sales performance, developing key client relationships, and expanding market adoption of Zappar’s platform solutions.
- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.


---

# Why XR represents the new frontier of fan engagement in sports

- Type: Webinar
- Date: 27 February 2024, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/hmuke1e8bt

Canonical: https://zap.works/webinars/why-xr-represents-the-new-frontier-of-fan-engageme/

Explore the future of fan engagement with us and a panel of experts as we discuss how to leverage XR in sports.

Explore the future of fan engagement with us and a panel of experts as we discuss how to leverage XR in sports. From social AR and enlivening stats, to creative kit releases and AR gamification, we'll explore how the use of XR can forge stronger, more memorable connections with fans. We'll also see compelling case studies from our guests, showcasing real-world successes in XR applications, so join us to see how XR is transforming fan connections and shaping the future of sports technology.

**What you 'll learn**

  * How AR is best used in sports marketing today
  * How AR can drive greater fan engagement, transactions and revenue
  * How to get started

## Speakers

- **Connor O'Brien** — Senior Account Executive, Zappar. Connor is a Senior Account Executive at Zappar helping businesses build their XR strategy and deliver impactful projects using the Zapworks' tools.
- **Aravind Sampath** — Co-Founder & COO, Fanisko. Aravind is the COO at Fanisko, a fan engagement and analytics company that creates gamification and immersive experiences for International Cricket Council, Jio, Lenskart, Tech Mahindra, EY and more.
- **John Boardman** — Senior Product Designer -  Digital and Data, CSM Sport & Entertainment. Bringing over seven years of experience, JB has worked within the sports industry, spanning B2B engagements and partnership opportunities with an array of brands and rights holders. Currently working as a Senior Product Designer within CSM’s Digital & Data team, he is dedicated to providing engaging and immersive experiences that connect fans to their passion points, whether they’re at live events or engaging from afar.


---

# Year in AR - 2020

- Type: Webinar
- Date: 8 December 2020, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/crfgeoh2jj

Canonical: https://zap.works/webinars/year-ar-2020/

Continuing the tradition of last year's end of year round-up, join our Managing Director (Max Dawes) and Co-Founders (Caspar Thykier, Connell Gauld, and Simon Taylor) as they reflect on 2020 and look forward to 2021 and what's to come.

Continuing the tradition of last year's end of year round-up, join our Managing Director ([Max Dawes](<https://www.linkedin.com/in/maxdawes/>)) and co-founders ([Caspar Thykier](<https://www.linkedin.com/in/caspar-thykier-a160a115/>), [Connell Gauld](<https://www.linkedin.com/in/connell-gauld-95a56b7b/>), and Simon Taylor) as they reflect on 2020 and look forward to 2021 and what's to come.

  
The team will be discussing their personal highlights from 2020 but also reviewing how the AR landscape and Zappar has been impacted by the COVID-19 pandemic as well as sharing their AR predictions for the year ahead.

  
Like with all ZapWorks webinars, the last 15 minutes of the session will be left open for questions. Please submit any inquiries for the team, ahead of time, by emailing us at [marketing@zappar.com](<mailto:marketing@zappar.com?subject=Year%20in%20AR%20-%202020%3A%20Question%20Submission&body=I%20would%20like%20to%20submit%20a%20question%20to%20the%20Year%20in%20AR%20-%202020%20webinar.>).

## Speakers

- **Connell Gauld** — Chief Technology Officer, Zappar. As CTO and Co-Founder, Connell oversees Zapworks (Zappar’s AR, VR & WebXR platform), as well as being responsible for all cloud infrastructure. Connell founded Zappar in 2011, alongside Dr Simon Taylor, Caspar Thykier and Kirk Ewing and is one of the world's leading XR Platforms and creative studios. More recently, Connell and the team launched Zapworks Spaces, an app-free indoor navigation solution built for complex spaces without apps, hardware, or ongoing maintenance.
- **Max Dawes** — Managing Director, Zappar. Max  advises retailers, brands and agencies on their AR/VR/MR strategy working with Zappar’s partners including the likes of Coca-Cola, Warner Bros., Carrefour, Vodafone and hundreds of others.
- **Caspar Thykier** — Chief Executive Officer, Zappar. Caspar is one of Zappar's Co-Founders and is responsible for driving Zappar’s mission to make Augmented Reality technology accessible to the masses - putting the tools in the hands of as many people as possible.
- **Simon Taylor** — Chief Research & Development Officer, Zappar. Simon is one of Zappar's Co-Founders and has worked to develop Zappar’s proprietary technology in addition to patenting their Zapcode system, and continues to work on delivering Zappar’s mission today.


---

# ZapWorks Designer | No-code AR. Now in 3D

- Type: Webinar
- Date: 25 January 2022, 16:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/22urw05x5u

Canonical: https://zap.works/webinars/zapworks-designer-no-code-ar-now-in-3d/

Join Joe Brazao (ZapWorks Design Lead) and Tom DeFraine (Senior Customer Success Manager) as they explore the tool and its features, including the newly released 3D functionality, by taking you through a demo build. As well as a practical demonstration they will also be discussing some of the key use cases that can be built for using Designer.

We have been rebuilding ZapWorks Designer from the ground up to create a no-code AR tool that provides a user experience intuitive enough that anyone from L&D professionals, to marketers, to students can create stand out WebAR experiences.

Join Joe Brazao (ZapWorks Design Lead) and Tom DeFraine (Senior Customer Success Manager) as they explore the tool and its features, including the newly released 3D functionality, by taking you through a demo build. As well as a practical demonstration they will also be discussing some of the key use cases that can be built for using Designer. 

**Questions we answer …**

What is the value of a no-code AR tool?  
What are some of the key industry use cases for ZapWorks Designer?  
What does the new tool look like, what are the features?  
How do you get started with ZapWorks designer?

## Speakers

- **Joe Brazao** — Design Lead | ZapWorks, Zappar. Joe leads on the design and user experience for everything ZapWorks from our website to our own proprietary software.
- **Tom DeFraine** — Head of Customer Experience, Zappar. Tom heads up our Customer Experience team, working with our global community of AR creators to ensure they're creating best in class AR and achieving meaningful results with Zapworks.


---

# ZapWorks Training Path: AR Project development

- Type: Webinar
- Date: 16 August 2022, 15:00 UTC
- Location: London
- Video: https://fast.wistia.net/embed/iframe/r1cinp1iil

Canonical: https://zap.works/webinars/zapworks-training-path-ar-project-development/

Join our lovely Technical Support and Learning Manager Fran and excellent Customer Success Manager Sheridan as they take you through all you need to start your journey in AR and with ZapWorks. This session will be a condensed version of our first two modules of the ZapWorks training program. Register today!

Join us for an interactive webinar with two of our experts for a whistlestop tour of AR, ZapWorks and how you can begin your AR journey! Learn about how an end-to-end AR project is developed with ZapWorks in a condensed version of a topic from our Training Paths. Using a few examples from the customer experience team, we will share how customers have designed, created and launched their AR experience. 

By the end of the session, you will be able to give an industry standard definition of what AR is, understand where to start with planning an AR campaign and be able to begin using ZapWorks to implement your learning.

Like with all ZapWorks webinars the last 15 minutes will be left open for questions.

What you'll learn:

  * Introduction to AR and ZapWorks
  * Learn the best practices and standard flows for AR development with ZapWorks
  * Why our customers choose AR for their projects
  * Success of AR within these campaigns
  * How to develop an AR experience from scratch

## Speakers

- **Francesca Ellis** — Technical Account Manager (Training & Enablement), Zappar. Fran is a Technical Account Manager at Zappar, working closely with some of our biggest enterprise clients to troubleshoot, problem-solve, and bring end-to-end XR campaigns to life. She leads workshops, delivers training, and runs ZapChat, our monthly live learning session making sure partners have the tools and know-how to create their best immersive work.
- **Sheridan Darko-Defoe** — Customer Success Manager, Zappar. Sheridan looks after our ZapWorks users, ensuring they are making the most out of the tools and are on their way to AR success.


---

# Webinars

Register here for our upcoming webinars or check out our latest talks on Augmented Reality and how to leverage the power of AR and Zapworks.

## Up next

[Sept. 10, 2026, 4 p.m. in Online](https://zap.works/webinars/whats-new-in-zapworks-spaces-360-panoramas-better-accessibility-and-faster-setup/)

#### [What's New in Zapworks Spaces: 360° Panoramas, Better Accessibility, & Faster Setup](https://zap.works/webinars/whats-new-in-zapworks-spaces-360-panoramas-better-accessibility-and-faster-setup/)

[Zapworks Spaces has evolved quickly since launch. Join Chris Holton and Connell Gauld for a live walkthrough of the latest updates, including new 360° panoramas, accessibility improvements and a faster setup flow for getting Spaces live. You’ll also get an early look at what’s coming next, including live third-party data in landmark cards, Gaussian splat support and kiosk mode.](https://zap.works/webinars/whats-new-in-zapworks-spaces-360-panoramas-better-accessibility-and-faster-setup/)

## Archive

#### [How to Create Interactive Artwork with AI + AR](https://zap.works/webinars/how-to-create-interactive-artwork-with-ai-and-ar/)

[Discover how to turn AI-generated imagery into immersive, image-tracked experiences that transform how audiences engage with your art.](https://zap.works/webinars/how-to-create-interactive-artwork-with-ai-and-ar/)

#### [Mattercraft x Cognitive3D: Measure What Matters in XR Using Spatial Analytics](https://zap.works/webinars/mattercraft-x-cognitive3D-measure-what-matters-in-xr-using-spatial-analytics/)

[Discover how the new Mattercraft + Cognitive3D integration brings advanced spatial analytics and behavioural insights to your immersive 3D web projects in headset and mobile AR experiences, helping you measure engagement, optimise experiences, and understand ROI in XR.](https://zap.works/webinars/mattercraft-x-cognitive3D-measure-what-matters-in-xr-using-spatial-analytics/)

#### [Introducing Zapworks Spaces: App-free, indoor navigation for complex environments](https://zap.works/webinars/introducing-zapworks-spaces-app-free-indoor-navigation-for-complex-environements/)

[Large workplaces, campuses, and industrial facilities are becoming harder to navigate, but most indoor navigation systems remain complex, expensive, and difficult to maintain. In this webinar, discover how Zapworks Spaces enables organisations to create app-free, indoor navigation using existing 3D scans, with no hardware infrastructure required.](https://zap.works/webinars/introducing-zapworks-spaces-app-free-indoor-navigation-for-complex-environements/)

#### [Building Mobile WebAR in Wonderland Engine with Zappar](https://zap.works/webinars/building-mobile-webar-in-wonderland-engine-with-zappar/)

[Wonderland Engine and Zappar have joined forces to bring Zappar’s WebAR tracking and publishing tools directly into the Wonderland Engine editor, making it faster and smoother to build mobile WebAR experiences. In this launch webinar, learn how to build and publish immersive WebAR experiences inside Wonderland Engine using the Zappar WebAR plugin, with a complete walkthrough of project setup, smartphone-based testing, debugging, and deployment from the people who built the tools.](https://zap.works/webinars/building-mobile-webar-in-wonderland-engine-with-zappar/)

#### [How to Migrate from 8th Wall: Moving Your Projects to Mattercraft and Universal AR](https://zap.works/webinars/how-to-migrate-from-8th-wall-moving-your-projects/)

[Moving on from 8th Wall? Join Zappar and Alex Di Guida, Lead XR Designer at XR Studio, Designium, to learn how to migrate your existing 8th Wall projects to Mattercraft and Universal AR, without starting from scratch or losing the workflows you rely on.](https://zap.works/webinars/how-to-migrate-from-8th-wall-moving-your-projects/)

#### [How to Create Branching Scenarios for Immersive 3D Soft Skills Training](https://zap.works/webinars/how-to-create-branching-scenarios-for-immersive-3d/)

[Learn how to create branching scenario–based soft skills training using a no-code workflow in Mattercraft, with decision points, real-time feedback, and publish-ready delivery for LMS, web, or QR code access.](https://zap.works/webinars/how-to-create-branching-scenarios-for-immersive-3d/)

#### [Mattercraft x MultiSet: Enterprise VPS Meets the Real-world Web](https://zap.works/webinars/mattercraft-x-multiset-enterprise-vps-meets-the-re/)

[Discover how MultiSet’s advanced mapping and navigation tools in Mattercraft bring true spatial awareness, data ownership, and enterprise flexibility to AR experiences built entirely on the web.](https://zap.works/webinars/mattercraft-x-multiset-enterprise-vps-meets-the-re/)

#### [How to Enhance Workforce Learning with Volumetric Video](https://zap.works/webinars/enhance-workforce-learning-with-volumetric-video/)

[Unlock the power of volumetric video to deliver workplace training that truly resonates – no developer required. Join Zappar, Evercoast, and Providence to see how Providence UPmersiv™ embedded rich, human-centred volumetric modules directly into an Articulate Rise course, supercharging the engagement and impact of their workforce-wellness program.](https://zap.works/webinars/enhance-workforce-learning-with-volumetric-video/)

#### [Mattercraft AI Assistant– Exclusive Beta Launch](https://zap.works/webinars/mattercraft-ai-assistant-exclusive-beta-launch/)

[Get an exclusive look at Mattercraft’s new AI-powered assistant—your creative partner for building immersive 3D experiences, faster and smarter. Mattercraft AI Assistant features three powerful and fully integrated modes: Ask, Edit and AI Code Completion.](https://zap.works/webinars/mattercraft-ai-assistant-exclusive-beta-launch/)

#### [How to supercharge your WebAR projects with App Clips](https://zap.works/webinars/how-to-supercharge-webar-with-app-clips/)

[Unlock high-performance web-based augmented reality with native world tracking—no app install required. Learn how App Clips and Instant Apps can supercharge your WebAR experiences in this live session.](https://zap.works/webinars/how-to-supercharge-webar-with-app-clips/)

#### [Transforming location-based AR experiences through the web with Mattercraft and Immersal](https://zap.works/webinars/transforming-location-based-ar-experiences-through/)

[Join us as we celebrate the launch of our partnership with Immersal and explore how web-based technologies are revolutionising location-based AR experiences, making them more accessible and scalable than ever before.](https://zap.works/webinars/transforming-location-based-ar-experiences-through/)

#### [The power of WebXR, putting your immersive 3D experiences to work on the web](https://zap.works/webinars/the-power-of-webxr-putting-your-immersive-3d-exper/)

[Enter your WebXR era - check out how our latest updates to our immersive tooling, hardware and computer vision engine can support creating stand-out augmented, virtual and mixed reality content for the web as well as some of the best web experiences from creators across the globe.](https://zap.works/webinars/the-power-of-webxr-putting-your-immersive-3d-exper/)

#### [How technology is making the world more accessible for people who are blind or partially sighted](https://zap.works/webinars/how-technology-is-making-the-world-more-accessible/)

[Join us this Global Accessibility Awareness Day when we’ll be exploring how different technologies are helping to make the world more accessible for people who are blind or partially sighted.](https://zap.works/webinars/how-technology-is-making-the-world-more-accessible/)

#### [Learn how to build immersive headset content with WebXR in Mattercraft](https://zap.works/webinars/learn-how-to-build-immersive-headset-content/)

[Join us to discover how you can build immersive headset experiences with WebXR for the Apple Vision Pro, Meta Quest and more in Mattercraft.](https://zap.works/webinars/learn-how-to-build-immersive-headset-content/)

#### [Why XR represents the new frontier of fan engagement in sports](https://zap.works/webinars/why-xr-represents-the-new-frontier-of-fan-engageme/)

[Explore the future of fan engagement with us and a panel of experts as we discuss how to leverage XR in sports.](https://zap.works/webinars/why-xr-represents-the-new-frontier-of-fan-engageme/)

#### [Strategies for AR Success in 2024; an agency panel](https://zap.works/webinars/strategies-for-ar-success-in-2024-an-agency-panel/)

[This new year we are joined by a panel of our talented agency partners to tackle the possibilities and practicalities of integrating AR into your client projects.](https://zap.works/webinars/strategies-for-ar-success-in-2024-an-agency-panel/)

#### [Enhancing Learning Experiences with AR, an industry panel](https://zap.works/webinars/enhancing-learning-experiences-with-ar-an-industry/)

[Looking to upgrade your learning solutions? We have gathered together a panel of experts to discuss all things immersive learning, celebrating the release of our new AR download ‘Enhancing Learning Experiences with Augmented Reality’ with its contributors.](https://zap.works/webinars/enhancing-learning-experiences-with-ar-an-industry/)

#### [From Codes to Connection: Unlocking inclusivity on pack with Accessible QR](https://zap.works/webinars/from-codes-to-connection-unlocking-inclusivity-on/)

[Join Zappar CEO (Caspar Thykier) as he talks to Marc Powell from the RNIB and our brand partners at Unilever Sarah Masters and Mark Hewitt, about the recent launch of Accessible QR codes for product packaging and why they are an important step for brands.](https://zap.works/webinars/from-codes-to-connection-unlocking-inclusivity-on/)

#### [Summer Releases Event](https://zap.works/webinars/summer-releases-event/)

[It’s time for our Summer Releases event, join us for an in-depth look at our latest updates to Designer, an introduction to our new tool, Mattercraft, and top it off with everything you need to know about Zapbox.](https://zap.works/webinars/summer-releases-event/)

#### [Mattercraft Beta: Virtual Launch](https://zap.works/webinars/mattercraft-beta-virtual-launch/)

[Join us for the beta launch of our latest release, Mattercraft, a brand new creative tool for building rich 3D experiences for the web, including AR, VR and WebXR.](https://zap.works/webinars/mattercraft-beta-virtual-launch/)

#### [Can AI unlock your creative potential? Augmenting reality with AI tools](https://zap.works/webinars/can-ai-unlock-your-creative-potential-augmenting-r/)

[Is augmented reality AI’s next frontier? Join us for an in-depth look at whether Artificial Intelligence (AI) tools can actually be used to help create compelling AR experiences.](https://zap.works/webinars/can-ai-unlock-your-creative-potential-augmenting-r/)

#### [Spring Product Releases](https://zap.works/webinars/spring-product-releases/)

[Join us for The ZapWorks Spring Roundup, where we will be taking you through our top releases within ZapWorks Designer as well as giving you a first look at the roadmap ahead.](https://zap.works/webinars/spring-product-releases/)

#### [Future-proof your L\&D programmes with video and AR in 2023](https://zap.works/webinars/future-proof-your-ld-programmes-with-video-and-ar/)

[Learn how to harness the power of video and Augmented Reality to future-proof your blended learning programmes and ensure you're adopting the latest methodologies to increase engagement and reduce time to competency for your learners.](https://zap.works/webinars/future-proof-your-ld-programmes-with-video-and-ar/)

#### [How to apply Design Thinking to your AR campaigns](https://zap.works/webinars/application-of-design-thinking-for-ar-v/)

[Join Zappar Training Partner and AR Producer at Augmented Cities, Johan Walters for an in-depth session on how you can best apply Design Thinking when creating AR experiences.](https://zap.works/webinars/application-of-design-thinking-for-ar-v/)

#### [How Video & AR will transform Learning & Development for frontline workers](https://zap.works/webinars/how-video-ar-will-transform-learning-development-f/)

[Discover how using a video & AR strategy with your frontline workers can increase skill development, boost engagement, and accelerate meaningful business results.](https://zap.works/webinars/how-video-ar-will-transform-learning-development-f/)

#### [How to create immersive out-of-home WebAR activations with Groove Jones](https://zap.works/webinars/groove-jones-fc-dallas-stadium-ar/)

[Join us for an insight into how Groove Jones developed an out-of-home AR experience for FC Dallas. Dan Ferguson from Groove Jones will join us to share his expertise on using AR in out-of-home experiences and more.](https://zap.works/webinars/groove-jones-fc-dallas-stadium-ar/)

#### [Enhance your Unity WebAR projects with 3D asset streaming from echo3D and Zappar](https://zap.works/webinars/stream-3d-assets-with-echo3d-and-zappar/)

[Streaming 3D assets has never been so easy. Join us to learn how to build optimal WebAR experiences with Zappar and Unity and how to control 3D assets with echo3D's platform.](https://zap.works/webinars/stream-3d-assets-with-echo3d-and-zappar/)

#### [Developer Build Along: A-Frame](https://zap.works/webinars/developer-build-along-aframe/)

[Join us to create a face tracked solar system with A-Frame. Just one of the Universal AR SDK's available within ZapWorks.](https://zap.works/webinars/developer-build-along-aframe/)

#### [Getting Started with ZapWorks Designer](https://zap.works/webinars/getting-started-with-zapworks-designer/)

[Join us for a tour around ZapWorks designer our no code AR tool. Get the information you need to start creating 3D AR models with no code for your brand.](https://zap.works/webinars/getting-started-with-zapworks-designer/)

#### [Building a scalable XR strategy; an industry panel](https://zap.works/webinars/building-a-scalable-xr-strategy-an-industry-panel/)

[Want to build a scalable XR strategy for your business? We are gathering a panel of industry professionals leading the XR charge, to ask them how your business can tackle this rapidly developing technology.](https://zap.works/webinars/building-a-scalable-xr-strategy-an-industry-panel/)

#### [ZapWorks Training Path: AR Project development](https://zap.works/webinars/zapworks-training-path-ar-project-development/)

[Join our lovely Technical Support and Learning Manager Fran and excellent Customer Success Manager Sheridan as they take you through all you need to start your journey in AR and with ZapWorks. This session will be a condensed version of our first two modules of the ZapWorks training program. Register today!](https://zap.works/webinars/zapworks-training-path-ar-project-development/)

#### [Using 3D creatively in ZapWorks Designer](https://zap.works/webinars/using-3d-creatively-in-zapworks-designer/)

[Join Zappar’s Head of Customer Success, Tom DeFraine and Technical Support Specialist, Adam McCormick as they take you through how to think creatively about 3D assets and how to leverage them in your Designer projects to build more immersive experiences.](https://zap.works/webinars/using-3d-creatively-in-zapworks-designer/)

#### [Unpacking the metaverse](https://zap.works/webinars/unpacking-the-metaverse/)

[Things are moving fast in the metaverse, and in the wider world of web3, but how many of us actually fully understand its potential and what kind of role AR and VR will play within it. Depending on who you ask, this futuristic, blockchain-based space is either the next big thing in marketing – or an overhyped fad.](https://zap.works/webinars/unpacking-the-metaverse/)

#### [Exploring interactive engagement and diversity with AR and video](https://zap.works/webinars/exploring-interactive-engagement/)

[Discover how technology is evolving to equip organizations with the skills necessary to future-proof the workforce](https://zap.works/webinars/exploring-interactive-engagement/)

#### [Introducing World Tracking in ZapWorks Designer](https://zap.works/webinars/introducing-world-tracking-in-zapworks-designer/)

[Join Chris Holton (Head of Product) and Tom DeFraine (Senior Customer Success Manager) for the live launch of our next major update to ZapWorks Designer which brings Zappar’s recently updated world tracking to your Designer projects.](https://zap.works/webinars/introducing-world-tracking-in-zapworks-designer/)

#### [From proof of concept to global execution: How to build a scalable XR strategy in your organisation](https://zap.works/webinars/how-to-build-a-scalable-XR-strategy/)

[Join Zappar Senior Customer Success Manager, Tom DeFraine and Zapbox Product and Sales Manager, Rich Hess as they give you the playbook for implementing an internal, enterprise-scale XR strategy.](https://zap.works/webinars/how-to-build-a-scalable-XR-strategy/)

#### [Bring bottles, cups, & cans to life in WebAR with Zappar's new curved surface tracking](https://zap.works/webinars/bring-bottles-cups-cans-to-life-in-webar-with-zapp/)

[We are excited to announce that we have now added curved surface tracking to our Universal AR SDKs and would like to invite you to join our CTO and co-founder, Connell Gauld for a live demo of our latest tracking type.](https://zap.works/webinars/bring-bottles-cups-cans-to-life-in-webar-with-zapp/)

#### [Introducing new and improved world tracking for WebAR](https://zap.works/webinars/introducing-new-and-improved-world-tracking-for-we/)

[Join Zappar’s Chief R\&D Officer, Simon Taylor, George Martin (Product Manager: Learning & Support) and Francesca Ellis (Support Engineer) as they showcase Zappar’s new and improved world tracking for the web.](https://zap.works/webinars/introducing-new-and-improved-world-tracking-for-we/)

#### [ZapWorks Designer | No-code AR. Now in 3D](https://zap.works/webinars/zapworks-designer-no-code-ar-now-in-3d/)

[Join Joe Brazao (ZapWorks Design Lead) and Tom DeFraine (Senior Customer Success Manager) as they explore the tool and its features, including the newly released 3D functionality, by taking you through a demo build. As well as a practical demonstration they will also be discussing some of the key use cases that can be built for using Designer.](https://zap.works/webinars/zapworks-designer-no-code-ar-now-in-3d/)

#### [Planning for AR success in 2022](https://zap.works/webinars/planning-for-ar-success-in-2022/)

[What does 2022 hold for the AR industry? Join us as we talk to a panel of some of our talented agency partners and get their take on the past year and how to plan for success in the year ahead.](https://zap.works/webinars/planning-for-ar-success-in-2022/)

#### [A story in a glass, how alcobev brands are driving engagement with AR](https://zap.works/webinars/a-story-in-a-glass-how-alcobev-brands-are-driving/)

[A brand’s packaging is one of their most under-utilised marketing channels and in this webinar we will show you how major players including AB InBev and Diageo are harnessing AR to deliver commercial value back to the business.](https://zap.works/webinars/a-story-in-a-glass-how-alcobev-brands-are-driving/)

#### [Reigniting the value of brand character with AR](https://zap.works/webinars/reigniting-the-value-of-brand-character-with-ar/)

[Join us as we look at some of the different ways AR can be used to give a renewed purpose and lease of life to different brand characters, enabling them to engage audiences, tell brand stories and drive sales.](https://zap.works/webinars/reigniting-the-value-of-brand-character-with-ar/)

#### [Supercharging Universal AR for Unity](https://zap.works/webinars/supercharging-universal-ar-for-unity/)

[It's been over a year since we celebrated the launch of our Universal AR SDK for Unity and it's been full of exciting developments. Join our CTO, Connell Gauld and Customer Success Manager, Sheridan Darko-Defoe as they take a deep dive into some of our latest updates and talk about what lies ahead.](https://zap.works/webinars/supercharging-universal-ar-for-unity/)

#### [Live learning: Multiple face tracking](https://zap.works/webinars/live-learning-multiple-face-tracking/)

[Learn how to build a multiple face tracking experience using Zappar's Universal AR SDK for Three.js. Join Francesca Ellis (Support Engineer) for a live learning session, where she will be walking you through an example project created using Zappar’s new multiple face tracking technology.](https://zap.works/webinars/live-learning-multiple-face-tracking/)

#### [How to leverage AR in the new retail revolution](https://zap.works/webinars/how-leverage-ar-new-retail-revolution/)

[Join us as we discuss some of the key opportunities we have identified when it comes to the use of AR and spatial storytelling that will help your retail business keep ahead of the curve both now and in the future.](https://zap.works/webinars/how-leverage-ar-new-retail-revolution/)

#### [publicis.poke: EE Unbox Gaming On The Go](https://zap.works/webinars/publicispoke-ee-unbox-gaming-go/)

[Tom DeFraine (Senior Customer Success Manager) talks to Andy Dobson (Head of Technology) and Sam Wray (Senior Experience Technologist) from creative agency publicis.poke about their innovative AR campaign for EE, Unbox Gaming On The Go.](https://zap.works/webinars/publicispoke-ee-unbox-gaming-go/)

#### [Approaching photorealistic AR for the web](https://zap.works/webinars/approaching-photorealistic-ar-web/)

[Join Zappar’s CTO, Connell Gauld for a discussion on how to increase the realism of your AR experiences using a number of techniques and tricks, including a first-look at Zappar’s latest release; real-time camera-based reflections.](https://zap.works/webinars/approaching-photorealistic-ar-web/)

#### [Building with Babylon.js](https://zap.works/webinars/building-babylonjs/)

[Join Francesca Ellis (Support Engineer) and Adam Mccormick (Technical Operations Support) from our Learning & Support team for a live demo and discover more about the 2nd of our newest Universal AR SDKs, Babylon.js.](https://zap.works/webinars/building-babylonjs/)

#### [Announcing ZapWorks Training](https://zap.works/webinars/announcing-zapworks-training/)

[Join us live for the launch of our new ZapWorks Training, where George Martin (Product Manager: Learning & Support) will be talking through our new hands-on training product with Johan Walters (Augmented Reality Producer at Digital Narrative) who has been working with Zappar to design this innovative new 360 approach, perfected for digital learning.](https://zap.works/webinars/announcing-zapworks-training/)

#### [Introducing Universal AR for PlayCanvas](https://zap.works/webinars/introducing-universal-ar-playcanvas/)

[During our AR Pioneers event we announced two brand new Universal AR SDKs: for Babylon.js & PlayCanvas. Now we are inviting you to join our CTO, Connell Gauld, for a live first look at our SDK that allows you to create awesome AR experiences using the PlayCanvas web-based 3D game engine.](https://zap.works/webinars/introducing-universal-ar-playcanvas/)

#### [How to leverage Digital-First AR](https://zap.works/webinars/how-leverage-digital-first-ar/)

[Join us as we discuss how WebAR opens the door to a whole new world of digital-first delivery methods for your AR experiences and show you how to start leveraging this new capability today.](https://zap.works/webinars/how-leverage-digital-first-ar/)

#### [Universal AR: Example Project Library](https://zap.works/webinars/universal-ar-example-project-library/)

[Join Zappar’s resident AR specialists, George Martin and Francesca Ellis, as they discuss the new Universal AR Example Project Library, the examples contained within, and how to use these examples to create your own Universal AR projects.](https://zap.works/webinars/universal-ar-example-project-library/)

#### [Easy-build AR with ZapWorks Studio Project Templates](https://zap.works/webinars/easy-build-ar-zapworks-studio-project-templates/)

[Join Zappar’s CRM Executive, Christie Clark, as she builds powerful AR experiences using ZapWorks Studio Templates in minutes.](https://zap.works/webinars/easy-build-ar-zapworks-studio-project-templates/)

#### [Corporate Social Responsibility with Eden Reforestation Projects](https://zap.works/webinars/corporate-social-responsibility-eden-reforestation/)

[In this webinar, we'll be talking about the partnership between Zappar and Eden Reforestation Projects and how your plan (and ZapBox) purchases are making a difference to our planet.](https://zap.works/webinars/corporate-social-responsibility-eden-reforestation/)

#### [The 5 Cs and Ds for AR Success](https://zap.works/webinars/5-cs-and-ds-ar-success/)

[In this webinar, our CEO and Managing Director will be coming together to share Zappar’s framework for creating successful AR experiences.](https://zap.works/webinars/5-cs-and-ds-ar-success/)

#### [Augmenting the Marketing Mix with WebAR](https://zap.works/webinars/augmenting-marketing-mix-webar/)

[In this webinar Zappar’s Managing Director, Max Dawes will be sitting down with ZapWorks user, Johan Walters from Digital Narrative to talk about their WebAR campaign with Durbanville Hills wines.](https://zap.works/webinars/augmenting-marketing-mix-webar/)

#### [Branding your AR experience](https://zap.works/webinars/branding-your-ar-experience/)

[Join AR experts Dave Mather and George Martin as they discuss the many ways in which you can personalise and brand the AR experiences you publish with ZapWorks.](https://zap.works/webinars/branding-your-ar-experience/)

#### [Universal AR for React+three.js](https://zap.works/webinars/universal-ar-react-three-js/)

[We are delighted to be announcing the release of Zappar’s Universal AR for React+three.js SDK and invite you to join us for a live demo.](https://zap.works/webinars/universal-ar-react-three-js/)

#### [Year in AR - 2020](https://zap.works/webinars/year-ar-2020/)

[Continuing the tradition of last year's end of year round-up, join our Managing Director (Max Dawes) and Co-Founders (Caspar Thykier, Connell Gauld, and Simon Taylor) as they reflect on 2020 and look forward to 2021 and what's to come.](https://zap.works/webinars/year-ar-2020/)

#### [Rated AR: the future of journaling](https://zap.works/webinars/rated-ar-future-journaling/)

[Join our Head of Commercial, Dave Mather as he sits down with AR evangelist and CEO of L.Michelle Media, L.Michelle Salvant, to delve into the possibilities of using AR as a storytelling medium for personal life reflection that extends beyond the traditional journal.](https://zap.works/webinars/rated-ar-future-journaling/)

#### [How to choose which AR tools work best for you](https://zap.works/webinars/how-choose-which-ar-tools-work-best-you/)

[Whether you are new to AR or a master of the technology we have designed our tools to be accessible to everyone whatever your skill level or use case. Join George and Francesca from our Learning & Support team as they talk you through the ZapWorks options and help you decide which of our AR tools work best for you.](https://zap.works/webinars/how-choose-which-ar-tools-work-best-you/)

#### [Introducing all-new ZapBox](https://zap.works/webinars/introducing-all-new-zapbox/)

[To mark the launch of all-new ZapBox on Kickstarter, we invite you to join Zappar’s CEO, Caspar Thykier, Co-founder and Chief Research & Development Officer Simon Taylor and our Industrial Design Consultant Steven Spong, MD of Runnerfly, as they discuss all-new ZapBox and the next phase of affordable Mixed Reality.](https://zap.works/webinars/introducing-all-new-zapbox/)

#### [AR Ecosystem Panel](https://zap.works/webinars/ar-ecosystem-panel/)

[In the one-of-a-kind ZapWorks Webinar we are excited to be joined by leading industry innovators Annie Eaton, CEO at Futurus, Fadi Chehimi, XR Capability and XR for Consumer Lead in Europe at Accenture and Sander van der Vegte, Head of MediaMonks Labs to discuss all things AR.](https://zap.works/webinars/ar-ecosystem-panel/)

#### [Designing AR experiences for an adapting workplace](https://zap.works/webinars/designing-ar-experiences-adapting-workplace/)

[Following on from our last session; ‘Safely returning to the workplace with AR’, in this webinar we'll be talking to Johnny Hamilton, Senior Design and Innovation Consultant for Providence St. Joseph Health as he walks us through some of his recent builds which have been specifically designed to help an adapting workplace.](https://zap.works/webinars/designing-ar-experiences-adapting-workplace/)

#### [Safely returning to the workplace with AR](https://zap.works/webinars/safely-returning-workplace-ar/)

[Join our Instructional Designer, Anita Darko & Augmented Reality Specialist, George Martin as they talk you through one of our example 360 onboarding experiences and how our technology can help you bring your staff safely back to the workplace.](https://zap.works/webinars/safely-returning-workplace-ar/)

#### [2020 Guide to WebAR: Live Launch](https://zap.works/webinars/2020-guide-webar-live-launch/)

[Join us for the launch of our 2020 Guide to WebAR where our Account Director, Jeremy Yates will be joined by Co- Founder and CTO, Connell Gauld to talk you through the guide and our experiences with WebAR.](https://zap.works/webinars/2020-guide-webar-live-launch/)

#### [Universal AR for Unity](https://zap.works/webinars/universal-ar-unity/)

[We are delighted to be announcing the release of Zappar’s Universal AR for Unity SDK and invite you to join our CTO and co-founder, Connell Gauld and Platform Developer, Jordan Campbell for a live demo.](https://zap.works/webinars/universal-ar-unity/)

#### [Guide to Connected Packaging](https://zap.works/webinars/guide-connected-packaging/)

[Join us for the launch of our Guide to Connected Packaging where our Sales Director, Martin Stahel will be joined by our CEO, Caspar Thykier to talk you through the guide and our experiences with connected packaging.](https://zap.works/webinars/guide-connected-packaging/)

#### [The AR producer's toolkit](https://zap.works/webinars/ar-producer-toolkit/)

[Join our Head of Production Paul Spittlehouse as he talks all things AR production with Augmented Reality Producer Johan Walters, covering everything an AR producer needs in their toolkit for success.](https://zap.works/webinars/ar-producer-toolkit/)

#### [How to perfect your AR user experience](https://zap.works/webinars/how-perfect-your-ar-user-experience/)

[Join our Head of Commercial, Dave Mather as he talks all things AR and UX design with Joe Brazao our ZapWorks Lead UX designer to guide you through how to perfect your augmented reality user experience.](https://zap.works/webinars/how-perfect-your-ar-user-experience/)

#### [Building with Universal AR SDKs](https://zap.works/webinars/building-universal-ar-sdks/)

[Next in our Universal AR series, join our CTO and co-founder Connell Gauld for a set of live demos with two of our Universal AR SDKs: A-Frame & Three.js.](https://zap.works/webinars/building-universal-ar-sdks/)

#### [Introducing Universal AR](https://zap.works/webinars/introducing-universal-ar/)

[Join our Head of Product, Chris Holton as he talks to co-founders Simon Taylor, Chief Research & Development Officer and Connell Gauld, Chief Technology Officer about our brand new suite of libraries and SDKs we are calling Universal AR.](https://zap.works/webinars/introducing-universal-ar/)

#### [Reporting with ZapWorks Analytics](https://zap.works/webinars/reporting-zapworks-analytics/)

[Join our Managing Director Max Dawes and Senior AR Developer Jack Anders as they walk you through our ZapWorks Analytics platform. Covering everything from how to set up basic tracking events in Studio, to how to set and evaluate your campaign results.](https://zap.works/webinars/reporting-zapworks-analytics/)

#### [How to sell AR to your clients](https://zap.works/webinars/how-sell-ar-your-clients/)

[As Augmented Reality secures it’s position as a valuable and effective marketing tool, the question is how do you sell what is still a comparatively new technology to clients? Join Daniel Hartz and Jeremy Yates as they share their insights into how to show your clients the value of using AR strategically within their business.](https://zap.works/webinars/how-sell-ar-your-clients/)

#### [How to use mixed reality as an effective sales tool](https://zap.works/webinars/how-use-mixed-reality-effective-sales-tool/)

[Our very own Dave Mather will be joined by Stephen Bedser, AR Media Designer for CooperSurgical Fertility & Genomics, to discuss how mixed reality can be used as an effective sales tool. Stephen will talk through the process of creating a mixed reality experience from concept to project evaluation.](https://zap.works/webinars/how-use-mixed-reality-effective-sales-tool/)

#### [Engage and upskill your remote workforce with AR](https://zap.works/webinars/engage-and-upskill-your-remote-workforce-ar/)

[How can Augmented Reality be used to engage with and upskill your remote workforce? Now more than ever companies are needing to connect with their workers remotely, from communicating key messages and targets, to on the job training for key workers.](https://zap.works/webinars/engage-and-upskill-your-remote-workforce-ar/)

#### [Accelerating STEM Education using Augmented Reality](https://zap.works/webinars/accelerating-stem-education-using-augmented-realit/)

[How can Augmented Reality empower educators and students alike in STEM education? Our CEO Caspar Thykier will be joined by Matthew McKee from StoneOak Media to discuss just that. StoneOak Media is a company that develops groundbreaking Science, Technology, Engineering, and Math (STEM) focused educational products.](https://zap.works/webinars/accelerating-stem-education-using-augmented-realit/)

#### [How to create a 3D exploded view in AR](https://zap.works/webinars/how-create-ar-exploded-view/)

[Looking to upskill with ZapWorks? Join our augmented reality specialists Seb and George and they walk you through one of our most effective AR use cases - the exploded view. Based on our work with TAFE NSW on and exploded view eyeball this functionality has applications from L\&D to retail and product visualisation.](https://zap.works/webinars/how-create-ar-exploded-view/)

#### [AMA with our Executive Creative Director](https://zap.works/webinars/ama-zappars-executive-creative-director/)

[Worried about working in isolation with no one to bounce ideas off? Don’t worry, we’ve got your back. Zappar Executive Creative Director, Andre Assalino and Zappar Managing Director, Max Dawes are here to help with your creative thinking process and answer any questions you might have. This is an open AMA where you’ll have the opportunity to run some of your AR project ideas past Andre and Max.](https://zap.works/webinars/ama-zappars-executive-creative-director/)

#### [Creating the perfect internal AR strategy](https://zap.works/webinars/creating-perfect-internal-ar-strategy/)

[Join Daniel Hartz and Martin Stahel as they talk you through building the perfect internal AR strategy. From utilizing augmented reality to putting together the perfect team, we will help you identify the internal AR strategy that works for you and your business.](https://zap.works/webinars/creating-perfect-internal-ar-strategy/)

#### [Introducing ZapWorks for Enterprise](https://zap.works/webinars/introducing-zapworks-enterprise/)

[Join our Head of Commercial, David Mather and Head of Product, Chris Holton as they talk AR for Enterprise. Learn how the ZapWorks ecosystem has evolved to meet the needs of the world’s biggest businesses with the introduction of ZapWorks for Enterprise.](https://zap.works/webinars/introducing-zapworks-enterprise/)

#### [Creating World Class WebAR Experiences](https://zap.works/webinars/creating-world-class-webar-experiences/)

[Join us as we talk all things AR with award winning creative agency Groove Jones, covering WebAR, awesome collaborations and some of the latest developments in our technology.](https://zap.works/webinars/creating-world-class-webar-experiences/)

#### [Getting the most out of ZapWorks in 2020](https://zap.works/webinars/getting-most-out-zapworks-2020/)

[Join ZapWorks specialists, led by Sebastian Garcia Cardona, as they talk you through the skills you'll need to make the most out ZapWorks and optimise AR for your business in 2020. Our experts will be taking you through world tracking, a skill that we believe will be vital to your AR journey this year!](https://zap.works/webinars/getting-most-out-zapworks-2020/)

#### [AMA with the Zappar founders](https://zap.works/webinars/ama-founders-webinar/)

[Join Zappar’s founders Caspar Thykier (Chief Executive Officer), Simon Taylor (Chief R\&D Officer) and Connell Gauld (Chief Technology Officer) for an interactive ‘Ask Me Anything’ webinar to get answers to your most pressing questions.](https://zap.works/webinars/ama-founders-webinar/)

#### [How to: Build for WebAR](https://zap.works/webinars/How-to-build-for-webar-webinar/)

[Join ZapWorks aficionados George Martin and Konstantina Tagkopoulou as they talk through the creation of a project specifically intended to launch in a browser.](https://zap.works/webinars/How-to-build-for-webar-webinar/)

#### [Leveraging WebAR](https://zap.works/webinars/leveraging-webar-webinar/)

[Join our very own Dave Mather and Konstantina Tagkopoulou as they discuss the many benefits of implementing WebAR into Augmented Reality campaigns.](https://zap.works/webinars/leveraging-webar-webinar/)

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